McDowall and Keeney Insurance Associates

What McDowall and Keeney Insurance Associates does

Inszone Insurance Services, Inc. is a full-service insurance brokerage founded in 2002 that provides commercial, personal, and benefits insurance to small and medium-sized businesses, individual consumers, and employers across the United States. The firm operates as a multi-carrier broker, accessing numerous insurance carriers to shop coverage and pricing on behalf of clients, and generates revenue through carrier commissions on placed business. Its product portfolio spans business insurance (general liability, cyber liability, workers' compensation, commercial auto and trucking, property, and small-business BOP), personal insurance (auto, motorcycle, boat/RV, homeowners, renters, landlord, specialty lines, life, pet, and others), and benefits (employee benefits and personal benefits including group health, dental, vision, and life). The source data is tagged to the firmographic entity "McDowall and Keeney Insurance Associates," a Sacramento-based multi-generational agency described in the firmographics, which is consistent with Inszone's publicly stated strategy of acquiring and integrating independent insurance agencies.

The company's technology stack centers on a brokerage website with a self-service "Get a Quote" interface (insurance-type selection plus zip-code capture), supported by phone-based inside sales via a toll-free number and a network of expert agents across multiple U.S. locations. Pricing is quote-based with monthly billing cycles, reflecting standard insurance brokerage economics. Distribution combines digital self-service, inside sales, and direct agent relationships, while marketing is executed through content (blog), organic social (Facebook, Twitter, LinkedIn, Instagram), customer testimonials, and press releases on Business Wire. The company holds a California insurance license (#0F82764) and has demonstrated S.B. 1343 compliance partnerships.

Operationally, Inszone positions itself as a roll-up acquirer in the insurance brokerage space via a dedicated M&A page and function, and is actively pursuing geographic expansion, evidenced by the 2026 appointment of a Regional President for the East Coast. The combined footprint — multi-line product breadth, national agent network, M&A platform, and a new regional build-out — points to a brokerage in active growth mode, though no revenue, headcount, or commission-volume figures are disclosed.

Name

McDowall and Keeney Insurance Associates

Legal name

Inszone Insurance Services

Website

https://mcdowallandkeeney.com

Company type

Private

Founded year

2002

Operating status

Operating

Short description

Inszone Insurance Services is a full-service multi-carrier insurance brokerage offering commercial, personal, and benefits coverage to SMBs, individual consumers, and employers nationwide. Revenue is generated through carrier commissions distributed via website, phone, and agent channels.

Ownership category

akta.pro rank

Product category

Insurance Brokerage Services

NAICS

Insurance Agencies and Brokerages (52421)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Commercial Lines Insurance Brokerage (FSAEADAB)

akta.pro secondary industry

Retail (Personal Lines) Insurance Brokerage (FSAEADAA)

Keywords

• Business insurance brokerage
• Personal insurance coverage
• Employee benefits insurance
• Commercial property insurance
• Workers compensation insurance

Headquarters

HQ city

Sacramento

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Brokerage Commissions: As a full-service insurance brokerage, Inszone Insurance generates revenue through commissions from insurance carriers for placing business. Their access to numerous carriers allows them to find best coverage at competitive rates for customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

McDowall and Keeney Insurance Associates is a multi-generational insurance agency that provides business and personal insurance products and employee benefits solutions to residents and businesses. Operating as a full-service brokerage, the firm accesses numerous insurance carriers to match customers with appropriate coverage at competitive rates, handling both commercial lines (general liability, workers' compensation, commercial auto, property) and personal lines (auto, home, life, specialty products).

Product overview

Inszone Insurance Services offers a unified insurance platform with multiple product lines organized into Business Insurance (General Liability, Cyber Liability, Workman's Compensation, Commercial Auto & Trucking, Property Insurance, and Small Business Owner's Insurance/BOP), Personal Insurance (Auto, Motorcycle, Boat, RV, Homeowners, Renters, Life Insurance, and specialized products like Classic Car, Rideshare, and Pet Insurance), and Benefits (Employee Benefits and Personal Benefits). The company operates as a single integrated insurance services platform rather than a modular platform-plus-modules architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Insurance
• Personal Insurance
• Employee Benefits
• Personal Benefits

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• myCEcourseminorStrategic or Co-development PartnerPartnership with myCEcourse to provide mandatory Sexual Harassment Prevention Training at discounted rates for California businesses compliant with Labor Law S.B. 1343.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Brown & Riding Insurance Services: National wholesale insurance brokerage specializing in commercial and specialty lines. Comparable carrier-driven brokerage model and SMB-to-mid-market placement focus.
• Heffernan Insurance Brokers: Mid-market-focused commercial insurance brokerage also offering personal and benefits lines, with a multi-office California and West Coast presence. Comparable SMB and mid-market target customer profile.
• Leavitt Group: National insurance brokerage providing business, personal, and benefits coverage through a network of regional offices. Comparable multi-line, multi-region model with carrier-broker distribution.
• Alera Group: National insurance and wealth management firm formed via rollup of independent agencies, offering commercial, personal, and benefits lines. Comparable acquisition-led national brokerage model.
• The Liberty Company Insurance Brokers: Independent insurance brokerage with commercial, personal, and employee benefits practices and active acquisition-driven expansion. Closely aligned multi-line GTM and consolidation strategy.
• Inszone Insurance Services: Full-service insurance brokerage offering commercial, personal, and benefits insurance with an explicit M&A rollup strategy and national expansion. Highly comparable product mix, GTM motion, and carrier-driven commission model.
• PCF Insurance Services: National insurance brokerage built primarily through M&A, offering commercial, personal, and benefits lines with multi-state carrier appointments. Directly comparable acquisition-led growth playbook and product breadth.

Broad incumbents

• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm with deep commercial lines and benefits capabilities. Competes for the same commercial and benefits customers but operates at enterprise scale with broader international presence.
• Hub International: Large global insurance brokerage serving commercial and personal lines across multiple regions. Overlapping product set and target customer base, but at substantially larger scale and broader geographic footprint.
• USI Insurance Services: National insurance brokerage and consulting firm serving mid-market and large commercial clients across property/casualty, benefits, and personal lines. Overlapping commercial and benefits practice areas.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/InszoneIns
• Facebookfacebook.com/InszoneInsuranceServices
• LinkedInlinkedin.com/company/inszone-insurance-services-inc-
• Instagraminstagram.com/inszoneins

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about McDowall and Keeney Insurance Associates