Coagril

What Coagril does

Coagril - Cooperativa dos Agricultores de Chapada/RS is a member-owned agricultural cooperative founded in 1986 in Chapada, Rio Grande do Sul, Brazil. It operates a diversified multi-service platform serving associated rural producers and the surrounding local community through seven integrated business units: grain reception (soybean, corn, wheat), agricultural and livestock input commercialization, a Shell/Lubrax-branded fuel station (Posto do Avião), a full-service supermarket (Coagril Supermercado), an agricultural parts and implements store, a veterinary pharmacy, and a technical assistance department staffed by agronomists and veterinarians. The cooperative is owned and governed by its member farmers, with no external institutional investors, no private equity, and no public listing identified.

The underlying technology stack is modest and operationally focused rather than technology-led: a proprietary mobile application for iOS and Android, a SmartCoop digital platform referenced in radio programming, an on-site meteorological station providing localized weather data, a daily commodity pricing portal (cotações) for soybean, corn, wheat, and FX rates, and electronic invoicing infrastructure. The cooperative operates a weekly radio program (Rádio Coagril) as the primary communications and technical-education channel, accessible via downloadable audio files and the website. Marketing channels also include community sports events (Torneio de Bochas, Canastra Tournament), seasonal programs (Safra Premiada, Plano Safra, Dia C), and a network of financial partnerships (BNDES, Banco do Brasil, Santander, Banrisul, Bradesco, Caixa, Sicredi, Cresol) facilitating agricultural credit access.

Revenue is generated entirely through transaction-based commerce across the cooperative's units — grain commercialization, agricultural and livestock input sales, retail supermarket sales, fuel sales, veterinary pharmacy sales, and parts store sales — with professional services fees for technical agricultural and livestock assistance. No subscription pricing, public tier structure, or per-unit contract pricing is disclosed. The cooperative services a single municipality (Chapada) and surrounding rural catchment in Rio Grande do Sul, with all distribution channels (physical locations, mobile app, website, radio) operating domestically. No geographic expansion, M&A, external funding events, or AI/ML capabilities are documented.

Name

Coagril

Legal name

Coagril - Cooperativa dos Agricultores de Chapada/RS

Website

https://coagril-rs.com.br

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

51–100 employees

Short description

Coagril is a member-owned agricultural cooperative in Chapada, Rio Grande do Sul, Brazil, serving farmers and local residents since 1986 through grain reception, agricultural input sales, technical assistance, supermarket, fuel station, veterinary pharmacy, and parts store operations.

Ownership category

akta.pro rank

Product category

Agricultural Cooperative Services

NAICS

Grain and Field Bean Merchant Wholesalers (424510), Farm Management Services (115116), Support Activities for Animal Production (115210), Farm Product Warehousing and Storage (493130), Other Farm Product Raw Material Merchant Wholesalers (424590)

SIC

Wholesale-Farm Product Raw Materials (5150), Agricultural Services (700), Farm Machinery & Equipment (3523), Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro industry

PRIMARYAFAAAAAF

Powertrain, PTO & Implement Systems (Engines, Transmissions, Hydraulics, PTO Drives)

Agriculture & Food Production/Agricultural Equipment & Technology/Farm Machinery & Tractors

SECONDARYAFAAAIAE

Feeding & Nutrition Systems (TMR Mixers, Feeders, Bunk Management)

Agriculture & Food Production/Agricultural Equipment & Technology/Livestock & Dairy Farm Equipment (Milking, Feeding, Monitoring)

Keywords

• Agricultural cooperative
• Grain reception services
• Farm supply retail
• Livestock technical assistance
• Rural fuel station

Headquarters

HQ city

Chapada

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Grain Reception and Commercialization: Coagril receives grain from member farmers (soybean, corn, wheat) and commercializes the produce, serving as the primary revenue stream and core cooperative function since 1986.
2. Agricultural and Livestock Input Sales: Sale of agricultural inputs (seeds, fertilizers, crop protection), livestock inputs, and farm supplies through the cooperative's store (Loja de Peças e Implementos).
3. Coagril Supermercado (Retail Supermarket): Full-service supermarket operation targeting the local community and cooperative members, offering grocery and household goods with weekly promotional campaigns.
4. Posto de Combustíveis (Gas Station): Fuel station operation (Posto do Avião) with Shell/Lubrax partnership, offering automotive fuels to the local community and rural producers.
5. Veterinary Pharmacy and Animal Health: Sale of veterinary pharmaceuticals and animal health products, complemented by agricultural and livestock technical assistance services.
6. Technical Agricultural and Livestock Assistance: Departmento Técnico providing technical advice to associated producers on crop management, livestock, soil analysis, and farm planning through agronomists and veterinarians.
7. Agricultural Machinery Parts and Implements: Sale of agricultural machinery parts, implements, and related equipment through the parts store, including seasonal promotions and Plano Safra financing plans.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Coagril is a member-owned agricultural cooperative that receives and commercializes grain (soybean, corn, wheat) from its member farmers, sells agricultural and livestock inputs, and operates multiple retail and service units including a supermarket, Shell/Lubrax-branded fuel station, agricultural parts store, veterinary pharmacy, and agronomic/veterinary technical assistance. It supports these operations with a mobile app, a commodity quotation service, an on-site weather station, and a weekly community radio program for the Chapada/RS region of Brazil.

Product overview

Coagril is a diversified agricultural cooperative based in Chapada/RS, Brazil, founded in 1986, operating a multi-service business model. The cooperative's portfolio is organized into: (1) Grain receiving and agricultural input commercialization as core agricultural services; (2) Retail units including a supermarket, fuel station, agricultural parts store, and veterinary pharmacy; (3) Technical services including agricultural and livestock advisory assistance; and (4) Digital and information services comprising the Coagril mobile app, daily commodity price quotations (Cotações) for soybean, corn, wheat, and FX rates, a weather station, and the Rádio Coagril weekly radio program with technical agricultural commentary.

Differentiator

Problem solved

Functional benefit

Brands

• Coagril Supermercado: Supermarket operation offering grocery items including food products, beverages, household supplies
• Coagril Posto do Avião
• Rádio Coagril
• Safra Premiada

Products and services

• Grain Receiving and Commercialization (Recebimento de Gr\u00e3os) Core cooperative service accepting soybean, corn, wheat, and other commodity crops from member farmers at receiving stations for storage and collective commercialization.
• Agricultural and Livestock Input Sales (Comercializa\u00e7\u00e3o de Insumos) Sale and distribution of agricultural and livestock inputs including seeds, fertilizers, crop protection, animal feed, and other farming supplies for member farmers.
• Coagril Supermercado Full-service supermarket providing groceries, beverages, and household goods to customers and cooperative members in the Chapada/RS community, with weekly promotional campaigns.
• Posto de Combust\u00edveis Coagril (Posto do Avi\u00e3o) Fuel station operation offering gasoline, diesel, and related automotive products under the Shell and Lubrax brands to the local Chapada/RS community and rural producers.
• Loja de Pe\u00e7as e Implementos (Agricultural Parts and Implements Store) Store selling agricultural machinery parts, implements, equipment accessories, and tools for farming operations, with seasonal promotional campaigns including Plano Safra financing plans.
• Farm\u00e1cia Veterin\u00e1ria (Veterinary Pharmacy) Veterinary pharmacy providing medications, animal health products, and care supplies for livestock operations, complemented by agricultural and livestock technical assistance.
• Assist\u00eancia T\u00e9cnica Agr\u00edcola e Pecu\u00e1ria (Agricultural and Livestock Technical Assistance) Technical advisory service delivered by agronomists and veterinarians covering crop management, livestock, soil analysis, pest and disease control, and farm planning for associated producers.
• Aplicativo Coagril (Mobile Application) Proprietary mobile application for iOS and Android that enables cooperative members and customers to access services, market information, and cooperative communications remotely.
• Cota\u00e7\u00f5es Coagril (Daily Commodity Price Quotations)
• R\u00e1dio Coagril (Weekly Radio Program)
• Esta\u00e7\u00e3o Meteorol\u00f3gica (Meteorological Station)

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Shell / LubraxcoreGTM or Marketing PartnerCoagril's fuel station operates with Shell and Lubrax branding (Posto do Avião), and Shell promotional campaigns are regularly featured on the cooperative's radio program. The relationship includes training programs and seasonal promotional campaigns targeting cooperative members.
• SemeatominorStrategic or Co-development PartnerAgricultural equipment and seed partnership referenced in radio programs. 'Dias de negócios Coagril Semeato' indicates joint commercial events and promotional campaigns for Semeato agricultural products through Coagril's distribution channels.
• PradominorGTM or Marketing PartnerCoagril & Prado joint promotional campaigns referenced in radio programming, indicating a marketing partnership for promotional giveaways and prize programs targeting cooperative members.
• OCB (Organização das Cooperativas Brasileiras)minorStrategic or Co-development PartnerListed among useful links. OCB is the national organization for Brazilian cooperatives, providing institutional support, representation, and cooperative development resources for organizations like Coagril.
• OCERGS (Organização das Cooperativas do Estado do Rio Grande do Sul)minorStrategic or Co-development PartnerListed among useful links. OCERGS is the state-level cooperative organization for Rio Grande do Sul, providing institutional support and representing Coagril's interests within the Brazilian cooperative system.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• C.Vale Cooperativa Agroindustrial: C.Vale is a large agricultural cooperative in Palotina, Paran\u00e1, providing grain reception, agricultural inputs, supermarkets, fuel, and dairy/meat operations to member farmers. Comparable to Coagril through its diversified cooperative service offering and member-owned structure, though operating at much greater scale.
• Coopavel Cooperativa Agroindustrial: Coopavel is a large agricultural cooperative based in Cascavel, Paran\u00e1, operating grain reception, agricultural input distribution, supermarkets, fuel stations, and technical assistance for member farmers. It is directly comparable to Coagril through its diversified multi-service cooperative model serving rural producers, though at substantially larger scale and in a different state.
• Cotrijal Cooperativa Agroindustrial: Cotrijal is a major agricultural cooperative headquartered in N\u00e3o-Me-Toque, Rio Grande do Sul, serving member farmers with grain reception, agricultural inputs, supermarket, fuel stations, and technical assistance. It is the closest direct peer to Coagril given shared geography (RS), member-owned cooperative structure, and multi-service business model including grain commercialization and retail units.
• Fr\u00edsia Cooperativa Agroindustrial: Fr\u00edsia is an agricultural cooperative in Carambe\u00ed, Paran\u00e1, providing grain reception, agricultural inputs, technical assistance, and member services. It is comparable to Coagril through its member-owned cooperative model and core focus on grain commercialization and farmer support services.
• Cooperalfa Cooperativa Agroindustrial: Cooperalfa is an agricultural cooperative based in Chapec\u00f3, Santa Catarina, offering grain commercialization, agricultural input sales, supermarkets, and technical services to member farmers. Comparable to Coagril through its multi-service cooperative structure serving rural producers in southern Brazil.
• LAR Cooperativa Agroindustrial: LAR Cooperativa is a multi-service agricultural cooperative headquartered in Missal, Paran\u00e1, with operations in grain, agricultural inputs, supermarket, fuel, and member services. It mirrors Coagril's diversified cooperative model across grocery retail, fuel, and agricultural services.
• Castrolanda Cooperativa Agroindustrial: Castrolanda is a Dutch-Brazilian agricultural cooperative in Castro, Paran\u00e1, offering grain commercialization, agricultural inputs, fuel, supermarkets, and member services. Comparable to Coagril through its diversified multi-unit cooperative business model serving rural producers.
• Capal Cooperativa Agroindustrial: Capal is an agricultural cooperative based in Arapoti, Paran\u00e1, operating grain reception, agricultural input distribution, and technical assistance for member farmers. It is comparable to Coagril through its core grain commercialization and input sales activities within a member-owned cooperative structure.

Others

• Sicredi: Sicredi is a Brazilian cooperative financial institution providing banking and credit services to member cooperatives and rural producers across Brazil. Comparable to Coagril as a cooperative ecosystem participant, listed in Coagril's useful links, serving overlapping rural customers with financial services rather than agricultural operations.

Broad incumbents

• Cresol Cooperativa Central de Cr\u00e9dito: Cresol is a major Brazilian cooperative banking system that provides agricultural credit and financial services to rural producers. It is listed as a Coagril partner and is comparable as a larger, broader cooperative institution serving the same rural customer base with financial services rather than agricultural inputs and grain commercialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coagril