What Reacor Ltd does

Reacor Ltd is a privately held, boutique-style real estate investment and property management company founded in 1991 and headquartered in Eden Prairie, Minnesota. The company owns and manages a portfolio of 25+ apartment communities across Minnesota and Western Wisconsin, ranging from studios to four-bedroom units, including conventional apartments, condominium-style rentals, townhomes, and converted loft developments such as Robitshek Lofts in Minneapolis. Reacor operates across multiple submarkets including Maple Grove, Chanhassen, Minneapolis, Waconia, Burnsville, Eagan, St. Paul, Rochester, Coon Rapids, Prior Lake, Oakdale, Apple Valley, Oak Park Heights, Little Canada, West St. Paul, and St. Louis Park in Minnesota, plus Schofield, Wisconsin.

The company operates three interconnected business lines: (1) direct ownership and operation of rental apartment communities generating recurring rental income, (2) third-party property management services for outside owners covering leasing, tenant screening, maintenance, and financial reporting, and (3) real estate investment opportunities for outside investors. The underlying technology stack is commodity SaaS: Appfolio serves as the property management platform for operations, accounting, and tenant screening, while RingCentral handles all phone, voicemail, SMS, and chat communications. There is no disclosed proprietary technology, no AI capabilities, and no mobile application.

Reacor goes to market primarily through its corporate website (reacor.com) and a network of property-specific microsites that capture organic search traffic from prospective residents. Lead conversion is completed via direct phone and email contact. The company serves three customer segments: residential renters (primary), property owners seeking management services, and real estate investors. Pricing is not publicly disclosed; rental rates are unit-specific and management fees are negotiated privately. The company establishes no external funding, no parent company, and no public listing, consistent with a closely held, founder-owned operator.

Name

Reacor Ltd

Legal name

Reacor Ltd

Website

https://reacor.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

51–100 employees

Short description

Reacor Ltd is a privately held real estate investment and property management company founded in 1991 that owns and manages 25+ apartment communities across Minnesota and Western Wisconsin, serving residential renters, third-party property owners, and real estate investors.

Ownership category

akta.pro rank

Product category

Residential Property Management

NAICS

Residential Property Managers (531311), Real Estate Property Managers (53131), Rental and Leasing Services (532)

SIC

Operators Of Apartment Buildings (6513), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Multifamily Apartment Property Management (BPAJAFAA)

akta.pro secondary industry

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

Keywords

• Multifamily property management
• Apartment rental management
• Residential real estate investment
• Third-party property management
• Rental portfolio management

Headquarters

HQ city

Eden Prairie

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Apartment Rental Income: Reacor owns and manages a portfolio of apartment communities across Minnesota and Western Wisconsin. They generate revenue through monthly rental payments from residents occupying their owned properties.
2. Property Management Services: Reacor provides property management services to third-party property owners, generating management fee revenue. They offer comprehensive management including leasing, maintenance, and operational services.
3. Real Estate Investment: Reacor enables investors to participate in real estate investment opportunities, likely through direct investment in owned properties or syndicated deals.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Reacor owns and operates a portfolio of multifamily apartment communities across Minnesota and Western Wisconsin, leasing units ranging from studios to four-bedroom homes to individual residents. Beyond its owned assets, the company provides third-party property management services covering leasing, maintenance, tenant relations, and financial reporting for external owners, and offers curated real estate investment opportunities to investors. Operations are supported by Appfolio for property management software and RingCentral for resident and owner communications.

Product overview

Reacor Ltd is a property management company that has operated since 1991, providing property management, real estate investment, and community building services across Minnesota and Western Wisconsin. The company operates a portfolio of apartment communities as its core products, including Birchwood Apartments, Lake Susan Apartments, Spectrum, The Otto, and numerous other properties ranging from studio units to four-bedroom townhomes. These properties span multiple cities including Maple Grove, Chanhassen, Minneapolis, Waconia, Coon Rapids, St. Paul, Rochester, Prior Lake, Oakdale, Eagan, Oak Park Heights, Burnsville, Little Canada, West St. Paul, Apple Valley, and Schofield, WI. The company offers management services that include tenant relations, maintenance, leasing, and property operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Birchwood Apartments A 129-unit apartment community in Maple Grove, MN offering studios, one-bedroom, and two-bedroom apartments with natural oak finishes, forest views, private balconies, and underground heated parking. Rented to residential tenants seeking suburban living.
• Lake Susan Apartments Apartment community in Chanhassen, MN offering one-, two-, and three-bedroom units to residential tenants.
• Spectrum Apartments Apartment community in Minneapolis, MN offering studios, one-, two-, and four-bedroom units to residential tenants.
• The Otto Modern apartment community in Waconia, MN offering studios through three-bedroom units with upscale finishes, stainless steel appliances, in-unit laundry, rooftop deck, theater, fitness studio, and underground parking.
• 109th Place Apartment community in Coon Rapids, MN featuring oversized walk-in closets, detached garages, secured entrances, and on-site laundry facilities.
• 2M Apartments Apartment community in St. Paul, MN offering one- and two-bedroom homes with built-in cabinets and generous closet space, conveniently located near I-94 and public transit.
• Berkshire Village Apartment community in Rochester, MN offering comfortable one- and two-bedroom apartments located near transit, shopping, and entertainment.
• Creekside Commons Apartment community in Prior Lake, MN offering spacious apartments with fitness center and community lounge in a peaceful natural setting.
• Eastgate Apartments Apartment community in Oakdale, MN offering one- and two-bedroom homes with private patios/balconies, stone fire pit, and wooded views near Highways 36 and 694.
• Hearthwood Apartments Apartment community in Prior Lake, MN offering spacious homes with detached garages, controlled entry, on-site laundry, and quiet well-kept grounds.
• Laguna Apartments Boutique-style apartment community in Minneapolis' Uptown area offering oversized floor plans, modern amenities, fitness center, and underground parking.
• Lake Pointe Apartment community in Schofield, WI offering rental units to residential tenants.
• Lexington Hills Apartment community in Eagan, MN offering spacious apartments with updated kitchens, stainless steel appliances, fireplaces, walk-in closets, balconies with wooded views, 24-hour fitness center, and outdoor pool.
• Powers Ridge Condominiums Condominium-style rental community in Chanhassen, MN offering spacious one- and two-bedroom condos with modern amenities and beautifully landscaped grounds.
• St. Croix Crossings Apartment community in Oak Park Heights, MN offering newly remodeled one- and two-bedroom apartments with updated flooring and new appliances near Highway 36.
• The Blair Boutique apartment community in St. Paul's Cathedral Hill offering spacious one- and two-bedroom apartments with private heating and A/C, heated underground parking, renovated club room, and rooftop terrace.
• Village at Five Hawks Condo-style apartment community in Prior Lake, MN offering spacious units with custom finishes, large balconies/patios, and detached garages.
• Cedar Valley Apartments Apartment community in Apple Valley, MN offering rental units to residential tenants.
• Hillcrest Place Apartment community in Little Canada, MN offering rental units to residential tenants.
• Imperial Heights Apartment community in West St. Paul, MN offering two- and three-bedroom rental units.
• River Ridge Apartments Apartment community in Burnsville, MN offering studio to three-bedroom apartments with stainless steel appliances, granite countertops, walk-out patios, fitness center, clubhouse, outdoor pool, and garage parking.
• Robitshek Lofts Loft community in Minneapolis, MN offering 12 unique studio, one-, two-, and three-bedroom apartments in a converted textile factory with exposed brick, original hardwood floors, high ceilings, and city views.
• The Flats at West End Apartment community in St. Louis Park, MN offering rental units to residential tenants.
• Town Center Townhomes Townhome rental community offering units to residential tenants.
• Third-Party Property Management Services Full-service property management for third-party owners covering tenant screening, lease administration, maintenance coordination, financial reporting, and compliance, delivered using the same 'owner's mindset' applied to Reacor's own portfolio.
• Real Estate Investment Opportunities Curated real estate investment opportunities in Reacor's multifamily apartment communities, offered to accredited and institutional investors seeking cash flow, appreciation, and professional management in the Upper Midwest market.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Two partnerships are on record, tiered core.

• AppfoliocoreTechnology or IntegrationReacor uses Appfolio as their property management software platform. Appfolio provides property management, accounting, tenant screening, lease administration, and maintenance tracking capabilities that support Reacor's operations across their portfolio.
• RingCentralcoreTechnology or IntegrationReacor uses RingCentral as their communication service provider for phone calls, voicemail, SMS/text messages, and chat functionality. RingCentral handles all communications between Reacor and residents, prospective tenants, property owners, and vendors.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Continental Properties: Multifamily developer, owner, and operator with a national portfolio including Midwest assets. Comparable to Reacor on owned-and-operated multifamily model and resident-direct distribution.
• Edward Rose & Sons: Privately held multifamily owner-operator with a large national portfolio including significant Midwest exposure. Comparable to Reacor on owned-portfolio plus on-site management model, though at considerably larger scale.
• Dominium: Minnesota-based apartment owner, operator, and third-party manager with a large multifamily portfolio across the Upper Midwest. Direct comparable to Reacor on owned-plus-managed operating model and regional Midwest focus.
• KMG Prestige: Third-party property management firm serving owners of multifamily and mixed-use assets across the Midwest and Mid-Atlantic. Comparable to Reacor's third-party management line of business.
• Village Green Companies: Multifamily owner-operator managing a large national portfolio. Comparable to Reacor on owned portfolio + on-site service operations, though at significantly larger scale.
• Weidner Apartment Homes: Multifamily owner-operator managing a large portfolio across the U.S., including Midwest markets. Comparable to Reacor on owned-portfolio operating model and unit-mix breadth.
• JVM Realty Corporation: Midwest-based multifamily owner and third-party property manager with a portfolio concentrated in the central U.S. Closely comparable to Reacor on regional focus and dual owned/managed revenue model.
• Timberland Partners: Minneapolis-based multifamily investment and property management firm that acquires and operates apartment communities throughout the Midwest. Closely comparable to Reacor on investment-management hybrid model and Twin Cities focus.

Broad incumbents

• Lincoln Property Company: Large national multifamily owner and third-party manager with significant Midwest presence. Broad incumbent overlapping with Reacor on third-party management and ownership of multifamily assets.
• Greystar Real Estate Partners: Largest U.S. multifamily property manager and investment operator with global scale. Broad incumbent comparable to Reacor on property management and investment services, though operating at a vastly different scale and footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/reacor-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reacor Ltd