Lavender Ridge Vineyard
- Company typePrivate
- Founded-
- HeadquartersMurphys, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Lavender Ridge Vineyard firmographics
Firmographics- Name
- Lavender Ridge Vineyard
- Legal name
- Lavender Ridge Vineyard
- Website
- https://lavenderridgevineyard.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Lavender Ridge Vineyard industry classification
Industry- Product category
- Artisan Winery (Rhône-varietal Wines)
- NAICS
- Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (445320)
- akta.pro primary industry
- Wineries & Vineyards (Tasting Rooms) (THAFALAE)
- akta.pro secondary industries
- Vineyard Certification & Sustainability Programs (Organic, Biodynamic, Regenerative, GAP) (AFAGAJAL), Organic Vineyard & Wine Grape Farming (AFAGAKAI), Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
Keywords
Where Lavender Ridge Vineyard is headquartered
LocationHeadquarters
- HQ city
- Murphys
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Lavender Ridge Vineyard business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Direct Wine Sales: Direct retail wine sales through the tasting room and phone/email orders. Wine bottles range from $22-$36 per bottle. The company offers over 30 wines including sparkling and dessert wines.
- Wine Club Subscriptions: Quarterly wine club membership delivering four wine releases per year (March, May, September, December). Members receive exclusive wines, complimentary tastings, and discounts up to 25% on wine purchases. Club sizes include 3-bottle (10% discount) and 6-bottle (15% discount) options.
- Artisan Food & Lavender Products: Retail sales of artisan cheeses, specialty foods, crackers, meats, artisan chocolates, lavender lotions, soaps, oils, sprays, and salts through the on-site market and boutique.
- Cheese Classes & Events: Educational cheese tasting classes at $25 per person, featuring four cheeses paired with four wines. Vineyard tours with the winemaker at $25 each for wine club members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Wine retail pricing ranges from $22 to $36 per bottle |
| Subscription | Annual | Wine Club 3-Bottle membership with 10% discount |
| Subscription | Annual | Wine Club 6-Bottle membership with 15% discount |
| Unit Pricing | Pay-as-you-go | Cheese Classes at $25 per person |
| Unit Pricing | Pay-as-you-go | Large Party Tasting at $10 per person |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Lavender Ridge Vineyard product offering
Product offeringCore offering
Lavender Ridge Vineyard is a family-owned artisan winery that produces and sells handcrafted Rhône-varietal wines from its 7-acre organic vineyard in the Sierra foothills. It operates the Rhône Room tasting room in downtown Murphys, CA, offering daily wine and cheese pairings, an artisan cheese market, and a lavender boutique, and runs a Wine Club subscription delivering four annual wine releases to members. Additional offerings include educational cheese classes led by a sommelier and member-exclusive vineyard tours with the winemaker.
Product overview
Lavender Ridge Vineyard is a family-owned winery specializing in artisan-crafted Rhône-varietal wines, operating a unified tasting room experience (the Rhône Room) complemented by an Artisan Cheese Market, Lavender Boutique, Wine Club membership program, and educational events. The core offering centers on wine production from their 7-acre organic vineyard producing Rhône varieties including Roussanne, Marsanne, Viognier, Syrah, Mourvèdre, and Grenache, sold through the tasting room, wine club, and wholesale channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Rhône Room Tasting Room Walk-in tasting room at 425A Main Street, Murphys, CA, open daily 11am-5pm, offering daily wine and cheese pairings, tastings of over 30 wines including sparkling and dessert varieties, and a family-friendly atmosphere. Wine Club members receive complimentary tasting.
- Wine Club Membership Subscription membership delivering four wine releases per year (March, May, September, December) including exclusive limited-release wines. Two tiers: 3-bottle club (10% discount) and 6-bottle club (15% discount); up to 25% savings on wine purchases plus complimentary tastings at Lavender Ridge and Coppermine tasting rooms and preferred pricing on non-wine items.
- Côtes du Calaveras Blanc White Rhône-varietal wine priced at $24 per bottle, part of the estate's Rhône-varietal portfolio.
- Viognier White Rhône-varietal wine priced at $28 per bottle.
- Roussanne White Rhône-varietal wine priced at $30 per bottle.
- Grenache Blanc White Rhône-varietal wine priced at $26 per bottle.
- Grenache Rosé Rosé Rhône-varietal wine priced at $22 per bottle.
- Grenache Red Rhône-varietal wine priced at $28 per bottle.
- Côtes du Calaveras Red Rhône-varietal blend priced at $26 per bottle.
- Mourvèdre Red Rhône-varietal wine priced at $28 per bottle.
- Syrah Red Rhône-varietal wine priced at $32 per bottle.
- Petite Sirah Red wine priced at $36 per bottle.
- Alicante Bouschet Red wine priced at $28 per bottle.
- Artisan Cheese Market Specialty retail market inside the tasting room featuring local artisan cheeses, internationally renowned fine cheese producers, crackers, specialty foods, meats, artisan chocolates, and pairing accompaniments. Available for in-person purchase and wine-pairing experiences.
- Lavender Boutique Retail boutique inside the tasting room selling lavender-based home and body products including essential oils, lotions, soaps, sprays, and salts. Functions as a complementary gift and lifestyle product line.
- Cheese Classes Educational cheese and wine pairing classes led by Sommelier Mariano Escoto, featuring four cheeses paired with four wines at $25 per person with paid RSVP. Held at the Rhône Room with themed sessions across the year.
- Vineyard Tours Exclusive member-only vineyard tours led by Winemaker Rich Gilpin at $25 per person, with RSVP via the Wine Club email. Scheduled periodically and offered as a Wine Club benefit.
Companies that use Lavender Ridge Vineyard
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Lavender Ridge Vineyard technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Lavender Ridge Vineyard partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Coppermine Tasting RoomminorWine Club members enjoy complimentary tasting and preferred pricing at both Lavender Ridge and Coppermine tasting rooms, indicating a collaborative relationship between the two tasting room operations.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
Lavender Ridge Vineyard competitors and assessment
Company assessmentBroad incumbents
- Ironstone Vineyards: Larger Calaveras County winery with a much higher-volume tasting room and broader product portfolio, representing the established incumbent Lavender Ridge competes against in the same Murphys corridor.
Direct peers
- Twisted Oak Winery: Valley Springs / Calaveras County boutique winery with a tasting room and Wine Club, comparable in size and direct-to-consumer model to Lavender Ridge.
- Hatcher Winery: Murphys-based small-lot winery with a tasting room and Wine Club, sharing the same downtown destination tourism channel and direct-to-consumer model.
- Newsome-Harlow Wines: Family-owned boutique winery in Murphys, CA operating a tasting room and small-lot wine program with a similar DTC, destination-tourism model to Lavender Ridge.
- Blackrock Winery: Murphys-area small boutique winery running a tasting room and wine club with a similar family-owned, low-volume profile to Lavender Ridge.
- Frog's Tooth Winery: Small boutique winery in Murphys operating a tasting room with wine club sign-ups, directly comparable in scale and customer experience.
- Coppermine Tasting Room: Calaveras County winery with an established tasting room that already has a reciprocal Wine Club partnership with Lavender Ridge, offering very similar DTC tasting room and wine club operations in the same regional market.
- Stevenot Winery: Family-owned Murphys, CA winery with a tasting room and wine club, very close comparable in heritage, location, and DTC focus.
Emerging players
- Tablas Creek: Paso Robles Rhône-varietal specialist known for estate-grown, organically farmed wines and a wine club — sharing Lavender Ridge's Rhône focus and organic positioning, but at much larger scale.
- Qupe Wines: Santa Maria Valley Rhône-varietal producer with a strong Wine Club and tasting room presence, an analogous Rhône specialist with a comparable DTC subscription model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Lavender Ridge Vineyard social profiles
Digital presenceLavender Ridge Vineyard compliance and trust
Trust signalCompliance1 record
Lavender Ridge Vineyard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lavender Ridge Vineyard leadership team
Management profileNumber of profiles
Profiles3 records
Lavender Ridge Vineyard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lavender Ridge Vineyard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lavender Ridge Vineyard
What does Lavender Ridge Vineyard do?
Lavender Ridge Vineyard is a family-owned artisan winery that produces and sells handcrafted Rhône-varietal wines from its 7-acre organic vineyard in the Sierra foothills. It operates the Rhône Room tasting room in downtown Murphys, CA, offering daily wine and cheese pairings, an artisan cheese market, and a lavender boutique, and runs a Wine Club subscription delivering four annual wine releases to members. Additional offerings include educational cheese classes led by a sommelier and member-exclusive vineyard tours with the winemaker.
Is Lavender Ridge Vineyard a public or private company?
Lavender Ridge Vineyard is a private company. It is classified as family owned and is currently operating.
When was Lavender Ridge Vineyard founded?
Lavender Ridge Vineyard was founded in -1. It employs 1 to 10 people.
Where is Lavender Ridge Vineyard based?
Lavender Ridge Vineyard is headquartered in Murphys, United States, in the North America region.
How does Lavender Ridge Vineyard make money?
Four revenue lines are on record. Direct Wine Sales are the primary driver. The others are wine Club Subscriptions, artisan Food & Lavender Products and cheese Classes & Events.
Who are Lavender Ridge Vineyard's main competitors?
Ironstone Vineyards is listed as a broad incumbent. Direct peers are Twisted Oak Winery, Hatcher Winery, Newsome-Harlow Wines, Blackrock Winery, Frog's Tooth Winery, Coppermine Tasting Room and Stevenot Winery. Emerging players are Tablas Creek and Qupe Wines.
Does Lavender Ridge Vineyard have an API?
No public API is recorded for Lavender Ridge Vineyard.
What industry is Lavender Ridge Vineyard in?
Lavender Ridge Vineyard's product category is Artisan Winery (Rhône-varietal Wines). Its primary akta.pro industry code is THAFALAE, Wineries & Vineyards (Tasting Rooms), with a secondary code of AFAGAJAL, Vineyard Certification & Sustainability Programs (Organic, Biodynamic, Regenerative, GAP). Its NAICS code is 312130.