United Way of Greenville County

What United Way of Greenville County does

United Way of Greenville County is a 501(c)(3) nonprofit organization (Tax ID 57-0362066) founded in 1923 and headquartered at 105 Edinburgh Court in Greenville, South Carolina. The organization mobilizes community resources to fight poverty by addressing four identified barriers to higher earnings for low-income households: housing, childcare, education, and transportation. It serves Greenville County residents experiencing poverty (approximately 1 in 10 county residents), with $9.4 million deployed into the community in 2025 reaching 60,000 people across basic needs, education, and emergency support.

The organization operates a portfolio of signature programs including the 2-1-1 Resource Line (24/7 bilingual helpline generating 23,000 referrals annually), Hands On Greenville Day (since 1994, mobilizing 2,000-3,000+ volunteers), School Tools (3,500+ students served in 2025), Project Joy (holiday program for middle/high school students since 2020), Volunteer Income Tax Assistance (VITA), OnTrack Greenville, Ride United (Lyft-funded transportation pilot), and the Community Relief Fund. Technology stack consists of operational tools only: Stratus Live for donation processing, Hands On Connect volunteer portal, and 2-1-1 referral infrastructure. The organization invests in 43 vetted nonprofit partners across a 2024-2026 multi-year funding cycle and works with hundreds of public, private, and faith-based collaborators.

The revenue model is philanthropy-based: individual donations (including Tocqueville, Palmetto, and Poinsett giving societies at tiered giving thresholds), corporate workplace giving campaigns, foundation grants (The Duke Endowment, Lyft), and government partnerships. All programs are free to beneficiaries. The organization earned Charity Navigator's 4-star rating with a 17.6% overhead rate and operates with 11-50 employees under President & CEO Meghan Barp.

Name

United Way of Greenville County

Legal name

United Way Of Greenville County Incorporated

Website

https://unitedwaygc.org

Company type

Private

Founded year

1923

Operating status

Operating

Headcount range

11–50 employees

Short description

United Way of Greenville County is a 501(c)(3) nonprofit that mobilizes community resources to fight poverty in Greenville County, SC by addressing barriers in housing, childcare, education, and transportation through direct programs and a 43-partner grant portfolio.

Ownership category

akta.pro rank

Product category

Community Impact and Social Services

NAICS

Grantmaking and Giving Services (81321), Individual and Family Services (6241), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600)

akta.pro primary industry

Community Foundations (BPAGAKAB)

akta.pro secondary industries

Community Centers & Neighborhood Support Services (BPAGAEAL), Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC), College Access, Scholarships & Student Success Nonprofits (BPAGADAE)

Keywords

• Community impact programs
• Nonprofit fundraising campaigns
• Workplace giving campaigns
• Volunteer mobilization services
• Emergency relief services

Headquarters

HQ city

Greenville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Individual Donations: The organization raises funds from individual donors through direct giving, recurring gifts, bequests, and planned giving societies (Tocqueville Society, Palmetto Society, Poinsett Society). Donors at $250+ receive a Live United Card with local business discounts. Donors at $1,000+ receive the Table 301 discount book.
2. Corporate Workplace Giving Campaigns: Companies run workplace giving campaigns, with United Way recognizing top campaigns (e.g., Michelin North America recognized as No. 1 workplace campaign in Greenville County). Corporate partners engage through volunteer projects, sponsorship of signature events, and direct giving.
3. Community Relief Fund (Emergency Response Donations): Donations directed to the Community Relief Fund for rapid-response emergency support (e.g., Hurricane Helene, federal shutdowns). The fund raised over $2.2 million following Hurricane Helene. Funds support food, shelter, rent/utility assistance, and emergency car repairs through local partners.
4. Grant Funding (Foundations & Government): Multi-year grant funding from foundations such as The Duke Endowment (extended Hurricane Helene recovery to neighboring counties) and corporate foundations. Grants fund specific programs (e.g., Ride United via Lyft grant) and general operations. United Way awards multi-year grants to 43 nonprofit partners from its investment portfolio.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

United Way of Greenville County is a 501(c)(3) nonprofit that mobilizes individual donations, corporate workplace giving campaigns, foundation grants, and volunteer effort to fund programs addressing four barriers to higher earnings (housing, childcare, education, transportation) for low-income households in Greenville County, South Carolina. It directly operates a 24/7 2-1-1 Resource Line, free VITA tax preparation, Hands On Greenville Day, School Tools, Project Joy, the Community Relief Fund, Ride United, and OnTrack Greenville, while investing in 43 vetted nonprofit partner organizations through multi-year grants.

Differentiator

Problem solved

Functional benefit

Products and services

• 2-1-1 Resource Line 24/7 non-emergency phone and text helpline connecting Greenville County residents to community resources including food, housing, employment, transportation, healthcare, mental health, and financial coaching services. Bilingual support available; accessed by dialing 2-1-1, texting HELP or AYUDA to 211-211, or using the online resource search.

Quantifiable outcome

• 60,000 people helped with basic needs, education support and more in 2025
• +8 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

67 partnerships are on record, tiered flagship, core and minor.

• AirbnbflagshipStrategic or Co-development Partner · 1 September 2024First-of-its-kind housing partnership in South Carolina to provide temporary housing for families displaced by Hurricane Helene. Airbnb and United Way of Greenville County created a pilot program, coordinated through the United Way Association of South Carolina, that provided 100 nights of shelter across 100 displaced households. The partnership became a national model replicated in Kentucky and other states.
• AmazoncoreStrategic or Co-development Partner · 1 September 2024Amazon donated household essentials to help families in Greenville County begin again after Hurricane Helene, working through the United Way network of trust and collaboration. Donation provided through the Airbnb partnership network.
• Homes of HopecoreStrategic or Co-development PartnerPartnership for home repair services for families in Greenville and neighboring Upstate counties affected by Hurricane Helene. Funded by The Duke Endowment grant through United Way of Greenville County's coordination.
• Greer Relief & Resources AgencycoreStrategic or Co-development PartnerLocal partner providing rental and food assistance to families displaced or affected by Hurricane Helene. Working in coordination with United Way Community Relief Fund to help families stabilize, keep children safe, and focus on recovery.
• Infinite Possibilities, Inc.coreStrategic or Co-development PartnerPartner that worked alongside United Way of Greenville County's Community Relief Fund to deliver hot meals, bottled water, and supplies to West Greenville neighborhoods left without power for days after Hurricane Helene.
• United Way of Anderson CountyminorStrategic or Co-development PartnerNeighboring United Way that received support from The Duke Endowment grant through United Way of Greenville County's coordination, including food assistance and rental support for Hurricane Helene recovery.
• United Way of Pickens CountyminorStrategic or Co-development PartnerNeighboring United Way that received support from The Duke Endowment grant through United Way of Greenville County's coordination for Hurricane Helene recovery.
• United Way of the PiedmontminorStrategic or Co-development PartnerNeighboring United Way that received support from The Duke Endowment grant through United Way of Greenville County's coordination for Hurricane Helene recovery.
• Greenville County SchoolscoreStrategic or Co-development PartnerGreenville County Schools partners with United Way on multiple programs: (1) School Tools backpack distribution, (2) Project Joy holiday program for middle/high school students, (3) OnTrack Greenville for college readiness, and (4) AAL mentorship and career coaching events. 7 schools were provided with resources during Hurricane Helene response.
• A Child's HavencoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle) providing direct services aligned with United Way's How We Win strategy in areas of housing, childcare, education, and transportation.
• Alston Wilkes SocietycoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Habitat for HumanitycoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), providing affordable homeownership solutions addressing the housing barrier to higher earnings.
• Urban League of the UpstatecoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), providing workforce development, housing, and education services.
• YMCA of GreenvillecoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), providing programs in education, childcare, and community services.
• Greenville Housing FundcoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), addressing affordable housing barriers in Greenville County.
• Hispanic AlliancecoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), serving the Hispanic/Latino community in Greenville County.
• Goodwill Industries of Upstate/MidlandscoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), providing workforce training and employment services.
• CommunityWorkscoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), providing community development services.
• Greenville Literacy AssociationcoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), addressing education barriers through literacy programs.
• Greenville Tech FoundationcoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), supporting technical education and workforce certification.
• Safe HarborcoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), providing services related to housing stability and family safety.
• Senior ActioncoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), serving senior community members.
• United Housing ConnectionscoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), addressing housing stability.
• Upstate Warrior SolutioncoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), serving military veterans and their families.
• Greenville Chamber FoundationcoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), supporting workforce and economic development initiatives.
• Thrive UpstatecoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), providing services to individuals with intellectual and developmental disabilities.
• Michelin North AmericaflagshipGTM or Marketing PartnerMichelin North America was recognized by United Way of Greenville County for running the No. 1 workplace campaign in Greenville County. The company has been a long-standing corporate supporter of United Way's annual fundraising efforts.
• GE VernovaflagshipGTM or Marketing PartnerTitle sponsor of Hands On Greenville Day 2026. GE Vernova powers the Upstate's largest day of service, providing branding and financial support for HOG Day.
• Dodge Industrial-Greenville PlantcoreGTM or Marketing PartnerImpact Sponsor for School Tools 2025, providing corporate sponsorship support for the back-to-school supply distribution event.
• The Greenville DrivecoreGTM or Marketing PartnerImpact Sponsor for School Tools 2025. The Greenville Drive baseball team also partnered with United Way with a $25,000 donation to help reduce homelessness, celebrated during the team's 20th anniversary.
• ITW HartnesscoreGTM or Marketing PartnerImpact Sponsor for School Tools 2025, providing corporate sponsorship support.
• Greenville CountycoreStrategic or Co-development PartnerGreenville County local government is a key partner in United Way's community impact strategy. The organization works with county government on policy, advocacy, and community-wide initiatives including housing and transportation.
• City of GreenvillecoreStrategic or Co-development PartnerCity of Greenville partners with United Way on community initiatives including Hands On Greenville Day and neighborhood revitalization projects. Collaboration on MLK Day of Service organized with City of Greenville.
• American Red CrosscoreStrategic or Co-development PartnerPartner in Hurricane Helene disaster response, collaborating with United Way to provide food, supplies, and emergency housing coordination.
• Greenville County Emergency Management (GCEM)coreStrategic or Co-development PartnerGovernment emergency management partner coordinating Hurricane Helene disaster response alongside United Way of Greenville County.
• Project HostcoreChannel Partner/ Reseller/ DistributorLocal food bank and community kitchen partner in Hurricane Helene response, receiving support and supplies through United Way's Community Relief Fund to distribute meals to affected residents.
• The Salvation ArmycoreChannel Partner/ Reseller/ DistributorNational nonprofit partner in Hurricane Helene response, receiving funding and supplies through United Way's Community Relief Fund to provide emergency assistance on the frontlines.
• Piedmont Emergency Relief CentercoreChannel Partner/ Reseller/ DistributorLocal partner in Hurricane Helene response, providing emergency food and essential supplies to affected community members with support from United Way's Community Relief Fund.
• SC Fair Lending AllianceminorStrategic or Co-development PartnerUnited Way of Greenville County participates in the SC Fair Lending Alliance to advocate for fair lending practices in South Carolina, addressing predatory lending that affects low-income community members.
• Bridges to a Brighter Future at Furman UniversitycoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle), providing support services for students facing adversity.
• Center for Community ServicescoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Greenville County Human Relations CommissioncoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Jasmine RoadcoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Legacy Early CollegecoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Lifelong LearningcoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Meyer CentercoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Mill Community MinistriescoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• New Mind Health and CarecoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Nicholtown Child and Family CollaborativecoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Pleasant Valley ConnectioncoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Soteria World Outreach MinistriescoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Upstate Fatherhood CoalitioncoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• YouthBASEcoreChannel Partner/ Reseller/ DistributorOne of 43 funded nonprofit partners (2024-2026 cycle).
• Blue Cross/Blue Shield of South CarolinacoreGTM or Marketing PartnerCommunity Sponsor for School Tools 2025.
• Greenville Arena DistrictcoreGTM or Marketing PartnerCommunity Sponsor for School Tools 2025.
• Lockheed MartincoreGTM or Marketing PartnerCommunity Sponsor for School Tools 2025.
• McMillan Pazdan SmithcoreGTM or Marketing PartnerCommunity Sponsor for School Tools 2025. Also a Supporting Sponsor for HOG Day 2026.
• Messer ConstructioncoreGTM or Marketing PartnerCommunity Sponsor for School Tools 2025.
• QuikTrip CorporationcoreGTM or Marketing PartnerCommunity Sponsor for School Tools 2025. Also a Supporting Sponsor for HOG Day 2026.
• Regional Management CorporationcoreGTM or Marketing PartnerCommunity Sponsor for School Tools 2025.
• Coastal Carolina National Bank (CCNB)coreGTM or Marketing PartnerSupporting Sponsor for Hands On Greenville Day 2026.
• Womble Bond DickinsoncoreGTM or Marketing PartnerSupporting Sponsor for Hands On Greenville Day 2026.
• aeSOLUTIONScoreGTM or Marketing PartnerBronze Sponsor for Hands On Greenville Day 2026.
• Carolina Law GroupcoreGTM or Marketing PartnerBronze Sponsor for Hands On Greenville Day 2026.
• KPMGcoreGTM or Marketing PartnerBronze Sponsor for Hands On Greenville Day 2026.
• Southern First BankcoreGTM or Marketing PartnerBronze Sponsor for Hands On Greenville Day 2026.
• WoodwardcoreGTM or Marketing PartnerBronze Sponsor for Hands On Greenville Day 2026.

Scale indicators22 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• United Way Worldwide: National umbrella organization for the United Way network. Provides brand standards, products and licensing that UWGC operates under; comparable as the broader network for the same workplace giving, 211, and community impact model.
• American Red Cross (Upstate SC Chapter): National humanitarian organization with local Upstate chapter that partnered with UWGC during Hurricane Helene response. Comparable as a large-scale disaster relief and emergency assistance peer in the same geography.
• The Salvation Army of Greenville: National faith-based social services organization with a Greater Greenville presence. Comparable as a disaster-response, emergency assistance, and holiday programs provider overlapping with UWGC's Project Joy, Community Relief Fund, and Helene response work.

Direct peers

• United Way of the Piedmont: Sibling United Way affiliate located in the Spartanburg/Cherokee/Union region of South Carolina. Closest direct peer in terms of organizational model (community impact framework, 211, workplace campaigns, nonprofit partner grants) with overlapping geography and a live Duke Endowment-funded collaboration.
• Community Foundation of Greenville: Greenville-based community grantmaking foundation that pools charitable assets and awards grants to local nonprofits. Directly comparable as fellow community foundation/grantmaker operating in the same Greenville County geography with similar donor-advised fund, scholarship, and competitive grant programs.
• Habitat for Humanity of Greenville County: One of UWGC's 43 funded nonprofit partners addressing the housing barrier. Comparable as a Greenville-based community-serving nonprofit that UWGC channels grants through; operates affordable homeownership and home repair programs that overlap with UWGC's "How We Win" housing pillar.
• YMCA of Greenville: Funded UWGC partner delivering childcare, education, and community services. Comparable as a multi-program nonprofit in Greenville County with overlapping youth, family, and recreation programming subsidized by UWGC grants.
• Urban League of the Upstate: Funded UWGC partner addressing workforce, housing, and education disparities for African Americans in the Upstate. Comparable as a direct service and advocacy nonprofit that UWGC channels investments through under the same "How We Win" framework.

Regional players

• United Way of Pickens County: Neighboring South Carolina United Way affiliate serving Pickens County. Comparable operating model but smaller geography; also a Helene-recovery sub-recipient of UWGC-coordinated Duke Endowment funds.
• United Way of Anderson County: Neighboring South Carolina United Way affiliate. Operates with the same playbook (How We Win-style strategies, 211, partner grants) but in a different county market; recipient of Duke Endowment pass-through funding coordinated by UWGC post-Helene.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/uwgreenvillesc
• YouTubeyoutube.com/user/uwgcnetwork
• Facebookfacebook.com/unitedwaygc
• LinkedInlinkedin.com/company/uwgreenvillesc
• Instagraminstagram.com/uwgreenvillesc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Way of Greenville County