Grows
Grows is a LATAM-based digital growth consultancy and HubSpot Elite Partner that implements Marketing, Sales, Service, Content, CMS, and Data Hubs for enterprise and mid-market clients across education, automotive, financial services, and B2B SaaS verticals, augmented by RevOps advisory, AI/Breeze deployment, and custom ERP integrations under multi-year engagement contracts.
- Company typePrivate
- Founded2020
- HeadquartersLima, Peru
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Grows does
Grows is a LATAM-focused digital growth consultancy and HubSpot Elite Partner that designs and implements revenue operations (RevOps) systems for enterprise and mid-market clients. Founded in 2020 and headquartered in Lima, Peru with primary operations in Colombia, the firm employs 25+ multidisciplinary specialists organized around implementation, technology, commercial, and account-management functions. Its portfolio spans the full HubSpot product suite — Marketing Hub, Sales Hub, Service Hub, Content Hub, CMS Hub, and Data Hub — overlaid with strategic services including RevOps as a Service, AI/Breeze implementation, custom integrations (SAP, Talkdesk, WhatsApp, Equifax, Siigo, and regional LATAM ERPs), training and adoption, and a specialized Education Growth Framework.
The company's core value proposition is end-to-end CRM and RevOps transformation delivered through the HubSpot platform, with demonstrated vertical depth in Education (Universidad Cooperativa de Colombia, Universidad Tecnológica de Bolívar, Cosmo Schools), Automotive (Grupo Mavesa), Financial Services/Cooperatives (Cooperativa Minuto de Dios, Banco Finandina), B2B SaaS, and smaller engagements in retail, logistics, and legal services. AI capability is delivered through configured deployments of HubSpot Breeze — including generative email/content via Copilot, automated contact and deal summaries, an autonomous WhatsApp service agent ("BLUE"), and a phased AI roadmap extending to predictive lead scoring — augmented by custom integrations with academic systems (Banner), vocational testing (Thinking Lab), and LATAM lead-generation portals.
Grows monetizes exclusively through professional services on a quote-based, multi-year engagement model, with revenue streams spanning HubSpot implementation, RevOps advisory, training and adoption, and managed AI/automation services. Distribution combines direct enterprise field sales (free 30-minute exploratory consultations as funnel entry), HubSpot partner-network referrals, and inbound demand generated from a content-heavy Spanish-language blog and LinkedIn presence. In 2025, Grows was named HubSpot Partner of the Year for LATAM, formalizing its position as a regional HubSpot implementation specialist, and it now claims to serve 50+ SaaS companies and a base of named enterprise logos including Rappi, Copa Airlines, Claro, and Uniminuto.
Grows firmographics
Firmographics- Name
- Grows
- Legal name
- Grows
- Website
- https://grows.pro
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Grows is a LATAM-based digital growth consultancy and HubSpot Elite Partner that implements Marketing, Sales, Service, Content, CMS, and Data Hubs for enterprise and mid-market clients across education, automotive, financial services, and B2B SaaS verticals, augmented by RevOps advisory, AI/Breeze deployment, and custom ERP integrations under multi-year engagement contracts.
- Ownership category
- akta.pro rank
Grows industry classification
Industry- Product category
- CRM Implementation Consulting
- NAICS
- Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151), Other Computer Related Services (541519)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Sales Enablement & Revenue Operations (RevOps) Tools & Services (BPAFAFAJ)
- akta.pro secondary industries
- API Development, Integration & Microservices Modernization (BPAEAFAD), Industry/Domain Analytics Solutions & Accelerators (BPAEAHAK)
Keywords
Where Grows is headquartered
LocationHeadquarters
- HQ city
- Lima
- HQ country
- Peru
- HQ region
- Latin America
Offices2 records
Markets served
Grows business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- HubSpot Implementation Services: Core revenue stream from implementing and configuring HubSpot platforms (Marketing Hub, Sales Hub, Service Hub, Content Hub) for enterprise clients. Includes CRM setup, workflow configuration, and system integration.
- RevOps Advisory Services: Strategic consulting engagements to align marketing, sales, and customer service operations. Includes process design, KPI definition, and operational optimization.
- Training and Adoption Programs: Team training services for HubSpot platform adoption and modern commercial processes. Capacitación para equipos comerciales.
- AI Integration and Automation: Implementation of AI tools and automation workflows using HubSpot Breeze, Copilot, and custom integrations with external platforms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom engagement pricing based on project scope |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Grows product offering
Product offeringCore offering
Grows designs and implements HubSpot-based growth systems for mid-to-enterprise organizations across LATAM, delivering configuration and rollout of HubSpot Marketing Hub, Sales Hub, Service Hub, Content Hub, CMS Hub, and Data Hub. Its portfolio is layered with strategic overlay services — RevOps as a Service, custom integrations and automation, AI implementation via HubSpot Breeze, team training and adoption, growth strategy design, and a specialized Educational Growth Framework for universities and EdTech institutions. All services are delivered as scoped professional engagements through the HubSpot platform.
Product overview
Grows is a digital consulting firm and Elite HubSpot partner operating in LATAM that designs and implements growth systems connecting strategy, technology, and teams. Rather than a standalone software product, Grows's offering is a portfolio of HubSpot implementation services organized around the HubSpot platform modules: Marketing Hub, Sales Hub, Service Hub, Content Hub, CMS Hub, and Data Hub. These are complemented by strategic overlay services including RevOps as a Service, custom Integrations and Automation, AI Implementation (leveraging HubSpot Breeze AI), Training and Adoption, and Growth Strategy. The portfolio also includes a specialized sector framework for Education and EdTech institutions. All services are delivered through the HubSpot platform, which serves as the central technology layer for clients across industries including automotive, education, financial services, and retail.
Differentiator
Problem solved
Functional benefit
Products and services
- Marketing Hub Implementation
Quantifiable outcome
- Lead response time reduced from 1 week to 1-2 days for Universidad Cooperativa de Colombia
- +6 more outcomes
Companies that use Grows
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles4 records
Grows technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration22 records
AI capability13 records
Feature4 records
Grows partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- HubSpotflagshipElite HubSpot Partner in LATAM, specializing in implementation of HubSpot's Marketing Hub, Sales Hub, Service Hub, Content Hub, and CMS Hub. Grows provides HubSpot configuration, customization, integration with external platforms (ERPs, WhatsApp, etc.), and AI/Breeze implementation for enterprise clients. Holds Partner of the Year 2025 recognition.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Grows competitors and assessment
Company assessmentDirect peers
- Rock Content: Brazil-based digital content and marketing services firm with operations across LATAM, offering content production, marketing strategy, and CRM/marketing automation enablement. Comparable as a LATAM-focused digital growth services firm with overlapping GTM motions into mid-market and enterprise.
- Bunker DB: LATAM-based marketing analytics and CRM enablement platform with services for retail and consumer brands. Comparable as a regional CRM/martech services player targeting enterprise clients across multiple LATAM verticals.
- Huify: Huify is a HubSpot Elite Partner serving Mexico and broader LATAM with CRM implementation, marketing automation, and RevOps consulting. Closest direct competitor to Grows given shared Elite tier, LATAM focus, and HubSpot-centric services portfolio.
- Newlogic: LATAM HubSpot Solutions Partner providing CRM implementation, sales enablement, and marketing automation services. Comparable given similar HubSpot-centric services focus and enterprise mid-market positioning across Spanish-speaking LATAM.
- PuntoRojo (HubSpot LATAM partner): Colombia-based HubSpot partner agency offering CRM implementation, inbound marketing, and sales enablement services. Comparable as a direct regional competitor in the Colombian and LATAM HubSpot partner ecosystem.
Regional players
- VTEX: LATAM-founded enterprise commerce platform with services and partner ecosystem spanning Brazil, Mexico, and Spanish-speaking LATAM. Comparable as a regional enterprise tech player that competes for digital transformation wallet share, though anchored in commerce rather than CRM/RevOps.
Broad incumbents
- Globant: Large LATAM-headquartered digital transformation firm offering CRM, marketing technology, and AI services globally. Comparable at the broad category level as a much larger incumbent that competes for enterprise CRM and RevOps engagements in the same regional buyer base.
- S4 Capital / MediaMonks: Global content, marketing, and digital transformation services firm with growing LATAM presence. Comparable as a larger incumbent offering overlapping content + CRM + digital transformation capabilities to enterprise LATAM buyers.
- Neoris: LATAM-origin global digital consultancy with strong presence in Mexico, Colombia, and Argentina, offering CRM, ERP, and digital transformation services. Comparable as a broader incumbent competing for the same enterprise CRM/modernization budget pool.
Others
- Huubspot (HubSpot LATAM Elite Partners network): HubSpot's broader LATAM Elite Partner ecosystem collectively competes for the same enterprise implementation mandates and customer referrals from HubSpot. They are direct competitors on individual deals but ecosystem peers in driving LATAM HubSpot adoption.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Grows social profiles
Digital presenceGrows financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grows leadership team
Management profileNumber of profiles
Profiles1 record
Grows funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grows M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grows
What does Grows do?
Grows designs and implements HubSpot-based growth systems for mid-to-enterprise organizations across LATAM, delivering configuration and rollout of HubSpot Marketing Hub, Sales Hub, Service Hub, Content Hub, CMS Hub, and Data Hub. Its portfolio is layered with strategic overlay services — RevOps as a Service, custom integrations and automation, AI implementation via HubSpot Breeze, team training and adoption, growth strategy design, and a specialized Educational Growth Framework for universities and EdTech institutions. All services are delivered as scoped professional engagements through the HubSpot platform.
Is Grows a public or private company?
Grows is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Grows founded?
Grows was founded in 2020. It employs 1 to 10 people.
Where is Grows based?
Grows is headquartered in Lima, Peru, in the Latin America region.
How does Grows make money?
Four revenue lines are on record. HubSpot Implementation Services are the primary driver. The others are revOps Advisory Services, training and Adoption Programs and AI Integration and Automation.
Who are Grows's main competitors?
Direct peers on record are Rock Content, Bunker DB, Huify, Newlogic and PuntoRojo (HubSpot LATAM partner). VTEX is listed as a regional player. Broad incumbents are Globant, S4 Capital / MediaMonks and Neoris. Huubspot (HubSpot LATAM Elite Partners network) is listed as an others.
Does Grows have an API?
No public API is recorded for Grows.
What industry is Grows in?
Grows's product category is CRM Implementation Consulting. Its primary akta.pro industry code is BPAFAFAJ, Sales Enablement & Revenue Operations (RevOps) Tools & Services, with a secondary code of BPAEAFAD, API Development, Integration & Microservices Modernization. Its NAICS code is 541512 and its SIC code is 7370.