DavidWise.com Insurance

What DavidWise.com Insurance does

DavidWise.com Insurance is an independent insurance agency operated by founder and agent David Wise from Dillwyn, Virginia. Founded in 2010, the firm functions as a captive agent within the Virginia Farm Bureau membership organization and distributes the full Virginia Farm Bureau insurance product set exclusively to Virginia Farm Bureau members across six lines: vehicle insurance (auto, motorhome/RV, motorcycle, boat), home and property insurance (homeowners, condo, renters, mobile home, landlord, flood), farm and crop insurance, business insurance (businessowners, commercial property, general liability, workers compensation, commercial contractors, commercial umbrella, commercial auto), life insurance and financial services, and health insurance (individual/family, Medicare, group). With 1–10 employees and no proprietary technology, app, API, or integrations of its own, the agency operates as a localized distribution and customer-relationship layer on top of Virginia Farm Bureau's state-level underwriting, claims, and back-office infrastructure.

The business model is recurring commission revenue on insurance premiums written for Virginia Farm Bureau members. Customer acquisition is driven by the parent organization's membership value proposition, which bundles insurance with affinity partner discounts from Ford, John Deere, Caterpillar, Case IH, Avis, Budget, Enterprise Mobility, Choice Hotels, Wyndham, Drury Hotels, Dollywood, Grainger, Affinity Cellular, and Member Deals Plus. Go-to-market is a direct agent-to-customer field sales motion, with marketing supported by Virginia Farm Bureau's website, agent locator, articles.vafb.com content hub, and Cultivate and Farm Bureau News magazines on Issuu. The agency serves four segments: Virginia residents and families (primary), farmers and agricultural operations, small-to-medium businesses, and Medicare beneficiaries and individuals.

Strategically, DavidWise.com Insurance has not executed independent funding, M&A, geographic expansion, or product launch activity in the data set; its commercial scope is defined entirely by Virginia Farm Bureau's product roadmap, partner ecosystem, and Virginia-only service territory. The economic profile is therefore that of a single-producer book of business whose revenue, growth, and customer base are functions of the parent organization's brand, product breadth, and affinity benefits rather than firm-specific differentiation.

Name

DavidWise.com Insurance

Legal name

Virginia Farm Bureau

Website

https://davidwise.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

DavidWise.com Insurance is a Dillwyn, Virginia-based independent insurance agency founded in 2010, operating as a captive agent within Virginia Farm Bureau to distribute multi-line insurance (auto, home, farm, business, life, health) to Virginia Farm Bureau members.

Ownership category

akta.pro rank

Product category

Insurance Agency Services

NAICS

Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (52421)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Crop & Farm Property Insurance (FSAJACAK)

Keywords

• Auto insurance
• Home insurance
• Farm insurance
• Commercial insurance
• Life insurance

Headquarters

HQ city

Dillwyn

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Insurance Premiums: Revenue generated through insurance policy premiums across multiple lines including auto, home, farm, business, life, and health insurance. Premiums are collected on an ongoing basis from policyholders who are Virginia Farm Bureau members.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

DavidWise.com Insurance operates as an independent insurance agent within the Virginia Farm Bureau membership organization, based in Dillwyn, Virginia. The agency sells multi-line insurance products including auto, home, farm, business, life, health, and umbrella coverage to Virginia Farm Bureau members. It also offers agritourism, crop, flood, Medicare, group health, and workers' compensation coverage, plus financial services through the Farm Bureau network.

Product overview

Virginia Farm Bureau Insurance operates as a multi-line insurance carrier offering a comprehensive portfolio of products organized into six main categories: Vehicle Insurance (auto, motorhome/RV, motorcycle, boat), Home & Property Insurance (homeowners, condo, renters, mobile home, landlord, flood), Farm & Crop Insurance (farm, agritourism, crop), Business Insurance (businessowners, commercial property, general liability, workers compensation, commercial contractors, commercial umbrella, commercial auto), Life Insurance & Financial Services (life, umbrella, financial services), and Health Insurance (individuals/families, Medicare, group health). These products are delivered through a membership model, where insurance products are offered as benefits alongside affinity partner discounts through the Member Benefits Program.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Insurance Personal automobile insurance coverage for Virginia drivers, including liability, collision, comprehensive, and uninsured motorist protection, sold through Virginia Farm Bureau.
• Motorhome & RV Insurance Insurance coverage for motorhomes, RVs, and travel trailers owned by Virginia Farm Bureau members and Virginia residents.
• Motorcycle Insurance Coverage for motorcycles, mopeds, and similar two-wheeled vehicles sold to Virginia drivers through Virginia Farm Bureau.
• Boat Insurance Watercraft insurance for boats, jet skis, and marine vessels owned by Virginia residents.
• Homeowners Insurance Standard homeowners insurance for owner-occupied single-family residences, providing dwelling, personal property, liability, and additional living expense protection.
• Condo Insurance Insurance for condominium owners covering interior unit contents, improvements, and personal liability exposures.
• Renters Insurance Personal property and liability coverage for tenants renting homes or apartments.
• Mobile Home Insurance Specialized property coverage for manufactured and mobile homes.
• Landlord Insurance Property and liability insurance for non-owner-occupied residential rental dwellings.
• Flood Insurance Flood damage coverage for residential properties, typically written through the National Flood Insurance Program (NFIP) or private flood carriers.
• Farm Insurance Property, liability, equipment, and livestock coverage for farming operations in Virginia.
• Agritourism Insurance Specialized liability and property coverage for farms that host visitors, events, tours, and on-farm recreational activities.
• Crop Insurance Multi-peril crop insurance and crop-hail coverage protecting farmers against yield and revenue losses.
• Businessowners Insurance Packaged business insurance combining property, liability, and business interruption coverage for small to mid-sized Virginia businesses.
• Commercial Property Insurance Property coverage for commercial buildings, contents, and business-owned assets.
• General Liability Insurance Bodily injury, property damage, and personal/advertising injury liability coverage for businesses.
• Workers Compensation Insurance Statutory workers compensation coverage for employee injuries and illnesses arising from work, sold to Virginia employers.
• Commercial Contractors Insurance Specialized insurance for contractors combining general liability, tools/equipment, and contractor-specific exposures.
• Commercial Umbrella Insurance Excess liability coverage that sits above underlying commercial liability policies for businesses.
• Commercial Auto Insurance Auto liability and physical damage coverage for vehicles owned or used by businesses.
• Life Insurance Term and permanent life insurance products providing death-benefit protection for individuals and families.
• Personal Umbrella Insurance Personal excess liability coverage that supplements underlying homeowners and auto liability limits for individuals and families.
• Financial Services Financial planning, retirement, and investment-adjacent products distributed through Virginia Farm Bureau's financial services partners.
• Health Insurance Individual and family medical insurance plans offered to Virginia residents.
• Medicare Insurance Medicare Advantage, Medicare Supplement (Medigap), and Medicare Part D prescription drug plans for Medicare-eligible individuals.
• Group Health Insurance Employer-sponsored group health plans providing medical coverage to employees of Virginia businesses.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and minor.

• Ford Motor CompanycoreGTM or Marketing PartnerFord Exclusive Cash Reward program provides exclusive cash rewards to Virginia Farm Bureau members purchasing Ford vehicles, creating incentive for membership enrollment.
• CaterpillarminorGTM or Marketing PartnerCaterpillar equipment discounts available to Farm Bureau members, providing savings on agricultural and construction equipment purchases.
• John DeerecoreGTM or Marketing PartnerJohn Deere equipment discounts offered to Farm Bureau members, providing preferential pricing on agricultural machinery and equipment.
• Case IHminorGTM or Marketing PartnerCase IH agricultural equipment discounts available to Virginia Farm Bureau members for farm equipment purchases.
• Avis Budget GroupminorGTM or Marketing PartnerAvis Car Rental and Budget Rental Car/Truck partnerships provide discounted rental services to Farm Bureau members while traveling.
• Enterprise MobilityminorGTM or Marketing PartnerEnterprise Mobility car rental discounts available through Virginia Farm Bureau membership benefits program.
• Choice HotelsminorGTM or Marketing PartnerChoice Hotels accommodation discounts provided to Farm Bureau members for travel lodging needs.
• Wyndham Hotels & ResortsminorGTM or Marketing PartnerWyndham Hotels & Resorts partnership offers discounted lodging to Virginia Farm Bureau members.
• Drury HotelsminorGTM or Marketing PartnerDrury Hotels provides accommodation discounts as part of the Farm Bureau member benefits program.
• DollywoodminorGTM or Marketing PartnerDollywood theme park discounts available to Farm Bureau members through the membership benefits program.
• Affinity CellularminorGTM or Marketing PartnerAffinity Cellular provides discounted mobile phone services to Virginia Farm Bureau members.
• GraingerminorGTM or Marketing PartnerGrainger industrial supplies and equipment discounts available to Farm Bureau members through the membership benefits program.
• Member Deals PlusminorGTM or Marketing PartnerMember Deals Plus program aggregates various retail and service discounts for Virginia Farm Bureau members.

Recent moves3 records

Expansion highlights3 records

Direct peers

• Erie Insurance: Mid-Atlantic and Southeast regional P&C carrier that distributes through a network of local captive agents across similar geographies and customer segments (personal auto, home, life, business). Erie's local-agent model in Virginia is the closest structural analog to a Farm Bureau agency.
• Farm Bureau Financial Group: Affiliate of the broader Farm Bureau federation providing insurance and financial services through Farm Bureau agents in multiple states. Operationally and structurally the closest peer to a Virginia Farm Bureau captive agent, sharing product architecture and member-based affinity model.

Broad incumbents

• USAA: Member-based affinity insurer offering auto, home, life, and small-business coverage to a defined membership. The membership-gated distribution model and broad multi-line offering make it a structural parallel, although USAA serves military members rather than farmers.
• Allstate: National personal lines insurer with a captive agent force offering auto, home, life, and small-commercial coverage. Directly comparable product set and agent-distribution model, though at much larger scale.
• State Farm: Largest U.S. personal lines insurer operating an exclusive/captive agent model across auto, home, life, and health. Highly comparable distribution and product architecture, though State Farm operates at vastly greater scale and national footprint.
• Nationwide: Mutual insurer with strong Mid-Atlantic presence offering auto, home, farm, life, and commercial lines through captive agents. The farm/ranch line in particular mirrors the agricultural focus available through Virginia Farm Bureau.

Regional players

• Cincinnati Financial: Regional P&C carrier distributing through independent agents, with emphasis on commercial and personal lines. Comparable agent-distributed model and similar SMB and farm customer profile.
• Shelter Insurance: Mutual regional carrier operating primarily in the central and southeastern U.S. through a captive agent force. Comparable mix of personal lines, farm, and small-commercial products distributed via local agents.
• Auto-Owners Insurance: Mid-sized mutual insurer that distributes through independent agents across personal, commercial, life, and farm lines. Operates in many of the same Southeast/Mid-Atlantic states and serves comparable small-business and farm customers.

Emerging players

• Lemonade: Digital-first, direct-to-consumer insurance carrier offering renters, home, auto, pet, and life. Represents the disruptive end of the market that a captive agent without proprietary technology must compete against on customer experience and price.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/davidwise.com-insurance-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DavidWise.com Insurance