Autowatch Canada
- Company typePrivate
- Founded1991
- HeadquartersGuelph, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Autowatch Canada firmographics
Firmographics- Name
- Autowatch Canada
- Website
- https://autowatchcanada.com
- Company type
- Private
- Founded year
- 1991
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Autowatch Canada industry classification
Industry- Product category
- Vehicle Security and GPS Tracking Hardware
- NAICS
- Motor Vehicle Electrical and Electronic Equipment Manufacturing (336320), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Automotive Sensors Manufacturing (Position/Pressure/Temp/IMU/Radar/LiDAR Cameras) (IMACAJAD)
- akta.pro secondary industries
- Active Safety Sensing Hardware Manufacturing (Radar/LiDAR/Cameras/Ultrasonic) (IMACAMAF), Safety, Lighting & Security Hardware Manufacturing (Helmets/Lights/Locks) (IMACAOAJ)
Keywords
Where Autowatch Canada is headquartered
LocationHeadquarters
- HQ city
- Guelph
- HQ country
- Canada
- HQ region
- North America
Markets served
Autowatch Canada business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Autowatch Canada product offering
Product offeringCore offering
Autowatch Canada manufactures vehicle security systems and GPS tracking systems. The company produces physical hardware products designed to protect vehicles against theft and to enable location tracking of vehicles for owners and fleet operators. Founded in 1991 and headquartered in Guelph, Canada, it operates as a small-scale manufacturer with 11-50 employees.
Differentiator
Problem solved
Functional benefit
Products and services
- Vehicle Security Systems Manufactured anti-theft security hardware designed for installation in vehicles to protect against theft and unauthorized use. Targeted at individual vehicle owners and commercial fleet operators.
- GPS Tracking Systems Manufactured GPS tracking hardware for vehicle location monitoring, enabling owners and fleet operators to track vehicle position. Targeted at individual vehicle owners, fleet managers, and commercial operators.
Companies that use Autowatch Canada
Customer profileIdeal customer profiles2 records
Autowatch Canada technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Autowatch Canada partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Autowatch Canada competitors and assessment
Company assessmentBroad incumbents
- Geotab: Geotab is a Canadian fleet telematics incumbent whose GPS hardware and software platform overlaps Autowatch Canada's GPS tracking business, especially in commercial-fleet and logistics segments.
- Garmin: Garmin's automotive segment covers GPS navigation and increasingly integrated vehicle/dash-camera electronics; while broader, it competes for the GPS-hardware value chain and dealer channels that Autowatch Canada depends on.
Emerging players
- Spytec GPS: Spytec is a consumer-focused GPS tracking hardware and subscription platform that competes for the same end-customer wallet share in personal-vehicle and small-fleet tracking.
- BrickHouse Security: BrickHouse Security sells consumer and commercial GPS tracking hardware, vehicle security, and surveillance products - overlapping with Autowatch Canada's product mix but skewed to online/DTC distribution.
Direct peers
- Compustar (Firstech): Compustar designs and manufactures aftermarket vehicle security, remote start, and connected-car products distributed through a national dealer network, making it a close direct peer in the same product category.
- Crimestopper Security Products: Crimestopper manufactures aftermarket vehicle security, remote start, and keyless-entry systems distributed through North American dealers - directly comparable product portfolio and go-to-market motion.
- Viper (Directed Electronics): Viper is one of the largest aftermarket car-security and remote-start brands in North America, directly overlapping Autowatch Canada on vehicle alarm, immobilizer, and tracking products sold through dealers and installers.
- LoJack (Spireon): LoJack, now part of Spireon, provides stolen-vehicle recovery and GPS-based vehicle tracking - a near-identical core offering to Autowatch Canada's GPS tracking line, with broader scale and a U.S. dealer footprint.
Regional players
- Fleet Complete: Toronto-based Fleet Complete offers connected-vehicle GPS tracking and fleet management solutions in the Canadian market, making it a regional peer competing for the same fleet customers.
- Tracker Canada (LoJack Canada): Tracker Canada provides stolen-vehicle recovery and GPS tracking services across Canada and is a direct regional competitor for the same insurance, fleet, and consumer customer segments.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Autowatch Canada social profiles
Digital presenceAutowatch Canada financial estimates
Financial estimateRevenue estimate
Valuation estimate
Autowatch Canada leadership team
Management profileNumber of profiles
Autowatch Canada funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Autowatch Canada M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Autowatch Canada
What does Autowatch Canada do?
Autowatch Canada manufactures vehicle security systems and GPS tracking systems. The company produces physical hardware products designed to protect vehicles against theft and to enable location tracking of vehicles for owners and fleet operators. Founded in 1991 and headquartered in Guelph, Canada, it operates as a small-scale manufacturer with 11-50 employees.
When was Autowatch Canada founded?
Autowatch Canada was founded in 1991. It employs 11 to 50 people.
Where is Autowatch Canada based?
Autowatch Canada is headquartered in Guelph, Canada, in the North America region.
Who are Autowatch Canada's main competitors?
Broad incumbents on record are Geotab and Garmin. Emerging players are Spytec GPS and BrickHouse Security. Direct peers are Compustar (Firstech), Crimestopper Security Products, Viper (Directed Electronics) and LoJack (Spireon). Regional players are Fleet Complete and Tracker Canada (LoJack Canada).
Does Autowatch Canada have an API?
No public API is recorded for Autowatch Canada.
What industry is Autowatch Canada in?
Autowatch Canada's product category is Vehicle Security and GPS Tracking Hardware. Its primary akta.pro industry code is IMACAJAD, Automotive Sensors Manufacturing (Position/Pressure/Temp/IMU/Radar/LiDAR Cameras), with a secondary code of IMACAMAF, Active Safety Sensing Hardware Manufacturing (Radar/LiDAR/Cameras/Ultrasonic). Its NAICS code is 336320 and its SIC code is 3600.