Create Health

What Create Health does

Create Health is a Bristol, UK-based healthcare marketing and medical communications agency that serves pharmaceutical, medical technology, and consumer health brands. Founded by Ed Hudson around 2011 and led by CEO Phil Blackmore for the past nine years, the agency operates as a privately held specialist under the legal entity Create Marketing Ltd (Companies House registration 05929402), with a core creative team of approximately 11 supported by senior client, strategy and people leaders.

The company's offering is structured around four service lines — Brand Identity, Campaign Execution, Creative Communications, and Strategic Consultancy — all unified by a proprietary three-strand investigation framework called the 'Red Thread' methodology, which combines Science, Human insight, and Context into a single strategic thread used to brief, design, and evaluate creative output. Delivery is executed by a deliberately multi-disciplinary team of scientists, strategists, art directors, copywriters, designers, and CGI artists, with regulatory approval workflows embedded into the campaign execution process.

Revenue is generated on a professional services, project- and retainer-based model with no publicly disclosed pricing tiers. The agency pursues enterprise field sales into pharma and MedTech leadership and supplements this with content marketing (Thought Pieces blog, Mindset Matters film series), event sponsorships (TEDx Bristol), and an active LinkedIn/Instagram/Twitter presence. Notable enterprise clients include BD (Becton Dickinson), Hartmann, Vagisil, and Tasso, with case studies reporting outcomes such as 3,172% ROI on BD Multiomics, 68% click-through rates, and 48% brand attribute lift. The company is bootstrapped, with no disclosed funding rounds, no parent company, and no public listing.

Name

Create Health

Legal name

Create Marketing Ltd

Website

https://createhealth.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Create Health is a Bristol-based specialist healthcare marketing agency serving pharma, MedTech and consumer health brands with brand identity, campaign execution, creative communications and strategic consultancy services unified by its proprietary Red Thread methodology.

Ownership category

akta.pro rank

Product category

Healthcare Marketing & Medical Communications

NAICS

Graphic Design Services (54143)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Healthcare/Pharma Creative Agencies (MPAAAAAJ)

akta.pro secondary industries

Healthcare & Life Sciences PR (MPAAADAD), Healthcare & Life Sciences PR (BPAFADAJ)

Keywords

• Healthcare marketing agency
• Medical communications services
• Pharma brand strategy
• Medtech marketing campaigns
• Strategic healthcare consultancy

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Healthcare Marketing Services: Professional services revenue from healthcare marketing agency including brand identity, campaign execution, creative communications, and strategic consultancy for pharma and MedTech clients.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Create Health is a healthcare and medical communications agency that delivers brand identity, campaign execution, creative communications, and strategic consultancy services exclusively to pharmaceutical, MedTech, and consumer health brands. The agency uses its proprietary Red Thread methodology—combining science, human insight, and context—to produce regulatory-compliant marketing campaigns and measurable commercial outcomes.

Product overview

Create Health is a healthcare and medical marketing agency offering four core service lines: Brand Identity, Campaign Execution, Creative Communications, and Strategic Consultancy. The agency specializes exclusively in healthcare (Pharma and MedTech sectors) and employs a proprietary 'Red Thread' methodology that weaves together science, human insights, and context to deliver measurable outcomes. The company operates as a creative consultancy with services spanning from brand strategy and positioning through to integrated campaign delivery and creative production, all tailored for regulatory compliance in the healthcare industry.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Identity Services End-to-end brand auditing, positioning, strategy, and brand identity creation for healthcare brands, guiding clients from brand assessment through to crafting strong brand identities.
• Campaign Execution Services Integrated campaign planning, execution, and evaluation for healthcare clients, with regulatory approval built into the process and an expert team delivering integrated campaigns.
• Creative Communications Services Full creative development for healthcare brands, powered by art directors, copywriters, designers, and CGI artists, harnessing craft and emotion to create standout concepts.
• Strategic Consultancy Services Data-driven and innovative healthcare marketing strategy development using Create Health's proprietary Red Thread methodology, including insight generation and audience segmentation to deliver aligned brand strategies.

Quantifiable outcome

• 3172% ROI on BD Multiomics campaign
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• McCann Health: Global healthcare creative and communications network within IPG/McCann. Competes for the same global pharma and MedTech clients with broader geographic footprint and integrated services.
• TBWA\WorldHealth: Global healthcare creative network within TBWA\Group, focused on pharma and health brands. Comparable award-winning healthcare creative positioning within a global network.
• Publicis Health: Global healthcare marketing and communications network within Publicis Groupe. Major incumbent offering creative, media, and data-driven healthcare marketing at global scale.
• Havas Health & You: Global healthcare communications network within Havas offering creative, media, and medical communications. Comparable category offering but as a global network rather than a specialist boutique.
• Real Chemistry: Large healthcare-focused marketing and communications agency combining creative, PR, data, and media. Operates broadly across pharma and health with overlapping capabilities but at significantly greater scale.
• VMLY&R Health: Global healthcare creative agency within WPP/VML offering brand strategy, creative, and customer experience for pharma clients. Overlapping enterprise pharma client base with broader network resources.

Direct peers

• The Bloc: Independently owned, award-winning healthcare creative agency serving pharma, biotech, and MedTech. Comparable mid-sized specialist with deep therapeutic expertise and global client base.
• closerlook: US-based healthcare marketing agency focused on pharma and biotech, combining strategy, creative, data, and digital. Comparable mid-sized specialist serving enterprise pharma clients with bespoke campaign work.
• PRECISIONeffect: Healthcare marketing agency within Precision Medicine Group serving pharma and emerging biotech. Similar positioning as a specialist creative/strategy shop targeting pharma and MedTech enterprise clients.
• Cuttsy+Cuttsy: UK-based creative healthcare communications agency offering medical communications, brand, and campaign work for pharma and MedTech. Direct competitor in the same UK mid-market healthcare creative niche.

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/create-health
• Xx.com/createuk

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Create Health