goPhysio
goPhysio is a family-run private physiotherapy, sports therapy, and Clinical Pilates clinic operating since 2001 from two Hampshire locations, serving 400+ weekly patients with tiered appointments, subscription-based Pilates and massage memberships, and specialist treatments including shockwave therapy and orthotics.
- Company typePrivate
- Founded2001
- HeadquartersChandlers Ford, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What goPhysio does
goPhysio Ltd is a privately held, family-run physiotherapy, sports therapy, and Clinical Pilates clinic founded in 2001 and headquartered in Chandlers Ford, Eastleigh, Hampshire, United Kingdom. The company operates as a direct-to-consumer private pay provider with two physical locations — its main Chandlers Ford clinic (featuring six private treatment rooms, the Strong Room rehabilitation gym, and a Pilates studio) and a secondary clinic inside the Ampfield Meadows Retirement Village Wellbeing Suite targeting over-60s — supplemented by a virtual Pilates offering (goPilates Online). Core services include physiotherapy, sports therapy, sports massage, exercise rehabilitation, and Clinical Pilates (Mat, Reformer, and Chair), with specialist treatments such as Shockwave Therapy, Manual Lymphatic Drainage, Gaitscan custom orthotics, and Epley manoeuvre treatment for BPPV. The technology stack is conventional clinic infrastructure: Nookal for booking and practice management, Gaitscan for computerized foot scanning, Pilates Reformer equipment, and Shockwave therapy hardware, with no proprietary AI or software product.
The company serves approximately 400+ patients per week across multiple segments: general public with pain or injury, athletes and sports enthusiasts (runners, footballers, rugby/netball players), children and teenagers with sports injuries, office workers with postural issues, and older adults seeking mobility and independence. Revenue is generated through tiered one-time physiotherapy appointments (Foundation £59-£79, Advanced £69-£89, Clinical Specialist £85-£105), recurring monthly subscriptions for Mat and Reformer Pilates (£79-£129/month) and massage memberships (£30.50-£58.50/month), structured rehabilitation packages (£355-£669), and group classes such as Chair Pilates and Positive Steps. The business is entirely bootstrapped with no external investors, operates without insurance intermediaries, and is led by co-founder and Clinical Director Paul Baker MCSP alongside Clinical Lead Kim Leith MCSP. Marketing relies on an extensive content blog (44+ pages), 540+ five-star Google reviews, organic social media across six platforms, free discovery calls, and word-of-mouth referrals built over 25 years of local operation.
goPhysio firmographics
Firmographics- Name
- goPhysio
- Legal name
- goPhysio Ltd
- Website
- https://gophysiotherapy.co.uk
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- goPhysio is a family-run private physiotherapy, sports therapy, and Clinical Pilates clinic operating since 2001 from two Hampshire locations, serving 400+ weekly patients with tiered appointments, subscription-based Pilates and massage memberships, and specialist treatments including shockwave therapy and orthotics.
- Ownership category
- akta.pro rank
goPhysio industry classification
Industry- Product category
- Physiotherapy & Rehabilitation Services
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)
- SIC
- Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Orthopedic Physical Therapy & Post-Op Rehab (HSADAIAA)
- akta.pro secondary industries
- Orthopedic & Sports Rehabilitation Centers (HLAFAFAI), Geriatric Physical Therapy & Fall Prevention (HSADAIAD)
Keywords
Where goPhysio is headquartered
LocationHeadquarters
- HQ city
- Chandlers Ford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
goPhysio business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Physiotherapy and Sports Therapy Appointments: Individual treatment sessions with clinical specialists. Tiered pricing based on clinician level (Foundation, Advanced, Clinical Specialist). Packages available for multiple sessions.
- Pilates Classes and Memberships: Mat and Reformer Pilates classes billed monthly via Direct Debit. Individual 1-to-1 sessions also available. Annual membership discounts offered.
- Massage Memberships: Monthly Direct Debit memberships for regular massage therapy. Three tiers available with increasing frequency and savings.
- Exercise Rehabilitation Programmes: Structured rehabilitation programmes in The Strong Room gym. 5 and 10 session packages available.
- Chair Pilates and Positive Steps Classes: Group exercise sessions for over 60s. Class packs and monthly options available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Per seat | Pay-as-you-go | Clinical Specialist Physiotherapist - Highest tier clinician |
| Per seat | Pay-as-you-go | Advanced Physio & Sports Therapist |
| Per seat | Pay-as-you-go | Foundation Physio & Sports Therapist |
| Unit Pricing | Pay-as-you-go | Exercise Rehabilitation |
| Subscription | Monthly | Mat Pilates Classes |
| Subscription | Monthly | Reformer Pilates Classes |
| Unit Pricing | Pay-as-you-go | Chair Pilates |
| Subscription | Monthly | Massage Memberships |
| Per seat | Pay-as-you-go | Epley Manoeuvre (BPPV) |
| Unit Pricing | Pay-as-you-go | Shockwave Therapy |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
goPhysio product offering
Product offeringCore offering
goPhysio is a private physiotherapy, sports therapy, and clinical Pilates clinic operating two locations in Hampshire, UK. The clinic provides hands-on musculoskeletal assessment, treatment, and rehabilitation services including physiotherapy, sports therapy, exercise rehabilitation, sports massage, clinical Pilates (mat, reformer, and chair), and specialist treatments such as shockwave therapy, custom orthotics via Gaitscan, manual lymphatic drainage, and Epley manoeuvre for BPPV.
Product overview
goPhysio is a private physiotherapy, sports therapy, rehabilitation, and Clinical Pilates clinic operating since 2001. The business offers a multi-disciplinary approach with services provided at two clinic locations (Chandlers Ford and Ampfield Meadows) and online. The core portfolio includes physiotherapy, sports therapy, sports massage, and exercise rehabilitation (The Strong Room gym), complemented by Clinical Pilates offerings (Mat, Reformer, and Chair-based classes with APPI-qualified instructors). Specialist services include Shockwave Therapy, Manual Lymphatic Drainage, Custom Orthotics via Gaitscan, and a Dizzy Clinic for BPPV treatment using the Epley manoeuvre. Additional offerings encompass acupuncture, dry cupping therapy, children and teen physiotherapy, and group programs for over-60s (Positive Steps). The clinic also provides online Pilates classes (goPilates) for home-based exercise. goPhysio positions itself as offering a complete pathway from initial assessment through treatment to rehabilitation and ongoing wellness, with the ability to refer patients between services as needed.
Differentiator
Problem solved
Functional benefit
Brands
- goPilates: A specialist Clinical Pilates brand offering Mat Pilates, Reformer Pilates, and Chair Pilates classes. Operated by goPhysio since 2011.
Products and services
- Physiotherapy Expert physiotherapy assessment and treatment for musculoskeletal conditions including hands-on therapy, exercise prescription, acupuncture, and rehabilitation for injuries and pain management. Tiered pricing by clinician level.
- Sports Therapy Graduate Sports and Rehabilitation Therapists providing sports injury treatment, prevention, and rehabilitation to return athletes and active individuals to full fitness.
- Mat Pilates Mat-based Pilates classes led by clinical instructors (Physiotherapists or Sports Therapists) with APPI qualifications, focusing on strength, control, and rehabilitation. Available as monthly subscriptions or class packs.
- Reformer Pilates Spring-loaded Reformer equipment Pilates classes with APPI-trained instructors, providing adjustable resistance and support for all ability levels. Available as monthly subscriptions or class packs.
- Chair Pilates Chair-based Pilates exercise sessions designed for older adults to improve balance, strength, flexibility, and maintain independence. Available as £15 per class or class packs.
- Sports Massage & Soft Tissue Therapy Soft tissue massage therapy for muscle recovery, injury prevention, pain relief, circulation improvement, and stress reduction. Available via monthly Direct Debit memberships with three tiers.
- Exercise Rehabilitation Dedicated rehabilitation gym (The Strong Room) with 1-to-1 tailored exercise programs for injury recovery, post-surgery rehabilitation, and return to sport. 5 and 10 session packages available.
- Shockwave Therapy Evidence-based Extracorporeal Shockwave Therapy (ESWT) for chronic tendon and soft tissue injuries including plantar fasciitis, Achilles tendinopathy, and tennis elbow. NICE-recommended.
- Manual Lymphatic Drainage Specialised massage technique (MLD) to encourage natural movement of lymph fluid for managing lymphoedema, post-surgical swelling, and chronic inflammation.
- Custom Orthotics (Gaitscan) Computerised foot scan analysis using the Gaitscan system combined with physical assessment to prescribe customised orthotic insoles for foot and lower limb problems.
- Dizzy Clinic (Epley Manoeuvre) Specialist treatment for Benign Paroxysmal Positional Vertigo (BPPV) using the Epley manoeuvre to reposition inner ear crystals; often resolves in 1-3 treatments.
- Positive Steps (Over 60s Exercise) Weekly group exercise sessions designed for older adults (60+) to improve strength, balance, coordination, flexibility, and fitness in a safe environment.
- Children & Teen Physiotherapy Physiotherapy and sports injury rehabilitation for children and teenagers, addressing growing pains, sports injuries, and movement confidence with practitioners trained through Kids Back 2 Sport.
- goPilates Online Virtual Pilates classes accessible from home, complementing studio Mat and Reformer Pilates offerings for flexible home-based exercise.
- Acupuncture Acupuncture treatment offered as part of physiotherapy for pain management and rehabilitation, integrated into comprehensive treatment plans.
- Dry Cupping Therapy Non-invasive cupping therapy using suction cups to improve blood flow, reduce muscle tension, and enhance tissue mobility as part of treatment plans.
Quantifiable outcome
- 540+ Google reviews with 5-star rating
- +3 more outcomes
Companies that use goPhysio
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
goPhysio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
goPhysio partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
goPhysio competitors and assessment
Company assessmentBroad incumbents
- Nuffield Health: UK's largest healthcare charity offering hospitals, fitness clubs, and physiotherapy services. Overlaps with goPhysio in physiotherapy, sports injury, and Pilates offerings but as part of a much broader wellness portfolio.
- Circle Health Group: UK private hospital operator providing outpatient physiotherapy and rehabilitation among many other specialties. Broad incumbent with overlapping rehabilitation and musculoskeletal services.
- Spire Healthcare: UK private hospital group offering outpatient physiotherapy services as part of broader private healthcare delivery. Comparable outpatient rehab services but embedded within a wider hospital network.
- Bupa Health Clinics: Major UK private healthcare provider with health clinics offering physiotherapy and MSK services. Broad incumbent overlapping with goPhysio's outpatient physiotherapy offering.
Direct peers
- Bodyset: UK private MSK physiotherapy clinic chain with strong brand focus on recovery and prevention. Comparable outpatient physiotherapy services with tiered clinician offerings and direct-to-consumer booking model.
- Pure Physiotherapy: Multi-site UK private physiotherapy group offering MSK, sports injury, and rehabilitation services. Closely comparable business model: clinic-based, direct-to-consumer, multi-disciplinary therapists under one roof.
- Sano Physiotherapy: UK private physiotherapy group operating multiple clinics with focus on MSK, sports, and post-operative rehabilitation. Direct competitor to goPhysio with similar clinic-based, multi-disciplinary model.
- Connect Health: Largest independent provider of NHS-funded MSK physiotherapy services in the UK. Comparable service portfolio (physiotherapy, sports rehab) though predominantly NHS-funded rather than private-pay.
- Ascenti: UK's largest private physiotherapy chain offering MSK and sports injury treatment with multiple clinics and corporate partnerships. Direct competitor in private-pay outpatient physiotherapy with overlapping sports rehab and orthopedics focus.
- Healthshare Clinical: UK provider of community-based MSK and physiotherapy services across multiple clinics. Direct competitor with similar clinic-based outpatient physiotherapy and rehabilitation model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
goPhysio social profiles
Digital presencegoPhysio financial estimates
Financial estimateRevenue estimate
Valuation estimate
goPhysio leadership team
Management profileNumber of profiles
Profiles8 records
goPhysio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
goPhysio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about goPhysio
What does goPhysio do?
goPhysio is a private physiotherapy, sports therapy, and clinical Pilates clinic operating two locations in Hampshire, UK. The clinic provides hands-on musculoskeletal assessment, treatment, and rehabilitation services including physiotherapy, sports therapy, exercise rehabilitation, sports massage, clinical Pilates (mat, reformer, and chair), and specialist treatments such as shockwave therapy, custom orthotics via Gaitscan, manual lymphatic drainage, and Epley manoeuvre for BPPV.
Is goPhysio a public or private company?
goPhysio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was goPhysio founded?
goPhysio was founded in 2001. It employs 11 to 50 people.
Where is goPhysio based?
goPhysio is headquartered in Chandlers Ford, United Kingdom, in the Europe region.
How does goPhysio make money?
Five revenue lines are on record. Physiotherapy and Sports Therapy Appointments are the primary driver. The others are pilates Classes and Memberships, massage Memberships, exercise Rehabilitation Programmes and chair Pilates and Positive Steps Classes.
Who are goPhysio's main competitors?
Broad incumbents on record are Nuffield Health, Circle Health Group, Spire Healthcare and Bupa Health Clinics. Direct peers are Bodyset, Pure Physiotherapy, Sano Physiotherapy, Connect Health, Ascenti and Healthshare Clinical.
Does goPhysio have an API?
No public API is recorded for goPhysio.
What industry is goPhysio in?
goPhysio's product category is Physiotherapy & Rehabilitation Services. Its primary akta.pro industry code is HSADAIAA, Orthopedic Physical Therapy & Post-Op Rehab, with a secondary code of HLAFAFAI, Orthopedic & Sports Rehabilitation Centers. Its NAICS code is 62134 and its SIC code is 8093.