What Premier Gaming does

Premier Gaming (legal entity PremierGaming Limited) is a Malta-based online casino operator incorporated on 1 September 2017 (registration number C82415) and licensed by the Malta Gaming Authority since 1 August 2018 under licence MGA/CL1/1450/2017. The company develops and operates a portfolio of four consumer-facing casino sub-brands — Pronto Casino (Pay N Play, Sweden/Finland/Germany), Slothino (Pay N Play with rainforest-awareness positioning), Premier Live Casino (live-dealer-focused, established 2015), and Pronto Live Casino (Swedish Gambling Authority-licensed, Sweden-only) — collectively offering over 900 slots alongside live dealer content. Its technical foundation rests on Trustly's Pay N Play rails for instant deposits and withdrawals without traditional registration, and content integrations with tier-1 game providers including Evolution Gaming, NetEnt (and NetEnt Live), and Yggdrasil.

The company operates a hybrid B2C/B2B model. B2C distribution is direct via each brand's own website with mobile-responsive design. B2B distribution is through an affiliate partner program with over 80 named partner sites promoting its brands. Revenue is generated as net gaming revenue shared with affiliates under a tiered commission structure: 20% on €0–€10,000 monthly referred revenue, 30% on €10,001–€20,000, and 35% above €20,001, with no negative carry-over and commissions paid by the 10th of each month. The affiliate channel is the primary go-to-market motion, supplemented by partner testimonials and content marketing for affiliate recruitment.

The company is privately held, with no disclosed parent, institutional investors, funding rounds, leadership team details, or revenue figures in the available data. Operating geographies include Sweden, Finland, Germany, and the Netherlands. Multiple long-tenured affiliate partnerships (e.g., Foxbonus in its fourth year) and the expansion of the brand portfolio over five years indicate an established but still-growing operation, though no quantitative growth metrics are publicly disclosed.

Name

Premier Gaming

Legal name

PremierGaming Limited

Website

https://premiergaming.eu

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Premier Gaming is a Malta-licensed online casino operator running a multi-brand portfolio (Pronto Casino, Slothino, Premier Live Casino, Pronto Live Casino) across Nordic and German markets, distributed primarily through an 80+ affiliate partner network using Trustly Pay N Play rails.

Ownership category

akta.pro rank

Product category

Online Casino Gaming

NAICS

Other Gambling Industries (713290)

akta.pro primary industry

Online Casino Platform Providers (PAM, Wallet, CMS, Back Office) (MPAEABAK)

akta.pro secondary industries

Casino/iCasino Affiliate & Review Sites (MPAEAMAB), Live Dealer Online Casinos (MPAEABAB)

Keywords

• Online casino operations
• IGaming platform
• Affiliate marketing
• Live casino games
• Pay N Play casinos

Headquarters

HQ city

Sliema

HQ country

Malta

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Affiliate Commission Revenue Share: Premier Gaming generates revenue by sharing a percentage of net gaming revenue with affiliates. Commission tiers: 20% for €0-€10,000 monthly revenue, 30% for €10,001-€20,000, and 35% for €20,001+. Commissions paid by the 10th of each month with no negative carry over.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Premier Gaming develops and operates multiple online casino brands specializing in slots and live casino gaming. Its portfolio includes Pronto Casino (Pay N Play brand for Sweden, Finland and Germany with 900+ slots), Slothino (entertainment-focused brand), Premier Live Casino (established 2015 live casino brand), and Pronto Live Casino (Swedish market-focused). The company also operates an affiliate program offering 20-35% revenue share commissions on net gaming revenue, with no negative carry over and payments by the 10th of each month.

Product overview

Premier Gaming is a Malta-based online gaming company operating multiple casino sub-brands as a platform portfolio. The company develops and operates user-friendly, trustworthy and secure online gaming sites specializing in Slots and Live Casino. The portfolio includes Pronto Casino (Pay N Play brand for Sweden, Finland and Germany with 900+ slots), Slothino (entertainment-focused casino with environmental initiatives), Premier Live Casino (established 2015 live casino specialist), and Pronto Live Casino (Swedish market-focused live casino with Swedish Gambling Authority license). The brands share common infrastructure including Trustly payment integration for instant deposits/withdrawals, and leverage game content from providers such as Evolution Gaming, NetEnt, and Yggdrasil.

Differentiator

Problem solved

Functional benefit

Brands

• Pronto Casino: A Pay N Play brand offering online casino experience catering for Sweden, Finland and Germany with over 900 slots, focusing on immediate deposits and payouts
• Slothino
• Premier Live Casino
• Pronto Live Casino

Products and services

• Pronto Casino Pronto Casino is a Pay N Play online casino brand catering for Sweden, Finland and Germany, featuring over 900 slots with immediate deposits and payouts via Trustly, targeting players seeking a streamlined casino experience without traditional registration.
• Slothino Slothino is an online casino brand with a personal approach that respects the player journey and focuses on entertainment, while also promoting environmental awareness related to rainforest conservation.
• Premier Live Casino Premier Live Casino is an established brand launched in 2015 that primarily caters to Live Casino players, offering live dealer games from top providers including Evolution Gaming and NetEnt Live.
• Pronto Live Casino

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature2 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• NorskeAutomaterminorGTM or Marketing PartnerAffiliate partner promoting Premier Gaming brands to Norwegian players. Reports great performing brands and plans to expand partnership.
• CasinoAnalyzerminorGTM or Marketing PartnerCasino review site that promotes Premier Gaming brands as top online casinos. Values professional team and brand information.
• Gamblorium.seminorGTM or Marketing PartnerSwedish casino affiliate recommending Pronto Casino brand. Praises affiliate team and professional assistance.
• Johnnybet.comminorGTM or Marketing PartneriGaming affiliate highlighting transparency, payments, and support. Notes Premier Gaming as most trustworthy affiliate program.
• FoxbonusminorGTM or Marketing PartnerAffiliate partner in fourth year of partnership, noting higher player value than any other brand, especially in Pay N Play market.
• Evolution GamingcoreTechnology or IntegrationTop game provider supplying live casino games to Premier Live Casino and Pronto Live brands.
• NetEntcoreTechnology or IntegrationGame provider supplying slot games and live casino content to multiple Premier Gaming brands including Premier Live Casino, Pronto Live, and Slothino.
• TrustlycoreTechnology or IntegrationPayment provider enabling Pay N Play functionality for instant deposits and withdrawals without registration for Pronto Casino and Slothino.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Casumo: Malta-based multi-brand online casino operator with strong Nordic and DACH presence and Pay N Play orientation. Closely comparable in footprint, target markets, and platform model to Premier Gaming.
• Betsson: Swedish-origin iGaming group operating multiple online casino brands across the Nordics and Europe. Overlaps Premier Gaming on geography, multi-brand model, and MGA licensing footprint.
• LeoVegas: Leading Nordic-rooted online casino operator (Malta HQ) targeting the same Sweden/Finland/Germany player base. Competes directly with Premier Gaming brands for the same Pay N Play-fluent audience.
• Mr Green: Brand within Kindred Group operating as a multi-market European online casino, including Sweden, Finland, and Germany. Overlaps Premier Gaming on geography, regulated-market focus, and player positioning.
• Videoslots: Malta-licensed online casino operator with an extensive slot catalogue and MGA licensing. Comparable to Premier Gaming on slots depth, regulatory footprint, and target player.
• Rizk Casino: Nordic-focused online casino brand operated by a Malta-licensed group. Targets the same Swedish and Finnish player segments with a similar single-brand UX emphasis as Premier Gaming's brands.
• Lucky Casino: Pay N Play-focused online casino with strong roots in Sweden and Finland. Closely comparable to Pronto Casino on payment flow, target market, and proposition.
• ComeOn Group: Multi-brand online casino operator (Malta-based) running several localised brands in the Nordics. Highly comparable in multi-brand portfolio strategy and target geographies to Premier Gaming.
• Paf: Nordic/Aland-based iGaming operator with regulated licences across the Nordics. Competes with Premier Gaming for Nordic players and shares the multi-jurisdiction licensing posture.

Broad incumbents

• Kindred Group: Large publicly-listed iGaming group behind Unibet, Maria Casino, and Mr Green. Operates across all of Premier Gaming's core markets and adjacent segments (sportsbook) at materially larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/owpengines

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Premier Gaming