Agency North

What Agency North does

Agency North is a private digital marketing agency headquartered in Joondalup, Perth, Western Australia, founded in 2009 and operating with 11-50 employees. The firm specializes in Google Ads management across Search, Display, Shopping and YouTube channels, and has expanded its service line to include custom landing page design and development, conversion rate optimization, remarketing and audience targeting, and integrated full-funnel digital strategy that aligns paid media with SEO and social channels. Core delivery is built on standard Google Ads platform tooling plus WordPress-based custom landing pages rather than proprietary technology; the firm's stated differentiator is its custom landing page development and brand-aligned campaign management approach rather than templated execution.

The company's revenue model is a mix of recurring monthly management fees, reported in the $1,200-$2,500 range, and project-based custom development work under multi-year arrangements. Go-to-market is direct, sales-led, and anchored on a free Google Ads account audit as the lead-generation entry point, supplemented by content marketing through an active blog, social media presence across Facebook, Twitter, Instagram, YouTube and Dribbble, SEO for Perth-based search traffic, and showcased client testimonials and case studies. The customer base is segmented across Perth and Australian SMBs, arts and cultural organizations (including Opera Queensland and Queensland Music Festival), and e-commerce and local service businesses; the firm also claims global client reach though its primary market remains Western Australia. Strategic positioning emphasizes measurable revenue outcomes over vanity metrics, with documented results including a 49% web traffic increase and 47% Facebook reach lift for Opera Queensland's Project Puccini campaign. The company has no disclosed funding, acquisitions, parent entity, or institutional investors and operates as an independent private business.

Name

Agency North

Legal name

Agency North

Website

https://agencynorth.com.au

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Agency North is a Perth-based digital marketing agency specializing in Google Ads management, custom landing page design, and full-funnel digital strategy for Australian SMBs and arts and cultural organizations.

Ownership category

akta.pro rank

Product category

Digital Marketing and PPC Advertising Services

NAICS

Advertising Agencies (54181), Advertising Agencies (541810), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Paid Social Media Buying (MPAAABAD)

Keywords

• Google Ads management
• PPC campaign services
• Landing page design
• Conversion rate optimization
• Digital marketing services

Headquarters

HQ city

Spring Hill

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Google Ads Management Services: Agency North generates revenue through monthly management fees for Google Ads campaign management. Services include campaign setup, ongoing optimization, conversion tracking, landing page recommendations, and detailed performance reporting. They build and manage campaigns across Search, Display, Shopping and YouTube.
2. Custom Development Services: Revenue from custom landing page development and conversion funnel optimization. Their approach integrates branding considerations with conversion optimization, ensuring Google Ads campaigns maintain brand consistency while achieving superior ROAS.
3. Marketing Strategy and Campaign Management: Full-funnel digital strategy services including search insights, keyword strategy, remarketing, and audience targeting.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Agency North creates, optimizes and scales Google Ads campaigns across Search, Display, Shopping and YouTube, with precise audience targeting, negative keyword structuring and continuous A/B testing to lower cost per acquisition. Beyond paid media, the agency designs and builds fast, mobile-ready, custom landing pages specifically built to convert paid traffic into leads and sales, and aligns paid media with SEO, remarketing and social channels for full-funnel campaign coordination.

Product overview

Agency North is a Perth-based Google Ads management agency offering a suite of digital marketing services. The core offering centers on Google Ads Management (campaigns across Search, Display, Shopping and YouTube), supplemented by Landing Page & Conversion Design, Full-Funnel Digital Strategy, Conversion Rate Optimisation, Search Insights & Keyword Strategy, and Remarketing & Audience Targeting services. These services work together as an integrated digital marketing practice rather than as discrete software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Google Ads Management Campaign creation, optimization and scaling across Google Search, Display, Shopping and YouTube, including keyword strategy, tight audience targeting, negative keyword lists, continuous A/B testing and bid management to lower cost per acquisition for Perth and Australian SMBs.
• Landing Page and Conversion Design Design and build of fast, mobile-ready landing pages specifically constructed to convert paid traffic into leads and sales, distinct from generic website templates.
• Full-Funnel Digital Strategy Alignment of Google Ads with SEO, remarketing and social channels to build a complete paid media strategy so every marketing dollar works harder across channels.
• Conversion Rate Optimisation Landing page audits, A/B testing, and friction point analysis to improve conversion rates from paid traffic to leads and sales.
• Search Insights and Keyword Strategy Keyword research identifying high-intent search terms used to structure campaigns around buyer-focused keywords.
• Remarketing and Audience Targeting Custom audience segment creation and remarketing list management to target users at specific stages of the buying journey.

Quantifiable outcome

• OperaQ's web traffic increased 49% and Facebook average weekly reach increased 47% during Project Puccini campaign
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Print Partner (Major Australian Printing Company)minorOthersAgency North cooperates with one of the biggest printing companies in Australia to provide design and print services to clients. This partnership extends their service offerings beyond digital into physical print collateral.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• KlientBoost: US-based PPC and Google Ads specialist agency that bundles paid media management with landing page design and conversion-rate optimization — a near-identical offering to Agency North's combined 'media + build' differentiator.
• StudioHawk: Australian SEO and Google Ads specialist agency competing for the same Perth/Australian SMB and mid-market budgets with overlapping Search/Display/Shopping capabilities.
• WebFX: Large US-based digital marketing agency offering Google Ads/PPC management, SEO, and CRO as bundled retainer services. Closely comparable revenue model, channel mix (Search/Display/Shopping), and SMB/mid-market positioning, though at materially greater scale.
• Disruptive Advertising: Mid-market US PPC/Google Ads agency known for paid search management paired with conversion-rate optimization and landing-page testing. Direct comparable on service mix and mid-tier client targeting.
• First Page Digital: Asia-Pacific digital marketing agency (Singapore/Australia) offering Google Ads, SEO, and full-funnel media services to mid-market brands. Geographic-overlap and channel-mix comparable to Agency North.
• Lyfe Marketing: Mid-sized digital marketing agency specialising in Google Ads, paid social, and SEO for SMBs with retainer-based pricing comparable to Agency North's $1,200–$2,500/month model.
• Thrive Internet Marketing Agency: Full-service US digital marketing agency covering PPC, SEO, social, and web design — directly comparable in the integration of paid media with custom landing-page builds that Agency North uses as differentiator.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agency North