Agrimer

What Agrimer does

Agrimer C.A. is a privately held Venezuelan producer and distributor of fresh fruits and vegetables, headquartered in Timotes, Estado Mérida, and operating since March 2003. The company was formed through the merger of two family businesses with more than 20 years of experience in produce and refrigerated transport, and has grown to approximately 180 direct employees and 1,000+ indirect employees. Its portfolio spans more than 100 SKUs across fresh fruits, vegetables, legumes, roots and tubers, medicinal and ornamental plants, complemented by the AGRICLASS sub-brand of packaged produce launched in 2014. Core technology consists of an owned refrigerated transport fleet (units ranging from 5,000kg to 48,000kg capacity) maintaining cold-chain integrity from collection to delivery, supported by post-harvest quality-control processes and direct procurement agreements with agricultural producers including technical training and crop planning.

The company generates revenue through B2B transaction-based sales of fresh and refrigerated produce to supermarkets, hypermarkets, hotels, restaurants, wholesale distributors (bodegones) and retail groceries across approximately 38 locations in 15 Venezuelan states, plus selected Caribbean markets (Aruba and Curaçao) served through a regional distributor, OMA Internacional. Go-to-market is sales-led, built on direct field relationships and personalized customer service via technology platforms. AGRICLASS extends monetization into higher-margin branded packaged SKUs, while a 2018 R&D partnership with Universidad Centro Occidental Lisandro Alvarado signals exploratory movement into processed products such as low-calorie beverages. No public pricing, contract value, or revenue disclosures are available, and the company remains founder/family-controlled with no institutional investor backing documented in the input data.

Name

Agrimer

Legal name

AGRIMER C.A

Website

https://agrimer.com.ve

Company type

Private

Founded year

2003

Operating status

Operating

Short description

Agrimer C.A. is a Venezuelan producer and distributor of fresh refrigerated fruits and vegetables, serving supermarkets, hotels, restaurants, and wholesale distributors across 15 Venezuelan states and the Caribbean through its own cold-chain logistics fleet.

Ownership category

akta.pro rank

Product category

Fresh Produce Distribution

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (42448), Fresh Fruit and Vegetable Merchant Wholesalers (424480)

SIC

Wholesale-Groceries, General Line (5141), Wholesale-Groceries & Related Products (5140)

akta.pro primary industry

Fresh Produce Wholesale (Fruit & Vegetables) (AFAIABAE)

Keywords

• Fresh produce distribution
• Refrigerated transport services
• Cold chain logistics
• Fruit vegetable production
• Packaged agricultural products

Headquarters

HQ city

Caracas

HQ country

Venezuela

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Fresh Produce Distribution: Production, selection, packaging and distribution of fresh and refrigerated fruits and vegetables to B2B customers including supermarkets, restaurants, hotels and individual clients.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Agrimer C.A. produces, selects, packages, and distributes fresh refrigerated fruits and vegetables, operating its own refrigerated transport fleet and a network of approximately 47 production, processing, and distribution facilities. The company supplies supermarkets, hypermarkets, restaurants, hotels, and wholesale distributors in 15 Venezuelan states plus Aruba and Curaçao under the AGRICLASS consumer brand and private-label SKUs.

Product overview

Agrimer C.A. is an agricultural production and distribution company founded in 2003 in Timotes, Mérida, Venezuela. The company operates a diversified portfolio consisting of fresh fruits, vegetables, legumes, medicinal plants, ornamental plants, and roots/tubers distributed nationwide through refrigerated transportation. The core offering centers on production, selection, packaging and distribution of fresh and refrigerated produce. The AGRICLASS sub-brand, launched in 2014, provides packaged fruit and vegetable products in various convenient presentations. Services include quality control, agricultural technical support to partner producers, and nationwide refrigerated logistics covering western, central and eastern Venezuela. The company distributes to approximately 100 clients across 38 locations in 15 states.

Differentiator

Problem solved

Functional benefit

Brands

• AGRICLASS: Sub-brand launched in 2014 for packaged fruits and vegetables in various convenient presentations. Link to www.agriclass.com.ve

Products and services

• Fresh Fruits Refrigerated fresh-fruit portfolio (red apple, pear, kiwi, plum, grapes, peach, nectarine, apricot, lemon, strawberry) produced, selected, packaged and distributed by Agrimer for supermarket chains, hypermarkets, restaurants, hotels and wholesale distributors in Venezuela, Aruba and Curaçao.
• Fresh Vegetables Refrigerated fresh-vegetable portfolio (broccoli, lettuce, spinach, carrot, celery, cabbage) produced, selected, packaged and distributed by Agrimer for supermarket chains, hypermarkets, restaurants, hotels and wholesale distributors in Venezuela, Aruba and Curaçao.
• AGRICLASS Packaged Agricultural Products AGRICLASS branded line of pre-portioned, packaged agricultural products launched in 2014 by Agrimer to deliver standardized, easy-handle fresh produce portions to retail and foodservice customers.
• Refrigerated Distribution Services Own-fleet refrigerated road transport from Agrimer's production and processing facilities to supermarket chains, hypermarkets, restaurants, hotels and wholesale distributors in 15 Venezuelan states, Aruba and Curaçao, preserving cold-chain integrity for fresh produce.
• Caribbean Cross-Border Produce Supply Cross-border supply of Agrimer-grown fresh produce into the Caribbean islands of Aruba and Curaçao through the partner distributor OMA Internacional.

Quantifiable outcome

• Products distributed to 38 locations across 15 Venezuelan states plus Caribbean markets
• +1 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core, minor and regional.

• AgriclasscoreOthers · 1 March 2014In-house branded product line developed and owned by Agrimer, offering packaged quality fruits and vegetables in different convenient presentations. Launched in March 2014 with strong market reception.
• Agricultural Producers (Campo)coreStrategic or Co-development PartnerAgrimer provides technical support with training programs and crop planning agreements with agricultural producers, ensuring product quality and supply. This partnership enables growth and development of producers while securing quality products for the company.
• Universidad Centro Occidental Lisandro Alvarado (UCLA)minorStrategic or Co-development PartnerAcademic research partnership for product development and food technology innovation. Joint research on formulation of low-calorie beverages using pineapple, mango and carrot extracts.
• OMA Internacional & E-Commerce SolutionsregionalChannel Partner/ Reseller/ DistributorDistributor for Caribbean Islands (Aruba), handling distribution and e-commerce solutions for Agrimer products in the region. Located at POS CHIKITO 263 L, Savaneta, Aruba. Contact: +297-5650501 / +2975676790.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• FreshPoint: Largest North American distributor of fresh fruits and vegetables with regional warehouses serving foodservice and retail. Comparable to Agrimer in the fresh-produce distribution model — multi-region refrigerated delivery, broad assortment, B2B customer mix.
• Chiquita Brands International: Major grower and distributor of fresh produce (notably bananas and tropical fruits) with global retail and foodservice channels. Comparable to Agrimer in the tropical-fresh-produce distribution space, particularly for Venezuelan and Caribbean-adjacent markets.
• Dole plc: Global producer and distributor of fresh fruits and vegetables with broad retail and foodservice reach. Comparable to Agrimer as a vertically integrated fresh-produce supplier, though operating at far greater geographic and category scale.
• PRO*ACT: North American fresh produce supply-chain management company that aggregates and distributes produce for foodservice distributors. Comparable to Agrimer as a wholesale fresh-produce aggregator serving supermarkets, restaurants, and hotels with refrigerated logistics.
• Fresh Del Monte Produce: Vertically integrated grower, shipper, and distributor of fresh fruits and vegetables worldwide. Overlaps with Agrimer on the production-and-distribution model and on serving retail and foodservice customers with fresh produce.

Emerging players

• Hortifrut: Chilean-headquartered producer and global distributor of blueberries and other berries with operations in multiple Latin American countries. Comparable to Agrimer as a vertically integrated Latin American fresh-produce producer-distributor exporting to international markets.
• Camposol: Peruvian agro-industrial company that produces and exports fresh fruits and vegetables (avocados, blueberries, grapes, mangoes). Comparable to Agrimer in Latin American fresh-produce sourcing and export distribution, including cold-chain practices.
• Westfalia Fruit: Specialized avocado and tropical-fruit supplier operating across Latin America, Europe, and other regions. Comparable to Agrimer in vertically integrated fresh-produce distribution and tropical SKUs supplied to retail and foodservice.
• Fyffes: Specialized importer and distributor of tropical fresh produce (bananas, pineapples, melons) primarily into Europe and North America. Comparable to Agrimer as a fresh-produce-focused distributor with tropical product mix and B2B channel orientation.

Regional players

• Grupo Alimer: Colombian producer and distributor of fresh produce with cold-chain logistics serving retail and foodservice. Comparable to Agrimer in Andean-region fresh produce distribution, producer relationships, and refrigerated fleet operations, though in a different national market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/agrimer
• Facebookfacebook.com/agrimer
• Instagraminstagram.com/agrimer

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agrimer