SUP Trip

What SUP Trip does

SUP Trip, operating under the legal entity Beyond Limitations GmbH, is a Potsdam-based water sports service company founded in 2013 by Martin Teichmann that delivers Stand Up Paddling (SUP) instruction, tours, equipment rental, retail, repair, and corporate event services across the Potsdam, Berlin, and Brandenburg region. The company's core technology is its American Canoe Association (ACA) certified training methodology, supplemented by DKV (German Canoe Association) certification capability and a proprietary holistic coaching approach that integrates functional paddling, breathwork, and mental training developed by the founder over 15+ years.

The product portfolio spans structured beginner-to-race courses (€39-€480 per session), guided tours (€45-€450), hourly-to-weekly equipment rental, premium board retail (Sunova, Starboard, Indiana, Lite Venture, Jimmy Lewis, Black Project, Axis Foils), a 4-day ACA/DKV instructor certification program, hardboard repair services (as SUNOVA's Germany service station), pumpfoiling courses, and team events for up to 80 persons. Distribution is primarily direct-to-consumer through the Kastanienallee station in Potsdam's yacht harbor, an embedded FareHarbor online booking widget, a mobile service for off-site events, and partner retailers (SUPreme Surf Rostock, Funsport.de Berlin, Surfcenter Rangsdorf). Marketing relies on earned review reputation (#1 TripAdvisor in Potsdam, 4.9 Google, 5/5 Facebook) and partnerships with UrbanSportsClub and BKK-VBU.

The business serves a diversified mix of beginner paddlers, recreational athletes, race competitors via the Havel Racers race team, families/children, dog owners, individual coaching clients, and corporate enterprise clients (Storck, Bundesdruckerei, DKB, Vodafone, Decathlon, DIN). Pricing is unit-based with pay-as-you-go billing, supplemented by multi-ride and seasonal discount cards and 20% student discounts. The company is bootstrapped with no external funding and operates on a small 11-50 employee base, with no AI, data, or software product layers.

Name

SUP Trip

Legal name

Beyond Limitations GmbH

Website

https://sup-trip.de

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

SUP Trip is a Potsdam-based Stand Up Paddling service company offering ACA-certified courses, tours, equipment rental, retail, repair, and corporate events across the Potsdam, Berlin, and Brandenburg region, serving beginners through competitive race athletes.

Ownership category

akta.pro rank

Product category

Water Sports Services

NAICS

Scenic and Sightseeing Transportation, Water (48721)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAJAJAF

Kayaking, Canoeing & SUP Tours (Guided/Paddling Excursions)

Travel & Hospitality/Tours, Attractions & Experiences/Marine & Water Experiences (Boat Tours, Diving, Snorkeling, Fishing)

SECONDARYTHAAALAB

Water & Marine Guiding Services (Kayak, Canoe, Raft, SUP, Sailing)

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/Adventure & Ecotourism Equipment Rental & Guiding Services

Keywords

• Stand up paddling courses
• Sup equipment rental
• Guided sup tours
• Corporate team events
• Sup instructor certification

Headquarters

HQ city

Potsdam

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. SUP Courses: Beginner courses (90-120 min from 45 EUR), technique courses, race training, yoga, SUP with dogs, morning routine, fitness classes, and instructor certification courses (4 days for 480 EUR). Revenue generated through per-session fees.
2. Equipment Rental: Hourly to weekly rental of SUP boards (inflatable and hardboards), paddles, drysuits, waterproof bags. Rental includes paddle, leash, and safety equipment. Discounts available for students (20%) and bulk purchases (monthly, seasonal, 10-ride cards).
3. Board Sales and Testing: Sale of premium SUP boards (Sunova, Starboard, Indiana, Lite Venture, Jimmy Lewis, etc.), paddles, drysuits, foils, and accessories. Board testing/consulting service at 85 EUR/hour credited 100% toward purchase.
4. Corporate and Private Events: Team building events, company parties, incentives, workshops for up to 80 persons. Packages range from 650 EUR (10 persons, 2 hours) to 2,190 EUR (30 persons, 3 hours). Includes SUP polo, team boards, and coaching.
5. SUP Tours: Guided tours in Potsdam area including city tours, nature tours, moonlight tours. Prices from 45 EUR (2 hrs) to 55 EUR (3 hrs). Exclusive bookings available.
6. Personal Training: Individual coaching sessions focused on technique, fitness, mental training, breathwork, and personal development. 60 min at SUP TRIP team rates from 85 EUR, with Martin from 100 EUR.
7. Hardboard Repair Services: Hardboard repair services including ding repair, rail cracks, fin box repairs. Germany service station for Sunova boards. iSUP repairs handled by partner Surf&Sail in Werder.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels10 records

Core offering

SUP TRIP provides Stand Up Paddling (SUP) services from its station at Yachthafen Potsdam, including structured courses (beginner, technique, race, yoga, foil), hourly-to-weekly equipment rental, guided tours, corporate and private events for up to 80 persons, ACA/DKV-certified instructor training, board testing/consulting, and a retail shop selling premium SUP boards and accessories. It also operates the Havel Racers race team and serves as the Germany service station for Sunova hardboard repairs.

Product overview

SUP TRIP is a service-based water sports company offering Stand Up Paddling experiences in Potsdam and Berlin area. The core portfolio includes SUP equipment rental (Verleih), structured courses (Kurse) ranging from beginner to race training, guided tours (Touren), and corporate/private events. Supporting services include certified instructor training (ACA & DKV), board testing and consulting, hardboard repairs (SUNOVA Germany service station), and a retail shop. The company operates the Havel Racers race team and sells equipment through its shop. Foil courses for pump foiling are also offered. All trainers are ACA-certified, and the founder is a multiple German champion and ICF World Championship medalist.

Differentiator

Problem solved

Functional benefit

Products and services

• SUP Equipment Rental (SUP Verleih)
• SUP Courses (SUP Kurse)
• SUP Tours (SUP Touren)
• SUP Events (Corporate and Private)
• Personal Training
• SUP Instructor Certification Training
• Board Testing & Consulting (Board-Test & Beratung)
• SUP Repair Service
• Foil Course (Pumpfoiling & Dockstart)
• SUP TRIP Shop (Retail)

Quantifiable outcome

• 90-120 min beginner courses enabling safe, independent paddling
• +2 more outcomes

Named customers8 records

Segments8 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Gleiten.tvcoreStrategic or Co-development PartnerKooperationspartner (cooperation partner) in SUP content creation. Leading media platform for watersports, kitesurfing, snowboarding, SUP, foil, and wing content in German-speaking markets. Creates video content featuring SUP TRIP and their products, especially high-end raceboards.
• Wasserwacht Potsdam (Water Rescue)coreStrategic or Co-development PartnerSponsorship of SUP equipment for rescue operations at two locations (Babelsberg and Templin). Water rescue service within DRK-Kreisverband Potsdam/Zauch-Belzig. Community service organization providing water safety on Potsdam waters.
• Surfriderstore and SUP Center RangsdorfcoreChannel Partner/ Reseller/ DistributorRetail partner for SUP equipment sales. Located in Rangsdorf near Berlin. Offers wide range of watersports equipment including surfboards, SUPs, and accessories. Authorized dealer for SUNOVA boards.
• SUPreme Surf RostockcoreChannel Partner/ Reseller/ DistributorPartner shop for SUP board sales in Rostock, northern Germany.
• Funsport.de BerlincoreChannel Partner/ Reseller/ DistributorPartner shop for SUP board sales in Berlin.
• Die Schute PotsdamcoreStrategic or Co-development PartnerEvent location partner offering exclusive venue for team building, company parties, and special events directly on the water in Potsdam.
• K22 PotsdamminorGTM or Marketing PartnerCatering partner at SUP TRIP station location for events.
• El PortominorGTM or Marketing PartnerItalian restaurant partner for catering at station events.
• UrbanSportsClubminorGTM or Marketing PartnerFitness and sports platform partnership offering discounts to UrbanSportsClub members on rental services.
• BKK-VBUminorGTM or Marketing PartnerHealth insurance partner offering discounts to BKK-VBU members on rental services.
• Surf&Sail WerderminorStrategic or Co-development PartneriSUP repair partner for inflatable SUP repairs. Located in Werder (Havel). Handles repairs that SUP TRIP no longer performs in-house.
• Wasserskipark ZossenminorGTM or Marketing PartnerWakeboard park recommendation for water sports enthusiasts in Brandenburg area.
• Magix Wakeboarding PotsdamminorGTM or Marketing PartnerWakeboarding facility recommendation at Templin location, south of Berlin.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Regional players

• Surfriderstore / SUP Center Rangsdorf: Berlin-area SUP and surf retail and rental center, and an authorized Sunova dealer. SUP TRIP's listed retail partner, but also serves overlapping customers in the Greater Berlin catchment.
• Surf & Sail Werder: Potsdam-area water sports operator and SUP TRIP's iSUP repair partner. Operates in the same geography and overlapping customer base, making it both a partner and a regional competitor in rentals and instruction.

Broad incumbents

• Starboard: Global premium SUP and water sports brand manufacturer. SUP TRIP is an authorized dealer and test center for Starboard boards, making it a key supplier and adjacent incumbent in the supplier-customer relationship.
• Indiana Paddle & Surf: German-based SUP and paddle surf brand and retailer. SUP TRIP is an authorized dealer for Indiana boards, aligning the two in the premium retail and equipment procurement landscape.
• Fanatic: German board manufacturer with a broad SUP and windsurfing portfolio. A competing brand in retail and rental fleets, with similar positioning in the European water sports market.
• Sunova: Australian premium SUP board manufacturer. SUP TRIP operates as the Germany service station for Sunova hardboard repairs and as an authorized dealer, giving direct exposure to the brand's retail, service, and athlete ecosystems.
• Red Paddle Co: UK-based leading inflatable SUP (iSUP) manufacturer. Represents a major competing brand in the rental fleets and consumer sales of SUP schools across Europe, including those in the German market.
• Naish: Global water sports brand offering SUP boards, paddles, and foils. Operates as a competing brand in the premium SUP equipment market SUR TRIP serves.

Others

• UrbanSportsClub: Berlin-based corporate and consumer sports subscription platform. SUP TRIP is a discount partner for UrbanSportsClub members, making it a distribution and demand channel rather than a competitor.
• Kanu-Verband (DKV): German Canoe Association and the other body (alongside ACA) authorized to certify SUP instructors at SUP TRIP. A regulatory and ecosystem counterparty rather than a direct competitor, but shapes instructor training economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCnXsZjQAL1K-QgD6j0RCGuw
• Facebookfacebook.com/suptrip.de
• Instagraminstagram.com/sup_trip
• LinkedInlinkedin.com/company/sup-trip-gbr

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SUP Trip