Jafe Decorating

What Jafe Decorating does

JAFE Decorating is a privately held, family-owned US contract manufacturer founded in 1978 in Greenville, Ohio, specializing in custom glass decoration and turnkey candle filling. The company serves growing brands in the candle and home fragrance, cosmetics and wellness, perfumery, and beverage/spirits end-markets via a B2B direct-sales model with quote-based project pricing and a standard minimum order quantity of 1,008 pieces per SKU. Service lines include spray coating, screen printing, sublimation, and a proprietary high-temperature chemical bonding process for permanently staining glass in amber, red, and brown hues — a capability the company describes as unique among US providers.

The company's technology stack centers on five robotic spray lines (out of six total production lines) housed in a 98,000 sq ft Ohio facility, supplemented by spectrophotometer and light-box color metamerism detection used to ensure cross-lighting color consistency. JAFE vertically integrates decoration with candle fulfillment — including wick sourcing, wick installation, and candle filling — enabling customers to receive finished, ready-to-ship vessels from a single supplier. The 2023 launch of a Ready-to-Ship line of pre-decorated 10 oz. candle jars and a Quick-Ship Program extends the model toward smaller, faster-turn orders.

The business generates revenue through per-unit, per-project contract manufacturing (one-time purchase model) with no public pricing, e-commerce, or retail presence. The go-to-market is enterprise field sales supported by content marketing, SEO, and direct consultation. Ownership rests with Randy O'Dell (President, since 2010) and his wife Lisa; the company has never raised institutional capital and has funded growth organically over 45+ years, expanding headcount and facilities roughly threefold since 2006. Customer concentration is opaque, with no named logos disclosed; revenue, ARR, and other financial metrics are not publicly available.

Name

Jafe Decorating

Legal name

JAFE Decorating

Website

https://jafedecorating.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

101–250 employees

Short description

JAFE Decorating is a family-owned US contract manufacturer (founded 1978, Greenville, Ohio) providing custom glass decoration — spray coating, screen printing, sublimation, and proprietary high-temperature chemical bonding — combined with turnkey candle filling for growing candle, cosmetics, perfumery, and beverage/spirits brands.

Ownership category

akta.pro rank

Product category

Contract Glass Decoration and Candle Fulfillment Services

NAICS

Paint and Coating Manufacturing (32551)

SIC

Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851)

akta.pro primary industry

Decoration & Branding Services (Printing, Hot Stamping, Metallization, Labeling) (IMALAJAN)

akta.pro secondary industries

Scented Candles & Wax Melts (Home Fragrance) (CRAJAEAD), Home Fragrance (Candles, Diffusers, Room Sprays) (CRABADAE)

Keywords

• Custom glass decorating
• Contract candle manufacturing
• Screen printing services
• Turnkey candle fulfillment
• Decorated glassware

Headquarters

HQ city

Greenville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Contract Glass Decoration Services: JAFE provides custom glass decorating services including spray coating, screen printing, and sublimation on glassware for candle, cosmetic, beverage, and fragrance industries. Revenue is generated through per-project, per-unit pricing based on customization complexity, quantity, and decoration method.
2. Candle Fulfillment Services: Turnkey candle filling and fulfillment services where JAFE provides decorated glass vessels with wick sourcing, installation, and candle filling. Revenue generated per unit based on vessel, decoration, and filling requirements.
3. Ready-to-Ship Decorated Products: Pre-decorated, ready-to-ship products (such as 10 oz. decorated candle jars in standard styles) available for immediate purchase with shorter lead times. Revenue from one-time product sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Jafe Decorating provides custom glass decoration services (spray coating, screen printing, sublimation, and proprietary high-temperature chemical bonding) and turnkey candle filling and fulfillment under a single roof in Greenville, Ohio. The company serves B2B customers in the candle, skincare/beauty care, beverage, fragrance, and spirits markets with custom-decorated glassware and finished candle products. It also sells a small line of ready-to-ship pre-decorated 10 oz. candle jars.

Product overview

JAFE Decorating provides custom glass decoration and turnkey candle fulfillment services under one roof, serving brands in the candle, skincare/beauty care, and beverage/spirit markets. The core offering is Custom Glass Decorating Services, which encompasses specialized Candle Jar Decorating Services, Drinkware Decorating Services, Bottle Decorating Services, and Perfume Bottle Decorating Services. Decoration is delivered through Screen Printing Services and Painting Techniques (spray coating, sublimation). The company operates a vertically integrated model combining glass decoration with Candle Fulfillment Services including Wick Sourcing and Installation. Additional services include Project Consulting & Planning and a Quick-Ship Program. The company also offers Ready-to-Ship Decorated Candle Jars as a pre-inventory option for smaller orders. Founded in 1978 and headquartered in Greenville, Ohio, JAFE operates a 98,000 sq. ft. facility with 6 production lines.

Differentiator

Problem solved

Functional benefit

Products and services

• Candle Jar Decorating Services Custom glass decoration of candle vessels using spray coating, screen printing, and sublimation, offering colored, frosted, transparent, opaque, matte, and gloss finishes for candle brands and manufacturers.
• Screen Printing Services Application of logos, artwork, and text directly onto glass surfaces using screen printing technique, including $50 screen charge per design and screen location.
• Painting Techniques In-house painting services for glassware including spray coating, color matching, and specialty finishes for various glass containers.
• Drinkware and Beverage Glassware Decorating Services Custom glass decoration for beverage and drinkware items serving the beer, spirits, and specialty beverage markets.
• Bottle Decorating Services Decoration services for bottles serving cosmetics, wellness, and spirits industries with color coatings, frosts, gradients, and specialty finishes.
• Perfume and Fragrance Bottle Decorating Services Specialized glass decoration for perfume and fragrance bottles serving the perfumery and fragrance markets.
• Candle Fulfillment Services Turnkey candle filling and fulfillment services including wick sourcing and installation, combining glass decoration and candle filling under one roof for candle brands.
• Project Consulting and Planning Expert consultation and planning services to guide customers through product development from concept to completion.
• Quick-Ship Program Expedited shipping program for time-sensitive projects and smaller quantity needs using pre-decorated ready-to-ship inventory.
• Ready-to-Ship Decorated Candle Jars Pre-painted, ready-to-ship 10 oz. fill decorated glass candle jars available in three styles (outside matte white/inside white gloss, outside matte black) that can ship within 2 weeks of purchase order receipt.

Quantifiable outcome

• Reduced production complexity - one partner instead of multiple vendors
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered minor.

• Darke County Economic DevelopmentminorStrategic or Co-development Partner · 22 July 2025JAFE Decorating partnered with Darke County Economic Development to host STEAM Camp for local students, supporting workforce development and community engagement. This partnership demonstrates the company's commitment to local community and future talent pipeline.
• National Candle AssociationminorOthersIndustry membership organization for candle manufacturers and suppliers. JAFE is a member, indicating industry recognition and adherence to industry standards.
• Color Marketing GroupminorOthersColor forecasting and marketing organization. JAFE is a member, providing access to color trend information and industry insights.
• NFIB (National Federation of Independent Business)minorOthersSmall business advocacy organization. JAFE is a member of the Ohio chapter, indicating commitment to small business interests and advocacy.
• SGCD ProminorOthersProfessional organization for glass decorators and related industry professionals. JAFE is a member, demonstrating industry involvement and professional development.

Scale indicators6 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• Berlin Packaging: Global hybrid packaging supplier offering containers, closures, and decoration services across beauty, personal care, beverage, and home goods. Competes for the same decoration and filling work as JAFE but at greater scale and with broader product breadth.
• TricorBraun: One of the largest rigid packaging distributors in North America with a broad catalog of glass, plastic, and metal containers plus decoration services. Overlaps with JAFE in candle, beauty, and beverage end markets but serves a much wider product set and customer base.
• Verescence: Global glass manufacturer specializing in fragrance, beauty, and spirits bottles with significant in-house decoration and finishing capabilities. Closely comparable in fragrance and beauty bottle decoration services, but operates as a primary glass manufacturer rather than a contract decorator.
• Libbey Inc. Large US-based glassware manufacturer and decorator serving foodservice, beverage, and retail customers. Comparable in glass-decoration capability and end markets, but operates at much higher scale and is primarily a glass producer rather than a pure decorator.
• O-I Glass (Owens-Illinois): World's largest manufacturer of glass containers with decoration, printing, and finishing capabilities for beverage, food, and beauty customers. Comparable glass-decoration competency at massive scale; JAFE serves as an agile alternative for smaller and mid-sized customers.

Direct peers

• Glasswerks: Custom glass decorator and fabricator offering screen printing, painting, and specialty glass finishing for the architectural, decorative, and consumer-products markets. Direct comparable to JAFE in decoration techniques, customer types, and project-based service model.
• Aaron Packaging: Glass and plastic container distributor offering custom decoration, screen printing, and labeling services to small and mid-sized brands. Direct comparable in customer profile, decoration techniques, and project-based B2B model.
• Burch Bottle & Packaging: Glass bottle and jar supplier offering decoration services (screen printing, labeling, frosting) to craft beverage, candle, and personal care brands. Closely matches JAFE's mix of vessel decoration, small-to-mid customer base, and project-based B2B model.

Emerging players

• Aero Pack Industries: Contract packager providing custom filling, assembly, and decoration services for personal care, beauty, and specialty consumer products. Comparable to JAFE's contract manufacturing and turnkey approach but more focused on personal care and beauty than candles.
• ScentSational Technologies: Contract candle manufacturer and fragrance developer offering turnkey candle production, scent formulation, and decorated vessel programs. Comparable to JAFE's candle fulfillment vertical and shared craft/indie brand customer base.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/jafedeco
• LinkedInlinkedin.com/company/jafe-decorating-inc
• Instagraminstagram.com/jafe_decorating

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jafe Decorating