The Business Times
The Business Times is Singapore's premier financial daily, founded in 1976 and owned by SPH Media. It serves C-suite executives and senior business leaders across ASEAN with print, digital, podcasts, the BT Global regional initiative, and enterprise events.
- Company typePrivate
- Founded1976
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What The Business Times does
The Business Times (BT) is a Singapore-based financial daily newspaper founded in 1976 and owned by SPH Media, marking its 50th anniversary in 2026. The publication delivers corporate, financial, economic, and political news, analysis, and commentary across print and digital platforms, primarily serving C-suite executives, senior business leaders, and decision-makers in Singapore and the broader ASEAN region. Its core product suite spans the main newspaper, digital platforms, the BT Global regional intelligence initiative (launched January 2026), the Asean Intelligence annual survey conducted with Kantar, two podcast series (Money Hacks, Lens on Singapore), and recurring enterprise awards including the Singapore Business Awards (with DHL), Sustainability Impact Awards (with UOB), and Enterprise 50 Awards.
The Business Times generates revenue primarily through advertising across print and digital platforms, supplemented by subscription and content access revenue from individual readers and enterprise clients. Distribution operates across four channels: domestic print circulation, the BT Global digital platform, smart TV applications across partner hotel groups, and QR-code-enabled content access in 200+ hotel properties on six continents through partnerships with Pan Pacific Hotels Group, Frasers Property, Frasers Hospitality, Ascott Ltd, and Millennium Hotels and Resorts. The company has limited disclosed technology infrastructure beyond its AI-curated Simplified Chinese content tool launched in 2026, positioning itself primarily as a content publisher and events organizer rather than a technology platform. Strategic positioning emphasizes a uniquely ASEAN regional lens as differentiation from Western financial media, with sector-specific forums in Jakarta, Kuala Lumpur, Bangkok, and Ho Chi Minh City anchoring BT Global's regional expansion.
The Business Times firmographics
Firmographics- Name
- The Business Times
- Legal name
- The Business Times Newspaper
- Website
- https://thebusinesstimes.com
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Business Times is Singapore's premier financial daily, founded in 1976 and owned by SPH Media. It serves C-suite executives and senior business leaders across ASEAN with print, digital, podcasts, the BT Global regional initiative, and enterprise events.
- Ownership category
- akta.pro rank
The Business Times industry classification
Industry- Product category
- Business News Publishing
- NAICS
- Newspaper Publishers (513110), Periodical Publishers (513120), Periodical Publishers (51312)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Business, Financial & Trade News Publishers (MPAJADAC)
- akta.pro secondary industries
- National & General-Interest Newspapers (Print & Digital) (MPAJADAA), Digital Newsstand & Aggregation Platforms (Magazine/News Apps, Bundles) (MPAJAKAE), Business, Finance & Industry Trade Magazines (MPAJAEAM)
Keywords
Where The Business Times is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
The Business Times business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Advertising revenue: The Business Times generates primary revenue through advertising across its print and digital platforms, serving businesses targeting Singapore and ASEAN business audiences.
- Subscription and content access: Revenue generated from readers subscribing to access premium business journalism and analysis across print and digital formats.
Distribution channels4 records
Marketing channels6 records
The Business Times product offering
Product offeringCore offering
The Business Times publishes daily corporate, financial, economic, and political news, analysis, and commentary across print and digital platforms, serving Singapore's and ASEAN's business communities. Its core offering has expanded beyond the flagship newspaper to include the BT Global regional business intelligence initiative, the Asean Intelligence annual research report, financial podcasts, and digital distribution through hotel partnerships and smart TV applications. Revenue is generated through advertising sales to enterprises targeting business audiences and subscription fees from individual readers.
Product overview
The Business Times (BT), Singapore's premier financial daily owned by SPH Media, operates as a multi-platform business news organization with a 50-year legacy. The core offering is the main newspaper providing business and financial news, supplemented by The Business Times Global (BT Global) initiative launched January 2026 for regional business intelligence. Key sub-products include the Asean Intelligence survey research, Money Hacks and Lens on Singapore podcasts, the Sustainability Impact Awards and Enterprise 50 Awards, plus digital distribution through QR code hotel partnerships (200+ properties globally), Smart TV availability, and an AI-curated Simplified Chinese content tool. The company also maintains charitable initiatives through the BT Budding Artists Fund (BT BAF) and event sponsorships including the Singapore Open golf tournament.
Differentiator
Problem solved
Functional benefit
Brands
- BT Global: A new regional business intelligence initiative launched January 2026 dedicated to covering global and regional business developments through a South-east Asian lens, offering ASEAN Intelligence surveys, sector-specific forums, and curated content series.
- Asean Intelligence
- Money Hacks
- Lens on Singapore
Products and services
- The Business Times (Main Newspaper) Singapore's flagship financial daily newspaper providing daily corporate, financial, economic, and political news, analysis, and commentary for business professionals and decision-makers across print and digital platforms. Owned by SPH Media.
- The Business Times Global (BT Global) Regional business intelligence initiative dedicated to covering global and regional business developments through a Southeast Asian lens, offering the Asean Intelligence survey, sector-specific forums in Jakarta, Kuala Lumpur, Bangkok and Ho Chi Minh City, and curated content series including 'Behind The Name' and 'The Leadership Playbook'.
- Asean Intelligence 2026 Proprietary survey-based research report polling over 500 C-suite and senior business leaders across ASEAN-6 economies, providing quantitative insights on investment trends, AI adoption, supply chain strategies, and regional business outlook.
- Money Hacks Podcast Financial literacy podcast featuring discussions on liquidity, CPF changes, investment strategies, and personal finance topics relevant to Singapore professionals and consumers.
- Lens on Singapore Podcast Podcast featuring government ministers and policymakers discussing Singapore's Economic Strategy Review, workforce transformation, and economic policy developments.
Quantifiable outcome
- Survey of 500+ business leaders across ASEAN-6 economies providing investment and AI adoption insights
- +1 more outcomes
Companies that use The Business Times
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles2 records
The Business Times technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Business Times partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and flagship.
- KantarcoreMarket research partnership for the Asean Intelligence 2026 report. Kantar conducted a survey of over 500 C-suites and senior business leaders across ASEAN-6 economies, providing the quantitative foundation for BT's flagship annual regional business intelligence publication.
- DHLcoreLong-standing co-organization of the Singapore Business Awards recognizing excellence in corporate management and entrepreneurial achievements among Singapore-based companies.
- UOBcoreJoint organization of the Sustainability Impact Dialogue on May 18, 2026, at SPH Auditorium exploring energy security, affordability, and sustainability in Asia amid volatile energy markets and geopolitical tensions.
- Singapore Golf AssociationflagshipPresenting partnership for the Singapore Open golf tournament at Sentosa Golf Club, April 23-26, 2026, as part of BT's 50th anniversary celebrations marking the newspaper's evolution into a regional and international news source.
- Asian Tour / The International SeriesflagshipPartnership with Asian Tour's International Series schedule for the Singapore Open, with BT as presenting partner. The tournament offers US$2 million prize purse and serves as a pathway to the LIV Golf League.
- Sentosa Golf ClubflagshipVenue partnership for the Singapore Open at the Serapong course, with BT as presenting partner. The tournament showcased Singapore's growing status as a global sporting hub.
- SPH MediacoreParent company and publishing platform for The Business Times. SPH Media launched The Business Times Global (BT Global) initiative on January 26, 2026, dedicated to covering global and regional business developments through a South-east Asian lens.
- Standard CharteredcoreCo-organization of the closed-door roundtable 'Invest with Clarity Amid Shifting Currents' on January 19, 2026, bringing together investment experts to discuss navigating volatile market conditions.
- Pan Pacific Hotels GroupflagshipStrategic hospitality partnership placing BT QR codes in hotel properties, enabling business travelers to access curated news content via in-room TVs and common area displays. Part of BT's 50th anniversary celebrations and global expansion strategy.
- Frasers PropertyflagshipHospitality group enabling BT content distribution to business travelers across their properties through QR code placement, supporting BT's evolution from Singapore financial daily to regional business news title.
- Frasers HospitalityflagshipServiced residence operator participating in BT's hotel content partnership, extending BT's reach to international business travelers seeking regional business intelligence.
- Ascott LtdflagshipInternational serviced residence operator enabling BT content access for business travelers through QR codes in properties across six continents.
- Millennium Hotels and ResortsflagshipInternational hotel group partner in BT's content distribution initiative, providing business travelers access to curated regional news and market analysis.
Scale indicators5 records
Recent moves3 records
Expansion highlights6 records
The Business Times competitors and assessment
Company assessmentBroad incumbents
- Reuters: Global news wire and consumer financial news site with strong Asia-Pacific bureaux. Competes with BT for breaking business news, B2B licensing, and C-suite readership, but is more wire-service oriented and less focused on Singapore-domestic business.
- The Straits Times: Singapore's flagship English-language general newspaper, also owned by SPH Media. Sister publication to BT within SPH Media's portfolio, sharing distribution, sales, and digital platforms; competes for Singapore advertising and reader attention, but covers general news rather than business-focused content.
- Forbes Asia: Regional edition of Forbes covering Asian business, wealth, and entrepreneurship. Comparable as a premium business brand targeting C-suite readers and high-net-worth individuals across Asia, with overlapping advertising and events monetization.
- Bloomberg News: Global financial news and data powerhouse with deep Asia coverage, serving both consumer subscribers and enterprise terminals. Overlaps with BT's business journalism, advertising, and events but operates at vastly larger scale with proprietary data terminals as a moat.
Regional players
- Caixin: Leading Chinese business news brand with English-language edition targeting international business readers. Comparable as a regional business news brand with strong enterprise and financial institution readership, though primarily China-focused rather than ASEAN-focused.
- South China Morning Post: Hong Kong-based regional news publication covering business and general news across Asia. Comparable in scale and audience overlap with regional executives, though broader in coverage and headquartered outside BT's Singapore base.
Direct peers
- Financial Times: Global business daily targeting elite business readers with premium subscriptions and B2B advertising. Directly comparable to BT as a business-focused news brand serving C-suite decision-makers, though with significantly larger international reach and subscription scale.
- CNA (Channel NewsAsia): Singapore-based business and general news broadcaster and digital publisher with strong regional reach. Competes with BT for business news audience in Singapore and ASEAN, including B2B advertising and digital subscriptions, with a multi-format (TV + digital) approach.
- Nikkei Asia: Asia-focused business news publication backed by Nikkei (parent of Financial Times). Directly competes with BT for regional business readership in Asia, with a similar regional lens but Japanese ownership and broader Asia (not just ASEAN) coverage.
- The Wall Street Journal (Asia edition): Flagship US business daily with substantial Asia-Pacific coverage and paid digital subscriptions. Competes directly with BT for premium advertising and subscription dollars from Singapore-based C-suite executives and institutional readers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
The Business Times social profiles
Digital presenceThe Business Times financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Business Times leadership team
Management profileNumber of profiles
Profiles1 record
The Business Times funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Business Times M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Business Times
What does The Business Times do?
The Business Times publishes daily corporate, financial, economic, and political news, analysis, and commentary across print and digital platforms, serving Singapore's and ASEAN's business communities. Its core offering has expanded beyond the flagship newspaper to include the BT Global regional business intelligence initiative, the Asean Intelligence annual research report, financial podcasts, and digital distribution through hotel partnerships and smart TV applications. Revenue is generated through advertising sales to enterprises targeting business audiences and subscription fees from individual readers.
Is The Business Times a public or private company?
The Business Times is a private company. It is classified as corporate owned and is currently operating.
When was The Business Times founded?
The Business Times was founded in 1976. It employs 11 to 50 people.
Where is The Business Times based?
The Business Times is headquartered in Singapore, Singapore, in the Asia region.
How does The Business Times make money?
Two revenue lines are on record. Advertising revenue is the primary driver. The others are subscription and content access.
Who are The Business Times's main competitors?
Broad incumbents on record are Reuters, The Straits Times, Forbes Asia and Bloomberg News. Regional players are Caixin and South China Morning Post. Direct peers are Financial Times, CNA (Channel NewsAsia), Nikkei Asia and The Wall Street Journal (Asia edition).
Does The Business Times have an API?
No public API is recorded for The Business Times.
What industry is The Business Times in?
The Business Times's product category is Business News Publishing. Its primary akta.pro industry code is MPAJADAC, Business, Financial & Trade News Publishers, with a secondary code of MPAJADAA, National & General-Interest Newspapers (Print & Digital). Its NAICS code is 513110 and its SIC code is 2711.