What IoT Tech News does

IoT Tech News (DBA: IoT News) is a Bristol-based B2B technology media publication covering the Internet of Things ecosystem, operated by TechForge Media Ltd, a private limited company registered in England and Wales (company number 09194965). The publication delivers news, analysis, features, interviews, research coverage, and sponsored content across categories including software, AI and intelligence, devices, networking, security, and industrial sectors such as manufacturing, healthcare, smart cities, and transport. It sits within an 8-publication TechForge portfolio alongside AI News, CloudTech, Developer, MarketingTech, TechHQ, TechWire Asia, and Telecoms, and is supported by a 1.8 million-plus LinkedIn community of IoT professionals.

The company's core distribution is a digital platform at iottechnews.com, combined with email newsletters and active social channels (LinkedIn, Facebook, X, YouTube, Instagram, Pinterest). It is the official media partner for IoT Tech Expo Europe (RAI Amsterdam), IoT Tech Expo Global (Olympia London), TechEx North America (San Jose), Edge Computing Expo Europe, and MWC Barcelona, providing pre-event, on-site, and post-event editorial coverage that aligns the publication with senior technology buyers across Europe and North America. Editorial leadership includes Senior Editor Ryan Daws, recognized as a tech influencer, and writer/podcaster Joe Green.

The business model is advertising-and-event driven. Revenue streams comprise programmatic and direct advertising on the website, sponsored articles, press release distribution, and event-driven monetization through media partnerships with the TechEx event portfolio and MWC Barcelona. Pricing is quote-based and not publicly disclosed. Customer segments are horizontal B2B: IT professionals and technology leaders on the demand side, and technology vendors, marketers, and service providers on the advertiser side. There is no external institutional investment, PE backing, or public-market listing identified; headcount is reported as 11-50 staff.

Name

IoT Tech News

Legal name

TechForge Media Ltd

Website

https://iottechnews.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

IoT Tech News (DBA: IoT News) is a Bristol-based B2B media publication covering Internet of Things technologies, operated by TechForge Media. Revenue is generated through advertising, sponsored content distribution, and media partnerships with events like IoT Tech Expo and TechEx.

Ownership category

akta.pro rank

Product category

B2B Technology Media Publishing

NAICS

Broadcasting and Content Providers (516), Web Search Portals and All Other Information Services (51929)

akta.pro primary industry

News Agencies & Wire Services (General & Specialized) (MPAJADAE)

akta.pro secondary industries

News & Current Affairs Aggregators (MPACAKAA), Technology & B2B PR (MPAAADAC)

Keywords

• B2B technology news
• IoT industry coverage
• Technology event media
• Sponsored content publishing
• Tech editorial news

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Advertising & Sponsorship: The publication generates revenue through advertising placements, sponsored content articles, and brand visibility across its digital platform. The site features sponsored content categories and accepts paid articles and press releases.
2. Event Registration & Attendance: IoT Tech News promotes and covers major technology events including IoT Tech Expo, TechEx, Edge Computing Expo, and MWC Barcelona. Revenue is generated through event ticket sales and attendance.
3. Sponsored Content & Press Releases: Companies can purchase sponsored articles and press release distribution across TechForge Media's news sites, providing brand exposure to the publication's engaged B2B tech audience.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

IoT Tech News is a B2B digital media publication that publishes daily news, analysis, features, interviews and research on the Internet of Things (IoT) ecosystem, covering topics such as AI, cybersecurity, networking, smart devices, and industrial IoT sectors. The publication monetises its audience through advertising placements, sponsored content and event partnerships with technology expos such as IoT Tech Expo and TechEx.

Product overview

IoT Tech News is a single B2B technology news publication website operated by TechForge Media. It provides news coverage, analysis, and event information related to the Internet of Things (IoT) industry. The publication covers topics including AI & Intelligence, Devices, Networking, Security, and various IoT sectors. The company also promotes and covers related technology events including IoT Tech Expo and TechEx events, but these are third-party events that TechForge partners with rather than products they develop or sell.

Differentiator

Problem solved

Functional benefit

Brands

• TechEx Events: A series of technology expo events including IoT Tech Expo Europe, IoT Tech Expo Global, TechEx North America, and TechEx Europe.
• TechForge Publications

Products and services

• IoT News Publication

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered flagship, major and core.

• IoT Tech ExpoflagshipGTM or Marketing Partner · 3 February 2027IoT Tech News is the official media partner for IoT Tech Expo events including IoT Tech Expo Europe 2026 (RAI Amsterdam, October 2026) and IoT Tech Expo Global 2027 (Olympia London, February 2027). Events feature 150+ speakers and co-located technology events.
• TechEx EventsflagshipGTM or Marketing Partner · 19 October 2026IoT Tech News partners with TechEx Events, powering coverage of Edge Computing Expo Europe 2026 (October 2026, RAI Amsterdam), TechEx North America 2026 (May 2026, San Jose), and co-located events spanning AI, Cyber Security, Digital Transformation, and Data Centers.
• MWC BarcelonamajorGTM or Marketing Partner · 2 March 2026IoT Tech News covers MWC Barcelona 2026 (March 2026, Fira Gran Via, Barcelona), the world's largest connectivity event attracting tens of thousands of senior leaders from global companies, governments, and tech businesses.
• TechForge MediacoreStrategic or Co-development PartnerIoT News is part of TechForge Media portfolio, a publishing company broadcasting thought-leadership content through 8 technology news websites including AI News, Blockchain Technology News, Telecoms Tech News, Developer Tech, Cloud Computing News, Marketing Tech News, TechHQ, and TechWire Asia.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• ZDNet: Established B2B technology news and analysis publication covering enterprise IT, IoT, and digital transformation. Comparable to IoT Tech News in its enterprise IT decision-maker audience and ad-supported revenue model, but with broader IT coverage and significantly larger scale.
• TechCrunch: Major consumer-and-enterprise technology news outlet covering startups, AI, and emerging tech. Comparable to IoT Tech News in its B2B tech advertising model and event coverage, but operates at much greater scale and broader editorial remit including a much wider technology TAM.
• The Verge: Major consumer and B2B technology news publication. Comparable to IoT Tech News in its digital-first media model and technology advertising focus, though it skews more consumer-tech and operates at substantially larger audience scale.

Direct peers

• Fierce Electronics: B2B trade publication covering electronics, semiconductors, and embedded/IoT technologies. Comparable to IoT Tech News in its engineering decision-maker audience and B2B trade media monetization, though part of the broader Fierce Network portfolio.
• Embedded Computing Design: B2B trade publication covering embedded systems, IoT, and edge computing hardware and software. Directly comparable to IoT Tech News in its IoT/embedded technology focus, enterprise engineering audience, and event-driven media model.
• ReadWrite: B2B technology publication covering IoT, AI, and digital transformation. Comparable to IoT Tech News in audience focus on technology professionals and sponsored-content monetization, though with a broader editorial footprint across IoT and emerging tech.
• EE Times: Long-running electronics and embedded systems trade publication covering chips, IoT, and edge computing. Comparable to IoT Tech News in its technical B2B audience and coverage of the IoT/electronics stack, with a longer heritage and broader electronics remit.
• VentureBeat: B2B technology news publication covering enterprise topics including AI, data, IoT, and digital transformation. Highly comparable to IoT Tech News in audience (enterprise tech decision-makers), monetization (sponsored content and events), and editorial positioning as a niche B2B trade title.
• IoT Now: A specialist B2B trade publication covering the Internet of Things industry. Directly comparable to IoT Tech News in its narrow IoT focus, enterprise audience, and ad/sponsored-content revenue model — essentially a head-to-head competitor for IoT-specific marketing budgets.
• Hackster.io: Online community and content platform for IoT and embedded developers. Comparable to IoT Tech News in its IoT developer audience, sponsored content model, and event-adjacent media positioning, though weighted more toward maker/hobbyist and developer-tooling content.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/iottechnews
• YouTubeyoutube.com/channel/UC8mJiUbFxZnFXBKpXq9dJZA
• Facebookfacebook.com/1664133393798812
• LinkedInlinkedin.com/company/iottechnews

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IoT Tech News