Terre

What Terre does

Terre Company is a family-owned wholesale distributor of professional landscaping supplies founded in 1925 and headquartered in a 5-acre facility in Clifton, New Jersey, with a secondary warehouse in Closter, NJ. The company originated as a farm-fertilizer blending operation serving New Jersey's "truck farms" and has been owned by the Feury family since 1960, gradually repositioning from agricultural input supply to professional turf and landscape distribution as the regional land base shifted toward residential, recreational, and commercial uses.

Its product portfolio spans five categories: proprietary seed blends and branded turf fertilizers (including Super LawnSpur, Turfspur II, Fairway Fertilizer, StarterSpur, and combination weed/insect-control formulations under the TERRE label), direct-ship nursery stock sourced from eight premier regional and national growers, full-line landscaping supplies (mulch, topsoil, compost, chemicals, organics), hardscaping materials through partners Belgard, Nicolock, and Cambridge Pavingstones, and seasonal Christmas trees and greens. The signature technical differentiator is the company's proprietary grass seed blend formulations, refined over more than 70 years to deliver superior seed density and turf quality for high-traffic applications.

Terre monetizes through wholesale B2B sales with quote-based pricing set by sales representatives, distributed via direct sales to enterprise buyers (golf courses, municipalities, commercial property managers) within a 100-mile radius of Clifton and through an 11-location independent distributor network across New Jersey. Customer segments are horizontal and fragmented, including landscape contractors, golf course superintendents, garden centers and nurseries, municipalities, athletic properties, boards of education, cemeteries, and building/property managers. There are no digital self-serve ordering channels, no subscription pricing, and no disclosed recurring-revenue contracts; transactions are project-driven and negotiated. The business model is operationally simple and regionally bounded, with growth optionality coming from product-line breadth rather than geographic or channel expansion.

Name

Terre

Legal name

Terre Company

Website

https://terrecompany.com

Company type

Private

Founded year

1925

Operating status

Operating

Headcount range

11–50 employees

Short description

Terre Company is a family-owned wholesale distributor of professional landscaping supplies — proprietary seed blends, fertilizers, nursery stock, hardscaping, and seasonal products — serving golf courses, landscape contractors, municipalities, and garden centers across New Jersey, eastern New York, and Connecticut.

Ownership category

akta.pro rank

Product category

Landscaping & Turf Supplies

NAICS

Nursery, Garden Center, and Farm Supply Retailers (44424), Lawn and Garden Equipment and Supplies Retailers (4442)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200), Wholesale-Lumber & Other Construction Materials (5030), Agricultural Chemicals (2870)

akta.pro primary industry

Landscape Plant & Nursery Stock Wholesalers (Grower-Wholesalers) (AFAGAHAM)

akta.pro secondary industries

Soils, Mulch, Fertilizers & Lawn Care Chemicals Retail (CRAIAIAC), Turf Care (Fertilization, Aeration & Weed/Pest Control) (IMAIAIAD)

Keywords

• Wholesale landscaping supplies
• Turf fertilizer products
• Proprietary grass seed blends
• Nursery stock distribution
• Hardscaping materials supply

Headquarters

HQ city

Clifton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Wholesale Landscaping Supplies: Wholesale B2B sales of professional landscaping products including seed, fertilizer, turf products, nursery stock, hardscaping materials, and seasonal items to landscape contractors, golf courses, municipalities, and other professional buyers. Sales occur through direct relationships with sales representatives and through distributor network.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Terre Company is a wholesale distributor of professional landscaping supplies, selling proprietary grass seed blends, branded turf fertilizers (Super LawnSpur, Turfspur II, Fairway Fertilizer, StarterSpur), direct-ship nursery stock, hardscaping materials, and seasonal Christmas greens to golf courses, landscape contractors, municipalities, garden centers, athletic fields, and cemeteries across New Jersey, southern New York, and Connecticut. The company operates from a 5-acre Clifton, NJ facility supplemented by a Closter, NJ warehouse and an 11+ location independent distributor network.

Product overview

Terre Company is a family-owned landscaping supply distributor operating since 1925, offering a portfolio of proprietary and distributed turf, nursery, and landscaping products through distributor networks in New Jersey, New York, and Connecticut. The core product lines include Seed, Fertilizer & Turf Products (featuring branded fertilizers like Super LawnSpur, Turfspur II, and Fairway Fertilizer with various additives for weed and pest control), Direct Ship Nursery Stock (flowers, trees, shrubs sourced from premier growers), Landscaping Supply (topsoil, mulch, compost, chemicals), Hardscaping Supply (Belgard, Nicolock, and Cambridge pavers and outdoor materials), and Christmas Trees & Greens. The company positions itself as a one-stop professional supply source for golf courses, landscape contractors, garden centers, municipalities, and athletic fields.

Differentiator

Problem solved

Functional benefit

Products and services

• Seed, Fertilizer & Turf Products

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eleven partnerships are on record, tiered core, minor and secondary.

• Casper NurserycoreOthersThird-generation wholesale nursery providing over 300 varieties of plants to customers across the United States. Located in New Jersey with three locations supporting 30% annual growth. Preferred supplier for nursery stock.
• KG FarmscoreOthersTop Oregon grower of field stock established in 1985. Expanded from strawberry and vegetable farm to 400 acres producing deciduous trees, broadleaf evergreen shrubs, and grafted conifers.
• Monrovia NurseriescoreOthersPremier name in the growing business with farms in Georgia, Connecticut, Oregon, and California. Terre can ship plants direct from all four locations to customer garden centers or job sites.
• Riggins NurseryminorOthers16 acres of holding houses and 50 acres of field-grown stock with over 500 varieties of plants including Proven Winner, First Editions, and Ball varieties. Focus on quality plants and customer service.
• Rockledge GreenhousesminorOthersWholesale ground cover producer for over 40 years, serving nurseries, landscapers, landscape architects, and garden centers.
• Saunders Brothers NurseryminorOthersVirginia grower in the Shenandoah Valley specializing in unique disease-resistant boxwood varieties plus complete line of shrubs, perennials, and annuals. Terre is their preferred distributor with weekly shipments to Clifton location.
• South Valley NurseryminorOthersNorth Carolina nursery providing B&B evergreens and deciduous plants available for direct ships to customer locations.
• Twin Springs NurseryminorOthers275-acre family-owned wholesale nursery in Oregon's Willamette Valley, growing broad variety of woody ornamentals with both field grown and container plant material.
• BelgardcoreChannel Partner/ Reseller/ DistributorPremier vendor for pavers, landscape walls, and backyard hardscapes. Offers permeable and interlocking pavers, retaining walls, fire pits, and outdoor ovens. Primary hardscaping partner for high-end projects.
• NicolocksecondaryChannel Partner/ Reseller/ DistributorPaving stone and retaining wall supplier known for vibrant, long-lasting color in landscape and patio products.
• Cambridge PavingstonessecondaryChannel Partner/ Reseller/ DistributorPavingstone system with ArmorTec offering hundreds of colors and patterns for patios, pool decks, walkways, and driveways, plus freestanding walls and outdoor living features.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Emerging players

• PBI-Gordon: Specialty manufacturer of turf and ornamental chemicals (herbicides, fungicides, insecticides) sold through distributors like Terre. Comparable as a brand partner in the same product category.
• Brett Young: Canadian-based seed company producing proprietary turf and forage seed blends sold through professional distribution. Closely comparable proprietary seed blend formulation approach.

Direct peers

• Lebanon Turf: Manufacturer and supplier of professional turf fertilizers, seed, and specialty products for golf, sports, and lawn care. Comparable product mix in branded fertilizers and seed blends sold through distribution.
• Target Specialty Products: Wholesale distributor of turf, pest control, and vegetation management products serving professional applicators, golf courses, and municipalities. Comparable in branded fertilizer/chemical offerings and B2B GTM.
• Harrell's: Specialty distributor of turf and ornamental products including fertilizers, pesticides, and seed to golf courses and professional turf managers. Closely comparable in proprietary-branded fertilizer offerings and customer base.

Broad incumbents

• SiteOne Landscape Supply: Largest national distributor of landscape supplies including irrigation, lighting, hardscape, nursery, and turf products. Directly comparable wholesale distribution model serving the same professional contractor and golf course customers as Terre, but at national scale.
• Heritage Landscape Supply Group: Network of wholesale landscape supply distributors across the U.S., built via roll-up acquisitions of independent regional distributors. Closely mirrors Terre's regional wholesale distributor model but at multi-region scale.
• Ewing Irrigation & Landscape Supply: Major national wholesale distributor of irrigation, landscape, hardscape, and turf products serving contractors and golf courses. Comparable in core product categories (seed, fertilizer, nursery) and B2B distribution model.

Regional players

• Jersey Landscape Supply Co. Listed among Terre's own distributor partners as a regional NJ landscape supply yard. Comparable regional competitor/peer in the same NJ/NY/CT trade area.
• SiteOne / Ewing combined private peer: Cooper Recycling Landscape Supply: Independent regional landscape supply yard operating in the Northeast U.S. servicing professional contractors with similar product mix (mulch, soil, stone, hardscape).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/TheTerreCompan1
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• LinkedInlinkedin.com/company/the-terre-company

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Terre