Creative Filter
Creative Filter is a privately held, full-service creative agency founded in 2017 that produces motion graphics, animation, live-action, and XR virtual production content for global enterprise brands including Delta, Walmart, McDonald's, NASA, and Volvo Trucks.
- Company typePrivate
- Founded2017
- HeadquartersJenks, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Creative Filter does
Creative Filter is a privately held, full-service creative agency founded in 2017 by Chad Shockley and Nathan Dies, operating from Tulsa, Oklahoma and Atlanta, Georgia with a team sized between 11 and 50 employees. The firm delivers integrated creative production for global enterprise brands, structured around six core service lines: motion graphics and animation, live-action film production, character animation, virtual production (XR/LED volume), reels, and case-study production. Its technical differentiator is an in-house virtual production capability delivered through a strategic sister-company partnership with Reveal XR, which enables multi-market campaign shoots within a single LED-volume studio rather than across dispersed physical locations; this was used, for example, to produce a Buffalo Wild Wings World Cup campaign across four international markets in three days with 120+ video deliverables.
The agency's documented client roster spans at least eight verticals — including Delta Air Lines, Walmart, McDonald's, NASA, Volvo Trucks, Buffalo Wild Wings, Arby's, Coca-Cola (Vitamin Water), HP, Amazon, Pinterest, Cherokee Nation, and Chesapeake Energy — with project outcomes such as NASA's most-viewed educational video on YouTube (10M+ views) and assets still in use five or more years post-launch. Creative Filter employs a sales-led, direct enterprise go-to-market motion targeting marketing leadership at the world's largest brands through portfolio presentations, case studies, and RFP processes; it markets primarily through its website, social channels, and conference showcases.
The business model is professional services / project-based, with revenue generated through bespoke engagements priced per campaign or deliverable rather than via standardized product offerings, recurring SaaS, or volume licensing. No public pricing, revenue figures, or external funding are disclosed, and the firm is founder-owned without institutional backing per available data.
Creative Filter firmographics
Firmographics- Name
- Creative Filter
- Legal name
- Creative Filter
- Website
- https://creativefilter.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Creative Filter is a privately held, full-service creative agency founded in 2017 that produces motion graphics, animation, live-action, and XR virtual production content for global enterprise brands including Delta, Walmart, McDonald's, NASA, and Volvo Trucks.
- Ownership category
- akta.pro rank
Creative Filter industry classification
Industry- Product category
- Creative Production Services
- NAICS
- Graphic Design Services (541430)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Creative Boutique Agencies (MPAAAAAB)
- akta.pro secondary industries
- Integrated Full-Service Creative Agencies (MPAAAAAA), Creative & Brand Campaign Development (BPAFAAAB)
Keywords
Where Creative Filter is headquartered
LocationHeadquarters
- HQ city
- Jenks
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Creative Filter business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Creative Production Services: Project-based creative production services including motion graphics, animation, live-action film, virtual production, and graphic design. Revenue is generated through bespoke project engagements with enterprise clients, typically structured as one-time project fees with scope defined per campaign or deliverable.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Creative Filter product offering
Product offeringCore offering
Creative Filter is a full-service creative agency producing branded content, marketing campaigns, and entertainment experiences for the world's largest brands. The studio delivers integrated creative production across motion graphics, animation, live-action film, character animation, and virtual production (XR/LED volume) capabilities, typically structured as bespoke project-based engagements tailored to each client's campaign objectives.
Product overview
Creative Filter is a full-service creative agency offering a unified portfolio of production capabilities for the world's largest brands. The offering is structured as a single integrated service model encompassing six core disciplines: Motion Graphics & Animation, Live Action Production, Character Animation, Virtual Production (XR/LED volume), Reels, and Case Studies. These services are delivered through a bespoke approach—tailoring capabilities from each discipline to fit individual client projects rather than offering standalone products. The company specializes in blending creativity and technology to produce branded content, marketing campaigns, and entertainment experiences. With 1 million+ minutes of produced content and 130+ years of combined team experience, the studio operates from Tulsa, Oklahoma and Atlanta, Georgia.
Differentiator
Problem solved
Functional benefit
Products and services
- Motion Graphics & Animation
- Live Action Production
- Character Animation
- Virtual Production
Quantifiable outcome
- 10M+ YouTube views for NASA's How We Go educational video, making it NASA's most viewed educational content
- +3 more outcomes
Companies that use Creative Filter
Customer profileNamed customers13 records
Segments1 record
Ideal customer profiles1 record
Creative Filter technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Creative Filter partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and secondary.
- Reveal XRcoreSister company and strategic partner specializing in XR (extended reality) and virtual production technology. Creative Filter leverages Reveal XR's virtual production capabilities for projects requiring LED wall stages and immersive environments, enabling filming of multiple international settings in a single studio location.
- Studio NowcorePartnered with Studio Now on McDonald's Viz ID visual identity project and McDonald's Metaverse awards experience. Collaborative relationship for design and production services.
- Agency123coreMcDonald's internal agency partner for global brand initiatives. Agency123 partnered with Creative Filter on McDonald's Metaverse awards show (Feel Good Marketing Awards) and other brand projects.
- Ritual Film Co.coreAgency partner for Volvo VNL launch film project. Creative Filter merged client and agency-captured footage and collaborated on virtual production elements for the groundbreaking launch film.
- Maverick StudiossecondaryCollaborated with Maverick Studios on Buffalo Wild Wings World Cup campaign, addressing cultural experiences and World Cup celebrations across multiple nations.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Creative Filter competitors and assessment
Company assessmentBroad incumbents
- MediaMonks: Global digital production and creative agency with deep motion, content, and experience production capabilities. Competes with Creative Filter for enterprise brand content budgets, with much broader geographic and service footprint.
- 72andSunny: Global creative agency known for large-scale brand campaigns. Overlaps with Creative Filter on enterprise brand campaign execution but operates at significantly larger scale and broader service scope including strategy and media.
Direct peers
- Giant Ant: Animation and motion design studio producing original content and brand work for global clients. Comparable mid-sized creative studio with similar animation-led service mix and brand-focused portfolio.
- Psyop: Creative production studio combining direction, design, animation, and VFX for advertising and brand campaigns. Comparable motion/animation/VFX capability stack and similar enterprise brand client mix as Creative Filter.
- Tool of North America: Commercial production company with integrated live action, design, and virtual production capabilities. Comparable as a production partner for major brand campaigns with a similar live action + VFX offering.
- The Mill: Global creative production studio offering VFX, design, and virtual production for advertising. Comparable integrated service offering across motion, VFX, and live action, with deeper virtual production scale and broader geographic reach.
- Buck: Los Angeles-based creative studio specializing in motion design, animation, and visual storytelling for global brands. Highly comparable to Creative Filter as a similarly-sized multi-disciplinary production studio competing in the same brand-creative RFP pool.
- Gentleman Scholar: Creative studio combining live action, animation, and design for brand storytelling. Similar in size, scope, and enterprise client orientation, with a comparable multi-disciplinary production offering.
- Sarofsky: Chicago-based design and production studio specializing in motion graphics, animation, and title sequences for brands and entertainment. Comparable boutique creative production model with strong enterprise advertising client base.
- Tendril: Design and motion studio producing animation, VFX, and brand-driven content for global brands. Closely comparable as a mid-sized boutique creative production house serving enterprise clients with similar integrated capabilities.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Creative Filter social profiles
Digital presenceCreative Filter financial estimates
Financial estimateRevenue estimate
Valuation estimate
Creative Filter leadership team
Management profileNumber of profiles
Profiles4 records
Creative Filter funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Creative Filter M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Creative Filter
What does Creative Filter do?
Creative Filter is a full-service creative agency producing branded content, marketing campaigns, and entertainment experiences for the world's largest brands. The studio delivers integrated creative production across motion graphics, animation, live-action film, character animation, and virtual production (XR/LED volume) capabilities, typically structured as bespoke project-based engagements tailored to each client's campaign objectives.
Is Creative Filter a public or private company?
Creative Filter is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Creative Filter founded?
Creative Filter was founded in 2017. It employs 11 to 50 people.
Where is Creative Filter based?
Creative Filter is headquartered in Jenks, United States, in the North America region.
How does Creative Filter make money?
One revenue line is on record: creative Production Services.
Who are Creative Filter's main competitors?
Broad incumbents on record are MediaMonks and 72andSunny. Direct peers are Giant Ant, Psyop, Tool of North America, The Mill, Buck, Gentleman Scholar, Sarofsky and Tendril.
Does Creative Filter have an API?
No public API is recorded for Creative Filter.
What industry is Creative Filter in?
Creative Filter's product category is Creative Production Services. Its primary akta.pro industry code is MPAAAAAB, Creative Boutique Agencies, with a secondary code of MPAAAAAA, Integrated Full-Service Creative Agencies. Its NAICS code is 541430 and its SIC code is 7311.