Plan A
- Company typePrivate
- Founded2008
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Plan A firmographics
Firmographics- Name
- Plan A
- Legal name
- Plan A Technologies
- Website
- https://joinplana.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Plan A industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Creative & Brand Campaign Development (BPAFAAAB)
- akta.pro secondary industry
- Creative Concepting & Campaign Development (BPAFAEAD)
Keywords
Where Plan A is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Plan A business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Website Development Services: Plan A offers custom website development services where their team of web designers and developers collaborate with clients to build responsive, visually appealing websites. Revenue is generated through project-based fees for website design, development, testing, launch, and maintenance services.
- Digital Marketing Services: The company provides digital marketing services including direct response advertising, video advertisements, and campaign execution. Services include research, strategy planning, implementation, analytics, and continuous optimization.
- Consulting Services: Plan A offers consulting services including comprehensive assessment of current digital marketing efforts, in-depth market research, data analysis, strategy development, and implementation support. Revenue generated through consulting engagement fees.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Plan A product offering
Product offeringCore offering
Plan A is a marketing agency that provides website development (responsive web design and development), digital marketing (direct response advertising, video advertisements, campaign execution and optimization), and consulting services (assessment of existing digital marketing efforts, market research, strategy development, and implementation support). Each engagement is preceded by a research and data-driven pre-build phase analyzing market trends, consumer behavior, and competitor insights.
Product overview
Plan A is a marketing agency offering a three-part service portfolio focused on digital marketing solutions. The core offerings consist of Website Development (responsive web design and development), Digital Marketing (direct response advertising and video campaigns), and Consulting (strategic assessment and planning). These services are designed to work together, with the agency emphasizing a research and data-driven approach before building, allowing clients to scale their digital presence efficiently.
Differentiator
Problem solved
Functional benefit
Products and services
- Website Development Professional web design and development services that create responsive, user-friendly websites optimized for various devices and screen sizes, incorporating intuitive navigation, interactive elements, and SEO best practices. The process spans initial client consultation, planning and design concept, development and testing, and launch and maintenance.
- Digital Marketing Data-driven digital marketing services including direct response advertising and video advertisements designed to generate leads, phone calls, or foot traffic. The engagement includes research and initial strategy and planning, implementation and campaign execution, analytics and data analysis, and continuous optimization and growth.
- Consulting Strategic consulting services that begin with a comprehensive assessment of current digital marketing efforts and business goals, perform in-depth market research and data analysis, and develop tailored strategies aligned with the brand's vision and values. The service includes client discovery and assessment, data analysis and audit, strategy development and recommendations, and implementation support and monitoring.
Companies that use Plan A
Customer profileSegments1 record
Ideal customer profiles1 record
Plan A technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Plan A partnerships and signals
Strategic signalRecent moves3 records
Plan A competitors and assessment
Company assessmentDirect peers
- SmartSites: Digital marketing agency providing website design, development, PPC, and SEO for small and mid-sized businesses. Directly comparable service portfolio and SMB target.
- LYFE Marketing: Full-service social media and digital marketing agency serving small to mid-sized businesses. Comparable offering breadth and customer segment to Plan A.
- Directive Consulting: B2B digital marketing agency offering paid media, SEO, and content services with a consultative, data-driven approach. Comparable data-first positioning and consulting-led delivery model.
- KlientBoost: Performance-focused digital marketing agency specializing in PPC, landing pages, and conversion optimization. Comparable direct-response and paid-media positioning to Plan A's marketing pillar.
- Disruptive Advertising: Digital advertising agency focused on paid media, SEO, and website optimization for mid-market clients. Comparable in direct response advertising emphasis and campaign-led delivery model.
- Thrive Internet Marketing Agency: Full-service digital marketing agency offering web design, SEO, and digital advertising for SMBs and mid-market clients. Closely comparable on service mix and target customer to Plan A.
Broad incumbents
- WebFX: Large-scale digital marketing agency offering web design, SEO, PPC, and content with proprietary analytics platforms. Overlaps with Plan A across every service line but operates at materially larger scale as a broad incumbent.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat1 record
Key risks5 records
Key highlights5 records
Customer concentration
Plan A social profiles
Digital presencePlan A compliance and trust
Trust signalCompliance2 records
Plan A financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plan A leadership team
Management profileNumber of profiles
Plan A funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plan A M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plan A
What does Plan A do?
Plan A is a marketing agency that provides website development (responsive web design and development), digital marketing (direct response advertising, video advertisements, campaign execution and optimization), and consulting services (assessment of existing digital marketing efforts, market research, strategy development, and implementation support). Each engagement is preceded by a research and data-driven pre-build phase analyzing market trends, consumer behavior, and competitor insights.
Is Plan A a public or private company?
Plan A is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Plan A founded?
Plan A was founded in 2008. It employs 11 to 50 people.
Where is Plan A based?
Plan A is headquartered in Los Angeles, United States, in the North America region.
How does Plan A make money?
Three revenue lines are on record. Website Development Services are the primary driver. The others are digital Marketing Services and consulting Services.
Who are Plan A's main competitors?
Direct peers on record are SmartSites, LYFE Marketing, Directive Consulting, KlientBoost, Disruptive Advertising and Thrive Internet Marketing Agency. WebFX is listed as a broad incumbent.
Does Plan A have an API?
No public API is recorded for Plan A.
What industry is Plan A in?
Plan A's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAAAB, Creative & Brand Campaign Development, with a secondary code of BPAFAEAD, Creative Concepting & Campaign Development. Its NAICS code is 54181 and its SIC code is 7311.