Design Preis Schweiz

Name

Design Preis Schweiz

Legal name

Prix Design Suisse / Design Prize Switzerland

Website

https://designpreis.ch

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Design Award Competition

NAICS

Industrial Design Services (541420)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Event Design, Decor & Styling (HSACAAAB)

akta.pro secondary industry

Industrial/Product & Furniture Design (BPAHAKAM)

Keywords

• Design award competition
• Nonprofit design association
• Swiss design curation
• Design event platform
• Design industry recognition

Headquarters

HQ city

Langenthal

HQ country

Switzerland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Competition and Event Operations: Design Preis Schweiz is a non-profit association. The organization invests all generated funds into the platform. The managing board works on an honorary basis. Revenue is generated through competition entries, ticket sales for events such as Long Valley Island, and partnerships with public and private sector organizations.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Design Preis Schweiz organizes Switzerland's biennial national design competition (running since 1991) that recognizes design excellence across multiple disciplines including Product Design, Furniture Design, Interior Design, Circular Design, Food Design, Inclusive Design, Young Professionals, Communication, Fashion, Textiles, Research, and In Between. Submissions are evaluated through a two-stage process by Swiss nominators and an international expert jury. Beyond the competition, the organization operates the Design Guide digital curation platform, the Long Valley Island annual offline event, and the Design Retreat program for emerging talents.

Product overview

Design Preis Schweiz is a non-profit association operating as Switzerland's premier national design competition, organized biennially since 1991. The organization's core offering is the Design Prize competition, which recognizes excellence across design disciplines including Circular Design, Food Design, Furniture Design, Inclusive Design, Interior Design, Product Design, and Young Professionals. Beyond the competition, the organization operates the Design Guide platform—a curated digital landscape showcasing Swiss design places, people, and products with geolocation and filtering capabilities. Additional offerings include the annual Long Valley Island offline event combining design experiences with culinary and networking elements, the Design Retreat program providing multi-day offline sessions for reflection and knowledge exchange, a newsletter subscription service, and an online competition registration system. The platform positions design as a driver for societal, social, and sustainable developments, with independent nominators and jury members maintaining quality criteria.

Differentiator

Problem solved

Functional benefit

Products and services

• Design Preis Schweiz (Design Prize Switzerland) Biennial national design competition organized since 1991, recognizing excellence in Swiss design across multiple categories including Circular Design, Food Design, Furniture Design, Inclusive Design, Interior Design, Product Design, and Young Professionals. Open to designers, companies, and students with a Swiss design connection, evaluated by independent Swiss nominators and an international expert jury.
• Design Guide Curated and geolocation-based digital platform showcasing inspiring places, people, and products from the Swiss design landscape, with category filters for Food Design, Product Design, Young Professionals, Interior Design, Circular Design, and Furniture Design.
• Long Valley Island Annual offline event held in the industrial district of Langenthal, combining design experiences, culinary offerings, and analog exchange. Includes award ceremonies, networking sessions, and special performances. Tickets sold via eventfrog.ch.
• Design Retreat Multi-day offline retreat held at special locations (e.g., Sutra House Basel), offering emerging talents and alumni opportunities to reflect on projects, work methods, and participate in expert sessions on topics such as circular design and innovation. Application-based with jury selection; spaces are limited.

Quantifiable outcome

• 496 documented award results across 18+ editions since 1991, covering 10+ design categories
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered main partner, premium partner, cooperation partner and media partner.

• NRP (Neue Regionalpolitik / New Regional Policy)main partnerStrategic or Co-development PartnerNRP is the main partner of Design Preis Schweiz. As a government policy program, NRP supports regional development and innovation across Switzerland, aligning with the organization's mission to promote Swiss design as a driver for economic and societal value.
• IKEApremium partnerStrategic or Co-development PartnerIKEA is listed as a Premium Partner. The IKEA Foundation Switzerland has also supported specific projects including the sofa/daybed 'mo' (2025) and the Vitreous project (2025 Bachelor Awards).
• V-ZUGpremium partnerStrategic or Co-development PartnerV-ZUG is a Premium Partner of Design Preis Schweiz. At Long Valley Island 2025, the V-ZUG kitchen was set up in the Ruckstuhl carpet warehouse for the culinary experience.
• Stadt Langenthalpremium partnerStrategic or Co-development PartnerThe city of Langenthal is a Premium Partner. Langenthal is the location of the headquarters and hosts the Long Valley Island event in its industrial district.
• Standortförderung Kanton Bernpremium partnerStrategic or Co-development PartnerThe Cantonal economic development agency for Bern is a Premium Partner, supporting the organization's activities as a regional innovation promoter.
• SWISSLOS Kultur Kanton Bernpremium partnerStrategic or Co-development PartnerSWISSLOS Kultur Kanton Bern is a cultural funding body of the Canton of Bern and a Premium Partner, supporting the cultural mission of the design prize.
• SWISS TEXTILESpremium partnerStrategic or Co-development PartnerSWISS TEXTILES is a Premium Partner, representing the Swiss textile industry and supporting design excellence in the textile and fashion domain.
• Zürcherische Seidenindustrie Gesellschaft (ZSIG)cooperation partnerStrategic or Co-development PartnerZSIG is a Cooperation Partner and co-organizer of the Design Retreat together with Pro Helvetia. The Sutra House in Basel hosts the annual Design Retreat.
• Pro Helvetiacooperation partnerStrategic or Co-development PartnerPro Helvetia is a Cooperation Partner and co-organizer of the Design Retreat. As Switzerland's arts council, it supports the international promotion of Swiss design.
• FHNW (Fachhochschule Nordwestschweiz)cooperation partnerStrategic or Co-development PartnerFHNW is listed as a Cooperation Partner, representing the applied sciences university sector and bridging academic design education with the prize platform.
• Swiss Design Associationcooperation partnerStrategic or Co-development PartnerThe Swiss Design Association is a Cooperation Partner. The organization also awards the Bachelor Awards to design graduates, as seen with the Vitreous project (2025).
• ESPACESmedia partnerGTM or Marketing PartnerESPACES is a Media Partner providing editorial coverage and media visibility for Design Preis Schweiz and its activities.
• HOCHPARTERREmedia partnerGTM or Marketing PartnerHOCHPARTERRE is a Media Partner, providing coverage and visibility within the Swiss design and architecture media landscape.
• Ideales Heimmedia partnerGTM or Marketing PartnerIdeales Heim is a Media Partner, contributing editorial reach within the interior design and living domain.
• Metermagazinmedia partnerGTM or Marketing PartnerMetermagazin is a Media Partner, providing editorial coverage in the design and interior domain.
• Raum und Wohnenmedia partnerGTM or Marketing PartnerRaum und Wohnen is a Media Partner, contributing editorial reach within the interior design and living space media sector.
• wohnrevuemedia partnerGTM or Marketing Partnerwohnrevue is a Media Partner providing editorial coverage within the Swiss living and design media landscape.
• UR (Universität Réunion / unclear reference)media partnerGTM or Marketing PartnerListed as a Media Partner alongside other Swiss design and interior media publications.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Red Dot Design Award: Annual international design competition with a juried quality seal, design museum, and extensive corporate sponsor base. Comparable in award structure, jury mechanism, and the use of a branded seal to confer professional credibility on winners.
• Good Design Award: Long-running national design award program founded in Germany with international jury and annual cadence. Comparable as a country-anchored design recognition platform with corporate sponsorship, jury-driven evaluation, and a Hall-of-Fame-style winners archive.
• Australian Good Design Awards: Australia's national juried design recognition program with categories spanning product, digital, architecture, and social impact. Comparable in operating as a country-level quality seal with multiple categories and an annual winners showcase.
• iF Design Award: One of the world's largest internationally recognized design competitions, organized annually with multiple categories and an international jury. Closely comparable in that it offers a juried quality seal, category coverage spanning product, interior, communication, and packaging, and corporate sponsorship.
• Dutch Design Awards: National design award program for the Netherlands with categories spanning product, interior, communication, and emerging talent, plus a public-facing winners archive. Comparable as a small-country national platform combining jury-driven awards with broader design ecosystem programs.
• Japan Good Design Award (G Mark): Japan's national design award program operated with government backing, juried evaluation, and a curated winners archive. Directly comparable as a country-anchored, institutionally supported design recognition platform that confers a national seal of design quality.

Regional players

• Design Biennale Zürich: Switzerland-based curated design exhibition and event platform showcasing contemporary design. Comparable as a regional event-driven Swiss design platform that intersects with the audience Design Preis Schweiz serves through Long Valley Island and the Design Guide.
• Berner Design Stiftung: Swiss foundation based in Bern promoting design and listed as a partner on the Design Preis Schweiz website. Comparable as a regional Swiss design-promotion organization, though operating as a foundation rather than a juried competition platform.

Emerging players

• Blickfang: International design fair and curated showcase platform headquartered in Switzerland, with editions in multiple cities. Comparable in curating design-led products for consumer audiences and overlapping with Design Preis Schweiz's Design Guide function.

Broad incumbents

• Swiss Federal Design Awards (Bundesamt für Kultur): Swiss federal government's official design recognition program operated under the Federal Office of Culture. Comparable as an institutionally backed Swiss design award program, though structured as a public-sector distinction rather than a juried non-profit competition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/mudaclausanne
• Facebookfacebook.com/policy.php
• LinkedInlinkedin.com/company/design-preis-schweiz

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Design Preis Schweiz