Global Communication

Name

Global Communication

Legal name

Global Communication

Website

https://global-comm.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Unified Communications Hardware Distribution

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Video Conferencing & Meetings (HDAIAHAI)

Keywords

• Audio video distribution
• Unified communications hardware
• Business software reselling
• Video conferencing equipment
• Contact center headsets

Headquarters

HQ city

Gîza

HQ country

Egypt

HQ region

Africa

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Audio Video Hardware Sales: Revenue from sale of communication headsets, webcams, PTZ cameras, video conferencing equipment, audio conferencing endpoints, video displays, keyboards and mice from brand partners including HP Poly, Logitech, Jabra, IPN, JPL, Axtel, Prestigio, and Konftel.
2. Odoo Software Resale and Implementation Services: Resale of Odoo business management software licenses along with implementation services including consultation, hosting, version upgrades, configuration, customization, development, data import, migration, and user training.
3. Odoo Hosting Services: Cloud-based Odoo hosting services with three tiers: InspiredCloud Basic ($25/month), InspiredCloud Pro ($50/month), and InspiredOn-Premises ($150/month), with additional setup and maintenance fees.
4. ASC Software Solutions: Resale of ASC Technologies compliance recording, translation, and analytics software solutions for contact centers, financial services, and public safety organizations.
5. MyPRM Software: Resale of Partner Relationship Management software for managing indirect sales channels, partner onboarding, training, lead management, and performance tracking.
6. Business Services: Professional services including AV consulting and installation, IT services (cabling, networking, server administration, video surveillance, hosting, telephony, data protection), and business consultation services.
7. Vendor Warranty Services: Resale of extended warranty and support services for HP Poly and Logitech products, including device management and analytics.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Global Communication is an Egyptian import, distribution, and value-added reseller company specializing in Audio Video communication hardware (headsets, webcams, PTZ cameras, video conferencing endpoints, conference phones, video displays, keyboards/mice) from international brand partners including HP Poly, Logitech, Jabra, IPN, JPL, Axtel, Prestigio, and Konftel. The company also resells business software solutions (Odoo ERP suite, ASC compliance recording/analytics, MyPRM partner relationship management) and delivers professional services including Odoo implementation and hosting, AV installation, IT services, business consulting, and vendor warranty support.

Product overview

Global Communication is an import and distribution company specializing in Audio Video hardware, business software solutions, and related services. The product portfolio consists of two main categories: Audio Video Products including Contact Center & Office Headsets, Webcams & PTZ Cameras, Video Conferencing Endpoints, Audio Conferencing Equipment & Phones, Video Displays, and Keyboards & Mice across multiple branded partners (HP Poly, Logitech, Jabra, IPN, JPL, Axtel, Prestigio, Konftel); and Software Solutions including Odoo ERP Business Management Software Suite for enterprise management, ASC Technologies for compliance recording, translation, and analytics, and MyPRM for partner relationship management. Services include Odoo implementation, hosting, and training, Audio Video services (site surveys, installation, technical support), IT services (networking, security, hosting), business consulting, and vendor warranty services. The company serves the Egyptian market as a distributor and reseller with nearly 40 years of market experience since 1986.

Differentiator

Problem solved

Functional benefit

Products and services

• Contact Center & Office Headsets Professional wired, wireless, Bluetooth, QD, and USB headsets for contact center agents and office workers from brands including HP Poly, Jabra, Logitech, IPN, JPL, and Axtel. Designed for daily use in customer service operations and office environments.
• Webcams & PTZ Cameras Professional FHD and 4K webcams and pan-tilt-zoom cameras for video conferencing from Logitech, HP Poly, Axtel, Prestigio, and Konftel. Used by individuals and meeting rooms for high-quality video capture.
• Video Conferencing Endpoints Video bars, conference cameras, and endpoint solutions for meeting rooms including HP Poly Studio X series, Logitech Rally Bar, and Microsoft Teams room kits for organizations deploying video conferencing.
• Audio Conferencing Equipment & Phones IP conference phones, speakerphones, and audio conferencing solutions including HP Poly Trio series, Konftel, Jabra Speak series, and Prestigio for meeting rooms and group collaboration.
• Video Displays Interactive screens, wall mounts, display stands, and multiboards from Prestigio MultiBoard and third-party manufacturers for meeting rooms and presentation spaces.
• Keyboards & Mice Business keyboards and mice including Logitech MX Keys Mini for Business and related peripherals for office and home office workspaces.
• Odoo Business Management Software Resold suite of enterprise management applications including Manufacturing, Finance, Accounting, Purchase, Sales, Warehouse, CRM, HR, Point of Sale, Ecommerce, Website, Project Management, and Document Management modules for SMEs and enterprises.
• ASC Compliance Recording & Analytics Resold omni-channel recording, quality management, and analytics software with AI-based analysis of voice, video, screen, chats, and meetings for contact centers, financial services, and public safety organizations.
• MyPRM Partner Relationship Management Resold all-in-one partner relationship management platform for streamlining indirect sales through partner onboarding, training, lead management, sales plan management, marketing plan, co-branding, deal management, and performance tracking.
• Odoo Implementation Services Professional business software implementation services including consultation, hosting (cloud tiers and on-premises), version upgrades, configuration, customization, development, data import, data migration, and user training for Odoo customers.
• Audio Video Services Site surveys, equipment installation and setup, pre-sales consultation, and after-sales technical support for AV hardware deployed at customer sites.
• IT Services End-to-end IT services including cabling, networking, server administration, video surveillance, hosting, telephony, data protection and recovery, and information security for business customers.
• Consultation Services Business consulting services covering finances, accounts, marketing, sales, IT, communication, website, and strategic planning for starting and growing business operations.
• Vendor Warranty Services Resold extended warranty and support, device management, analytics, and meeting space management services for HP Poly and Logitech products deployed at customer sites.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability7 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Inspired Enterprise Solutions LLC FZcoreStrategic or Co-development Partner · 1 January 2023Freezone Limited Liability Company founded in Dubai, UAE in 2023 by Eng. Omar Mounir, specializing in business software supply and implementation services for the Middle East market.
• HP PolycoreChannel Partner/ Reseller/ Distributor · 1 January 2019Partnership established after Plantronics acquired Polycom and rebranded as Poly, with Global Communication becoming an authorized distributor for HP Poly video conferencing, audio equipment, and software solutions in Egypt.
• Inspired Enterprise SolutionscoreStrategic or Co-development Partner · 1 January 2019Sister company founded by Eng. Omar Mounir in 2019 as a Limited Liability Single Person company, specializing in supplying audio video hardware and systems integration in Egypt. Separate legal entity with inter-company transactions and integration.
• PlantronicscoreChannel Partner/ Reseller/ Distributor · 1 January 1992Strategic partnership beginning in 1992 making Global Communication the only Plantronics distributor in Egypt, and the first company to specialize in communication headsets distribution in the Egyptian market. This foundational partnership established the company's market leadership in professional audio equipment.
• LogitechcoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Logitech video collaboration solutions including webcams, conference cameras, video bars, and related accessories. Partnership also includes Logitech services for extended warranty and support offerings.
• JabracoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Jabra headsets, intelligent video technology, and advanced earbuds. Jabra is part of the GN Group with 150 years of experience in sound and communications technology.
• IPN TelecomcoreChannel Partner/ Reseller/ DistributorAuthorized distributor for IPN Headsets including wired and wireless headsets, with state-of-the-art noise cancelling technology. IPN Telecom is based in Wijchen, Netherlands and operates globally.
• JPL TelecomcoreChannel Partner/ Reseller/ DistributorAuthorized distributor for JPL wired and wireless DECT style professional headsets and webcams designed for contact centers and unified communications. JPL is a British designer and manufacturer.
• AxtelcoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Axtel professional communication solutions including headsets, webcams, and conference equipment. Axtel is a European vendor with 16 years of experience, manufacturing products in Europe.
• PrestigiocoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Prestigio smart devices, video conferencing equipment, and interactive multi-boards. Prestigio is an international brand owned by ASBISC Enterprises Plc, selling products in 30 countries.
• KonftelcoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Konftel conference phones and collaboration endpoint solutions featuring OmniSound audio technology. Konftel is a Swedish company now part of Avaya Sweden AB, and is Climate Neutral Certified.
• OdoocoreTechnology or IntegrationAuthorized Odoo partner providing implementation, hosting, customization, and development services for Odoo business management software suite. The company migrated their own operations from SAP B1 to Odoo and achieved partner certification in 2024.
• ASC TechnologiescoreChannel Partner/ Reseller/ DistributorAuthorized reseller for ASC omni-channel recording, quality management, and analytics software solutions targeting contact centers, financial services, and public safety organizations. ASC is headquartered in Germany.
• MyPRMcoreChannel Partner/ Reseller/ DistributorAuthorized reseller for MyPRM partner relationship management platform for streamlining partnership lifecycle from deal declaration through sales cycle customization and performance tracking.
• Tobacco Traders EgyptminorOthersRelated Egyptian Joint Stock Company founded in 2007 by Eng. Ahmed Kamal to handle tobacco leaf trading business, generating annual sales of over 4,000 tons of unprocessed tobacco leaf.

Scale indicators5 records

Recent moves4 records

Broad incumbents

• Ingram Micro: Ingram Micro is the world's largest IT distributor with MENA presence and broad UC/peripherals offerings. Comparable as a broad incumbent that competes against regional specialty distributors like Global Communication across overlapping product categories.
• ALSO Group: ALSO is a major European IT distribution group operating across logistics, services, and solutions for resellers and integrators. Comparable to Global Communication as a broad-line IT distributor with European vendor relationships and an expanding MENA footprint.

Direct peers

• Mindware: Mindware is one of the largest IT distribution companies in the Middle East, Africa, and Turkey, distributing enterprise software, UC, and infrastructure brands. Comparable to Global Communication as a multi-vendor MENA IT distributor with software resale and services.
• ASBISc Enterprises Plc: ASBISc is the parent company of Prestigio — one of Global Communication's distributed brands — and is itself a major IT distribution group operating across 30+ countries. Comparable as an EMEA-wide distributor of IT, AV, and consumer electronics with strong vendor franchise relationships.
• Westcon-Comstor: Westcon-Comstor is a global specialty distributor focused on unified communications, networking, and security, with deep vendor relationships across Poly, Logitech, and Jabra. Comparable to Global Communication as a value-added UC distributor channel for enterprises.
• Exclusive Networks: Exclusive Networks is a global cybersecurity and infrastructure specialist distributor with growing UC adjacency. Comparable to Global Communication as a value-added distributor operating in MENA and emerging markets with services attach.
• Redington: Redington is a leading IT and AV distribution group with extensive MEA operations distributing UC, video collaboration, and mobility brands. Closely comparable to Global Communication as a multi-brand value distributor serving enterprises and resellers across emerging markets.
• FVC: FVC is a MENA-focused value-added distributor specializing in video collaboration, networking, and cybersecurity, and is explicitly cited as the vendor that awarded Global Communication the HP Poly Partner of the Year 2023. Directly comparable as a Poly/UC distributor in the same region.
• Starlink: Starlink is an IT distribution and services company operating across the Middle East, Africa, and Turkey, distributing enterprise software, cloud, and UC brands. Comparable as a MENA-focused value-added IT distributor with services-led customer engagement.

Regional players

• Ankabut: Ankabut is a UAE-based IT services and distribution company specializing in enterprise communications, networking, and AV solutions. Comparable to Global Communication as a regional MENA player offering similar UC/AV product lines, primarily serving the Gulf rather than Egypt.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/globalcommegypt

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Global Communication