Fashion Techworks
Fashion Techworks is a Downtown LA co-working, content, and event-space operator serving fashion designers, brands, and content creators from inside The New Mart Building, monetizing memberships, runway event rentals, and digital apparel production services.
- Company typePrivate
- Founded2015
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Fashion Techworks does
Fashion Techworks (legal entity Fashion Tech Works LLC) is a privately held, bootstrapped fashion-industry co-working and events company founded in 2015 by Cindy Ingraham-Keefer (CEO) and Tom Keefer (Managing Director) and headquartered on the second floor of The New Mart Building at 127 E. 9th Street, Suite 212, in Downtown Los Angeles. The company operates a 15,000 sq ft turnkey production and design center combining co-working spaces, private offices, a 1,200 sq ft Content Studio (photography, videography, green screen, podcast), a 500-capacity Event Space with a dedicated fashion runway, 32x8 ft LED wall, and Bose surround sound, plus access to digital fabrication equipment including Kornit digital textile printing and TUKATECH CAD-to-Tech-Pack design platforms. Its primary customers are emerging and established fashion designers, fashion brands, content creators, AR/VR specialists, and apparel entrepreneurs who need flexible workspace, content production facilities, runway-grade event venues, and educational resources without long-term lease or capital equipment commitments.
The business model blends four revenue streams: recurring Atelier Membership subscriptions at $299/month (the anchor offering, which bundles workspace, content studio hours, podcast studio hours, and member discounts); usage-based space rentals for non-members (Event Space at $10,000/day, Content Studio at $500/day, Conference Room at $250-500/day, Podcast Studio at $25-50/hour); content creation services; and the FABRIC Entrepreneurial Roadmap educational subscription ($50/month for members vs. $350/month standard) covering 364 curriculum steps across business, branding, design, manufacturing, and marketing. The company is operationally event-driven: LA Fashion Week, LA Swim Week, and the Ukraine Fashion Forward program (which brought 9 of 90+ applicant Ukrainian brands to LA in March 2024) drive venue utilization, member acquisition, and earned media. Strategic partnerships with Art Hearts Fashion (event production), Black Design Collective (Juki sewing room), FABRIC Incubator (education), Kornit Digital and TUKATECH (production technology), and Madisons Innovative Materials (sustainable fabrics) form a layered concept-to-commercialization ecosystem.
The company is lean, with 1-10 employees, and is owned and operated by its two founders with no disclosed external institutional investment, acquisitions, or subsidiaries. It owns and operates two sub-brands, Keefer Madness and Mac Divot Sportswear (revived from a 1955 golf comic IP). The company was honored by the City of Los Angeles in 2022 for contributions to the fashion community and has been featured in Vogue, Women's Wear Daily, Forbes, and California Apparel News. The company has no disclosed patents, no app, no API, and no AI/ML capabilities documented in available material.
Fashion Techworks firmographics
Firmographics- Name
- Fashion Techworks
- Legal name
- Fashion Tech Works LLC
- Website
- https://fashiontechworks.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Fashion Techworks is a Downtown LA co-working, content, and event-space operator serving fashion designers, brands, and content creators from inside The New Mart Building, monetizing memberships, runway event rentals, and digital apparel production services.
- Ownership category
- akta.pro rank
Fashion Techworks industry classification
Industry- Product category
- Fashion Industry Co-Working & Event Spaces
- NAICS
- Apparel Manufacturing (315), Cut and Sew Apparel Contractors (315210), Apparel Accessories and Other Apparel Manufacturing (31599)
- SIC
- Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Fashion & Textile Arts (Sewing, Patternmaking, Knitting, Crochet) (EDAAAGAK)
- akta.pro secondary industries
- Dresses, Skirts & Tailored Apparel Cut & Sew (Suits/Formalwear) (IMAOAEAF), Fashion & Apparel Design Colleges (EDAHAJAF)
Keywords
Where Fashion Techworks is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fashion Techworks business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Membership Subscriptions: Monthly recurring memberships providing access to co-working spaces, private offices, content studio hours, and manufacturing resources. Plans renew monthly unless cancelled.
- Space Rentals: Hourly and daily rentals of event spaces, content studios, podcast studios, and conference rooms. Revenue generated from both members and non-members booking facilities.
- Content Creation Services: Professional photography, videography, and content creation services for members and external clients using the facility's equipment and studio spaces.
- Educational Programs: FABRIC Entrepreneurial Roadmap subscription providing video training modules and resources for apparel design and manufacturing. Offered at $50/month for FTW members vs $350/month standard rate.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Atelier VIP Membership - $299/month |
| Usage-based | Pay-as-you-go | Content Studio 213 - $500/day (8 hours) |
| Usage-based | Pay-as-you-go | Podcast Studio - $50/hour |
| Usage-based | Pay-as-you-go | Conference Room 204 - $250/day or $50/hour |
| Usage-based | Pay-as-you-go | Event Space - $10,000/day |
| Subscription | Monthly | FABRIC Entrepreneurial Roadmap - $50/month (members) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Fashion Techworks product offering
Product offeringCore offering
Fashion Techworks operates a 15,000 sq ft turnkey production and design center in downtown Los Angeles' New Mart Building, providing fashion designers, entrepreneurs, and brands with co-working workspaces, a 500-capacity event and runway space, photography/video/podcast content studios, and access to digital fabrication tools (Kornit digital printing, TUKATECH CAD-to-Tech-Pack systems) for sustainable apparel design and production. Revenue is generated through monthly memberships, hourly and daily space rentals, and bundled access to the FABRIC Entrepreneurial Roadmap educational platform.
Product overview
Fashion Techworks is a fashion-industry co-working and events company offering a turnkey production and design center for fashion, entertainment, and tech creatives. The core offering consists of co-working spaces (hot desks, private offices, conference rooms), a Content Studio for photography/video/podcast production, an Event Space with a 500-capacity fashion runway, and an Atelier Membership providing bundled access to these facilities plus the FABRIC Entrepreneurial Roadmap for apparel business education. The company integrates KORNIT and TUKATECH platforms to provide members with digital textile printing and CAD-to-Tech-Pack sample creation services.
Differentiator
Problem solved
Functional benefit
Brands
- Keefer Madness: Fashion brand owned by Fashion Techworks, featured at LA Swim Week and fashion events.
- Mac Divot
- Mac Divot Sportswear
Products and services
- Atelier Membership A $299/month recurring membership providing fashion designers and entrepreneurs with a private locking cabinet (Atelier VIP Space), access to the co-working open space and conference rooms, an industrial sewing machine room with cutting tables, photography content creation studio hours (2-4 hours/month), podcast studio hours (2-4 hours/month), discounts on sewing services through Black Design Collective, Market Week participation opportunities, reduced rates on content creation services, and access to the Apparel Entrepreneurial Roadmap for $50/month additional.
- Content Studio 1,200 sq ft photography, videography, and editing facility (Studio 213) plus the New Mart Studio, featuring green screens, video and photography areas, Instagram wall, makeup stations, editing suite, 3D printer, customizable lighting, color seamless backgrounds, racks, steamers, high-speed internet, and broadcast uplinks. Available to members and external clients for content production.
- Podcast Studio Soundproof podcast recording studio equipped with microphones, recording equipment, and VARI desk and chairs. Available at $50/hour for non-members and $25/hour for Fashion Techworks and Black Design Collective members.
- Event Space 15,000 sq ft downtown LA event space with a 1,200 sq ft fashion runway, 500-person capacity, 32x8 ft LED wall, Bose surround sound system, fully-equipped backstage area, five 65-inch perimeter TV monitors, and ceiling-mounted track lighting. Available at $10,000/day inclusive of one day setup and teardown.
- Conference Room 204 Conference room with table and chairs for 8-10 people plus wardrobe racks. Available at $50/hour for Fashion Techworks and BDC members and $75/hour for non-members, or $250/day (members) and $500/day (non-members) for 8am-5pm.
- Co-Working Spaces Flexible workspace in The New Mart Building including hot desks, dedicated desks, private offices, conference rooms, 3D printing station, Vari sit-to-stand electric workstations, on-site kitchen, 24/7 building security with keyless entry, catering by AMANTE', and adjacent parking.
- FABRIC Entrepreneurial Roadmap Video-based educational platform providing 364 steps, 169 tools, and 89 videos across Business Startup (36 steps), Branding (27 steps), Design Development (74 steps), Pre-Sales (18 steps), Manufacturing (45 steps), Marketing (42 steps), Events & Fashion Shows (106 steps), and The Growing Brand (16 steps). Available to Fashion Techworks members at $50/month versus the standard $350/month rate.
- Sustainable Apparel Product Development and Production Solutions End-to-end apparel development services including the KORNIT digital textile printing platform, TUKATECH CAD-to-Tech-Pack design workflow with TUKAjet cutter, sustainable materials library access from Madisons Innovative Materials, professional photography services, expert advisory sessions, legal advisory through Withers Bergman LLP, and wholesale apparel media support through California Apparel News.
Quantifiable outcome
- Over 90 Ukrainian companies applied for UFF program, with 9 selected to participate in LA Market Week and LA Fashion Week
- +1 more outcomes
Companies that use Fashion Techworks
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
Fashion Techworks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Fashion Techworks partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, core and minor.
- Ukraine Fashion Forward (UFF)flagshipPartnership between The New Mart, Fashion Techworks, and Ukraine Fashion Forward to host 9 Ukrainian fashion brands in a comprehensive educational program during LA Market Week and LA Fashion Week. The program provides exposure and helps brands create lasting business ties for post-war rebuilding. Over 90 Ukrainian companies applied for the program.
- Art Hearts FashioncoreOngoing partnership with Art Hearts Fashion for hosting LA Fashion Week and LA Swim Week events. Art Hearts Fashion is the production company powering these major fashion events at Fashion Techworks venue. Events feature runway shows, pop-up shops, and networking experiences with designers like Nike Swim, Body Glove, Steve Madden, and Bishme Cromartie.
- Black Design CollectivecorePartnership with Black Design Collective (BDC) for industry events and sewing services. BDC has moved into the New Mart Building equipped with a Juki sewing room open to all FTW members. TJ Walker leads BDC initiatives at the facility.
- FABRIC IncubatorcorePartnership with FABRIC Incubator providing the Entrepreneurial Roadmap platform to FTW members. Members get access to 364 steps, 169 tools, and 89 videos covering all aspects of apparel design and manufacturing. FTW members pay $50/month instead of $350/month standard rate.
- Kornit DigitalcoreKornit digital printing platform available at Fashion Techworks for sustainable apparel production. FABRIC incubator services accommodate the Kornit platform from CADs to Tech Packs to create samples. Used for Kornit LA Fashion Week 2021 showcasing.
- TUKATECHcoreTUKATECH plotting machines and design technology software available for member use. FABRIC incubator services accommodate the TUKATECH platform for sample creation. Includes TUKAjet cutter technology.
- The New Mart BuildingflagshipLocated in The New Mart Building - the premier wholesale showroom building on the West Coast with 100+ showrooms, 600+/- fashion brands, and over 2000 buyers visiting each year. Strategic location provides access to the broader fashion industry ecosystem.
- Withers Bergman LLPminorLegal advisors providing professional legal services to Fashion Techworks members and operations.
- California Apparel NewsminorWholesale Apparel Media partner providing industry news coverage and marketing support for the fashion industry community.
- Malick DiouckminorPhotography and videography services provider offering professional content creation for members and events.
- AMPR CreativesminorPartnership for New Mart Studio operations. Contact: [email protected] for studio bookings and information.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Fashion Techworks competitors and assessment
Company assessmentDirect peers
- SOURCING at MAGIC: SOURCING at MAGIC is a major fashion industry trade event for apparel manufacturing, sourcing, and supply chain, with runway programming and buyer networking. Comparable to Fashion Techworks as a fashion-industry event and buyer-access platform, though organized as a trade show rather than a venue.
- WeWork: WeWork is the largest global co-working operator offering flexible office, private office, and event space on a membership and rental basis. Fashion Techworks uses the same underlying model (membership subscriptions plus hourly/daily space rentals), but is vertically specialized for fashion designers and brands.
- Soho Works: Soho Works is the Soho House co-working brand offering workspace, meeting rooms, and event areas to creative and consumer-industry members. Comparable to Fashion Techworks in bundling workspace with creative community access and event programming.
- Industrious: Industrious operates premium flexible workspaces with hospitality-driven design and a mix of private offices, suites, and meeting/event spaces. It is comparable to Fashion Techworks as a membership-plus-venue operator, though without the fashion-industry vertical focus.
- NeueHouse: NeueHouse is a members-only creative work and event space targeting designers, artists, and media professionals. It shares Fashion Techworks' positioning of combining co-working with curated cultural programming and event-driven revenue.
- The Wing: The Wing built a community-driven co-working and event concept for a defined professional demographic, blending workspace, content programming, and member events. It is comparable to Fashion Techworks as a niche, community-led workspace-and-events operator.
- NYFW: The Shows: NYFW: The Shows is the central New York Fashion Week programming platform that coordinates runway shows, designer presentations, and partner venues. Comparable to Fashion Techworks' role as a host and producer of LA Fashion Week and LA Swim Week programming.
Broad incumbents
- CFDA (Council of Fashion Designers of America): CFDA is the leading US fashion industry membership organization that supports designers through programming, education, and industry events. Comparable to Fashion Techworks as an industry-enabling platform for fashion designers, though at industry-wide scope.
- Spaces (IWG): Spaces is the design-led co-working brand of IWG, one of the largest global flexible workspace operators. It is comparable to Fashion Techworks in offering co-working and meeting rooms on a flexible rental basis, but at much greater scale and without fashion-industry specialization.
Emerging players
- Maker's Row: Maker's Row is a marketplace and resource platform connecting fashion designers and brands with US-based apparel manufacturers and production resources. Comparable to Fashion Techworks as an enabling platform that helps emerging designers access production tools and industry networks.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Fashion Techworks social profiles
Digital presenceFashion Techworks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fashion Techworks leadership team
Management profileNumber of profiles
Profiles2 records
Fashion Techworks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fashion Techworks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fashion Techworks
What does Fashion Techworks do?
Fashion Techworks operates a 15,000 sq ft turnkey production and design center in downtown Los Angeles' New Mart Building, providing fashion designers, entrepreneurs, and brands with co-working workspaces, a 500-capacity event and runway space, photography/video/podcast content studios, and access to digital fabrication tools (Kornit digital printing, TUKATECH CAD-to-Tech-Pack systems) for sustainable apparel design and production. Revenue is generated through monthly memberships, hourly and daily space rentals, and bundled access to the FABRIC Entrepreneurial Roadmap educational platform.
Is Fashion Techworks a public or private company?
Fashion Techworks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fashion Techworks founded?
Fashion Techworks was founded in 2015. It employs 1 to 10 people.
Where is Fashion Techworks based?
Fashion Techworks is headquartered in Los Angeles, United States, in the North America region.
How does Fashion Techworks make money?
Four revenue lines are on record. Membership Subscriptions are the primary driver. The others are space Rentals, content Creation Services and educational Programs.
Who are Fashion Techworks's main competitors?
Direct peers on record are SOURCING at MAGIC, WeWork, Soho Works, Industrious, NeueHouse, The Wing and NYFW: The Shows. Broad incumbents are CFDA (Council of Fashion Designers of America) and Spaces (IWG). Maker's Row is listed as an emerging player.
Does Fashion Techworks have an API?
No public API is recorded for Fashion Techworks.
What industry is Fashion Techworks in?
Fashion Techworks's product category is Fashion Industry Co-Working & Event Spaces. Its primary akta.pro industry code is EDAAAGAK, Fashion & Textile Arts (Sewing, Patternmaking, Knitting, Crochet), with a secondary code of IMAOAEAF, Dresses, Skirts & Tailored Apparel Cut & Sew (Suits/Formalwear). Its NAICS code is 315 and its SIC code is 2300.