Glass 1989

What Glass 1989 does

Glass 1989 S.r.l. is an Italian designer and manufacturer of premium wellness and bathroom fixtures, founded in 1989 and headquartered in Oderzo (Treviso), Italy. The company operates as a division of RONAL Bathrooms Italia S.r.l. (formerly part of SanSwiss Group, rebranded to RONAL Bathrooms in February 2024), with Wellness Solutions S.r.l. as the controlling holding entity. Glass 1989's product portfolio spans six core categories: freestanding bathtubs (12 models), hydromassage/whirlpool bathtubs (9 models), multi-function showers with chromotherapy, Finnish saunas with cork insulation replacing traditional rock wool, hammam/Turkish steam bath systems with integrated steam generators, and mini-pool spas (15 models across Escape, Infinity, MySpa, Mawi Spa, and OF Spa lines). The award-winning Chillout modular composition, designed by external studio Meneghello Paolelli Associati, allows customizable configurations combining sauna, hammam, and shower modules and won both the Archiproducts Design Awards 2021 and the ADI Design Index 2021.

The business operates on a one-time-product-sale revenue model with premium positioning, distributed primarily through a domestic Italian network of agencies (Agenzie) and service centers (Centri assistenza), supplemented by direct export sales (multilingual Italian/English/French/German websites) and international design platform listings on Archiproducts, Archiexpo, and TileLook. Customer segments are split between residential/homeowners seeking high-end renovation and wellness solutions and enterprise hospitality clients including Hotel CastelBrando, Le Saint Remy, and Venissa Wine Resort, with architects and interior designers (e.g., the Nilaya Anthology project in Mumbai) serving as a secondary specification channel. The company maintains an active trade-show presence at ISH Frankfurt, Cersaie Bologna, Salone del Mobile Milano, and Milano Design Week, and has received multiple design awards (Design Plus 2015, European Consumers Award 2015 for the RUG shower tray). A Rome exhibition area opened in December 2015 supplements the Oderzo headquarters. No revenue is publicly disclosed; the company employs 101-250 people.

Name

Glass 1989

Legal name

Glass 1989 S.r.l.

Website

https://glass1989.it

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

101–250 employees

Short description

Glass 1989 is an Italian designer and manufacturer of premium bathroom and wellness fixtures, including bathtubs, hydromassage tubs, showers, saunas, hammam steam rooms, and modular spa compositions, serving residential homeowners, hospitality clients, and architects/specifiers across Europe and select international markets.

Ownership category

akta.pro rank

Product category

Bathroom and Wellness Fixtures

SIC

Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430)

akta.pro primary industry

Luxury / Spa Bathroom Upgrades (Steam Showers, Saunas, Jetted Tubs) (HSAPABAO)

akta.pro secondary industry

Bath Fixtures & Wellness (Showers, Tubs, Steam, Saunas) Showrooms (CRAIAFAD)

Keywords

• Bathroom fixtures
• Wellness products
• Bathtubs and showers
• Hydromassage tubs
• Sauna and spa

Headquarters

HQ city

Oderzo

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Wellness Product Sales: Sale of bathroom and wellness products including bathtubs, hydromassage tubs, multi-function showers, saunas, hammam (Turkish bath), spas, and modular compositions. Products sold through dealer network and directly to end customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Glass 1989 designs and manufactures premium bathroom and wellness products, including bathtubs, hydromassage tubs, shower enclosures, saunas, hammams, spas, and modular compositions. The company operates as a brand within the RONAL Bathrooms Italia group (formerly SanSwiss Group), based in Oderzo, Italy, and serves both residential and contract/hospitality projects.

Product overview

Glass 1989 is a wellness and bathroom product company offering a comprehensive portfolio of freestanding bathtubs, whirlpool tubs, multi-function showers, saunas, hammam (steam rooms), and spa mini-pools. The product line centers on the Chillout modular composition system (designed by Meneghello Paolelli Associati) which won ADI Design Index 2021 and Archiproducts Design Awards 2021, combining sauna, hammam, and shower modules in customizable configurations. The Spa collection includes 15 models across Escape, Infinity, MySpa, Mawi Spa, and OF Spa lines featuring overflow systems, chromotherapy, and hydromassage. The Vasche category offers 12 freestanding bathtub models in acrylic, while Vasche idromassaggio provides 9 whirlpool options. The company operates as a division of RONAL Bathrooms Italia S.r.l. and maintains operations in Oderzo, Italy, with an outlet section offering discounted and discontinued items.

Differentiator

Problem solved

Functional benefit

Products and services

• Bathtubs
• Hydromassage Tubs
• Shower Enclosures
• Saunas
• Hammams
• Spas
• Modular Compositions

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Meneghello Paolelli AssociaticoreStrategic or Co-development PartnerItalian design studio that created signature products for Glass 1989 including the Sofa bathtub, HSH Home Sweet Home sauna, and the award-winning Chillout modular composition. Co-development relationship for product and interior design concepts.
• RONAL Bathrooms AGcoreOthersParent company/group. Glass 1989 operates as a division of RONAL Bathrooms Italia S.r.l. SanSwiss Group rebranded to RONAL Bathrooms in February 2024.
• Wellness Solutions S.r.l.coreOthersControlling company of Glass 1989 S.r.l., mentioned in data privacy notices as the parent entity responsible for HR and function management.
• La RinascenteminorGTM or Marketing PartnerGlass 1989 was featured in the Kitchen&Bath window project at La Rinascente department store in Milan, showcasing products to a luxury retail audience.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Teuco: Italian manufacturer of wellness bathtubs, hydromassage tubs, shower enclosures, and Turkish baths. Comparable product portfolio to Glass 1989 in bathtubs, whirlpools, showers, and hammams with similar Italian design heritage.
• Novellini: Italian manufacturer of shower enclosures, hydromassage tubs, mini-pools, and bathroom wellness solutions. Direct competitor in shower systems, bathtubs, and spa products targeting residential and hospitality customers.
• Antonio Lupi: Italian luxury bathroom design brand offering bathtubs, washbasins, and wellness products. Comparable premium Italian design heritage, customization capabilities, and architect/designer-driven go-to-market approach.
• Jacuzzi: Italian-origin global leader in hot tubs, spas, whirlpool bathtubs, and wellness products. Directly comparable to Glass 1989 in hydromassage tubs, spa/mini-pools, and home wellness positioning, with overlapping premium customer segments.
• Hafro (Gruppo Geromin): Italian manufacturer specializing in wellness bathtubs, hydromassage systems, and spa products. Comparable Italian premium wellness positioning with overlapping product lines in whirlpool bathtubs and mini-pools.
• Zucchetti (Kos line): Italian bathroom and wellness products manufacturer with Kos line covering hydromassage tubs, showers, and spa solutions. Comparable product range in wellness bathtubs and shower systems, with strong Italian distribution.

Broad incumbents

• Ideal Standard: European bathroom solutions provider with broad portfolio including bathtubs, shower enclosures, and wellness products. Comparable in bathroom fixture categories but operates at significantly larger scale across multiple price points.
• Duravit: German premium bathroom manufacturer with comprehensive portfolio of sanitary ceramics, bathtubs, shower trays, and wellness products. Comparable premium positioning with broader category coverage and greater international scale.
• Geberit: European sanitary technology leader with broad product portfolio in bathroom installations, sanitary systems, and increasingly bathroom ceramics/wellness. Operates as an adjacent broad incumbent with overlapping commercial channels to plumbers and installers.
• Villeroy & Boch: Major European bathroom fixtures, ceramics, and wellness manufacturer with broad product portfolio spanning bathtubs, shower trays, and spa systems. Overlaps with Glass 1989 in premium bathtubs and wellness but operates at much greater scale across broader categories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/glass_1989
• Facebookfacebook.com/glass1989
• LinkedInlinkedin.com/company/glass1989

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Glass 1989