What OP3, Inc. does

OP3, Inc. (DBA OP 3 Events) is a privately held, women-owned professional services firm founded circa 2000 and headquartered in Los Angeles, California, that specializes in end-to-end event production for nonprofit organizations. The company delivers a unified suite of solutions organized around five product lines: Event Production (logistics, permitting, vendor negotiation, ceremony management, volunteer recruitment, safety planning), Event Concepting and Strategy (vision, budgeting, site/route planning), Participant Recruitment and Fundraising Coaching (CRM, data analysis, communication strategy), Conference Production, and Virtual and Hybrid Experiences. Delivery is supported by a core team of 11-12 specialists plus an extended "Special OPs" network of 100+ event professionals enabling national coverage from the Los Angeles base.

The firm serves mission-driven organizations across health, humanitarian, and youth development verticals, with named clients including St. Jude Children's Research Hospital, Save The Children, the Alzheimer's Association, the Leukemia & Lymphoma Society, the American Lung Association, the Arthritis Foundation, Blood Cancer United, the Multiple Myeloma Research Foundation, Breakthrough T1D, the American Foundation for Suicide Prevention, the Lung Cancer Research Foundation, the American Parkinson Disease Association, and Girls on the Run DC. Across these engagements, OP3 reports cumulative outcomes of $600M+ raised with clients and 500,000+ participants supported, with 95% of business sourced from referrals and repeat clients.

The business model is consultative and project-based: pricing is not publicly disclosed, engagement structures include multi-year contracts, and service intensity (full production vs. modular planning support) is customized per client. Go-to-market is sales-led and event-driven, with minimal traditional marketing activity beyond the company website, earned media features, and direct outreach. Distribution is direct service delivery to nonprofit buyers, with no reseller or platform channel. The firm is privately held with no disclosed funding rounds, parent entity, or external institutional investors; leadership is anchored by Managing Partners Erica Helphand (COO) and Colleen Healy Fitzgerald (CFO).

Name

OP3, Inc.

Legal name

OP 3 Events

Website

https://op-3.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

OP3, Inc. (OP 3 Events) is a privately held, women-owned professional services firm that designs and produces fundraising events, conferences, and virtual experiences exclusively for nonprofit organizations across the United States.

Ownership category

akta.pro rank

Product category

Nonprofit Event Production Services

NAICS

All Other Amusement and Recreation Industries (713990), Performing Arts Companies (7111)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Event Production & Theming (Décor, Creative, Entertainment Booking) (THAHADAH)

akta.pro secondary industries

Corporate Event Program Management (Annual Planning, Calendaring & Budgeting) (THAHAIAJ), Corporate Catering, Staffing & Guest Services (F&B, Security, Ushers) (MPAGAHAM), Awards Ceremonies & Recognition Events (MPAGAHAF)

Keywords

• Nonprofit event production
• Fundraising event management
• Peer-to-peer fundraising
• Event logistics services
• Conference production services

Headquarters

HQ city

Santa Monica

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Event Production Services: Full-service event production and management for nonprofit fundraising events including walks, runs, rides, galas, conferences, and virtual experiences. Revenue generated through professional service engagements with flexible service levels based on client needs, timeline, and budget.
2. Event Concepting and Strategy Consulting: Strategic consulting for event design, vision shaping, budget building, ceremony planning, site development, and risk management
3. Participant Recruitment and Fundraising Coaching: Recruitment strategy, communication planning, digital marketing, and fundraising coaching services to drive participant growth and fundraising outcomes

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

OP3 Events is a professional service firm that plans, produces, and manages fundraising events for nonprofit organizations, including walks, runs, rides, galas, conferences, and virtual or hybrid experiences. Its offering spans event concepting and strategy, participant recruitment and fundraising coaching, conference production, logistics and on-site execution, and virtual/hybrid event delivery, with flexible service levels tailored to each client's mission, timeline, and budget.

Product overview

OP3 Events is a service-based nonprofit event production company offering a unified suite of event solutions. The portfolio includes Event Production (logistics and execution), Event Concepting and Strategy (planning and design), Participant Recruitment and Fundraising Coaching (growth and coaching), Conference Production (large gatherings), and Virtual and Hybrid Experiences (digital engagement). These services work together as an integrated offering where the company can provide full production support or modular services based on client needs, operating as a single cohesive platform with flexible service options rather than separate standalone products.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Production Comprehensive event production services for nonprofit clients handling complex operational work including site and route permitting, vendor negotiation, ceremony management, volunteer recruitment, and safety planning.
• Event Concepting and Strategy Strategic planning services helping nonprofits define event vision, build budgets, develop site and route plans, and create participant recruitment strategies aligned with mission goals.
• Participant Recruitment and Fundraising Coaching Services focused on recruiting target audiences, activating them through strategic communication, and coaching participants toward stronger fundraising outcomes using CRM and data analysis.
• Conference Production End-to-end conference production for mission-driven gatherings including venue sourcing, stage management, branding, food and beverage coordination, and onsite staffing.
• Virtual and Hybrid Experiences Virtual and hybrid event services that help nonprofits connect with communities through interactive online experiences, including platform management, program development, and social media campaign design.

Quantifiable outcome

• $600M+ raised with clients
• +3 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Cvent: Enterprise event management software platform providing registration, logistics, and analytics for meetings and events at scale — broader incumbent serving some of the same nonprofit and association buyers OP3 targets, but through software rather than services.
• Eventbrite: Event ticketing and discovery platform powering millions of consumer and nonprofit events — adjacent to OP3 as a self-service alternative that smaller nonprofits may choose over a full-service agency.
• George P. Johnson Experience Marketing: Global experiential marketing agency producing brand experiences, trade shows, and corporate events worldwide — larger incumbent competing with OP3 in event production capabilities, though typically serving commercial rather than nonprofit clients.
• Sparks: Live events and experiential marketing agency serving major brands and causes with large-scale activations — broader incumbent overlapping with OP3 in event production and concepting services at scale.

Direct peers

• Event 360: Peer-to-peer fundraising event production company specializing in charity walks, runs, rides, and galas for nonprofits — directly comparable to OP3 in service offering, target market, and event formats produced.
• Hargrove: Full-service event production company serving associations, corporations, and nonprofits with décor, design, and large-scale event execution — overlapping with OP3 in event production capabilities and nonprofit client base.
• MKG: Experiential marketing agency producing brand experiences and live events for mission-driven and commercial clients — competes with OP3 in event concepting, strategy, and full-service production.

Emerging players

• OneCause: Nonprofit fundraising technology platform offering event management, auctions, and peer-to-peer fundraising tools — emerging software-led competitor that progressively automates workflows OP3 currently delivers via services.
• Bonterra: Nonprofit software suite combining fundraising, CRM, and event management tools — enables nonprofits to run events in-house, providing an alternative to outsourcing production to agencies like OP3.
• Classy: Online fundraising platform for nonprofits focused on donor management, peer-to-peer campaigns, and giving workflows — competes for the same nonprofit fundraising budgets that fund OP3's event engagements.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OP3, Inc.