Cheddar's Scratch Kitchen
Cheddar's Scratch Kitchen is a casual dining restaurant chain operating 180+ locations across 29 U.S. states, serving scratch-made homestyle American comfort food to value-oriented consumers under Darden Restaurants, Inc.
- Company typePrivate
- Founded1979
- HeadquartersIrving, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Cheddar's Scratch Kitchen does
Cheddar's Scratch Kitchen is a casual dining restaurant chain founded in 1979 in Arlington, Texas, and since 2017 operated as a wholly-owned subsidiary of Darden Restaurants, Inc. (NYSE: DRI) under the legal entity Darden Concepts, Inc. The chain operates 180+ full-service restaurants across 29 U.S. states, employing 16,000+ team members and serving 41+ million guests annually. Its core proposition is scratch-made homestyle American comfort food, with signature items including Honey Butter Croissants, Homemade Chicken Pot Pie, Homemade Onion Rings, Chicken Tenders (the No. 8 Special), Spasagna, Country Fried Steak, and Grilled Salmon, all prepared on-site from raw ingredients.
The business distributes through company-operated dine-in restaurants, online ordering for pickup, a third-party delivery partnership with Uber Eats, and physical and eGift card sales, with dedicated iOS and Android mobile apps supporting the digital channels. Supporting programs include the eClub email loyalty program (offering member-only deals, free chips and homemade queso upon signup, and complimentary birthday/half-birthday desserts), waitlist management for parties up to six, weekday lunch specials starting at $8.79, family bundles, and dedicated nutritional/allergen and gluten-sensitive menus. Franchise locations exist in select states such as Colorado.
Revenue is generated primarily through dine-in and off-premise food and beverage transactions, with average per-unit volumes not separately disclosed but consolidated within Darden Restaurants' reporting. Community-facing programs include the Harvest Program, which donates an average of 8,500 pounds of food monthly to Feeding America network food banks, and the team member-funded Darden Dimes Emergency Assistance Fund, which has distributed over $34.9 million in grants to 83,000+ team members. Pricing is value-oriented within the casual-dining category, with menu items broadly clustered in the $8-$15 range and additional delivery and service fees for Uber Eats orders.
Cheddar's Scratch Kitchen firmographics
Firmographics- Name
- Cheddar's Scratch Kitchen
- Legal name
- Darden Concepts, Inc.
- Website
- https://cheddars.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Cheddar's Scratch Kitchen is a casual dining restaurant chain operating 180+ locations across 29 U.S. states, serving scratch-made homestyle American comfort food to value-oriented consumers under Darden Restaurants, Inc.
- Ownership category
- akta.pro rank
Cheddar's Scratch Kitchen industry classification
Industry- Product category
- Casual Dining Restaurants
- NAICS
- Full-Service Restaurants (722511)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Family-Style Restaurants (THAFACAC)
- akta.pro secondary industry
- Farm-to-Table & Contemporary American Restaurants (THAFACAF)
Keywords
Where Cheddar's Scratch Kitchen is headquartered
LocationHeadquarters
- HQ city
- Irving
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Cheddar's Scratch Kitchen business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Dine-In Restaurant Sales: Full-service restaurant dining with table service. Guests are seated, order from servers, and dine in the restaurant. Waitlist available for parties up to six.
- Takeout and Delivery Orders: To-go orders placed online or by phone, with delivery available through third-party partners (Uber Eats). Delivery and service fees apply.
- Gift Card Sales: Traditional gift cards sold in-restaurant and online; eGift Cards available for virtual gifting. Balance checking available online and by phone.
- Merchandise and Apparel: Implicit merchandise sales through team member culture branding; no explicit e-commerce merchandise store visible
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Weekday Lunch Specials |
| Unit Pricing | Pay-as-you-go | Steak Tips Limited Time Offer |
| Unit Pricing | Pay-as-you-go | Fried Apple Pie Dessert |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Cheddar's Scratch Kitchen product offering
Product offeringCore offering
Cheddar's Scratch Kitchen operates a chain of 180+ casual dining restaurants across 29 U.S. states, serving homestyle American comfort food made from scratch daily. Offerings include dine-in service, online ordering with takeout, third-party delivery via Uber Eats, gift cards (traditional and eGift), family meal bundles, and an eClub loyalty program with member benefits such as free chips and queso and complimentary birthday desserts.
Product overview
Cheddar's Scratch Kitchen is a casual dining restaurant chain operated by Darden Concepts, Inc., founded in Arlington, Texas in 1979. The company operates over 180 restaurants across 29 states, serving approximately 41+ million guests annually with a workforce of 16,000+ team members. The core offering is a scratch-made menu of homestyle American classics including burgers, fried chicken, ribs, pot pies, salmon, and their signature Honey Butter Croissants. The product portfolio includes in-restaurant dining, online ordering, Uber Eats delivery, gift cards (physical and eGift), eClub membership with birthday rewards, waitlist management, family bundles, and weekday lunch specials. The company also provides nutritional information and a gluten-sensitive menu for guests with dietary restrictions. Cheddar's emphasizes made-from-scratch cooking and participates in community programs like the Harvest Program for food donation and the Darden Dimes emergency assistance fund.
Differentiator
Problem solved
Functional benefit
Products and services
- In-Restaurant Dining Sit-down casual dining experience at 180+ full-service restaurant locations across 29 states, featuring table service, waitlist management for parties up to six, and a scratch-made homestyle American comfort food menu including signature items such as Honey Butter Croissants, Homemade Onion Rings, Chicken Pot Pie, and Country Fried Steak. Targeted at individuals, families, and groups seeking an affordable homestyle meal in a welcoming atmosphere.
- Online Ordering and Takeout
Quantifiable outcome
- 180+ restaurant locations with expansion plans in progress
- +3 more outcomes
Companies that use Cheddar's Scratch Kitchen
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Cheddar's Scratch Kitchen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Cheddar's Scratch Kitchen partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Uber EatscoreThird-party delivery partnership enabling Cheddar's to offer delivery of homestyle favorites to customers. Availability varies by location. Delivery and service fees apply in addition to menu prices. This partnership extends Cheddar's reach beyond dine-in and takeout to include home delivery.
Scale indicators8 records
Recent moves8 records
Expansion highlights5 records
Cheddar's Scratch Kitchen competitors and assessment
Company assessmentDirect peers
- Cracker Barrel Old Country Store: Casual dining family-style chain serving homestyle American comfort food in a similar value price tier. Closest direct comp on menu positioning, family-occasion use case, and broad US footprint.
- Texas Roadhouse: Casual dining American chain with comparable family-friendly positioning, scratch cooking emphasis, and broad US presence. Competes for similar family and group-occasion traffic at similar price points.
- IHOP: Casual dining family-style chain focused on breakfast, brunch, and American comfort fare. Overlaps with Cheddar's on family dining occasions, value tier, and broad US footprint.
- Applebee's: National casual dining chain serving American comfort food and bar fare at value price points. Direct overlap on menu category, price tier, dine-in-plus-delivery model, and family/young adult customer base.
- The Cheesecake Factory: Casual dining full-service chain with an extensive American-comfort and signature-item menu. Overlaps with Cheddar's on large-portions, signature-item marketing, and full-service dine-in occasions.
- Bob Evans Restaurants: Family-style restaurant chain focused on homestyle American comfort food, breakfast, and farm-inspired menu. Highly comparable on 'scratch cooking' positioning and family-occasion occasions.
- Golden Corral: Family-focused casual dining chain known for buffet and homestyle American comfort food at value prices. Comparable on family-occasion use case and value-tier positioning.
- Denny's: Iconic 24/7 casual dining chain serving American comfort food at value price points. Direct competitor for breakfast/all-day family dining occasions and value-conscious consumers.
Broad incumbents
- LongHorn Steakhouse: Another core Darden Restaurants brand operating casual dining steakhouses across the US. Comparable as a portfolio sibling sharing parent resources, real estate strategy, and full-service dining model.
- Olive Garden: Flagship brand of Cheddar's parent Darden Restaurants and the largest US Italian casual dining chain. Comparable as a Darden-portfolio sibling with shared supply chain, loyalty platform, and full-service model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cheddar's Scratch Kitchen social profiles
Digital presenceCheddar's Scratch Kitchen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cheddar's Scratch Kitchen leadership team
Management profileNumber of profiles
Profiles6 records
Cheddar's Scratch Kitchen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cheddar's Scratch Kitchen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cheddar's Scratch Kitchen
What does Cheddar's Scratch Kitchen do?
Cheddar's Scratch Kitchen operates a chain of 180+ casual dining restaurants across 29 U.S. states, serving homestyle American comfort food made from scratch daily. Offerings include dine-in service, online ordering with takeout, third-party delivery via Uber Eats, gift cards (traditional and eGift), family meal bundles, and an eClub loyalty program with member benefits such as free chips and queso and complimentary birthday desserts.
Is Cheddar's Scratch Kitchen a public or private company?
Cheddar's Scratch Kitchen is a private company. It is classified as corporate owned and is currently operating.
When was Cheddar's Scratch Kitchen founded?
Cheddar's Scratch Kitchen was founded in 1979. It employs 5,001 to 10,000 people.
Where is Cheddar's Scratch Kitchen based?
Cheddar's Scratch Kitchen is headquartered in Irving, United States, in the North America region.
How does Cheddar's Scratch Kitchen make money?
Four revenue lines are on record. Dine-In Restaurant Sales are the primary driver. The others are takeout and Delivery Orders, gift Card Sales and merchandise and Apparel.
Who are Cheddar's Scratch Kitchen's main competitors?
Direct peers on record are Cracker Barrel Old Country Store, Texas Roadhouse, IHOP, Applebee's, The Cheesecake Factory, Bob Evans Restaurants, Golden Corral and Denny's. Broad incumbents are LongHorn Steakhouse and Olive Garden.
Does Cheddar's Scratch Kitchen have an API?
No public API is recorded for Cheddar's Scratch Kitchen.
What industry is Cheddar's Scratch Kitchen in?
Cheddar's Scratch Kitchen's product category is Casual Dining Restaurants. Its primary akta.pro industry code is THAFACAC, Family-Style Restaurants, with a secondary code of THAFACAF, Farm-to-Table & Contemporary American Restaurants. Its NAICS code is 722511 and its SIC code is 5810.