NM Dental Association

What NM Dental Association does

The New Mexico Dental Association (NMDA) is a nonprofit professional membership association founded in 1908, four years before New Mexico statehood, representing licensed dentists across the state as the chartered constituent society of the American Dental Association. Headquartered in Albuquerque with a staff of 1-10 employees, the organization operates through five regional district dental societies (Albuquerque, Eastern, Northwest, Santa Fe, Southwest) that provide local member engagement infrastructure. NMDA generates revenue through tiered annual membership dues, event registrations for its flagship Fiesta NMDA and Eastern Dental Meeting, continuing education programs including the CE Innovators webinar series and the new D-MBA mini-MBA program ($799-$999), publication subscriptions for the quarterly NMDA Journal and Member Directory, advertising sales through publishing partner Big Red M, and modular add-ons such as the Conference Advantage pass ($65), Roundhouse Insiders ($200), and Professional Recognition Package ($35).

NMDA's core technology infrastructure consists of a Salesforce-powered member authentication and management system integrated with its website (nmdental.org), enabling membership enrollment, renewal, event registration, and access to the public ADA Find-a-Dentist directory. The association's business model is a subscription-recurring membership model with à la carte event and education monetization. Members receive advocacy representation at the New Mexico state legislature and ADA House of Delegates, continuing education credits for license renewal, peer review dispute resolution, practice supply discounts through TDSC.com, and access to a network of approximately 25 trusted sponsor partners offering services ranging from insurance (Brown & Brown) and HIPAA compliance (Rectangle Health) to patient financing (CareCredit) and temporary staffing (OnDiem). The association extends beyond member services into charitable programming through the NMDA Foundation, administering Mission of Mercy events (nine held since 2010, delivering over $7 million in donated dental treatment to 9,500+ patients), Donated Dental Services, Give Kids A Smile, and workforce pipeline programs including WICHE and the New Mexico Health Service Corps.

Name

NM Dental Association

Legal name

New Mexico Dental Association

Website

https://nmdental.org

Company type

Private

Founded year

1908

Operating status

Operating

Headcount range

1–10 employees

Short description

The New Mexico Dental Association is a nonprofit professional membership association founded in 1908 representing licensed dentists across New Mexico as the state constituent society of the American Dental Association, delivering advocacy, continuing education, practice support, and charitable dental programs through five regional district societies.

Ownership category

akta.pro rank

Headquarters

HQ city

Albuquerque

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership dues from dentists in New Mexico, with tiered pricing for early career dentists (1-5 years out of school), retired dentists, and dental school faculty. Membership includes base benefits plus optional add-on customizations.
2. Conference Advantage Add-on: $65 annual add-on providing discounted registration pricing for Fiesta NMDA, Eastern Meeting, and REAL Retreat events.
3. CE Innovators All-Access Pass: $119 annual pass for access to all six bimonthly webinar sessions in the CE Innovators series.
4. D-MBA Program: $799 early registration fee for the 10-week Dentists' Management & Business Academy mini-MBA program (regular price $999). Earns 30 hours of CE credit.
5. Professional Publications: Print edition of NMDA Journal available for $75 annually (quarterly issues with binder). Member Directory & Guide print edition for $45.
6. Journal Advertising: Advertising sales for the quarterly NMDA Dental Journal handled through publishing partner Big Red M. Classified and display ad opportunities in the members-only magazine published in January, April, July, and October.
7. Professional Recognition Package: $35 annual package including ADA/NMDA window decal, frameable membership certificate, New Mexico Tooth Party lapel pin, and NMDA ball cap.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

NMDA is a non-profit professional membership association representing dentists in New Mexico. It sells annual membership subscriptions that bundle advocacy representation, continuing education programs (CE Innovators webinars, D-MBA mini-MBA, Foundation of Wellness), practice support resources, peer review dispute resolution, and access to ADA-branded member benefits including Find-a-Dentist and credentialing services.

Product overview

The New Mexico Dental Association (NMDA) is a professional membership organization representing dental professionals in New Mexico, founded in 1908. The association offers a comprehensive portfolio of member services including advocacy, continuing education programs (CE Innovators webinar series, D-MBA mini-MBA program, Foundation of Wellness), peer review/mediation services, and charitable programs (Mission of Mercy, Donated Dental Services). NMDA provides members with access to ADA-branded benefits including Find-a-Dentist directory tool, ADA TV+ patient education platform, ADA Credentialing Service, and ADA Third Party Payer Concierge. The association also facilitates practice support through TDSC.com for supplies, OnDiem for temporary staffing, Bento for alternative dental benefits, and Rectangle Health for HIPAA compliance. Additional member offerings include interpretation services (CyraCom), equipment/jobs board (Hesy-Re), student loan repayment programs, and workforce initiatives through WICHE and NM Health Service Corps. The quarterly NMDA Journal serves as the primary scientific publication for members.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Over $7 million in donated dental treatment provided through Mission of Mercy events since 2010
• +2 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

29 partnerships are on record, tiered core and minor.

• American Dental Association (ADA)coreStrategic or Co-development PartnerNMDA operates as the state-level component of the American Dental Association system. The partnership provides NMDA members with access to ADA resources including Find-a-Dentist platform, ADA Store, ADA Library & Archives, ADA Career Services, ADA TV+, ADA Credentialing Service, ADA Contract Analysis Service, and representation at the national level through ADA House of Delegates.
• Capital StrategiesminorGTM or Marketing PartnerFinancial planning firm with specific focus on working with dentists. Offers individual, family, and business financial services. Designated as NMDA Trusted Sponsor.
• Southwest Dental Refining (SWDR)minorGTM or Marketing PartnerSmall, local, veteran-owned company specializing in dental scrap refinement (gold, silver, palladium, platinum). Located in Southwest USA. Designated as NMDA Trusted Sponsor.
• New Mexico Dental Association FoundationcoreStrategic or Co-development PartnerNMDA's charitable arm administers programs including Mission of Mercy, Donated Dental Services, scholarships, special needs care, and NM MOM volunteer coordination. Jointly operates NM Mission of Mercy events.
• BentominorGTM or Marketing PartnerModern alternative to dental benefits. Bento connects practices directly to patients, simplifying claims process and decreasing administrative costs. Offers in-office plans and self-funded employer-sponsored group or individual plans. ADA-endorsed.
• Best CardminorGTM or Marketing PartnerCredit card processing service for dental practices. Offers online processing, automated posting to practice management software, US-based customer service. Members save $100 off new equipment price.
• CareCreditminorGTM or Marketing PartnerPatient financing credit card for healthcare providers. NMDA members pay $30 (saving $165) for card acceptance, helping patients accept treatments not covered by insurance. Free tools and resources for practices.
• Transworld SystemsminorGTM or Marketing PartnerCollection service with special pricing for NMDA members. Offers online interface, practice-controlled collections, and seamless integration with billing software.
• CyraComminorGTM or Marketing PartnerPhone and video interpretation service enabling dentists to communicate with non-English-speaking patients. Services compliant with Section 1557 of ACA. Members get preferred pricing.
• The OnHold ExperienceminorGTM or Marketing PartnerTelephone on-hold messaging service for dental practices. Custom scripts, professional voice talent, compatible with WEAVE and VoIP systems. NMDA members receive free 60-day trial and special NMDA rate.
• ADA TV+minorGTM or Marketing PartnerDynamic in-office media solution transforming waiting rooms with patient education content. NMDA members receive full ToothFlix video library ($849 value) and 25% subscription discount ($300 annual savings).
• ThreadfellowsminorGTM or Marketing PartnerPromotional branded products vendor offering apparel and merchandise from brands like Patagonia, Nike, North Face. NMDA members get 10% discount, free logo setup, free decoration, and free ground shipping.
• LDD ConsultingminorGTM or Marketing PartnerIT support and managed IT solutions company serving New Mexico since 2003. Offers network, cybersecurity, software, and hardware services. Serving Albuquerque, Rio Rancho, Santa Fe.
• ProSitesminorGTM or Marketing PartnerOnline marketing and website design services for dental practices. Helps attract patients, convert inquiries to appointments, reduce front desk workload. NMDA members save up to 25% on select solutions.
• LenovominorGTM or Marketing PartnerTechnology products and services including laptops, tablets, desktops, workstations, servers. Members save up to 30% off everyday web prices. Includes award-winning ThinkPad laptops.
• OnDiemminorGTM or Marketing PartnerTemporary staffing platform for dental practices. Vetted professionals including hygienists, assistants, front office. No subscription fees or long-term contracts. NMDA members receive 25% flat service fee discount and $25 rebate on first 20 shifts ($500 value).
• Hesy-Re / Hesy-Re Jobs and Equipment BoardminorGTM or Marketing PartnerWeb app for dentists to post jobs, sell/purchase practices, list equipment for sale. Algorithm matches employers with potential employees/buyers. NMDA members receive discounted rates and preferred listings.
• Brown & Brown InsuranceminorGTM or Marketing PartnerInsurance services for dentists with offices in Albuquerque, Santa Fe, and Taos. Covers professional liability, general liability, workers' compensation, property. Special pricing and Professional Protector Plan products for NMDA members.
• D-MMEX Refining (EasyRefine)minorGTM or Marketing PartnerPrecious metal refining service. Members receive 5% bonus on total value of submissions. Compensation at 97% gold, 90% silver/platinum, 85% palladium. Free insured shipping kit. Endorsed by 11 dental associations.
• Rectangle HealthminorGTM or Marketing PartnerHIPAA and OSHA compliance solution for dental practices. Complete all-in-one compliance solution with ongoing technical safeguards and policy documentation. Exclusive discounted rate for NMDA members.
• UPSminorGTM or Marketing PartnerShipping services with member-only savings: 65% off domestic Next Day, 42% off Ground, international discounts, free UPS Smart Pickup. Part of ADA Member Advantage program.
• HealthFirstminorGTM or Marketing PartnerSharps management mail-back service with pre-paid UPS shipping and disposal. Also provides emergency medical kits with auto-replenishment and AED products. Over 40,000 dental offices equipped. Member discounts available.
• The Dentists Supply Company (TDSC.com)coreGTM or Marketing PartnerDentist-led supply organization providing consistent, competitive pricing on dental supplies for members of organized dentistry regardless of practice size. Exclusive member pricing on supplies.
• Lands' EndminorGTM or Marketing PartnerUniform and apparel vendor offering team uniforms, promotional wear, personal wear with no minimums and on-demand embroidery. Part of ADA Member Advantage program.
• Big Red MminorChannel Partner/ Reseller/ DistributorPublishing partner handling advertising sales for NMDA's quarterly Dental Journal. Contact: Ronnie Jacko at 503-445-2234 or [email protected].
• Panacea FinancialminorGTM or Marketing PartnerFinancial resources provider on NMDA Knowledge Hub. Offers Dentist's Guide to Acquiring a Practice white paper covering practice purchase for recent graduates and seasoned practitioners.
• WellReceivedminorGTM or Marketing PartnerHealthcare communication resources provider on NMDA Knowledge Hub. Offers research on patient attitudes toward AI in healthcare communication with insights from 6,000 patients.
• Western Interstate Commission for Higher Education (WICHE)coreStrategic or Co-development Partner15-member regional compact sharing higher education resources across Western U.S. New Mexico has been a member since 1952. WICHE loan-for-service program allows students to pay reduced tuition at out-of-state dental schools in exchange for returning to New Mexico to practice. 92% of graduates return to serve in-state.
• New Mexico Health Service Corps (NMHSC)coreStrategic or Co-development PartnerState-supported program administered by Office of Primary Care and Rural Health. Offers stipend program for dental students in exchange for two years of full-time service at approved rural/medically underserved clinics. Includes Community Practice Site Support Program.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Illinois State Dental Society: State dental society for Illinois dentists providing advocacy, CE, member benefits, and peer review services — a structurally identical peer to NMDA in a Midwestern state context.
• Texas Dental Association: State-level professional association for Texas dentists offering the same core services as NMDA — advocacy, CE, member benefits, peer review — and serving a similarly large and geographically dispersed dentist population.
• Pennsylvania Dental Association: State professional association serving Pennsylvania dentists with advocacy, CE, member benefits, and district society structure — a structural and operational peer to NMDA.
• California Dental Association: Largest state dental association in the U.S., serving California dentists with advocacy, CE, member benefits, and charitable programs — structurally identical to NMDA but at significantly larger scale.
• Ohio Dental Association: State dental association for Ohio dentists with analogous advocacy, continuing education, member benefits, and component society operations — comparable to NMDA in mission and structure.
• New York State Dental Association: State professional association for New York dentists with advocacy, CE, and member benefit programs parallel to NMDA's offerings, including component society structure.
• Florida Dental Association: State dental association serving Florida dentists with advocacy, CE programming, member benefits, and component society structure — a structurally comparable peer to NMDA in a large-population state.

Broad incumbents

• American Dental Association: The national umbrella professional association for U.S. dentists. NMDA operates as a state component within the ADA tripartite structure, making ADA the most direct organizational counterpart and the source of many shared member benefits.

Regional players

• Colorado Dental Association: State dental association serving Colorado dentists — comparable to NMDA in mission and structure, and serving a neighboring Western state with similar demographic and rural-practice characteristics.
• Arizona Dental Association: State dental association for Arizona dentists — a structurally identical peer to NMDA serving a neighboring Southwestern state with comparable geographic and demographic profile.

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/NewMexicoDenta1
• Facebookfacebook.com/NMDANM
• LinkedInlinkedin.com/company/new-mexico-dental-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NM Dental Association