ScreenMedia Daily

Name

ScreenMedia Daily

Website

https://screenmediadaily.com

Company type

Private

Founded year

2007

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Advertising Trade Media

NAICS

Indoor and Outdoor Display Advertising (54185), Periodical Publishers (513120)

SIC

Services-Advertising (7310), Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Digital Out-of-Home (DOOH) Screens & Networks (BPAFALAB)

akta.pro secondary industries

Out-of-Home (OOH), DOOH & Ambient Advertising (BPAFAAAI), Digital Out-of-Home (DOOH) Advertising (MPAAAKAB)

Keywords

• Digital out-of-home advertising
• Location-based mobile marketing
• DOOH media coverage
• Out-of-home advertising news
• Advertising trade publication

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales

Core offering

ScreenMedia Daily is a media publication covering the intersection of location-based mobile marketing and digital out-of-home (DOOH) advertising. The company produces editorial content for professionals tracking developments in mobile location targeting and digital out-of-home media formats.

Differentiator

Problem solved

Functional benefit

Products and services

• ScreenMedia Daily Publication

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights1 record

Direct peers

• rAVe [PUBS]: rAVe Publications produces trade content and video coverage of AV, digital signage, and ProAV/DOOH technologies. It competes with ScreenMedia Daily for digital signage and DOOH reader attention and advertising budgets.
• DailyDOOH: DailyDOOH is a daily online publication covering global digital out-of-home advertising news and analysis. It is a near-direct competitor to ScreenMedia Daily in format (daily news), subject matter (DOOH), and target advertisers (DOOH vendors and agencies).
• Digital Signage Today: Digital Signage Today is a trade publication covering digital signage, DOOH networks, and adjacent display advertising technologies. It serves the same vendor and integrator audience as ScreenMedia Daily and overlaps heavily on DOOH editorial coverage.
• Sixteen:Nine: Sixteen:Nine is a long-running trade media site and podcast focused exclusively on digital signage and DOOH. It competes directly with ScreenMedia Daily for the same OOH/DOOH advertiser and reader audience and operates with a similarly lean editorial footprint.
• GeoMarketing (Geomarketing.com): GeoMarketing is a trade publication covering location-based marketing, mobile, and DOOH — the same intersection ScreenMedia Daily targets. It is a direct editorial peer competing for advertisers targeting geo-marketing and DOOH buyers.

Broad incumbents

• Adweek: Adweek is a large, established advertising trade publication covering OOH/DOOH, mobile, and broader ad-tech and agency topics. It competes with ScreenMedia Daily for advertisers seeking OOH/DOOH audience reach, but as a broad incumbent rather than a DOOH specialist.
• MediaPost: MediaPost publishes multiple advertising and marketing trade newsletters and sites, including coverage of mobile marketing and out-of-home. It overlaps with ScreenMedia Daily on location-based mobile marketing and OOH editorial beats, but as a large multi-title incumbent.

Others

• Vistar Media: Vistar Media is a programmatic DOOH ad-tech platform that is a likely advertiser and potential commercial partner for ScreenMedia Daily's audience. It is thematically related through DOOH rather than a direct editorial competitor.
• Hivestack: Hivestack is a programmatic DOOH supply-side and demand-side platform operating globally. It sits inside ScreenMedia Daily's editorial coverage area as an advertiser and ecosystem participant, and is comparable as a DOOH-focused industry player rather than as a competing publication.
• OAAA (Out of Home Advertising Association of America): OAAA is the U.S. trade association for the OOH/DOOH industry, producing research, events, and policy work. It is a peer in the sense that it serves the same DOOH vendor and agency ecosystem with information products, though as a non-profit association rather than a commercial media outlet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/motionstream
• Facebookfacebook.com/ScreenMediaDaily
• LinkedInlinkedin.com/company/288956

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ScreenMedia Daily