EatThis
- Company typePrivate
- Founded2019
- HeadquartersMeijel, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
EatThis firmographics
Firmographics- Name
- EatThis
- Legal name
- Stichting NethWork
- Website
- https://eatthis.info
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
EatThis industry classification
Industry- Product category
- Sustainable Food Network Platform
- akta.pro primary industry
- Sustainable Agriculture & Food Systems (Fair Trade, Food Access, Regenerative) (BPAGALAD)
- akta.pro secondary industries
- Sustainable Agriculture & Food Systems (BPAGAGAI), Food Systems & Value Chain Development for Nutrition (BPADAJAG), Agriculture, Food Security & Nutrition Technical Assistance (BPADAEAG), Resilient Livelihoods & Climate-Smart Food Security (BPADAJAH)
Keywords
Where EatThis is headquartered
LocationHeadquarters
- HQ city
- Meijel
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
EatThis business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Network Membership Contributions: Horticultural companies and organizations join the EatThis network as 'contributors' or 'supporters' by paying an annual financial contribution. These contributions support the platform's activities, events, and residencies. The organization also receives support from public funding bodies such as the Province of South Holland.
- EU Research Project Funding (Hungry EcoCities): EatThis serves as a knowledge HUB within the European Union's Horizon Europe-funded Hungry EcoCities project. Funding (up to €45,000 equity-free per selected SME-artist pair) flows through the project to participating SMEs, with EatThis administering its role as a knowledge hub. Additional project grants support the broader program of residencies and events.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
EatThis product offering
Product offeringCore offering
EatThis is a knowledge hub and network platform (operating under the Dutch foundation Stichting NethWork) that connects the international horticultural sector with society through structured In Residency programs, unconferences, Grand Gatherings, and EU-funded collaborative projects. It facilitates cross-sector dialogue among horticulture companies, healthcare professionals, policymakers, chefs, artists, and youth networks to develop sustainable solutions for food production. Revenue is generated through annual network contributions from horticulture companies and grants from public bodies including the EU Horizon Europe program and the Province of South Holland.
Product overview
EatThis is a knowledge hub and network platform focused on connecting the horticultural sector with society to address the challenge of feeding the world sustainably. The platform operates through several interconnected offerings: the core EatThis Platform serves as the central hub for content and community; the In Residency Program brings diverse professionals into immersive experiences in Dutch horticulture; FoodPrint Experience provides interactive dining experiences that illustrate food system scale; Hungry EcoCities is an EU-funded project exploring AI-enabled food system innovation through art-driven collaboration; and Unconference events facilitate cross-sector dialogue on food transformation. The platform is supported by an international network of horticultural companies and organizations.
Differentiator
Problem solved
Functional benefit
Brands
- FoodPrint Experience: An experience launched at Unconference focusing on food system impact
- Hungry EcoCities
- In Residency
- Unconference
Products and services
- EatThis Platform A knowledge hub and network platform that connects the horticultural sector with society, facilitating In-Residency programs, organizing events and unconferences, and serving as a collaborative space for artists, designers, chefs, scientists, and thinkers to engage with the future of food.
- In Residency Program A flagship structured multi-day program that brings together diverse professionals including artists, chefs, scientists, policymakers, and thinkers for immersive experiences in Dutch horticulture, exploring food production systems and sustainability through direct engagement with growers and technology providers.
- FoodPrint Experience An interactive dining experience launched by EatThis that helps participants understand the environmental impact and scale of the global food system through immersive engagement with food production realities.
- Hungry EcoCities A European Union Horizon Europe-funded project in which EatThis serves as a knowledge hub, exploring AI-enabled innovation in the agri-food sector through art-driven experimentation, bringing together artists, SMEs, and universities to develop prototypes for sustainable food systems.
- Unconference Events An event format organized by EatThis that brings together experts from healthcare, food production, gastronomy, and policy to discuss and take action on transforming food systems, with focused editions such as Unconference TASTE on plant-based diets in healthcare settings.
Quantifiable outcome
- Greenhouse horticulture can yield up to 14 times more on the same square meter while using 95% less water and no chemicals
- +3 more outcomes
Companies that use EatThis
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles4 records
EatThis technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
EatThis partnerships and signals
Strategic signalPartnerships
24 partnerships are on record, tiered core and minor.
- Hungry EcoCities (EU Horizon Europe)coreEatThis serves as a Knowledge HUB within the European S+T+ARTS Hungry EcoCities project, funded under Horizon Europe (grant agreement 101069990). The 3-year project (2022–2026) brings together artists, SMEs, and universities to explore AI-enabled food chain innovation. EatThis administers open calls, selects SME-artist pairs, and hosts the Grand Gathering at Koppert Cress.
- Koppert CresscoreKoppert Cress is a key strategic partner and host venue for EatThis flagship events including the annual Unconference and Grand Gathering. Commercial Director Stijn Baan serves on the EatThis board. Koppert Cress showcases its biological crop protection innovations during In Residency programs and provides the Cressperience venue for events.
- Rijk ZwaancoreRijk Zwaan participates in In Residency programs, showcasing seed innovation, AI-driven breeding, and biological crop protection. The company shares its 'Veggies First' campaign with residency participants and contributes to food system discussions at EatThis events.
- World Horti CentercoreWorld Horti Center is a co-organizer of events including the Erasmus University Hackathon and Future Leaders Week. It serves as an exhibition and meeting venue for EatThis activities and connects the platform to the broader horticulture innovation ecosystem. The Health Pavilion initiative bridges food production with public health.
- TomatoworldcoreTomatoworld serves as an educational showcase of modern tomato greenhouse production during multiple In Residency programs. It hosts participants from diverse backgrounds (chefs, artists, policymakers) to demonstrate the complexity and innovation of Dutch horticulture.
- Caring DoctorscoreCaring Doctors is a network of health professionals advocating for food and lifestyle in disease prevention. EatThis collaborates with Caring Doctors on events exploring food as medicine, including the Unconference TASTE focused on hospital food transformation. Patrick Deckers of Caring Doctors co-designed the Captains' Dinner event.
- Slow Food Youth Network (SFYN)coreSFYN and EatThis share a passion for good, clean, and fair food. SFYN Director Maria Geuze and team participated in a 3-day In Residency (December 2023) exploring Dutch horticulture. Collaborations include events and content raising awareness among young people about food choices and horticulture careers.
- FoodBoost ChallengeminorEatThis co-creates solutions with young talent and professionals through the FoodBoost Challenge to make healthy food accessible. The collaboration sparks fresh thinking and practical food system innovations that align with EatThis's mission.
- Rethink Food Challenge (Wageningen University & Research)minorInitiated by Wageningen University & Research (WUR), the Rethink Food Challenge brings students and young professionals together to develop sustainable food system solutions. Contributors Viscon and Division Q provide expertise and inspiration, and EatThis connects the challenge to its broader network.
- Wageningen University & Research (WUR)coreWUR is a key research partner for EatThis, participating in events and the Food for Thought exhibition. Peter Groot Koerkamp from WUR reflects on regenerative agriculture at EatThis events. WUR's involvement adds scientific credibility to food system discussions.
- LelycoreLely, a contributor to the EatThis network, specializes in agricultural robotics and sustainable farming. During In Residency programs, Lely participates in discussions on regenerative agriculture and the link between soil health and human health, contributing technical expertise on automated farming systems.
- PrivacorePriva provides climate control and greenhouse automation technology. As a contributor to EatThis, Priva participates in In Residency programs showcasing how AI and computer vision are used in food production, and contributes to discussions on emission-free greenhouse cultivation.
- KUBOcoreKUBO specializes in greenhouse construction (Ultra Clima Greenhouse concept) and fresh food concepts. CEO Wouter Kuiper joined EatThis as a contributor, bringing expertise on sustainable greenhouse design, CO2-neutral greenhouse development, and connecting the sector to society. KUBO's door is open for visits and collaboration.
- Blue RadixcoreBlue Radix, an AI-tech company providing autonomous growing solutions for greenhouses, is a contributor to the EatThis network. They participated in the Floriade Expo 2022 Innovation Center, created 'Virtual Victor' for AI education, and contribute to discussions on how algorithms and AI can help feed the world.
- WagagaiminorWagagai, a flower cutting company based in Uganda on the shores of Lake Victoria, joined the EatThis network sharing values on sustainability and social responsibility. CEO Olav Boenders discusses living wages, social impact in Uganda, and the connection between floriculture and food system challenges.
- Saenz FetyminorSaenz Fety, a Colombian family-run agricultural company with 60+ years of history, is a contributor to EatThis. They launched Project Ahora* — a self-sufficient food production unit in Bogota — to demonstrate sustainable urban food production and engage Colombian society in the food transition conversation.
- Province of South HollandcoreThe Province of South Holland financially supports EatThis's residency programs. Deputy Mariëtte van Leeuwen participated in an In Residency to explore the horticulture sector's transition to biological crop protection and the need for a united voice toward government.
- Municipality of WestlandminorThe Municipality of Westland co-realized the EatThis Innovation Center at Floriade Expo 2022 and supports the organization's activities in the Westland region — the heart of Dutch greenhouse horticulture.
- Westlands MuseumminorThe Westlands Museum is visited during In Residency programs to provide historical context for greenhouse horticulture innovation. Participants learn about the evolution of cooperation and inventiveness in the sector, grounding technological innovation in its heritage.
- BoereGoedminorBoereGoed is a social greenhouse built around regional food and healthy choices, where food, inclusion, and community come together. Visited during In Residency programs as an example of horticulture's social value beyond commercial production.
- Harvest HouseminorHarvest House participates in In Residency programs, focusing on zero-waste processing of surplus vegetables into sauces and soups without added sugars or preservatives. They highlight the systemic challenge that it is often cheaper to discard vegetables than process them.
- Studio Other Spaces (sos) BerlinminorStudio Other Spaces, led by Olafur Eliasson, collaborated on the Hungry EcoCities project as part of the European S+T+ARTS initiative, bringing architectural and artistic perspectives to food system innovation.
- Carlo Ratti Associati (CRA Turin)minorCarlo Ratti Associati, the Turin-based architecture and design studio led by architect Carlo Ratti, collaborated as a partner in the Hungry EcoCities project, contributing expertise on urban food systems and food-producing cities.
- Kadir van LohuizencoreRenowned photographer and filmmaker Kadir van Lohuizen served as EatThis photographer-in-residence, documenting Dutch horticulture and creating the 'Food for Thought' exhibition. His work has been displayed at the Guggenheim, Expo Dubai, and the National Maritime Museum in Amsterdam, significantly amplifying EatThis's societal reach.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
EatThis competitors and assessment
Company assessmentDirect peers
- Food Tank: Global non-profit think tank focused on food system transformation, producing events, research, and media. Comparable as a content- and event-driven food-system knowledge platform.
- World Horti Center: Dutch knowledge and innovation center for greenhouse horticulture, hosting exhibitions, events, and educational programs. Comparable as both a peer and a current EatThis supporter, serving the same horticulture-network constituency.
- EAT Foundation: Global non-profit convener focused on transforming the food system through science, policy, and partnerships (e.g., EAT-Lancet). Comparable as a mission-driven food-system platform engaging cross-sector stakeholders.
- Foodvalley NL: Dutch food innovation ecosystem and network organization connecting agrifood companies, researchers, and government. Highly comparable as a domestic network platform convening horticulture and food-system stakeholders.
Regional players
- Food Innovation Hub Europe: European mission-driven initiative accelerating innovation in sustainable food systems through partnerships and programs. Comparable as a regional convener targeting EU food-system transformation, with overlap in EU funding access.
Emerging players
- Thought For Food: Global non-profit engaging next-generation leaders in food and agriculture innovation through programs, events, and prizes. Comparable as a food-system network focused on youth and cross-sector innovation, similar to EatThis's Future Leaders Week.
Peers
- Sustainable Food Trust: UK-based charity advocating for sustainable food systems through campaigns, events, and policy engagement. Comparable mission and convener model, but focused on UK/European advocacy rather than Dutch horticulture networks.
Broad incumbents
- ReFED: US-based non-profit data and insights organization focused on food waste reduction across the value chain. Comparable as a non-profit convener producing research and convening stakeholders, though narrower in scope (food waste only).
- Wageningen University & Research (Food & Biobased Research): Leading global agricultural and food science institution that partners with EatThis and engages in food-system convening through events, research, and education. Comparable as a high-credibility Dutch food-system convener, though at much greater scale.
- Rabobank FoodBytes!: Rabobank's food and ag-tech innovation platform running pitch competitions, networking, and content. Comparable as a food-system innovation convener, with overlap in horticulture and ag-tech network access.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
EatThis social profiles
Digital presenceEatThis financial estimates
Financial estimateRevenue estimate
Valuation estimate
EatThis leadership team
Management profileNumber of profiles
Profiles2 records
EatThis funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EatThis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EatThis
What does EatThis do?
EatThis is a knowledge hub and network platform (operating under the Dutch foundation Stichting NethWork) that connects the international horticultural sector with society through structured In Residency programs, unconferences, Grand Gatherings, and EU-funded collaborative projects. It facilitates cross-sector dialogue among horticulture companies, healthcare professionals, policymakers, chefs, artists, and youth networks to develop sustainable solutions for food production. Revenue is generated through annual network contributions from horticulture companies and grants from public bodies including the EU Horizon Europe program and the Province of South Holland.
Is EatThis a public or private company?
EatThis is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was EatThis founded?
EatThis was founded in 2019. It employs 1 to 10 people.
Where is EatThis based?
EatThis is headquartered in Meijel, Netherlands, in the Europe region.
How does EatThis make money?
Two revenue lines are on record. Network Membership Contributions are the primary driver. The others are EU Research Project Funding (Hungry EcoCities).
Who are EatThis's main competitors?
Direct peers on record are Food Tank, World Horti Center, EAT Foundation and Foodvalley NL. Food Innovation Hub Europe is listed as a regional player. Thought For Food is listed as an emerging player. Sustainable Food Trust is listed as a peer. Broad incumbents are ReFED, Wageningen University & Research (Food & Biobased Research) and Rabobank FoodBytes!.
Does EatThis have an API?
No public API is recorded for EatThis.
What industry is EatThis in?
EatThis's product category is Sustainable Food Network Platform. Its primary akta.pro industry code is BPAGALAD, Sustainable Agriculture & Food Systems (Fair Trade, Food Access, Regenerative), with a secondary code of BPAGAGAI, Sustainable Agriculture & Food Systems.