Digital IT Services

What Digital IT Services does

Digital IT Services (PVT) LTD is a Sri Lankan multi-brand authorized device repair operator founded in 2009 and headquartered in Colombo 02. The company runs three physical service centers (Colombo 02, Piliyandala, Negombo) and holds official authorizations from six manufacturers — Samsung, ASUS, Dynabook, ViewSonic, Hitachi, and Maxell — plus distribution partnerships with RioTouch, Bixolon, and Tacteasy. Its core offering is warranty-safe repair for consumer and business electronics (Samsung TVs, washing machines, refrigerators, mobile phones, air conditioners; ASUS and other-brand laptops and desktops; monitors; projectors; interactive smart boards; and POS and printer systems), using genuine parts sourced through official manufacturer supply channels and factory-certified repair procedures executed by trained technicians.

The business is predominantly a professional-services repair operation with three revenue streams: per-job device repairs priced in LKR (e.g., projector lamp replacement from LKR 18,000, smart board calibration from LKR 8,500), recurring Annual Maintenance Contracts for office equipment fleets (from LKR 24,000 per year), and on-site installation services for interactive flat panels and projectors. Go-to-market is direct-to-consumer and direct-to-SMB across Sri Lanka, combining walk-in service, online service requests, phone and WhatsApp booking, island-wide pickup and delivery, and on-site field service. Customer segments include individual consumers (Samsung owners, laptop owners), businesses with office equipment fleets, education-sector institutions, and retail and hospitality operators requiring POS and printer support.

Digital IT Services is a bootstrapped private company with no recorded funding rounds, no disclosed parent or institutional ownership, and 11-50 employees. Its scale markers include 25,000+ devices repaired cumulatively and a 4.8+ star average across verified Google reviews. A May 2026 expansion of the Colombo 02 workshop improved turnaround time by 30%, and ongoing hiring suggests controlled, incremental capacity expansion rather than aggressive scaling.

Name

Digital IT Services

Legal name

Digital IT Services (PVT) LTD

Website

https://digitalit.lk

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Digital IT Services is a Sri Lankan multi-brand authorized device repair center operating three service locations, holding six manufacturer authorizations (Samsung, ASUS, Dynabook, ViewSonic, Hitachi, Maxell), and serving consumers, businesses, schools, and retail customers with warranty-safe repairs and AMC contracts.

Ownership category

akta.pro rank

Product category

Consumer Electronics Repair Services

NAICS

Electronic and Precision Equipment Repair and Maintenance (81121), Appliance Repair and Maintenance (811412)

SIC

Services-Miscellaneous Repair Services (7600), Computer & Office Equipment (3570)

akta.pro primary industry

Major Appliance Repair & Service (CRACAJAB)

akta.pro secondary industries

Consumer Device Repair Services (Phones, Tablets, PCs) (CRACAJAA), Small Appliance Repair & Service (CRACAJAC), Hardware & Device Support (PC, Mobile, Peripherals) (BPAAACAB)

Keywords

• Consumer electronics repair
• Authorized service center
• Laptop repair services
• Samsung appliance repair
• Annual maintenance contracts

Headquarters

HQ city

Colombo

HQ country

Sri Lanka

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Device Repair Services: One-time repair services for consumer electronics including TVs, washing machines, refrigerators, laptops, monitors, projectors, printers, and mobile phones. Revenue generated per repair job with pricing based on device type and repair complexity.
2. Annual Maintenance Contracts (AMC): Recurring annual contracts for business customers covering unlimited breakdown callouts, quarterly preventive maintenance, priority response, and multi-channel support for office equipment fleets.
3. On-site Installation Services: Installation, commissioning, and training services for RioTouch interactive flat panels and projectors in schools, corporate boardrooms, and training centers.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Digital IT Services operates as a multi-brand authorized device repair center in Sri Lanka, providing factory-certified repair services for Samsung appliances (TVs, washing machines, refrigerators, microwaves, mobile phones, air conditioners), ASUS and other-brand laptops and desktops, ViewSonic monitors and projectors, RioTouch interactive smart boards, and Bixolon POS/printer systems. The company runs three physical service centers (Colombo 02, Piliyandala, Negombo) and supplements walk-in repair with island-wide pickup/delivery, on-site field service, and annual maintenance contracts (AMC) for business and education customers.

Product overview

Digital IT Services operates as a multi-brand authorized repair center offering comprehensive device repair services across Sri Lanka. The company provides repair services for Samsung appliances (TVs, washing machines, refrigerators, microwaves, mobile phones, air conditioners), ASUS laptops and computers, ViewSonic monitors and projectors, RioTouch interactive smart boards, and printer/POS systems. The portfolio is organized around six specialized service branches: Samsung Authorized Service Center (Negombo), Laptop & Computer Branch (ASUS & Dynabook authorized, Colombo 02 and Piliyandala), Monitor Repair Branch (ViewSonic authorized), Interactive Board Branch (RioTouch partner), Projector Repair Branch (Hitachi, Maxell, ViewSonic authorized), and Printer Repair Branch. Additional services include Annual Maintenance Contracts (AMC), data recovery, and on-site pickup/delivery. All repairs are backed by genuine parts, certified technicians, and written repair warranties. The company operates three service locations across Sri Lanka.

Differentiator

Problem solved

Functional benefit

Products and services

• Samsung Authorized Appliance Repair Official Samsung Authorized Service Center providing repair for Samsung TVs (QLED, OLED, Crystal UHD), washing machines, refrigerators, microwaves, mobile phones, and air conditioners using genuine Samsung parts and factory procedures for individual consumers in Sri Lanka.
• ASUS Authorized Laptop and Computer Repair ASUS Authorized Repair Center offering laptop and desktop repairs including screen replacement, motherboard repair, SSD upgrades, data recovery, and virus removal for ASUS, HP, Dell, Lenovo, Apple, and other major brands.
• Monitor and Display Repair ViewSonic Authorized Display Service Partner providing panel replacements, backlight repairs, colour calibration, and video wall setup for ViewSonic, Samsung, LG, and other major display brands.
• RioTouch Interactive Smart Board Repair and Installation RioTouch Smart Board Authorized Partner offering touch calibration, panel repair, software updates, firmware upgrades, and full installation services for RioTouch interactive flat panels in schools and corporate boardrooms.
• Projector Repair and Service Certified Projector Service Center providing lamp replacements, optical alignment, lens cleaning, and full overhaul for ViewSonic, Panasonic, Epson, Hitachi, Maxell, and other major projector brands.
• Printer and POS System Repair Bixolon POS and Printer Authorized Service offering laser and inkjet printer repairs, POS terminal servicing, receipt printer maintenance, and barcode scanner support for retail and hospitality businesses island-wide.
• Annual Maintenance Contracts (AMC) Recurring annual business maintenance packages covering unlimited breakdown callouts, quarterly preventive maintenance, priority response, and multi-channel support for office fleets of laptops, desktops, printers, projectors, monitors, and smart boards.
• Data Recovery Services Professional data recovery from failed hard drives, SSDs, and corrupted storage media for individuals and businesses.

Quantifiable outcome

• 25,000+ devices successfully repaired across Sri Lanka
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core.

• SamsungcoreTechnology or IntegrationOfficial Samsung Authorized Service Center providing authorized repairs for Samsung TVs, washing machines, refrigerators, microwaves, air conditioners, and mobile phones. Uses genuine Samsung spare parts and factory-certified repair procedures. Handles both local and international warranty claims. Warranty stays intact after DITS repairs.
• ASUScoreTechnology or IntegrationASUS Authorized Repair Center providing official warranty repairs for ASUS laptops and desktops. Handles international warranty claims with genuine ASUS parts and certified engineers. Board-level diagnostics available.
• ViewSoniccoreTechnology or IntegrationViewSonic Authorized Display Service Partner for monitors and projectors. Authorized repair for panel replacements, backlight repairs, colour calibration, and video wall setup. Full service warranty with genuine ViewSonic parts.
• RioTouchcoreTechnology or IntegrationSmart Board Authorized Partner providing installation, repair, and maintenance for RioTouch interactive flat panels (IFPs). Touch calibration, panel repair, firmware updates, and full installation services for classrooms and corporate boardrooms across Sri Lanka.
• DynabookcoreTechnology or IntegrationDynabook Authorized Service providing repairs with genuine components from official supply channels. Laptop and desktop repair services at authorized service level.
• HitachicoreTechnology or IntegrationAuthorized projector service center for Hitachi projectors. Genuine lamps, optical units, and full electrical repairs under manufacturer authorization with full warranty.
• MaxellcoreTechnology or IntegrationAuthorized projector service center for Maxell projectors. Genuine lamp replacement, optical cleaning, and electrical repairs under manufacturer authorization.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• iFixit: DIY repair parts, tools, and guides platform with global reach. Comparable as an electronics repair ecosystem player, though operates a self-service parts model rather than a service-center model.
• HelloTech: On-demand in-home tech support and device installation/repair service. Comparable in providing multi-device technical services with a focus on convenience and certified technicians, though more weighted toward home/consumer setup.

Regional players

• TVS Electronics: Indian IT services and managed services company with hardware repair and AMC offerings for printers, POS, and IT equipment. Closest South Asian regional comparable given similar service portfolio, AMC model, and enterprise fleet focus.

Broad incumbents

• Samsung Premium Care (Samsung Members): Samsung's direct customer support and service channel program. Comparable as the OEM-direct alternative to authorized third-party service centers, representing both a partnership source and a competitive threat to authorized partners.
• Asurion: Largest global device protection and repair provider offering warranties, claims management, and on-site/mail-in repairs. Comparable as a multi-brand authorized repair network, though primarily operates in mature US/EU markets.
• SquareTrade (Allstate Protection): Device protection plan provider under Allstate offering extended warranties and claim-managed repairs. Comparable in monetizing device protection through authorized repair networks, though operates as a financial product rather than a service center.
• Geek Squad (Best Buy): Tech support and device repair arm of Best Buy operating across the US. Comparable as a large-scale multi-brand device repair and installation service, though broader in scope including IT support and installation.

Direct peers

• CPR Cell Phone Repair: Franchise-based mobile and electronics repair chain with hundreds of locations. Comparable business model focused on device repair with multi-brand coverage, walk-in service, and warranty-backed repairs.
• uBreakiFix (Asurion): Largest US-based device repair chain operating as a multi-brand authorized service provider for Samsung, Google, and others under Asurion. Directly comparable as a multi-location authorized repair business with similar walk-in, mail-in, and warranty service offerings.
• Batteries Plus: US franchise specializing in device repair, battery replacement, and electronics services across hundreds of stores. Comparable in offering multi-device repair (phones, tablets, laptops) with similar walk-in service and warranty positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/digitalitservicesl
• LinkedInlinkedin.com/company/digital-it-services-pvt-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digital IT Services