Retinize It
- Company typePrivate
- Founded2013
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
Retinize It firmographics
Firmographics- Name
- Retinize It
- Website
- https://retinize.it
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Retinize It industry classification
Industry- Product category
- Graphic Design Software
- NAICS
- Software Publishers (5132), Graphic Design Services (541430)
- SIC
- Services-Prepackaged Software (7372), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro industry
- CG Asset Creation (Modeling, Texturing, Lookdev, Rigging)Media, Entertainment & Sports/Media Technology & Services (Post-Production, VFX, Animation, Streaming Infrastructure)/Visual Effects (VFX) & CompositingVFX & Motion Graphics (CGI, Compositing, 2D/3D)Media, Entertainment & Sports/Advertising, Marketing & PR Services/Production Services for Advertising (Commercial Production, Post)
Keywords
Retinize It business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Operations
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free download - no payment required |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Retinize It product offering
Product offeringCore offering
Retinize It is a free Adobe Photoshop action plugin distributed as a downloadable ZIP file that automates the slicing and exporting of design layers at multiple pixel densities (1x, 2x, and 3x). It includes three pre-built action variants — 1x, 1x+2x, and 1x+2x+3x — designed for designers and front-end developers preparing UI assets for iOS apps and Retina-display websites. The product is intended to eliminate the manual duplicate-scale-export workflow when handing off PSD designs to developers.
Product overview
Retinize It is a single-purpose Photoshop action plugin consisting of three distinct export actions: (1) 1x action for exporting selected layers/groups at original resolution, (2) 1x + 2x action that exports both original and 200% scaled versions for Retina-ready websites, and (3) 1x + 2x + 3x action that exports three resolution variants for iOS app assets. The product is designed for designers and front-end developers who need to prepare UI elements from PSD files at multiple pixel densities.
Differentiator
Problem solved
Functional benefit
Products and services
- Retinize It 2.0 Adobe Photoshop action plugin packaged as a free ZIP download that automates the slicing and exporting of UI elements at 1x, 2x, and 3x resolutions. Includes three action variants: 1x (original size export), 1x+2x (original plus 200% scaled version for Retina-ready websites), and 1x+2x+3x (original plus 200% and 300% scaled versions for iOS app assets). Intended for designers and front-end developers who need to prepare UI elements from PSD files at multiple pixel densities.
- Retinize It (Original Version) The original 2013 release of the Retinize It Photoshop action, retained as a separate download alongside the current 2.0 version for users who want the legacy export behavior.
Companies that use Retinize It
Customer profileSegments1 record
Ideal customer profiles1 record
Retinize It technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Retinize It partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights2 records
Retinize It competitors and assessment
Company assessmentBroad incumbents
- Adobe Photoshop: Adobe Photoshop is the platform Retinize It extends, and it increasingly ships built-in asset export (Generate → Image Assets, Export As) at multiple densities. It is the platform dependency and the most threatening incumbent: it can absorb Retinize It's workflow natively into future releases.
- Figma: Figma is the cloud-based design tool whose Inspector panel natively exports layers/assets at 1x, 2x, and 3x. Figma owns the modern version of Retinize It's workflow and is the principal source of ecosystem pressure on a Photoshop-specific export plugin.
- InVision (now Miro acquired): InVision is a design collaboration and handoff platform that has shipped asset-spec and inspection features serving the same designer-developer workflow Retinize It targets. It is a broader incumbent in adjacent collaboration/inspection layers.
- Sketch: Sketch is a macOS-native UI design tool that ships one-click multi-resolution asset export. Like Figma, it competes for the same designer-developer asset-handoff workflow that Retinize It serves on top of Photoshop.
Direct peers
- Zeplin: Zeplin is a design handoff tool that generates exportable assets and specifications from design files, including density-specific asset variants for iOS and Retina displays. It directly competes with the asset-export and pixel-density workflow that Retinize It solves inside Photoshop.
- Export Kit: Export Kit is a Photoshop plugin that exports PSD layers to HTML, CSS, and image assets at multiple sizes. It competes in the same Photoshop-plugin export workflow category, automating the manual slicing Retinize It also automates.
- Avocode: Avocode is a design-to-code handoff platform that lets developers open PSD/Sketch/Figma files and export assets at multiple resolutions — directly overlapping the @1x/@2x/@3x slicing workflow Retinize It automates within Photoshop. Both serve the same designer-and-front-end-developer handoff use case.
- Sympli: Sympli is a design-to-development handoff and asset-export plugin for Sketch, Photoshop, and XD that delivers multi-resolution assets to engineering teams. It targets the same designer-developer handoff problem Retinize It addresses at the PSD-asset-export layer.
- CSS Hat: CSS Hat is a Photoshop plugin that converts layers into CSS, including properties that change at different densities/breakpoints. It shares the Photoshop-plugin distribution model and the target audience (designers handing assets off to developers).
Others
- Avocode (legacy product: PSD-to-code viewers): Avocode (legacy / before pivot) was a PSD viewer that opened Photoshop files in the browser and exported layered assets — historically the most direct competitor for asset-slicing workflows out of PSDs without the user running Photoshop.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Retinize It social profiles
Digital presenceRetinize It financial estimates
Financial estimateRevenue estimate
Valuation estimate
Retinize It leadership team
Management profileNumber of profiles
Profiles1 record
Retinize It funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Retinize It M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Retinize It
What does Retinize It do?
Retinize It is a free Adobe Photoshop action plugin distributed as a downloadable ZIP file that automates the slicing and exporting of design layers at multiple pixel densities (1x, 2x, and 3x). It includes three pre-built action variants — 1x, 1x+2x, and 1x+2x+3x — designed for designers and front-end developers preparing UI assets for iOS apps and Retina-display websites. The product is intended to eliminate the manual duplicate-scale-export workflow when handing off PSD designs to developers.
Is Retinize It a public or private company?
Retinize It is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Retinize It founded?
Retinize It was founded in 2013. It employs 1 to 10 people.
Who are Retinize It's main competitors?
Broad incumbents on record are Adobe Photoshop, Figma, InVision (now Miro acquired) and Sketch. Direct peers are Zeplin, Export Kit, Avocode, Sympli and CSS Hat. Avocode (legacy product: PSD-to-code viewers) is listed as an others.
Does Retinize It have an API?
No public API is recorded for Retinize It.
What industry is Retinize It in?
Retinize It's product category is Graphic Design Software. Its primary akta.pro industry code is MPAHABAE, CG Asset Creation (Modeling, Texturing, Lookdev, Rigging), with a secondary code of MPAAAMAC, VFX & Motion Graphics (CGI, Compositing, 2D/3D). Its NAICS code is 5132 and its SIC code is 7372.