OK Radio

What OK Radio does

OK Radio is a regional radio station and online news portal headquartered in Vranje, Serbia, that has operated continuously since 1999 (with a related firmographic record citing 1995 as the founding year). The company broadcasts into southern Serbia, serving the cities of Vranje, Niš, Leskovac, Pirot, and Prokuplje, and operates a free-to-reader digital news portal at okradio.rs structured into local, regional, national, and international news verticals, plus local/national/international sports, and special-interest sections including "U fokusu" (In Focus), "Seks i grad," and "Život i stil" (Lifestyle). The founding mission, per the company's own description, was to hold local leaders accountable and investigate corruption in service of peaceful coexistence among Serbian, Albanian, and Roma communities — an editorial positioning that gives the outlet a niche cross-ethnic watchdog role in the region.

The product portfolio is a traditional broadcast radio stack augmented by digital distribution: a core OK Radio broadcast, a live streaming feed (OK Radio Uživo) delivered via a streaming server, an on-demand podcast/audio archive, a photo gallery module (news in pictures, city of Vranje, "No Comment Cafe," photo of the day, Lepenica Roma), and music ranking features (Top Lista/Play Lista). Distribution is via the website, live audio stream, Facebook (facebook.com/okradiosrbija), Twitter (twitter.com/okradio_rs), and RSS. There is no mobile app, no documented public API, and no disclosed pricing — the portal is free to readers and the only commercial surface is a "Marketing" tab indicating a B2B local-advertising sales motion typical of small regional broadcasters.

OK Radio is a privately held independent media company based in Vranje with no parent company, subsidiaries, disclosed investors, or funding rounds in the source data. Headcount is not disclosed; the management team is not disclosed; contact is via [email protected]. The business is described in the source material as a "regional radio station and online news portal operating as a private media company" with no legal entity registration information available.

Name

OK Radio

Legal name

OK Radio

Website

https://okradio.rs

Company type

Private

Founded year

1999

Operating status

Operating

Short description

OK Radio is a privately held regional radio station and free online news portal based in Vranje, Serbia, serving southern Serbian cities (Vranje, Niš, Leskovac, Pirot, Prokuplje) with local, regional, national, and international news, sports, and lifestyle content in Serbian, plus Albanian and Roma community coverage.

Ownership category

akta.pro rank

Product category

Regional Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611), Radio Broadcasting Stations (516110)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA)

akta.pro secondary industry

Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE)

Keywords

• Local news coverage
• Regional radio broadcasting
• Southern Serbia news
• Live radio streaming
• Sports news reporting

Headquarters

HQ city

Vranje

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Distribution channels2 records

Marketing channels3 records

Core offering

OK Radio is a regional radio station and online news portal serving southern Serbia (Vranje, Niš, Leskovac, Pirot, and Prokuplje). It operates a traditional radio broadcast paired with a digital news portal providing live streaming, structured news categories (local, regional, national, world), sports coverage, lifestyle content, and a podcast/audio archive, with an investigative editorial focus on local governance and community affairs.

Product overview

OK Radio is a regional radio station and online news portal serving southern Serbia, operating a traditional broadcast radio service with live streaming capabilities alongside a comprehensive digital news platform. The portfolio consists of the core OK Radio broadcast/product, supplemented by live streaming (OK Radio Uživo), an audio archive (Podcasting), photo galleries, and music chart features (Top Lista/Play Lista). The news operation covers six main sections: Vesti (with sub-categories Lokalne, Regionalne, Nacionalne, Svetske), Sport (Lokalni, Nacionalni, Svetski), Specijali (U fokusu, Seks i grad, Život i stil), an audio archive, photo gallery, and entertainment content. The station focuses on local and regional coverage of southern Serbian cities including Vranje, Niš, Leskovac, Pirot, and Prokuplje.

Differentiator

Problem solved

Functional benefit

Products and services

• OK Radio (Regional Radio Station and Online News Portal) Regional radio station and online news portal covering southern Serbia (Vranje, Niš, Leskovac, Pirot, Prokuplje), featuring live broadcasting and comprehensive news coverage across local, regional, national, and world categories, sports reporting, and lifestyle/entertainment content, targeted at general consumers in the southern Serbian region.
• OK Radio Uživo (Live Radio Streaming) Live streaming broadcast of OK Radio's radio programming delivered online via a streaming server, enabling real-time listening for audiences in and beyond the southern Serbia broadcast range.
• OK Radio Podcast and Audio Archive On-demand audio archive featuring podcast recordings and past OK Radio program content, allowing listeners to access previously aired shows and audio content at their convenience.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• TDI Radio: Serbian regional commercial radio broadcaster with online streaming presence. Comparable as a Serbian radio station competing for the same digital listeners and local advertisers, with a similar regional rather than national footprint.
• Radio 021: Regional radio station and online news portal based in Novi Sad, Serbia. Directly comparable as a city-level Serbian radio + news portal model with local investigative journalism, regional coverage focus, and digital-first distribution — the same playbook OK Radio executes in Vranje.
• Naxi Radio: Serbian commercial radio network offering online streaming and music-led programming. Naxi is directly comparable as a regional Serbian radio broadcaster with digital streaming, and OK Radio's live stream URL is hosted on Naxi's streaming infrastructure, indicating an existing partnership/peer relationship.
• Južne Vesti: Independent online news portal covering southern Serbia, including Niš and surrounding municipalities. Comparable as a southern Serbian digital news outlet competing for the same local audience and digital advertising spend, though without OK Radio's radio broadcast component.
• Play Radio: Serbian commercial radio station with a music-led format and online streaming. Comparable as a Serbian radio broadcaster competing for listeners and advertisers in the same media market, though with a more music-focused rather than news-focused positioning.
• Radio S: Serbian commercial radio station with online streaming and digital content. Comparable as a Serbian radio broadcaster operating both terrestrial and online channels, competing for the same digital ad inventory and listener attention in Serbia.

Regional players

• Antena M Radio: Regional radio broadcaster based in Leskovac, southern Serbia. Comparable as a southern Serbian regional radio competitor operating in OK Radio's immediate geographic territory, competing for the same local advertisers and listener base.

Others

• Insajder: Serbian investigative journalism outlet covering politics and corruption. Comparable thematically given OK Radio's founding mission to investigate corruption, though Insajder operates as a TV/web investigative brand rather than a regional radio station.

Broad incumbents

• Radio B92: Historic Serbian radio and online media brand (now part of the larger B92 media group). Comparable as a Serbian radio + news operation, but operates at national scale with institutional backing, making it a larger incumbent in the same competitive space.
• Radio Beograd (Radio Belgrade 202): Serbia's national public broadcaster operating multiple radio channels including the flagship Radio Belgrade 202. Comparable as a Serbian radio broadcaster offering news, music, and talk content, but operates at national scale and is publicly funded rather than a small regional operator.

Market position

Strengths1 record

Competitive moat2 records

Key highlights6 records

Customer concentration

• Xx.com/okradio_rs
• Facebookfacebook.com/okradiosrbija

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OK Radio