NOVA Electronics
NOVA Electronics is a Piraeus, Greece-based marine electronics distributor and technical service provider, selling navigation, communication, safety, and energy efficiency equipment from international brands to global deep sea vessel operators since 1988.
- Company typePrivate
- Founded1988
- HeadquartersPiraeus, Greece
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What NOVA Electronics does
NOVA Electronics is a Piraeus, Greece-based marine electronics distributor and technical service provider founded in 1988. The company sells, integrates, and services navigation, communication, safety, and energy efficiency equipment for deep sea vessels globally, operating as a value-added distribution partner for multiple international brands including KVH, JRC, Danelec, ALPHATRON Marine, JOTRON, LARS THRANE, SELMA, RUTTER, JRCS, HEADWAY, and SAMSUNG.
The product portfolio spans four functional categories: satellite communications (covering legacy VSAT via KVH ONE and emerging LEO constellations including Starlink and OneWeb), navigation systems (JRC, ALPHATRON Marine), communication and safety equipment (JOTRON, Danelec), and energy efficiency/decarbonization solutions (SELMA SEES for emissions monitoring and fuel optimization). The technical service offering covers installation, integration, and after-sales support for vessel operators. The company also operates an e-commerce catalog channel alongside traditional B2B direct sales.
NOVA Electronics is privately held with a headcount of 11-50 employees. Its go-to-market combines direct B2B sales engagement with ship operators and managers, participation in international maritime trade shows (notably POSEIDONIA), and digital channels. The Piraeus base positions the company within the Mediterranean shipping hub, and 37+ years of continuous operation provides reputational standing in the niche deep-sea marine electronics segment. No funding rounds, M&A activity, or disclosed revenue figures are available in the input data.
NOVA Electronics firmographics
Firmographics- Name
- NOVA Electronics
- Legal name
- Nova Electronics
- Website
- https://novaelectronics.gr
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NOVA Electronics is a Piraeus, Greece-based marine electronics distributor and technical service provider, selling navigation, communication, safety, and energy efficiency equipment from international brands to global deep sea vessel operators since 1988.
- Ownership category
- akta.pro rank
NOVA Electronics industry classification
Industry- Product category
- Marine Electronics
- NAICS
- Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511), Other Communications Equipment Manufacturing (33429)
- SIC
- Wholesale-Electronic Parts & Equipment, Nec (5065), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Communications Equipment, Nec (3669)
- akta.pro primary industry
- Integrated Marine Electrical Systems & Switchboards (IMAJAJAA)
- akta.pro secondary industries
- Life-Saving Appliances & Safety Equipment (Davit Systems, Lifeboats, Firefighting) (IMAJAIAG), Electrical Engineering & Power Distribution (Generation, Switchboards, Cabling, Lighting) (IMAJAGAF)
Keywords
Where NOVA Electronics is headquartered
LocationHeadquarters
- HQ city
- Piraeus
- HQ country
- Greece
- HQ region
- Europe
Offices1 record
Markets served
NOVA Electronics business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Marine Electronics Equipment Sales: Sale of marine electronics equipment including navigation systems, communication equipment, satellite communication, and safety equipment to deep seas vessels. The company acts as a distributor for internationally recognized brands.
- Technical Services: Commercial and technical services supporting the marine electronics equipment they sell, providing after-sales support and service capabilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | B2B marine equipment sales with custom quotation |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
NOVA Electronics product offering
Product offeringCore offering
NOVA Electronics distributes marine electronics equipment, including navigation systems, communication equipment, satellite communication, and safety equipment, to operators of deep-sea commercial vessels. The company acts as a value-added distributor for internationally recognized brands such as KVH, JRC, Danelec, ALPHATRON Marine, Jotron, LARS THRANE, SELMA, and Rutter. It also delivers commercial and technical after-sales support, installation, and service for the equipment it supplies.
Product overview
NOVA Electronics is a marine systems company based in Piraeus, Greece, founded in 1988, specializing in navigation and communication equipment for deep seas vessels. The company offers a portfolio of marine electronics across four main categories: Satellite Communication Equipment (including KVH TracNet, TracPhone, TracVision, OneWeb, Starlink, CommBox Edge Gateway, and Lars Thrane LT-3100S GMDSS), Navigation Equipment (including JRC ECDIS, radar, AIS, GNSS compasses and sensors, Alphatron Marine AlphaLine repeaters), Communication and Safety Equipment (including JRC and Danelec VDR/SVDR, Jotron AIS/SART/EPIRB, NAVTEX, MF/HF radios, Inmarsat C/FleetBroadband), and Energy Efficiency-Decarbonization solutions (SELMA SEES energy efficiency system). The products are distributed through partnerships with major marine electronics brands including Jotron, Danelec, JRCS, Headway, Samsung, KVH, JRC, Alphatron Marine, Rutter, SELMA, and Lars Thrane.
Differentiator
Problem solved
Functional benefit
Products and services
- LT-3100S GMDSS LARS THRANE LT-3100S GMDSS System providing GMDSS Distress and Safety communication via satellite, MED directive Wheel Mark approved, with built-in GNSS/GPS receiver, Voice/SMS/Data services, and no requirement for separate message terminal or printer. Designed for deep-sea vessels needing IMO/SOLAS safety communications.
- CommBox Edge Gateway Hybrid network management appliance that integrates and manages vessel communications across 5G/LTE, VSAT, Starlink, OneWeb, Wi-Fi, and Ethernet, with policy-based data and app controls, secure cloud tools, and compact below-deck hardware.
- KVH ONE OpenNet KVH connectivity solution enabling switching to leading VSAT maritime networks while using existing Intellian, Cobham, and other Ku-band terminals without hardware changes.
- OneWeb maritime connectivity LEO satellite connectivity service leveraging 600+ OneWeb satellites and enterprise-grade maritime antennas, providing up to 100/20 Mbps data rates, low latency, and near-global coverage for vessels.
- Starlink maritime solution (KVH) All-inclusive KVH-managed Starlink solution for vessels, integrating Starlink's speed and affordability with vessel networks, with flexible data plans and global service and support.
- TracNet Coastal KVH marine-grade, high-gain compact terminal with KVH ONE network and KVH Fusion eSIM, offering 5G/LTE service in 135 countries with single-cable installation for near-shore vessels.
- TracNet H30 Ultra-compact KVH TracNet hybrid connectivity system combining satellite, cellular, and Wi-Fi with intelligent automatic network switching for all sea states.
- TracNet H60 KVH TracNet H60 hybrid connectivity terminal with integrated satellite, cellular, and Wi-Fi and automatic intelligent network switching, designed to be 42% lighter than leading competing systems.
- TracNet H90 KVH TracNet H90 1-meter hybrid connectivity terminal with a tuned carbon-fiber dish, integrated satellite, cellular, and Wi-Fi, and intelligent automatic network switching.
- TracPhone V30 37 cm KVH VSAT terminal providing global satellite communications with flexible airtime plans and easy installation for deep-sea vessels.
- TracPhone V7-HTS 3-axis gyro-stabilized 60 cm KVH VSAT terminal offering worldwide connectivity via KVH's HTS network for deep-sea vessels.
- TracVision TV10 High-gain KVH TracVision TV10 stabilized satellite TV antenna with high-definition support for regional Ku-band services and advanced tracking for global coverage.
- TracVision TV6 Stabilized 60 cm KVH TracVision TV6 satellite TV antenna for global Ku-band reception with multiple receiver support for crew and passenger entertainment.
- TracVision TV8 81 cm KVH TracVision TV8 stabilized satellite TV antenna for global Ku-band HDTV and SD programming on vessels.
- NCR-333 NAVTEX receiver High-performance NAVTEX receiver with high-visibility LCD display, paperless operation with optional printer support, and reception on 518 kHz, 490 kHz, and 4209.5 kHz frequencies.
- JUE-87 Inmarsat C terminal JRC Inmarsat C mobile satellite message communication system for commercial, operational, personal, distress, and safety communications with high-brightness color LCD and Remote Maintenance System.
- JUE-251 FleetBroadband terminal JRC FleetBroadband terminal providing always-on broadband IP connectivity up to 284 kbps with streaming IP up to 128 kbps, advanced router, and up to 6 blocking-area settings.
- JSS-2150 MF/HF DSC radio JRC Class A MF/HF DSC radio with intuitive interface, modular design, 3.8-inch high-visibility LCD, and built-in 6-channel DSC watch-keeping receiver for GMDSS communications.
- JCY-1900 Voyage Data Recorder JRC fourth-generation VDR with marinized black-box hardware, 7-inch color LCD touch display, sensor status, radar/ECDIS image playback, audio track recording, and VDR alerts.
- JCY-1950 Simplified VDR (S-VDR) JRC simplified VDR (S-VDR) aligned with the July 2014 revised VDR performance standards, available in single-capsule fixed or float-free configuration.
- DM-100 VDR/SVDR Danelec DM-100 VDR/SVDR with SWAP technology for simplified installation and compliance with IMO VDR/SVDR standards.
- JHS-183 AIS transponder JRC ship-borne AIS system for broadcasting and displaying vessel information to support collision avoidance and situational awareness at sea.
- JLR-41 GNSS compass JRC GNSS compass heading sensor using Global Navigation Satellite Systems for accurate ship heading determination, more compact than the prior JLR-21.
- JLR-4350 GPS sensor JRC GPS sensor receiving signals from up to 22 satellites for high-accuracy position fixing, with DGPS/SBAS support including WAAS, EGNOS, and MSAS.
- JLR-8400 Multi-GNSS navigator JRC compact GPS navigator compatible with multiple GNSS (GPS, GLONASS, QZSS, BeiDou) providing accurate position data even in Arctic areas without SBAS and beacon.
- JMA-5200MK2 radar JRC radar system with high-performance signal processing, faster image rendering, and brushless antenna motors for extended lifetime.
- JMR-5400 radar JRC high-performance radar with improved short-range detection and discrimination on high-brightness displays, with JRC-designed signal processing and icon-based operation.
- JMR-9200 radar JRC radar system with minimalist standalone console in 19-inch and 26-inch variants, hidden cabling for a floating-display bridge appearance.
- JAN-9201 ECDIS JRC ECDIS system with pre-loaded official global ENC charts, supporting dynamic licensing, PAYS, AIO standards, and downloadable weather, tides, and piracy information from chart suppliers.
- JAN-9201S ECDIS JRC ECDIS for voyage planning and route monitoring, compliant with SOLAS regulations on mandatory ECDIS installation for applicable ships.
- JAN-9202 Multi-Function Display JRC Multi-Function Display with advanced conning, voyage, docking, and custom tabs, plus 3D highway mode showing own vessel and waypoints with a task-specific docking mode.
- AlphaLine Repeater MFM ALPHATRON Marine 8.4-inch color touchscreen navigation repeater display for bridge instrumentation in the software-driven AlphaLine series.
- AlphaLine Repeater MFS ALPHATRON Marine 5-inch color touchscreen navigation repeater display for marine and offshore information displays in the AlphaLine software-driven instrument line.
- Commercial and technical after-sales service Technical services supporting the marine electronics equipment NOVA Electronics sells, including installation, commissioning, repair, and after-sales support for deep-sea vessel customers.
Companies that use NOVA Electronics
Customer profileSegments1 record
Ideal customer profiles2 records
NOVA Electronics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
NOVA Electronics partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and major.
- KVH Industries, Inc.coreNOVA Electronics distributes KVH marine satellite communication products including TracPhone VSAT systems, TracNet hybrid network solutions, TracVision satellite TV antennas, and related connectivity equipment for maritime vessels.
- JRC (Japan Radio Company)coreDistribution partner for JRC marine navigation and communication equipment including ECDIS systems (JAN series), radar systems, VDR voyage data recorders, AIS transponders, GNSS compasses, MF/HF radio equipment, and satellite communication terminals.
- DaneleccoreDistributes Danelec VDR/SVDR (Voyage Data Recorder) products including the DM-100 series with SWAP technology for simplified voyage data recording compliance.
- ALPHATRON MarinecoreDistributes ALPHATRON Marine navigation display products including AlphaLine Repeater series with color touchscreen interfaces for bridge instrumentation.
- LARS THRANEcoreDistributes LARS THRANE satellite communication equipment including the LT-3100S GMDSS system for maritime distress and safety communication via satellite.
- SELMAcoreDistributes SELMA Ship Energy Efficiency System (SEES) using Variable Frequency Drives on auxiliary machinery for fuel consumption optimization and decarbonization.
- JOTRONmajorDistributes JOTRON maritime safety equipment including Tron 60AIS EPIRB and Tron AIS-SART search and rescue transmitters for GMDSS compliance.
- RUTTERmajorListed as a brand partner for marine electronics distribution.
- JRCSmajorMarine electronics brand partnership for navigation and communication equipment distribution.
- HEADWAYmajorMarine electronics brand partnership for product distribution.
- SAMSUNGmajorSamsung marine electronics products distribution partnership.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
NOVA Electronics competitors and assessment
Company assessmentDirect peers
- Navarino: Greek-based maritime communications company specializing in satcom distribution (including Starlink and VSAT) and vessel IT services. Directly competitive with NOVA on satellite communication equipment sales in the Greek/Mediterranean market.
- Tototheo Maritime: Cyprus-based maritime communications and electronics distributor/integrator serving global commercial shipping, with comparable brand portfolio and technical service offering. Closest comparable to NOVA in geography and product mix.
- Elcome International: UAE-based maritime solutions provider offering navigation, communication, and safety equipment distribution plus integrated bridge systems. Comparable mid-tier distributor profile with global vessel servicing.
- Palmarine Group: Greek-based marine services and electronics provider. Closely comparable regional peer serving Mediterranean commercial shipping with similar distribution and technical service profile.
Regional players
- Thome Group: Singapore-based ship management group with integrated marine electronics supply and technical services. Comparable in combining ship-services scope with electronics distribution, though anchored in Asia rather than Mediterranean.
Broad incumbents
- Wärtsilä Marine: Major marine systems integrator with growing presence in vessel connectivity, energy efficiency, and decarbonization solutions. Overlaps NOVA's SELMA energy efficiency distribution and broader vessel retrofit scope at much larger scale.
- Marlink: Global leader in maritime satcom and IT solutions, distributing VSAT, LEO, and hybrid network services to commercial shipping. Much larger scale but directly overlaps NOVA's satellite communication distribution role.
- Furuno: Japanese manufacturer of marine navigation electronics (radar, ECDIS, GPS, AIS) - a principal OEM in the same product categories NOVA distributes. Competes at the manufacturer level with JRC, which NOVA represents.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat3 records
Key risks4 records
Key highlights5 records
Customer concentration
NOVA Electronics social profiles
Digital presenceNOVA Electronics compliance and trust
Trust signalCompliance2 records
NOVA Electronics financial estimates
Financial estimateRevenue estimate
Valuation estimate
NOVA Electronics leadership team
Management profileNumber of profiles
NOVA Electronics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NOVA Electronics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NOVA Electronics
What does NOVA Electronics do?
NOVA Electronics distributes marine electronics equipment, including navigation systems, communication equipment, satellite communication, and safety equipment, to operators of deep-sea commercial vessels. The company acts as a value-added distributor for internationally recognized brands such as KVH, JRC, Danelec, ALPHATRON Marine, Jotron, LARS THRANE, SELMA, and Rutter. It also delivers commercial and technical after-sales support, installation, and service for the equipment it supplies.
Is NOVA Electronics a public or private company?
NOVA Electronics is a private company. It is classified as unknown and is currently operating.
When was NOVA Electronics founded?
NOVA Electronics was founded in 1988. It employs 11 to 50 people.
Where is NOVA Electronics based?
NOVA Electronics is headquartered in Piraeus, Greece, in the Europe region.
How does NOVA Electronics make money?
Two revenue lines are on record. Marine Electronics Equipment Sales are the primary driver. The others are technical Services.
Who are NOVA Electronics's main competitors?
Direct peers on record are Navarino, Tototheo Maritime, Elcome International and Palmarine Group. Thome Group is listed as a regional player. Broad incumbents are Wärtsilä Marine, Marlink and Furuno.
Does NOVA Electronics have an API?
No public API is recorded for NOVA Electronics.
What industry is NOVA Electronics in?
NOVA Electronics's product category is Marine Electronics. Its primary akta.pro industry code is IMAJAJAA, Integrated Marine Electrical Systems & Switchboards, with a secondary code of IMAJAIAG, Life-Saving Appliances & Safety Equipment (Davit Systems, Lifeboats, Firefighting). Its NAICS code is 334511 and its SIC code is 5065.