Cashless Master
Cashless Master Private Limited is an Ahmedabad-based gig marketplace platform, founded in 2021, that supplies on-demand field workforce to Indian enterprises for Sales, Marketing, Recruitment, Operations, and Product tasks under a payout-based pricing model, with named clients in digital payments and banking.
- Company typePrivate
- Founded2021
- HeadquartersKrishnanagar, India
- Headcount51–100
- GTM typeB2B
- OfferingDigital Commerce or Content
What Cashless Master does
Cashless Master Private Limited is an Ahmedabad, India-based gig marketplace platform founded in 2021 by Shubham Kumar Panchal. The company connects enterprises with an on-demand workforce for use cases spanning Sales, Marketing, Recruitment, Operations, and Product, operating under a payout-based compensation model where gig workers complete tasks on behalf of client businesses. Cashless Master claims a bandwidth of 10,000+ gig workers on its payroll PAN India and bills itself as a specialist in volume hiring, with named references including Paytm, GooglePay, AmazonPay, and BharatPe in the digital-payments vertical, and Kotak 811 Savings in banking/financial services from January 2025.
The underlying technology is a straightforward marketplace platform — web presence at cashlessmaster.in with a login portal and OTP-based mobile registration for workers — rather than a sophisticated software product. The company has no disclosed app, API, SDK, or integrations, and no AI/ML capability is referenced. Operations are concentrated at a primary office in Naroda, Ahmedabad and a secondary office in Krishnanagar, Ahmedabad, with distribution executed through direct enterprise relationships, the company website, blog content, and occasional in-person seminars (e.g., Assandh, Haryana, February 2022).
Cashless Master is a privately held, founder-controlled entity with no disclosed external investors, no funding rounds, and no parent company. Revenue is generated via usage-based billing on gig-worker payouts, with no publicly disclosed pricing tiers. The customer base is heavily skewed toward Indian digital-payments enterprises for field-sales hiring, with the January 2025 Kotak 811 engagement representing an early move into adjacent banking verticals. The brand is a registered Indian trademark (registered November 2022 after a 13-month government process), and the company continues to operate with an internal team of 51–100 employees supported by its much larger gig-worker pool.
Cashless Master firmographics
Firmographics- Name
- Cashless Master
- Legal name
- Cashless Master Private Limited
- Website
- https://cashlessmaster.in
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Cashless Master Private Limited is an Ahmedabad-based gig marketplace platform, founded in 2021, that supplies on-demand field workforce to Indian enterprises for Sales, Marketing, Recruitment, Operations, and Product tasks under a payout-based pricing model, with named clients in digital payments and banking.
- Ownership category
- akta.pro rank
Cashless Master industry classification
Industry- Product category
- Gig Workforce Marketplace
- NAICS
- Temporary Help Services (561320)
- akta.pro primary industry
- Professional & Business Services Marketplaces (Freelancers, SMB Services) (BPAMAHAG)
- akta.pro secondary industries
- Gig / On-Demand Generalist Staffing Platforms (BPACACAK), Gig Economy & On-Demand Worker Payouts (FSAMAKAD)
Keywords
Where Cashless Master is headquartered
LocationHeadquarters
- HQ city
- Krishnanagar
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Cashless Master business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Gig Workforce Services: Provides on-demand work completion at scale via gig workforce for businesses. Revenue generated through payout-based compensation model where gig workers complete tasks for clients in Sales, Marketing, Recruitment, Operations and Product domains.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Payout Based compensation model for gig workers |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Cashless Master product offering
Product offeringCore offering
Cashless Master operates a gig marketplace platform that provides on-demand work completion at scale via a gig workforce for use cases including Sales, Marketing, Recruitment, Operations, and Product. The platform connects businesses needing scalable workforce with gig workers deployed PAN India, using technology-driven processes to ensure quality results, with a payroll of 10,000+ workers available on a payout-based compensation model.
Product overview
Cashless Master operates as a unified gig marketplace platform that connects businesses with on-demand gig workers. The platform provides workforce solutions across Sales, Marketing, Recruitment, Operations, and Product domains, with a bandwidth of 10,000 people on its payroll PAN India. The core Gig Marketplace Platform serves as the central offering, complemented by specific service implementations such as the Pan India - Kotak 811 Service for Kotak 811 Savings account promotion. The company also offers a referral program and mobile-based registration through OTP verification.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 50% faster sales cycle
- +1 more outcomes
Companies that use Cashless Master
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles3 records
Cashless Master technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cashless Master partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Kotak 811coreCashless Master provides PAN India hiring services for Kotak 811 Savings account promotion campaign. Gig workers are deployed to complete sales tasks for Kotak 811 with payout-based compensation.
- PaytmcoreCashless Master has been hiring Field Sales Executives for Paytm QR sector as part of their volume hiring services for payment gateway majors.
- GooglePaycoreCashless Master provides volume hiring services for GooglePay payment services, recruiting gig workers across PAN India.
- AmazonPaycoreCashless Master provides volume hiring services for AmazonPay payment services, recruiting gig workers across PAN India.
- BharatPecoreCashless Master provides volume hiring services for BharatPe payment services, recruiting gig workers across PAN India.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
Cashless Master competitors and assessment
Company assessmentDirect peers
- Apna: India's leading blue-collar and gig job marketplace connecting job seekers with employers across functions including sales, operations, and marketing. Closely comparable to Cashless Master in target workforce (India gig workers), use cases, and marketplace business model.
- GigIndia: Indian platform that connects businesses with freelance gig workers for short-term tasks in sales, marketing, and operations. Closely comparable to Cashless Master in marketplace model, India-only focus, and enterprise use-case breadth.
- WorkIndia: Indian job marketplace focused on blue-collar and entry-level white-collar hiring across sales, delivery, and operations roles. Comparable to Cashless Master in addressing India's gig/entry-level workforce with employer-facing B2B hiring.
- Taskmo: India-based on-demand gig workforce platform offering enterprise services across sales, marketing, customer support, and operations. Direct competitor to Cashless Master in deploying distributed gig workers for enterprise use cases.
- Awign: Bengaluru-based on-demand gig workforce platform deploying distributed workers for enterprise tasks including field sales, operations, and audits. Directly comparable to Cashless Master in serving large enterprise clients with high-volume gig staffing across India.
Broad incumbents
- TeamLease Services: One of India's largest listed staffing and HR services companies offering temporary staffing, payroll, and recruitment across multiple sectors. Comparable to Cashless Master as a staffing provider but operates at significantly larger scale and with broader service lines.
- Quess Corp: Major Indian business services platform offering staffing, facilities management, and technology-driven workforce solutions. Comparable to Cashless Master in the staffing/workforce domain but with a much wider service portfolio and enterprise customer base.
- Randstad India: Indian arm of global staffing leader Randstad, providing temporary staffing, permanent placement, and HR solutions. Comparable to Cashless Master in providing enterprise workforce but operates as an established multinational incumbent rather than a gig-native platform.
- Urban Company: Indian services marketplace connecting customers and professionals across home services, beauty, and repairs. Comparable as a gig/services marketplace in India but operates in consumer-facing categories rather than enterprise sales staffing like Cashless Master.
Emerging players
- Flexing It: India-based platform connecting enterprises with independent consultants and freelancers for project-based work. Comparable to Cashless Master in deploying on-demand workers to enterprises but focused on white-collar/consulting rather than field sales.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Cashless Master social profiles
Digital presenceCashless Master financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cashless Master leadership team
Management profileNumber of profiles
Profiles2 records
Cashless Master funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cashless Master M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cashless Master
What does Cashless Master do?
Cashless Master operates a gig marketplace platform that provides on-demand work completion at scale via a gig workforce for use cases including Sales, Marketing, Recruitment, Operations, and Product. The platform connects businesses needing scalable workforce with gig workers deployed PAN India, using technology-driven processes to ensure quality results, with a payroll of 10,000+ workers available on a payout-based compensation model.
Is Cashless Master a public or private company?
Cashless Master is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cashless Master founded?
Cashless Master was founded in 2021. It employs 51 to 100 people.
Where is Cashless Master based?
Cashless Master is headquartered in Krishnanagar, India, in the Asia region.
How does Cashless Master make money?
One revenue line is on record: gig Workforce Services.
Who are Cashless Master's main competitors?
Direct peers on record are Apna, GigIndia, WorkIndia, Taskmo and Awign. Broad incumbents are TeamLease Services, Quess Corp, Randstad India and Urban Company. Flexing It is listed as an emerging player.
Does Cashless Master have an API?
No public API is recorded for Cashless Master.
What industry is Cashless Master in?
Cashless Master's product category is Gig Workforce Marketplace. Its primary akta.pro industry code is BPAMAHAG, Professional & Business Services Marketplaces (Freelancers, SMB Services), with a secondary code of BPACACAK, Gig / On-Demand Generalist Staffing Platforms. Its NAICS code is 561320.