Enigma Automobiles
- Company typePrivate
- Founded2015
- HeadquartersBhopal, India
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
Enigma Automobiles firmographics
Firmographics- Name
- Enigma Automobiles
- Legal name
- Enigma Automobiles Private Limited
- Website
- https://enigmaev.in
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Enigma Automobiles industry classification
Industry- Product category
- Electric Two-Wheelers
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)
- SIC
- Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB)
- akta.pro secondary industries
- E-scooters & E-mopeds Manufacturing (IMACAOAB), E-Mopeds & Light Electric Motorbikes (Consumer) (CRACASAG), Safety, Lighting & Security Hardware Manufacturing (Helmets/Lights/Locks) (IMACAOAJ)
Keywords
Where Enigma Automobiles is headquartered
LocationHeadquarters
- HQ city
- Bhopal
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Enigma Automobiles business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Electric Two-Wheeler Sales: Enigma generates revenue primarily through the direct sale of electric two-wheelers to consumers and fleet operators via its dealer/showroom network. Vehicles are sold at varying price points across different models targeting budget-conscious commuters and performance-oriented riders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Crink V1 — affordable entry-level electric scooter for urban commuters |
| Unit Pricing | Pay-as-you-go | Crink Pro — mid-range performance electric scooter |
| Unit Pricing | Pay-as-you-go | GT 450 — budget-friendly electric scooter |
| Unit Pricing | Pay-as-you-go | GT 450 Pro — upgraded budget model |
| Unit Pricing | Pay-as-you-go | Ambier N8 — long-range electric scooter |
| Unit Pricing | Pay-as-you-go | H1 Loader — commercial/utility electric scooter |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Enigma Automobiles product offering
Product offeringCore offering
Enigma Automobiles designs, manufactures, and sells electric two-wheelers (scooters) targeting Indian commuters and fleet operators. The lineup spans entry-level, mid-range performance, long-range, and commercial cargo models sold through a dealer and showroom network across 35+ cities, supported by in-house developed motors, battery management systems, and lithium-ion battery packs. The company pairs the vehicles with the ENIGMA ONN mobile app for remote monitoring, accident alerting, and emergency disable.
Product overview
Enigma Automobiles is an Indian electric two-wheeler manufacturer offering a portfolio of six electric scooter models — Crink V1, Crink Pro, GT 450, GT 450 Pro, Ambier N-8, and H1 Loader — spanning entry-level commuter (GT 450), mid-range performance (Crink V1, Crink Pro), long-range premium (Ambier N-8), and commercial cargo (H1 Loader) segments. The company also provides a Side Stand Sensor accessory and the ENIGMA ONN mobile app for remote vehicle monitoring. The product lineup is anchored by in-house R&D, approximately 80% localization, and India's first EV cruise control feature, supported by a 10-year battery warranty and a presence in over 35 cities across India.
Differentiator
Problem solved
Functional benefit
Brands
- Ambier: Electric scooter product line under Enigma Automobiles, featuring models like Ambier N8 with extended range capabilities.
Quantifiable outcome
- Up to 230 km range on a single charge (Ambier N8)
- +4 more outcomes
Companies that use Enigma Automobiles
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Enigma Automobiles technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Enigma Automobiles partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AutoEVmart (Greaves Cotton)coreEnigma Automobiles entered into a strategic partnership with AutoEVmart, a branch of Greaves Cotton. The partnership was announced in late November 2023 and caused a 4% surge in Greaves Cotton's share price in a single day, reflecting investor confidence in the strategic alignment. The deal positions Enigma within Greaves Cotton's EV distribution ecosystem and has been covered in capital market media.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
Enigma Automobiles competitors and assessment
Company assessmentEmerging players
- Simple Energy: Indian EV start-up focused on long-range electric scooters (Simple One); overlaps with Enigma's higher-range Ambier N8 positioning and tier-1/tier-2 city showrooms.
- River Indie (River Mobility): Bangalore-based EV start-up building a lifestyle electric scooter; comparable emerging entrant targeting Indian urban/commuter buyers with a branded EV experience akin to Enigma's premium-positioned Ambier line.
Direct peers
- Ola Electric: India's largest electric two-wheeler OEM by volume; sells a broad portfolio of electric scooters across price points and competes directly with Enigma's consumer scooter lineup for the same Indian commuter buyer.
- Ather Energy: Premium Indian electric scooter manufacturer (450 series) backed by Hero MotoCorp; competes with Enigma in the higher-performance electric two-wheeler category with overlapping technology and dealer-network approaches.
- Okinawa Autotech: Indian electric two-wheeler manufacturer with a low-to-mid price portfolio including commercial/load-carrying models; comparable to Enigma in segment focus, dealership-driven GTM, and mass-market price points.
- Bounce Infinity: Indian electric scooter start-up offering affordable consumer scooters plus a battery-swapping model; directly competes with Enigma on price-sensitive commuter EVs and last-mile delivery use cases.
- Hero Electric: One of India's longest-running electric two-wheeler brands, offering affordable scooters for mass-market and B2B segments; directly overlaps with Enigma's low- to mid-priced Crink and GT 450 ranges.
- Ampere Electric (Greaves Cotton): Electric two-wheeler OEM within the Greaves Cotton group — Enigma's AutoEVmart partner — making it both a peer in low-speed/mass-market EVs and a sibling within Greaves' EV distribution ecosystem.
Broad incumbents
- TVS Motor (iQube): Incumbent Indian two-wheeler giant that sells the iQube electric scooter; competes in the same category as Enigma but benefits from TVS's large distribution, manufacturing scale, and incumbency advantages.
- Bajaj Auto (Chetak Electric): Established Indian two-wheeler OEM that has re-entered EVs through the Chetak Electric; competes with Enigma for urban and commuter electric scooter demand with the backing of Bajaj's brand and dealer network.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Enigma Automobiles social profiles
Digital presenceEnigma Automobiles financial estimates
Financial estimateRevenue estimate
Valuation estimate
Enigma Automobiles leadership team
Management profileNumber of profiles
Profiles1 record
Enigma Automobiles funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Enigma Automobiles M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Enigma Automobiles
What does Enigma Automobiles do?
Enigma Automobiles designs, manufactures, and sells electric two-wheelers (scooters) targeting Indian commuters and fleet operators. The lineup spans entry-level, mid-range performance, long-range, and commercial cargo models sold through a dealer and showroom network across 35+ cities, supported by in-house developed motors, battery management systems, and lithium-ion battery packs. The company pairs the vehicles with the ENIGMA ONN mobile app for remote monitoring, accident alerting, and emergency disable.
Is Enigma Automobiles a public or private company?
Enigma Automobiles is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Enigma Automobiles founded?
Enigma Automobiles was founded in 2015. It employs 11 to 50 people.
Where is Enigma Automobiles based?
Enigma Automobiles is headquartered in Bhopal, India, in the Asia region.
How does Enigma Automobiles make money?
One revenue line is on record: electric Two-Wheeler Sales.
Who are Enigma Automobiles's main competitors?
Emerging players on record are Simple Energy and River Indie (River Mobility). Direct peers are Ola Electric, Ather Energy, Okinawa Autotech, Bounce Infinity, Hero Electric and Ampere Electric (Greaves Cotton). Broad incumbents are TVS Motor (iQube) and Bajaj Auto (Chetak Electric).
Does Enigma Automobiles have an API?
No public API is recorded for Enigma Automobiles.
What industry is Enigma Automobiles in?
Enigma Automobiles's product category is Electric Two-Wheelers. Its primary akta.pro industry code is IMACAEAB, Electric Motorcycles & Electric Scooters Manufacturing, with a secondary code of IMACAOAB, E-scooters & E-mopeds Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.