RippleSmith
RippleSmith Services is a Vancouver-based digital marketing agency serving North American businesses with SEO, PPC, and broader digital marketing services delivered by Google AdWords certified specialists across a small professional services team.
- Company typePrivate
- Founded2010
- HeadquartersVancouver, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
What RippleSmith does
RippleSmith Services is a privately held digital marketing agency headquartered in Vancouver, British Columbia, that has been operating since 2010. The firm provides B2B professional services to North American businesses, with an operating footprint spanning Canada and the United States. Its core service portfolio is split between organic Search Engine Optimization (covering SEO strategy and audits, keyword research, on-page optimization, technical SEO, and mobile optimization) and paid Digital Marketing (covering search engine marketing, PPC, display advertising, remarketing, paid social media, and online video). The agency delivers these services through a small team of 1-10 employees, with each PPC manager individually certified in Google AdWords and backed by stated backgrounds in mathematics and analytics.
The underlying technology stack is composed of third-party advertising and analytics platforms rather than proprietary infrastructure. RippleSmith is a Google Ads Certified Partner (Partner ID: 2524034190) and a Bing Ads Accredited Partner, and it leverages Facebook Ads, AdRoll for remarketing across 500+ ad exchanges, and Google Analytics for measurement. The company explicitly positions itself as a service-based agency rather than a software product company. It also dogfoods its own marketing capabilities, using its blog, SEO, and social media presence to generate inbound demand, while maintaining direct contact channels (toll-free phone, email, website form) for client acquisition.
The business model is professional services revenue generated through SEO, PPC, and broader digital marketing engagements. Pricing is not publicly disclosed and is delivered through contact-based quoting, with no published rate cards or tiered pricing. Customer segments span SMB, mid-market, and a small number of enterprise logos, and named customers include Specops Software, Teletics, Forge and Smith, Blackwave Creative, and Digital Hospitality. RippleSmith is horizontally segmented, serving clients across multiple verticals without disclosed industry specialization, and there is no evidence of external funding rounds, institutional investors, or M&A activity.
RippleSmith firmographics
Firmographics- Name
- RippleSmith
- Legal name
- RippleSmith Services
- Website
- https://ripplesmith.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- RippleSmith Services is a Vancouver-based digital marketing agency serving North American businesses with SEO, PPC, and broader digital marketing services delivered by Google AdWords certified specialists across a small professional services team.
- Ownership category
- akta.pro rank
RippleSmith industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Media Buying Agencies (54183), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA)
- akta.pro secondary industry
- SEO/SEM & Performance Marketing Tools (BPAMALAM)
Keywords
Where RippleSmith is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
RippleSmith business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Digital Marketing Services: Professional services revenue generated through SEO, PPC, digital marketing consulting, and related marketing services. Services are provided to businesses seeking online visibility and improved search rankings.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
RippleSmith product offering
Product offeringCore offering
RippleSmith is a Vancouver-based digital marketing agency that delivers search engine optimization (SEO) and pay-per-click (PPC) advertising services to North American businesses. Its offerings include SEO strategy and audits, technical SEO, PPC campaign management across Google AdWords, Bing Ads and Facebook, display advertising, remarketing via AdRoll, paid social media, and online video marketing. Services are executed by Google AdWords certified PPC managers and tracked through Google Analytics.
Product overview
RippleSmith is a Vancouver-based digital marketing agency offering a unified suite of SEO and digital marketing services. The core offerings consist of Search Engine Optimization (organic search strategy, audits, keyword research, on-page and technical SEO) and Digital Marketing services (PPC/paid advertising, display advertising, remarketing, social media marketing, and online video). These services are delivered by Google AdWords certified PPC managers and are supported by Google Analytics tracking. The company operates as a service-based agency rather than a software product company.
Differentiator
Problem solved
Functional benefit
Products and services
- Search Engine Optimization (SEO)
Quantifiable outcome
- PPC visitors are 50% more likely to purchase compared to organic visitors
- +1 more outcomes
Companies that use RippleSmith
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles1 record
RippleSmith technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature3 records
RippleSmith partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GooglecoreRippleSmith is a Google Ads certified partner and recognized as a trusted business partner of Google. Each PPC manager is Google AdWords certified. The agency leverages Google's advertising platforms including Google AdWords and Google Analytics for client campaigns.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
RippleSmith competitors and assessment
Company assessmentDirect peers
- LSEO: LSEO is a digital marketing agency focused on SEO, PPC, and content marketing for SMBs and enterprises. Comparable to RippleSmith in service mix, Google Partner credentials, and North American client focus.
- Major Tom: Major Tom is a Vancouver-based digital marketing agency offering strategy, digital media, web, and creative services. Direct geographic and service peer to RippleSmith, both operating as full-service digital agencies out of Vancouver serving North American clients.
- Coalition Technologies: Coalition Technologies is an SEO and PPC agency serving e-commerce and B2B clients. Directly comparable to RippleSmith in core service offering (SEO + paid search) and target market (SMB/mid-market businesses seeking online visibility).
- KlientBoost: KlientBoost is a digital marketing agency specializing in PPC management, CRO, and SEO for SaaS and B2B clients. Comparable to RippleSmith in PPC-led service model and Google Ads expertise, though KlientBoost leans more into conversion optimization and SaaS.
- Thrive Internet Marketing Agency: Thrive is a full-service digital marketing agency providing SEO, PPC, social media, and web design services to SMB and mid-market clients. Direct peer to RippleSmith in service offering (SEO + paid media), target customer profile, and agency-style service delivery model.
- Disruptive Advertising: Disruptive Advertising is a PPC and SEO agency focused on paid media management, lifecycle marketing, and organic search. Closely comparable to RippleSmith's core offering (Google Ads-certified PPC management with SEO support) and serves a similar SMB/mid-market client base.
- Directive: Directive is a B2B-focused digital marketing agency specializing in SEO and PPC for SaaS and technology companies. Comparable to RippleSmith in core SEO+PPC service mix and customer verticals (including Specops Software-style tech clients).
- Ignite Digital: Ignite Digital is a Canadian digital marketing agency offering SEO, PPC, social media, and email marketing services. Comparable to RippleSmith in SEO/PPC core, North American SMB/mid-market focus, and Google Partner-style agency positioning.
Others
- AdRoll (parent: NextRoll): AdRoll is a remarketing/retargeting advertising platform that RippleSmith uses as a technology partner. Adjacent ecosystem participant rather than direct competitor — AdRoll provides the underlying ad-tech infrastructure that agencies like RippleSmith deploy for client campaigns.
Broad incumbents
- WebFX: WebFX is a large, established full-service digital marketing agency offering SEO, PPC, and web design services. Comparable to RippleSmith in core service mix (SEO + paid search), but significantly larger and serving a broader enterprise/mid-market customer base across North America.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
RippleSmith social profiles
Digital presenceRippleSmith compliance and trust
Trust signalCompliance2 records
RippleSmith financial estimates
Financial estimateRevenue estimate
Valuation estimate
RippleSmith leadership team
Management profileNumber of profiles
RippleSmith funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RippleSmith M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RippleSmith
What does RippleSmith do?
RippleSmith is a Vancouver-based digital marketing agency that delivers search engine optimization (SEO) and pay-per-click (PPC) advertising services to North American businesses. Its offerings include SEO strategy and audits, technical SEO, PPC campaign management across Google AdWords, Bing Ads and Facebook, display advertising, remarketing via AdRoll, paid social media, and online video marketing. Services are executed by Google AdWords certified PPC managers and tracked through Google Analytics.
Is RippleSmith a public or private company?
RippleSmith is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RippleSmith founded?
RippleSmith was founded in 2010. It employs 1 to 10 people.
Where is RippleSmith based?
RippleSmith is headquartered in Vancouver, Canada, in the North America region.
How does RippleSmith make money?
One revenue line is on record: digital Marketing Services.
Who are RippleSmith's main competitors?
Direct peers on record are LSEO, Major Tom, Coalition Technologies, KlientBoost, Thrive Internet Marketing Agency, Disruptive Advertising, Directive and Ignite Digital. AdRoll (parent: NextRoll) is listed as an others. WebFX is listed as a broad incumbent.
Does RippleSmith have an API?
No public API is recorded for RippleSmith.
What industry is RippleSmith in?
RippleSmith's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFACAA, Search Engine Marketing (SEM) / Paid Search (PPC), with a secondary code of BPAMALAM, SEO/SEM & Performance Marketing Tools. Its NAICS code is 54183 and its SIC code is 7311.