Living Stone

What Living Stone does

Living Stone is a Belgian residential and commercial real estate brokerage operating a network of 13 physical offices (vastgoedhuizen) across Flanders and Brussels, with its headquarters in Dilbeek and a regional headquarters in Leuven. Founded in 1971, the company is licensed by the Belgian BIV (Beroepsinstituut van Vastgoedmakelaars) under number 509.622 and earns revenue primarily through transaction commissions on property sales and rentals, supplemented by property management fees through its partnership with Estero. The company reports 1,000+ satisfied buyers and sellers per year, 600+ properties listed at any given time, and a database of 50,000+ potential buyers.

The service portfolio is built around two core products — Verkopen (sales, with 'Classic' and 'Avant-première' formulas) and Verhuren (rentals) — supported by add-on modules including Premium Verhuur (full-service rental management), Premium Rentmeesterschap (full property administration via Estero), Schatting (free on-location and online valuations), Nieuwbouw (new construction sales), and commercial real estate and land transactions. Distribution is omnichannel: 13 physical offices provide local advisory, the living-stone.be website handles self-serve search and valuations, and the company operates a 'freechising' channel-partner model that allows independent offices to join the Living Stone brand. Supporting technology is light: a digital dashboard for agents, the Online Waardebarometer valuation tool, the My LivingStone client portal, and integrations with HouseMatch, ImmoScoop, and Salamander IMMO.

Living Stone is privately held with no disclosed external funding. The company is led by Managing Director Kristel Gils, Managing Partner Koen Hoste, and Executive Manager Melissa Wispenninck, with a workforce of approximately 80 own employees post-merger. The most significant forward-looking strategic event is the announced 2027 merger with Altro Vastgoedgroep, which would create a 23-office combined group positioned in the top 3 of Flemish real estate networks.

Name

Living Stone

Legal name

Living Stone bv

Website

https://living-stone.be

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

11–50 employees

Short description

Living Stone is a privately-held Belgian real estate brokerage operating 13 physical offices (vastgoedhuizen) across Flanders and Brussels, licensed by the BIV (509.622). It serves residential and commercial buyers, sellers, and landlords through commission-based brokerage, rental management, and property valuation services.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Real Estate Property Managers (53131), Residential Property Managers (531311)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industry

Land & Development Site Brokerage (BPAJABAG)

Keywords

• Residential real estate brokerage
• Property sales services
• Rental management services
• Property valuation services
• Real estate office network

Headquarters

HQ city

Leuven

HQ country

Belgium

HQ region

Europe

Offices12 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Real Estate Brokerage Commission: Living Stone acts as a licensed real estate broker (BIV 509.622), charging commission for mediating residential and commercial property sales and rentals. Services include valuations, property marketing, viewings, negotiations, and contract management.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Living Stone operates a network of 13 regional real estate offices (vastgoedhuizen) across Flanders and Brussels, delivering brokerage services for residential and commercial property sales and rentals, free on-site and online property valuations, new construction project marketing, and full-service property management through an Estero partnership. The company combines local in-person advisory with a digital dashboard, an automated valuation tool (Waardebarometer), and a customer portal to support transactions end to end.

Product overview

Living Stone is a growing network of regional real estate offices (vastgoedhuizen) operating across Flanders and Brussels. The company offers a unified platform of real estate services built around two core products: property sales (verkopen) and property rentals (verhuren). The sales division offers two formulas—Classic for standard sales and Avant-première for exclusive premiere-style marketing—while the rental division provides Premium Verhuur (full-service rental management) and Premium Rentmeesterschap (complete property management via Estero partnership). Supporting these core offerings are digital tools including an Online Waardebarometer for automated valuations, My LivingStone customer portal, and Zoekcriteria Opslaan for saved property alerts. The network also supports new construction projects, commercial real estate transactions, and land sales.

Differentiator

Problem solved

Functional benefit

Products and services

• Verkopen (Property Sales) End-to-end property sales brokerage covering residential homes, apartments, commercial real estate, land, and new construction, offered under two sales formulas: Classic (standard approach) and Avant-première (exclusive premiere-style marketing with bundled interest and bidding).
• Verhuren (Property Rental) Property rental brokerage for residential homes, apartments, and commercial real estate, including tenant screening, lease agreement management, and property condition documentation.
• Premium Rentmeesterschap (Premium Property Management) Full-service, hands-off property management delivered in partnership with Estero, covering complete property administration, tenant guidance, maintenance and repairs, and all legal and administrative tasks for landlords who want full outsourcing.
• Schatting (Property Valuation) Free property valuation service offering both on-site professional assessment by certified experts (approximately 1 hour, with a detailed valuation report) and an online value estimation via the Waardebarometer tool.
• Nieuwbouw (New Construction Sales) New construction sales brokerage including project activation and marketing support for developers, helping bring new-build projects to market across the Living Stone network.
• Premium Verhuur (Premium Rental Service) Full-service rental management with smart tenant matching, professional viewing guidance, complete administrative dossier handling, and ongoing support for landlords who want more than basic tenant placement.

Quantifiable outcome

• 50,000+ potential buyers in database
• +5 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered flagship and core.

• Altro VastgoedgroepflagshipStrategic or Co-development Partner · 1 January 2027Living Stone and Altro Vastgoedgroep (another Vastgoedonderneming van het Jaar award winner) are planning a merger in 2027 to form one powerful brokerage group. With 23 offices and approximately 80 own employees, the combined entity will rank in the top 3 of largest Flemish real estate networks, strengthening presence across all of Flanders and Brussels.
• EsterocoreStrategic or Co-development PartnerLiving Stone partners with Estero for its Premium Rentmeesterschap (premium property management) service. Through this partnership, Living Stone and Estero together handle complete property management including tenant screening, rent collection, maintenance and repairs, and legal/administrative tasks. This allows Living Stone to offer full-service property management to landlords seeking complete outsourcing.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Trevi Vastgoed: Belgian real estate group operating a network of regional broker offices offering sales, rentals, valuations, and new-build services across Flanders and Wallonia — a similar full-service brokerage model with comparable regional depth.
• Altro Vastgoedgroep: Belgian real estate brokerage network and announced 2027 merger partner of Living Stone. Operates a similar multi-office model across Flanders, awards-recognized (Vastgoedonderneming van het Jaar), and is the most directly comparable peer given the planned combination.
• Heylen Vastgoed: Belgian real estate brokerage with a regional office network across Flanders and Antwerp offering sales, rentals, and valuations — directly comparable in scope and target customer segments to Living Stone.
• Century 21 Belgium: International franchise brokerage with a Belgian footprint offering residential sales and rentals through local franchisees; a direct competitor for buyers, sellers, and franchisee agents against Living Stone's freechising model.
• Dewaele Vastgoed: Belgian real estate brokerage network with regional offices across Flanders, offering residential sales, rentals, and valuation services — directly comparable to Living Stone in scale, geographic focus, and one-stop-shop positioning.
• ERA Belgium: International real estate franchise network operating in Belgium with a comparable multi-office residential brokerage model; competes directly with Living Stone for agents, listings, and buyers in Flemish cities.
• RE/MAX Belgium: Global franchise brokerage with a Belgian network of regional offices providing residential sales and rentals; directly competes with Living Stone on agent recruitment, brand awareness, and regional market share in Flanders and Brussels.
• Immo Lee: Belgian residential real estate brokerage group operating regional offices across Flanders with sales, rental, and valuation services; comparable in size and operating model to Living Stone.

Others

• Immoweb: Belgium's leading online property listing portal where Living Stone (and its competitors) advertise listings and source buyer leads; an ecosystem participant rather than a direct brokerage competitor, but a critical channel and indirect competitive force.
• Zimmo: Belgian online property portal and consumer real estate brand offering listings, valuation tools, and lead generation — overlaps with Living Stone's digital offerings (Waardebarometer, website) and competes indirectly for buyer/seller attention.

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LivingStoneVastgoed
• Instagraminstagram.com/livingstone_tienen_
• LinkedInlinkedin.com/company/livingstonevastgoed

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Living Stone