RantanPlan
RantanPlan AG is a Basel-based Swiss SEO full-service agency offering technical SEO, content marketing, webdesign, digital advertising, and SEO training to Swiss SMBs and enterprises, delivered via a freelancer network model under long-term retainer and project-based engagements.
- Company typePrivate
- Founded2015
- HeadquartersArlesheim, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingServices
What RantanPlan does
RantanPlan AG is a privately held Swiss SEO full-service agency headquartered in Reinach (Basel-Landschaft) with a second office in Basel-Stadt, founded in 2015 by Christoph Ballmer. The firm offers an integrated search engine optimization service portfolio — Quick Audit, Technical SEO Audit, Website Quality Audit, competitive analysis, keyword research, on-page optimization, link building, e-commerce SEO, local SEO, content marketing, lead generation, conversion optimization, and analytics/reporting — packaged primarily as a long-term retainer called SEO Full Service Betreuung (12+ month mandates). Adjacent offerings include web design, digital advertising (Google Ads, Facebook, Instagram), email marketing services, and in-person SEO training courses delivered at the Basel training rooms.
The company operates a freelancer network delivery model: rather than maintaining a large permanent workforce, RantanPlan assembles specialized SEO freelancers for each project area, using this structure to manage cost efficiency while delivering full-scope SEO work. Delivery is sales-led, using direct consulting outreach and a free SEO Quick Audit as a lead generation tool. The firm currently employs 1–10 people, indicating a micro-agency operational scale, and serves clients exclusively within Switzerland across B2B, e-commerce, and local business segments.
RantanPlan is a Swiss Aktiengesellschaft with no external investors, parent company, or venture capital backing disclosed; ownership and control rest with the founding management. The business generates revenue through professional services engagements — primarily retainer-based SEO mandates plus project-based audits, workshops, and training — with pricing set on a quote basis and not publicly disclosed. No revenue figures, funding rounds, or third-party certifications are published, and the company has no patents, trademarks, or formal industry awards recorded.
RantanPlan firmographics
Firmographics- Name
- RantanPlan
- Legal name
- rantanplan AG
- Website
- https://rantanplan.ch
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- RantanPlan AG is a Basel-based Swiss SEO full-service agency offering technical SEO, content marketing, webdesign, digital advertising, and SEO training to Swiss SMBs and enterprises, delivered via a freelancer network model under long-term retainer and project-based engagements.
- Ownership category
- akta.pro rank
RantanPlan industry classification
Industry- Product category
- Digital Marketing Services (SEO Agency)
- NAICS
- Advertising Agencies (541810), Marketing Consulting Services (541613)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Enterprise SEO (Large Sites, Governance, Workflow) (BPAFAJAF)
- akta.pro secondary industry
- Marketing Technology, AdTech & MarTech Services (BPAFAAAN)
Keywords
Where RantanPlan is headquartered
LocationHeadquarters
- HQ city
- Arlesheim
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
RantanPlan business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- SEO Services: Professional SEO services delivered through Full Service mandates (12+ months), individual audits, and consulting engagements. Revenue generated through project-based and retainer fee arrangements for Swiss businesses seeking search engine optimization.
- SEO Training & Workshops: SEO training programs including 1-day intensive courses, 5-day power training, and topic-based workshops conducted in Basel for businesses and marketing teams.
- Digital Marketing Services: Additional services including webdesign, content marketing, digital advertising, email marketing, and lead generation offered as standalone or bundled services.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
RantanPlan product offering
Product offeringCore offering
rantanplan AG is a Basel-based SEO full-service agency that delivers search engine optimization as a long-term managed retainer, bundling audits, keyword research, on-page optimization, link building, content marketing, e-commerce SEO, local SEO, lead generation, and analytics & reporting. Beyond SEO, it offers complementary professional services including SEO-integrated web design, digital advertising (Google Ads, Facebook, Instagram), email marketing, lead generation and conversion optimization, and SEO training courses and workshops.
Product overview
RantanPlan AG operates as an SEO full-service agency offering a bundled managed service (SEO Full Service™ Betreuung) supplemented by individually bookable SEO modules. The core SEO Full Service™ package aggregates all SEO disciplines — Quick Audit, Technical SEO Audit, Website Quality Audit, Keyword Research, OnPage Optimization, Linkbuilding, E-Commerce SEO, Local SEO, Content Marketing, Lead Generation, and Analytics & Reporting — into a single long-term retainer. Standalone services include Webdesign, Digital Advertising, E-Mail Marketing, Lead Generation & Conversion Optimization, and SEO Training & Courses. The company does not offer a standalone software product; all offerings are professional services delivered by their in-house team and freelancer network.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Organic traffic growth for e-commerce clients
Companies that use RantanPlan
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
RantanPlan technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
RantanPlan partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
RantanPlan competitors and assessment
Company assessmentDirect peers
- 121WATT: Munich-based SEO and content marketing agency serving German and international enterprise clients. Comparable in service depth (technical SEO, content, training) and boutique positioning.
- Peak Ace AG: Berlin-based performance marketing agency specializing in SEO, PPC, and content marketing. Comparable to RantanPlan as a specialized SEO-led agency with structured methodologies and enterprise clients.
- aira: UK digital marketing agency focused on SEO, content, and paid media. Closely comparable to RantanPlan in service mix (technical SEO, content, link building, digital PR) and SME/enterprise client base.
- Claneo: Berlin-based SEO, content, and digital PR agency serving international brands. Directly comparable in core SEO/content offering and structured content-led methodology.
- Builtvisible: UK-based SEO, content, and digital PR agency. Similar specialist positioning to RantanPlan with emphasis on enterprise SEO, content marketing, and link building as integrated services.
- Webrepublic AG: Swiss digital agency focused on SEO, SEA, and performance marketing with strong enterprise clients. Directly competes with RantanPlan in the Swiss SEO services market with similar full-service offerings.
- Nexit AG: Swiss digital agency in Zurich offering web design, e-commerce, and online marketing including SEO. Comparable in Swiss market focus and full-service digital offering to RantanPlan.
- Liip AG: Swiss digital agency headquartered in Zurich/Fribourg offering web, mobile, and digital marketing services including SEO. Closely comparable to RantanPlan as a Swiss digital/SEO agency with project-based client engagements.
Broad incumbents
- Croud: Global digital marketing agency offering SEO, paid media, content, and analytics across multiple geographies. A larger, broader incumbent with overlapping SEO capabilities but a wider portfolio than RantanPlan.
Others
- Screaming Frog: UK-based SEO tooling company (Screaming Frog SEO Spider). An adjacent ecosystem participant whose technical SEO products are used by RantanPlan and its peers; not a direct competitor but a key supplier in the SEO stack.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
RantanPlan social profiles
Digital presenceRantanPlan financial estimates
Financial estimateRevenue estimate
Valuation estimate
RantanPlan leadership team
Management profileNumber of profiles
Profiles2 records
RantanPlan funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RantanPlan M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RantanPlan
What does RantanPlan do?
rantanplan AG is a Basel-based SEO full-service agency that delivers search engine optimization as a long-term managed retainer, bundling audits, keyword research, on-page optimization, link building, content marketing, e-commerce SEO, local SEO, lead generation, and analytics & reporting. Beyond SEO, it offers complementary professional services including SEO-integrated web design, digital advertising (Google Ads, Facebook, Instagram), email marketing, lead generation and conversion optimization, and SEO training courses and workshops.
Is RantanPlan a public or private company?
RantanPlan is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RantanPlan founded?
RantanPlan was founded in 2015. It employs 1 to 10 people.
Where is RantanPlan based?
RantanPlan is headquartered in Arlesheim, Switzerland, in the Europe region.
How does RantanPlan make money?
Three revenue lines are on record. SEO Services are the primary driver. The others are SEO Training & Workshops and digital Marketing Services.
Who are RantanPlan's main competitors?
Direct peers on record are 121WATT, Peak Ace AG, aira, Claneo, Builtvisible, Webrepublic AG, Nexit AG and Liip AG. Croud is listed as a broad incumbent. Screaming Frog is listed as an others.
Does RantanPlan have an API?
No public API is recorded for RantanPlan.
What industry is RantanPlan in?
RantanPlan's product category is Digital Marketing Services (SEO Agency). Its primary akta.pro industry code is BPAFAJAF, Enterprise SEO (Large Sites, Governance, Workflow), with a secondary code of BPAFAAAN, Marketing Technology, AdTech & MarTech Services. Its NAICS code is 541810 and its SIC code is 7311.