Invicta Fighting Championships

What Invicta Fighting Championships does

Invicta Fighting Championships operates the world's largest dedicated all-women's professional mixed martial arts promotion. Founded in 2012 by veteran MMA executive Shannon Knapp, the Kansas City-based company (legally Invicta Fighting Championships, LLC) hosts regular numbered live MMA events — Invicta FC 62 was held in May 2025 — featuring ranked female athletes competing across five weight classes (atomweight, strawweight, flyweight, bantamweight, featherweight). It is a subsidiary of Anthem Sports and Entertainment, Inc., which acquired the brand and provides corporate infrastructure.

The core product is a series of live event cards produced at Midwest venues (e.g., Municipal Auditorium in Kansas City, Memorial Hall in Kansas City, KS, Grand Casino Hotel & Resort in Shawnee, OK, and The Lex in Kansas City), broadcast on CBS Sports Network for main cards and streamed for free on YouTube and Facebook for preliminary cards. Supporting products include the Phoenix Series (a one-night, eight-woman single-elimination tournament), the Invicta Elite television special (a two-hour archival highlight show launched November 2025), the free Invicta Insiders fan membership program, and the shopinvictafc.com merchandise storefront. The promotion has hosted 62+ numbered events since 2012 and draws athletes from the United States, Brazil, Mexico, Australia, France, and Finland.

Invicta FC is a B2C event-driven business. It generates revenue across five streams: live event ticket sales (Ticketmaster, Eventbrite), broadcasting rights (CBS Sports Network subscription distribution), corporate sponsorships and advertising (e.g., the multi-year Zebra Athletics equipment partnership), official merchandise (shopinvictafc.com), and the Invicta Insiders membership program. Distribution is omnichannel — broadcast TV, social streaming platforms, owned e-commerce, and email — supported by active accounts on Instagram, TikTok, X, and Facebook. Customer segments are two-sided: female MMA athletes seeking a top-tier competitive platform, and combat sports fans seeking women's MMA content. The company holds registered trademarks for "Invicta Fighting Championships®" and "Invicta FC™." Revenue figures, headcount trends, and external funding are not publicly disclosed.

Name

Invicta Fighting Championships

Legal name

Invicta Fighting Championships, LLC

Website

https://invictafc.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

Invicta Fighting Championships is the world's largest all-women's professional mixed martial arts promotion, founded in 2012. It hosts live numbered MMA events broadcast on CBS Sports Network, sells merchandise and tickets directly to fans, and serves female fighters and combat sports audiences globally.

Ownership category

akta.pro rank

Product category

Mixed Martial Arts Promotion

NAICS

Other Spectator Sports (711219), Spectator Sports (71121), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Professional MMA Promotions (MPAKAHAB)

akta.pro secondary industries

Combat Sports Leagues (MMA, Boxing, Wrestling) (MPAKAAAI), Combat Sports Event Series & Tournament Operators (Grand Prix, leagues) (MPAKAHAI)

Keywords

• Women's MMA promotion
• Live MMA events
• Combat sports broadcasting
• Athlete talent development
• Fight event merchandise

Headquarters

HQ city

Enka

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Live Event Revenue: Revenue generated from ticket sales for live MMA events held at venues such as Municipal Auditorium in Kansas City, Grand Casino Hotel & Resort in Shawnee, OK, and Memorial Hall in Kansas City, KS.
2. Broadcasting Rights: Revenue from broadcasting deals including main card events on CBS Sports Network and streaming of preliminary cards on YouTube and Facebook.
3. Sponsorships & Advertising: Corporate sponsorships and advertising partnerships including equipment partners like Zebra Athletics.
4. Merchandise Sales: Sales of official Invicta FC merchandise through the shopinvictafc.com storefront.
5. Membership Program: Invicta Insiders membership program offering exclusive alerts, early ticket access, and contest entries for fans.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Invicta Fighting Championships is a women's mixed martial arts promotion that organizes and produces live professional MMA events featuring female athletes competing across weight classes (atomweight, strawweight, flyweight, bantamweight, featherweight). Main card fights broadcast on CBS Sports Network, with preliminary cards live-streamed on YouTube and Facebook. The promotion sells tickets via Ticketmaster and Eventbrite, branded merchandise via shopinvictafc.com, and offers the free Invicta Insiders fan membership program.

Product overview

Invicta Fighting Championships is a women's mixed martial arts promotion organized as a series of live events. The core offering consists of numbered event cards (Invicta FC 61, 62, etc.) featuring athletes competing across weight classes (Atomweight, Strawweight, Flyweight, Bantamweight, Featherweight) that stream on CBS Sports Network and social platforms. Supporting products include Invicta Insiders (free membership with early access and exclusive content), an online merchandise shop, and the Phoenix Series Tournament (single-elimination one-night tournament format). The company also produces Invicta Elite, a two-hour television special showcasing historic fights from the promotion's catalog.

Differentiator

Problem solved

Functional benefit

Brands

• Phoenix Series: A one-night, eight-woman single-elimination tournament format featuring flyweight and strawweight divisions.

Products and services

• Live MMA Events (Invicta FC Events) Professional women's mixed martial arts events featuring ranked athletes competing across weight classes (atomweight, strawweight, flyweight, bantamweight, featherweight). Main card streams live on CBS Sports Network at 9 p.m. ET and preliminary cards stream on YouTube and Facebook at 8:15 p.m. ET. Tickets sold via Ticketmaster and Eventbrite, with recent events held at venues such as Municipal Auditorium in Kansas City, Grand Casino Hotel & Resort in Shawnee OK, Memorial Hall in Kansas City KS, and The Lex in Kansas City MO.
• Invicta Insiders Free fan membership program offering behind-the-scenes content, early ticket access before general public sales, automatic contest entry for prizes (signed gloves, posters, merch, cage photo opportunities), and breaking news alerts by email.
• Invicta FC Shop Official merchandise e-commerce storefront selling Invicta FC branded apparel and goods to fans and consumers.
• Phoenix Series Tournament Eight-woman, single-elimination, one-night tournament format featuring quarterfinal, semifinal, and final rounds in the flyweight and strawweight divisions. Fighters are matched via random draw at weigh-ins, with monetary bonuses awarded for finishes and the fastest finisher granted the right to choose their semifinal opponent.
• Invicta Elite Two-hour television special on CBS Sports Network showcasing iconic moments and unforgettable finishes from Invicta FC history, featuring curated bouts from recent events for broadcast distribution.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Zebra AthleticscoreStrategic or Co-development Partner · 13 August 2019Multi-year sponsorship and equipment agreement making Zebra Athletics the official equipment partner of Invicta FC. Zebra created a custom 28-foot octagonal cage with premium flooring and outfits locker room warm-up areas with mats, striking bags, and training gear at every Invicta event.
• Anthem Sports and Entertainment, Inc.coreStrategic or Co-development PartnerParent company of Invicta Fighting Championships. Anthem Sports and Entertainment is a media and entertainment company that owns and operates the Invicta FC brand.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Combate Global: Hispanic-market-focused MMA promotion producing weekly live events in similar venues (municipal/regional arenas) with comparable production scale. Closely comparable in cadence, venue footprint, and broadcast model to Invicta FC.
• LFA (Legacy Fighting Alliance): US developmental MMA promotion that feeds talent primarily to the UFC. Comparable as a feeder-tier professional MMA promotion with regular regional events, broadcast distribution, and a similar business model of producing ranked prospects.
• PFL (Professional Fighters League): US-based MMA promotion that operates a season-based competition format and has actively built out women's divisions (PFL Women's). Directly comparable to Invicta FC as a professional MMA promotion selling live events, broadcast rights, and sponsorships to a similar fan demographic.

Regional players

• Cage Warriors: UK and Ireland-based MMA promotion historically serving as a European feeder to the UFC. Comparable as a regional professional MMA promotion producing frequent events and developing fighters for global promotions.
• RIZIN FF: Japan-based MMA promotion known for grand prix and one-night tournament formats (its signature structural parallel to Invicta's Phoenix Series). Comparable event-driven promotion model with cross-border athlete recruitment.
• ONE Championship: Asia-headquartered MMA and combat sports promotion with global broadcast ambition. Comparable as a multi-discipline combat sports promoter with a sizeable women's division, serving a different geographic core but operating in the same broader MMA event-promotion category.
• KSW (Konfrontacja Sztuk Walki): Poland's largest MMA promotion and one of the leading European combat sports properties. Comparable in operating cadence, regional broadcast footprint, and promotion structure.

Broad incumbents

• UFC (Ultimate Fighting Championship): The dominant global MMA promotion and the destination league where the majority of Invicta FC alumni compete. Overlapping product (live MMA events, athlete management, broadcast rights) and overlapping athlete pool make UFC the most material industry peer, though at vastly greater scale.

Emerging players

• BKFC (Bare Knuckle Fighting Championship): US-based combat sports promotion (bare-knuckle boxing) using a similar small-venue, event-driven monetization model with regular ticketed cards and broadcast distribution. Comparable as a niche combat sports promoter.

Others

• Zebra Athletics: Invicta FC's official equipment partner, providing a custom-built 28-foot octagon and training equipment. Included as an ecosystem participant (supplier/enabling partner) rather than a competing promotion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/invictafights
• YouTubeyoutube.com/user/HDNetFights
• Facebookfacebook.com/InvictaFights
• Instagraminstagram.com/invictafc
• TikToktiktok.com/@invictafc
• LinkedInlinkedin.com/company/invicta-fighting-championships

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Invicta Fighting Championships