Cedar Siding

Name

Cedar Siding

Legal name

Cedar Siding Inc.

Website

https://cedarsidinginc.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Wholesale Building Materials Distribution

NAICS

Roofing, Siding, and Insulation Material Merchant Wholesalers (42333), Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (423310)

SIC

Wholesale-Lumber, Plywood, Millwork & Wood Panels (5031), Wholesale-Lumber & Other Construction Materials (5030)

akta.pro primary industry

Siding & Exterior Cladding Retail (Vinyl, Fiber Cement, Trim) (CRAIAEAD)

akta.pro secondary industries

Wood Siding, Cladding & Exterior Wood Profiles (IMADADAH), Engineered Wood Siding, Trim & Mouldings (IMAMACAI)

Keywords

• Wholesale building materials
• Factory finished siding
• Engineered wood trim
• Fiber cement distribution
• Exterior building products

Headquarters

HQ city

Rochelle

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Wholesale Building Materials Distribution: Wholesale distribution of factory finished siding, decking, and trim products to builders and dealers. Online ordering available exclusively for wholesale customers.
2. Factory Finishing Services: Factory finishing of siding and trim products with various coating options (PPG Intermix, Quick Color, White Prime, Natural/Raw) and multiple coat options

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Cedar Siding Inc. is a wholesale distributor of factory-finished siding, decking, and trim products serving builders, dealers, and contractors across the Midwest. The company's core competency is factory finishing of building materials using PPG Machine Applied Coatings and the DuraColor Intermix system, with coatings cured in convection ovens to deliver color-consistent, weather-resistant finished products. It carries an extensive portfolio from manufacturers including LP SmartSide, Nichiha, Shakertown, James Hardie, Royal, Versatex, Plycem, DuraLife, and Real Cedar.

Product overview

Cedar Siding Inc. is a wholesale distributor of factory finished siding and decking products established in 1987. The company operates as a single-portfolio distribution business rather than a platform-plus-modules architecture, carrying an extensive line of building materials from multiple manufacturers. Their core competency is factory finishing of building products, applying coatings in a controlled environment using convection oven drying. The product portfolio spans: engineered wood siding (LP SmartSide), fiber cement products (Nichiha, James Hardie, Plycem), cedar products (Shakertown, Real Cedar), composite decking (DuraLife), cellular PVC trim (Royal, Versatex), and building accessories (RainDrop 3D building wrap, Maze nails, OSI QUAD sealant). The company pairs its distribution business with proprietary finishing services using the PPG DURACOLOR Intermix system and offers the Designer Collection custom color program. All products are available through wholesale channels only, with service coverage across Illinois, Wisconsin, Indiana, Michigan, Minnesota, and Iowa.

Differentiator

Problem solved

Functional benefit

Products and services

• LP SmartSide Engineered Wood Siding and Trim Engineered wood siding and trim products manufactured with the SmartGuard process for protection against fungal decay and termites. Distributed wholesale with factory finishing available across Cedar Siding's color palette.
• Nichiha Fiber Cement Siding Fiber cement siding products for residential and commercial applications including lap siding, vented and solid soffit, stucco panels, and cedar shake profiles.
• Shakertown Cedar Shingle Panels and Shakes Cedar shingle panels and individual shakes manufactured from Western Red Cedar vertical-grain heartwood, offered in Craftsman Keyway, Craftsman Contemporary, Staggered Butt, Even Butt, and Individual Shake profiles.
• Real Cedar (Western Red Cedar) Products Western Red Cedar lumber and siding products naturally resistant to rot, decay, and insect attack, available in KD clear bevel, select tight knot rough sawn bevel, pattern products, rough-sawn dimensional trim, and S4S profiles.
• James Hardie Fiber Cement Siding Fiber cement siding products engineered for climate using the HardieZone System with HZ5 and NT3 product lines, including Select Cedarmill Lap, Straight Edge Shakes, Staggered Edge Panels, and Smooth Trim.
• Plycem Fiber Cement Trim Fiber cement exterior trim with 25-year limited warranty, termite and moisture resistance, non-combustible rating, and reversible smooth/textured surface primed on six sides.
• Royal Cellular PVC Trim and Mouldings Royal Cellular PVC trim products with smooth, durable four-sided finish, including cedar reversible trim, starter skirtboards, J trim, cornerboards, and moulding profiles. Factory finishing available on colors with LRV of 55 or greater.
• Versatex Cellular PVC Trimboard Cellular PVC trimboard products including trimboards, sheet, cornerboards, T&G beaded profiles, soffit system, one-piece column wraps, moulding profiles, and Stealth Trim System, backed by a transferable 30-year limited warranty.
• DuraLife Composite Decking Polypropylene and hardwood capped composite decking in Siesta Hardwood Blends, Siesta Solid Blends, and MVP collections.
• GreenGuard RainDrop 3D Building Wrap Building wrap with innovative drainage channels, high tear resistance, translucent design, UV stability for up to six months, and Air Barrier Association of America recognition.
• Designer Collection Custom Color Program Custom color program using the DuraColor Intermix System to apply color-consistent, durable finishes across the LP SmartSide color palette and additional colors, available on the customer's choice of siding and trim products.
• PPG DuraColor Intermix Factory Coating System Machine applied primers and finishes using the PPG DuraColor Intermix 9-base system with automotive-grade pigments, high hiding one coat applications, and 100% acrylic eggshell sheen across over 4,000 formulas.
• Quick Color Prefinished LP SmartSide Prefinished LP SmartSide items coated with two coats in the LP Color Solutions palette, with lap siding available in all 12 colors and trim available in LP White only.
• Prime Plus Primed Lumber Lumber items pre-primed with oil-based alkyd white prime including 7/8 inch KD boards, 5/4 inch S1S2E boards, select tight knot bevel, rough sawn dimensional boards, and plywood.
• Maze Specialty Nails Specialty nails including double-hot-dipped zinc-coated STORMGUARD nails from recycled steel, available in ring shank, spiral shank, smooth shank, and coil nail formats with optional factory color-matched coating.
• OSI QUAD Window, Door & Siding Sealant Advanced VOC formula window, door, and siding sealant applicable to wet or dry surfaces including freezing temperatures, with resistance to dirt, dust, yellowing, and water washout. Available in 24 stocked colors out of 350+ options.

Quantifiable outcome

• 15 and 25 year coating warranties available
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

27 partnerships are on record, tiered core and minor.

• PPG Machine Applied CoatingscoreTechnology or IntegrationWorking in conjunction with PPG Machine Applied Coatings, Cedar Siding is committed to producing and distributing the highest quality factory finished products using the DURACOLOR Intermix system.
• Louisiana-Pacific (LP) CorporationcoreTechnology or IntegrationLP Corporation Preferred Prefinisher Program - Cedar Siding is a preferred prefinisher of LP SmartSide products including lap siding, trim, fascia, soffit, and cedar shakes.
• NichihacoreChannel Partner/ Reseller/ DistributorDistributor of Nichiha fiber cement siding products including lap siding, vented and solid soffit, stucco panels, and cedar shakes.
• ShakertowncoreChannel Partner/ Reseller/ DistributorDistributor of Shakertown cedar shingle panel products including Craftsman panels, staggered butt panels, and individual shakes.
• James HardiecoreChannel Partner/ Reseller/ DistributorDistributor of James Hardie fiber cement siding products engineered for climate with HZ5 and NT3 product lines.
• DuraLifecoreChannel Partner/ Reseller/ DistributorDistributor of DuraLife decking products including Siesta Hardwoods, Siesta Solids, and MVP decking collections.
• Royal Building ProductscoreChannel Partner/ Reseller/ DistributorDistributor of Royal Cellular PVC trim and moulding products with factory finishing available on colors with LRV 55 or greater.
• VersatexcoreChannel Partner/ Reseller/ DistributorDistributor of Versatex cellular PVC trimboard and trim products with factory finishing available on colors with LRV 55 or greater.
• Western Red Cedar Lumber AssociationcoreChannel Partner/ Reseller/ DistributorDistributor of Real Cedar products with natural resistance to rot, decay, and insect attacks.
• Green Guard (RainDrop 3D)minorChannel Partner/ Reseller/ DistributorDistributor of Green Guard RainDrop 3D building wrap with innovative drainage channels.
• PlycemminorChannel Partner/ Reseller/ DistributorDistributor of Plycem Fiber Cement exterior trim products with 25-year limited warranty.
• Maze NailsminorChannel Partner/ Reseller/ DistributorDistributor of Maze specialty nails including double-hot-dipped zinc-coated STORMGUARD nails from recycled steel.
• OSI QUADminorChannel Partner/ Reseller/ DistributorSupplier of OSI QUAD VOC sealants in 24 colors for window, door, and siding applications.
• Builders Association of the Twin CitiesminorGTM or Marketing PartnerAffiliated building industry association in Minnesota.
• Metropolitan Builders Association (Milwaukee)minorGTM or Marketing PartnerAffiliated building industry association in Milwaukee area.
• Northwestern Lumber AssociationminorGTM or Marketing PartnerAffiliated lumber industry association for Minnesota region.
• Madison Area Builders AssociationminorGTM or Marketing PartnerAffiliated building industry association in Madison, WI area.
• US Forest Products LaboratoriesminorGTM or Marketing PartnerAffiliated government research organization.
• National Association of the Remodeling IndustryminorGTM or Marketing PartnerAffiliated with NARI for the remodeling industry.
• Illinois Lumber and Building Materials AssociationminorGTM or Marketing PartnerAffiliated state building materials trade association.
• Wisconsin Builders AssociationminorGTM or Marketing PartnerAffiliated state builders association in Wisconsin.
• Northern Illinois Home Builders AssociationminorGTM or Marketing PartnerAffiliated regional home builders association in Northern Illinois.
• North American Wholesale Lumber AssociationminorGTM or Marketing PartnerAffiliated national wholesale lumber trade association.
• Builders Association of Elkhart County (IN)minorGTM or Marketing PartnerAffiliated regional builders association in Elkhart County, Indiana.
• Wisconsin Retail Lumber AssociationminorGTM or Marketing PartnerAffiliated retail lumber trade association in Wisconsin.
• Building Industries Association (Northern IN)minorGTM or Marketing PartnerAffiliated building industry association in Northern Indiana.
• National Associations of Home BuildersminorGTM or Marketing PartnerAffiliated with NAHB national home builders association.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• BlueLinx Holdings: U.S. wholesale distributor of building products including engineered wood, siding, and specialty items to dealers and home centers. Publicly traded broad-line distributor with overlapping siding and engineered-wood product categories.
• ABC Supply Co. Largest U.S. wholesale distributor of roofing, siding, windows, and exterior building materials, serving contractors nationwide. Overlaps with Cedar Siding on siding distribution but operates at vastly greater scale and breadth across multiple exterior categories.

Regional players

• L&W Supply: National distributor of interior building products (drywall, ceilings, steel framing) with Midwest presence. Adjacent building materials distributor with similar contractor customer base but focused on interior rather than exterior envelope products.
• Wolverine Building Products Distribution: Regional distributor of exterior building products including siding, trim, and decking to professional contractors in the Midwest. Direct comparable in geography, product mix, and channel model to Cedar Siding.
• Allside Exteriors: Regional siding and exterior building products distributor serving contractor customers. Comparable to Cedar Siding in wholesale siding distribution model, with emphasis on multi-brand product portfolios for builders.

Direct peers

• Foundation Building Materials: Specialty distributor of building products including insulation, roofing, and complementary exterior categories serving professional contractors across multiple U.S. regions. Comparable distributor model focused on building envelope components.
• Lansing Building Products: Regional U.S. wholesale distributor of exterior building products including siding, trim, and related accessories to professional contractors. Most directly comparable to Cedar Siding by product mix, channel, and builder/dealer customer base, though operating at significantly larger scale.
• Norandex Building Products Distribution: Wholesale distributor of siding, windows, and exterior building products to contractors and dealers across multiple U.S. regions. Closely comparable in siding-focused product portfolio and two-step distribution model.

Others

• James Hardie Building Products: Manufacturer of fiber cement siding that Cedar Siding distributes as a channel partner. Relevant because it is both a key supplier and a competitor go-to-market model that bypasses regional distributors via direct builder accounts.
• Louisiana-Pacific (LP) Corporation: Manufacturer of LP SmartSide engineered wood siding and a primary supplier to Cedar Siding under its Preferred Prefinisher program. Comparable because it sits at the upstream of Cedar Siding's value chain and its direct-builder strategy shapes the distributor's competitive landscape.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CedarSiding

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cedar Siding