What Rangeford Villages does

Rangeford Villages is a UK-based private developer and operator of luxury integrated retirement communities (IRCs) serving the over-60s demographic. The company develops, sells, and operates purpose-built villages across southern and central England, combining independent living homes (apartments and bungalows) with on-site hospitality, lifestyle programming, and CQC-registered care delivered through its wholly-owned subsidiary Rangeford Care. Its operating portfolio comprises five villages — Homewood Grove (Surrey), Mickle Hill (North Yorkshire), Siddington Park (Gloucestershire), Strawberry Fields (Cambridgeshire), and Wadswick Green (Wiltshire) — with three additional villages (Bramston Park, Kingscote Place, Elstree) in planning. Each village is anchored by a central Pavilion hub featuring restaurants, bars, spas, swimming pools, gyms, and social spaces, supported by smart-home technology (presence sensors, video doorbells, smart locks, telecare) and InfoNet tablets for resident communication.

The revenue model blends one-time property sales (range roughly £195,000 to over £880,000 per unit, plus monthly rental options from approximately £960 to over £6,000 per month) with recurring monthly service charges covering management, maintenance, concierge, transport, and 24-hour emergency support. A deferred fee, collected on resale, allows owners to retain more liquidity during tenure while sustaining the village. Additional revenue comes from CQC-registered care packages, ancillary hospitality (bistro, bar, hairdressing, spa), and partnership services. The go-to-market is high-touch enterprise field sales — dedicated village sales teams, by-appointment showhome tours, Try Before You Buy residency experiences, virtual tours, and a structured £5,000 reservation / 10% deposit purchase process — supported by celebrity brand ambassadors (Dr Dawn Harper, Laurence Llewelyn-Bowen, Dr Scott Miller) and ARCO Approved Operator status.

Name

Rangeford Villages

Legal name

Rangeford Villages

Website

https://rangefordvillages.co.uk

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

Rangeford Villages is a UK private developer and operator of luxury integrated retirement communities for the over-60s, with five operational villages across England delivering property sales, recurring service charges, CQC-registered care, and hospitality amenities.

Ownership category

akta.pro rank

Product category

Retirement Living / Senior Housing

NAICS

Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233)

SIC

Services-Nursing & Personal Care Facilities (8050), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Independent Living Real Estate Owners/Operators (REITs & Management Companies) (HLADAAAG)

akta.pro secondary industries

Luxury/Resort-Style Independent Living Communities (HLADAAAC), Market-Rate Independent Living (Private Pay) Communities (HLADAAAA), Luxury / High-End Assisted Living Communities (HLADABAD)

Keywords

• Retirement villages
• Integrated retirement communities
• Senior living
• Retirement property sales
• Residential care services

Headquarters

HQ city

Uxbridge

HQ country

United Kingdom

HQ region

Europe

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Property Sales: One-time purchase of retirement properties ranging from apartments to bungalows. Purchase prices span from approximately £195,000 to over £880,000 depending on village location, property type, and size.
2. Monthly Service Charges: Recurring monthly fees covering general management, upkeep, gardening, landscaping, concierge, transport services, 24-hour emergency support, and coordination of owner activities. The ongoing investment preserves high standards of each community.
3. Deferred Fee: Deferred fees collected when the Rangeford home is re-sold, allowing owners to have more money available during their tenure while still contributing to village maintenance.
4. Care and Support Services: CQC-registered care team providing personalized assistance including housekeeping, transport, personal care, medication management, health consultations, companionship, and bespoke care packages available at additional cost.
5. Ancillary Services: Additional revenue from bistro and bar services, social activities, hairdressing, spa treatments, shopping services, and laundry services at each village.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Rangeford Villages develops and operates luxury Integrated Retirement Communities (IRCs) for the over-60s, selling purpose-built apartments and bungalows across multiple UK villages. Each village combines independent living homes with on-site amenities (restaurants, bars, spas, swimming pools, gyms) and 24/7 CQC-registered care services delivered through the Rangeford Care subsidiary, supported by monthly service charges and deferred exit fees.

Product overview

Rangeford Villages operates as a luxury retirement village developer offering integrated retirement communities for people aged 60 and over. The portfolio consists of five operational villages (Homewood Grove, Mickle Hill, Siddington Park, Strawberry Fields, and Wadswick Green) and three planned future villages (Bramston Park, Kingscote Place, and Elstree). Each village features The Pavilion as a central social hub with communal amenities including restaurants, bars, spas, swimming pools, gyms, and activity spaces. The company provides additional services including Simply Move (relocation support), Rangeford Care (24/7 CQC-registered care), village transport, and wellbeing programs. Technology features include InfoNet tablets for resident communication and smart home systems with presence sensors, video doorbells, and smart door locks.

Differentiator

Problem solved

Functional benefit

Brands

• Homewood Grove: Luxury retirement village in Chertsey, Surrey featuring Oak & Honey restaurant, Revive Spa, swimming pool, and spa facilities for residents aged 60+
• Mickle Hill
• Siddington Park
• Strawberry Fields
• Wadswick Green
• Bramston Park
• Kingscote Place
• Elstree
• Rangeford Care
• The Pavilion
• Simply Move
• Oak & Honey
• The Orangery
• Wild Thyme
• The Greenhouse
• Revive Spa

Products and services

• Homewood Grove Retirement Village A luxury retirement village located between Ottershaw and Chertsey in Surrey, featuring fully manicured gardens, restaurant, bar, spa, swimming pool, gym, and 24/7 care support for owners aged 60 and over.
• Mickle Hill Retirement Village A lifestyle retirement village exclusively for the over 60s in Pickering, North Yorkshire, featuring landscaped gardens, cafe bistro, bar, lounge, cinema room, gym, hair and beauty salon, and flexible care services.
• Siddington Park Retirement Village A retirement village for the over 60s set among landscaped gardens on the outskirts of Cirencester, Gloucestershire, featuring The Orangery restaurant, hydro pool, gym, cinema room, and croquet lawn.
• Strawberry Fields Retirement Village A multi award-winning retirement village for the over 60s in Stapleford, Cambridgeshire, offering 147 contemporary one, two and three bedroom properties with Wild Thyme restaurant, spa, outdoor cinema, and countryside park.
• Wadswick Green Retirement Village An award-winning contemporary retirement village for people over 60 in Corsham, Wiltshire, set amid 25 acres of landscaped grounds featuring The Greenhouse restaurant, village hall, putting green, and Walnut Lane final phase apartments.
• Rangeford Care CQC-registered care team offering 24/7 support including housekeeping, transport, personal care, medication management, and tailored care plans for retirement village residents.
• Simply Move Relocation Service A stress-free moving service for new build purchases including a dedicated move specialist, estate agent liaison, removals booking, packing service, and unpacking assistance for buyers moving into a Rangeford village.

Quantifiable outcome

• 80% sold at Siddington Park within development timeframe
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• ARCO (Associated Retirement Community Operators)coreStrategic or Co-development PartnerRangeford Holdings Ltd are members of ARCO, the UK sector body for retirement communities. As Approved Operators, Rangeford aims to comply at all times with the ARCO Consumer Code, demonstrating commitment to industry standards and consumer protection.
• Dr Scott MillerminorOthersDr Scott Miller serves as Pet Brand Ambassador for Rangeford Villages, bringing veterinary expertise and passion for animal welfare to support pet-friendly communities where people and their four-legged companions can enjoy active, fulfilling lifestyles together.
• Dr Dawn HarpercoreOthersDr Dawn Harper continues as Health Ambassador for Rangeford Villages, bringing expertise as a respected GP, broadcaster and author to support commitment to healthy ageing. She hosts events at villages and promotes wellbeing for homeowners across communities.
• Laurence Llewelyn-BowencoreOthersLaurence Llewelyn-Bowen is Design Ambassador for Rangeford Villages, bringing renowned creativity and passion for exceptional interiors. He collaborates on show suite design at Wadswick Green and serves as Design Brand Ambassador for Strawberry Fields, championing beautiful spaces for wellbeing.
• Home Buying Service PartnersminorImplementation/ SI/ Consulting PartnerNational house buying service partners who can provide guaranteed offers for existing homes, enabling faster moves to Rangeford properties. Partners organize independent valuations and can complete purchases in as little as 45 days.
• Conveyancing SolicitorsminorImplementation/ SI/ Consulting PartnerIndependent solicitors familiar with Rangeford lease documentation, introduced to handle purchase conveyancing smoothly. They can also assist with sale conveyancing of current homes.
• Removal SpecialistsminorOthersMoving specialists providing comprehensive moving services including packing, unpacking, fixed fee structure, nationwide coverage, dedicated move managers, and removal insurance.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Inspired Villages (Legal & General): Backed by Legal & General, Inspired Villages operates premium integrated retirement communities targeting affluent downsizers. It is one of Rangeford's most direct comparables in terms of property quality, IRC structure, and customer profile.
• Cinnamon Care Collection: Cinnamon Care Collection operates luxury care and retirement living communities in the UK, combining high-end accommodation with on-site care — a similar premium IRC-style positioning to Rangeford.
• Churchill Retirement Living: Churchill develops and operates independent retirement living developments across the UK for the over-60s. It targets a similar private-pay, downsizer customer with on-site management services, although without the integrated care depth Rangeford offers.
• Audley Group: Audley is the UK's largest operator of luxury integrated retirement villages. Rangeford competes with Audley for the same affluent over-60 downsizer segment using an almost identical IRC model combining independent living with on-site care.
• Brio Retirement Living: Brio is a UK operator of high-end retirement communities with hospitality-led amenities. Its positioning and resident profile closely mirror Rangeford's luxury village offering.
• Oakland Care: Oakland Care operates luxury care homes and retirement communities across the South of England, competing directly with Rangeford for affluent over-60 residents in overlapping geographies.
• Retirement Villages Group: Retirement Villages Group is a long-established UK operator of luxury retirement villages with on-site care. It overlaps directly with Rangeford in product offering, geography, and target customer.

Broad incumbents

• Richmond Villages (Bupa): Owned by Bupa, Richmond Villages operates retirement villages with integrated care. It is a broader, more established incumbent serving the same customer and care model as Rangeford.
• McCarthy & Stone / Anchor: Following its combination with Anchor, McCarthy & Stone is the UK's largest builder and operator of retirement housing. While more focused on independent living than full IRCs, it competes for the same downsizer customer at higher scale.

Emerging players

• Belong: Belong operates village-style dementia and nursing care communities in the UK. While focused on higher-acuity care rather than independent living, it competes for the same over-60 customer segment seeking community-integrated care.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/RangefordLiving
• Facebookfacebook.com/rangefordvillages
• LinkedInlinkedin.com/company/rangeford-villages

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rangeford Villages