Peach Garden Group
Peach Garden Group is a Singapore-based privately held Chinese restaurant and catering operator running six outlets across fine dining, mid-market, and casual concepts, serving individual diners, wedding couples, and corporate clients with dine-in, takeaway, and off-premise banquet services.
- Company typePrivate
- Founded2003
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Peach Garden Group does
Peach Garden Group, operating as Peach Garden Pte Ltd, is a privately held Singapore-based Chinese restaurant and catering group founded in 2003 by Veronica Tan and Angela Ho. The group operates six restaurant outlets across Singapore organized under three concepts: Fine Chinese Dining (OCBC Centre and The Heeren), Chinese Restaurant (Thomson Plaza), and Chinese Casual Dining (Chinatown Point, The Metropolis at One-North, and Changi Airport Terminal 2). Outlets are positioned across premium landmark locations (e.g., 33rd floor of OCBC Centre with capacity up to 380 persons for weddings) and high-traffic casual locations, serving individual diners, families, wedding couples, corporate clients, and travellers.
The company runs an integrated hospitality platform comprising dine-in service, an E-Shop for takeaway and delivery of signature dishes (suckling pig, Peking duck, premium bento sets), a membership loyalty portal at membership.peachgarden.com.sg, and a substantial off-premise catering and banquet business. The catering arm offers buffet catering (on-site cooking or drop-off), party packs, four tiers of banquet menus (A-D, $650-$1,200 nett per table), sit-down set menus ($108++-$238++ per person), seminar packages, birthday packages, and corporate packages, with AV equipment and event space available across venues.
Revenue is generated primarily through consumer transactions and event-based catering/banquet bookings priced in SGD. Pricing is segmented by concept and tier, with GST and service charges typically added on top. Distribution is direct-to-consumer via physical outlets, e-commerce, and direct sales for catering/banquet. The company is founder-controlled with no disclosed external investment, parent company, or M&A activity, and operates exclusively within the Singapore market.
Peach Garden Group firmographics
Firmographics- Name
- Peach Garden Group
- Legal name
- Peach Garden Pte Ltd
- Website
- https://peachgarden.com.sg
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Peach Garden Group is a Singapore-based privately held Chinese restaurant and catering operator running six outlets across fine dining, mid-market, and casual concepts, serving individual diners, wedding couples, and corporate clients with dine-in, takeaway, and off-premise banquet services.
- Ownership category
- akta.pro rank
Peach Garden Group industry classification
Industry- Product category
- Chinese Restaurant and Catering Services
- NAICS
- Full-Service Restaurants (722511), Limited-Service Restaurants (722513), Caterers (72232)
- SIC
- Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Fine Dining Restaurants (THAFACAA)
- akta.pro secondary industry
- Prepared Foods & Catering-Focused Specialty Stores (CRAHAGAM)
Keywords
Where Peach Garden Group is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices6 records
Markets served
Peach Garden Group business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Fine Dining Restaurant Operations: Revenue from six Chinese restaurant outlets offering fine dining and casual dining experiences across Singapore, including dine-in services with set menus, à la carte options, dim sum, and high teabuffet services.
- Catering and Banquet Services: Off-premise catering including party packs, buffet catering, private sit-down dining, banquet services, seminar packages, corporate packages, and birthday celebration packages for events held at customer venues.
- E-commerce Takeaway and Delivery: Online ordering platform for takeaway and delivery of signature dishes including suckling pig, Peking duck, premium bento sets, and set menus for collection or delivery to customer locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Regular Ala Carte Buffet - Weekday |
| Unit Pricing | Pay-as-you-go | Regular Ala Carte Buffet - Weekend |
| Unit Pricing | Pay-as-you-go | Premium Ala Carte Buffet at OCBC Centre |
| Unit Pricing | Pay-as-you-go | New Buffet Menu A |
| Unit Pricing | Pay-as-you-go | New Buffet Menu B |
| Unit Pricing | Pay-as-you-go | New Buffet Menu C |
| Unit Pricing | Pay-as-you-go | New Buffet Signature Menu |
| Unit Pricing | Pay-as-you-go | Banquet Menu A |
| Unit Pricing | Pay-as-you-go | Banquet Menu B |
| Unit Pricing | Pay-as-you-go | Banquet Menu C |
| Unit Pricing | Pay-as-you-go | Banquet Menu D |
| Unit Pricing | Pay-as-you-go | Sit Down Set Menu A |
| Unit Pricing | Pay-as-you-go | Sit Down Set Menu B |
| Unit Pricing | Pay-as-you-go | Sit Down Set Menu C |
| Unit Pricing | Pay-as-you-go | Birthday Special Package - Various Tiers |
| Unit Pricing | Pay-as-you-go | 1 for 1 Set Menu Promotion |
| Unit Pricing | Pay-as-you-go | Premium Bento Set in Japanese Lacquer Box |
| Unit Pricing | Pay-as-you-go | Seminar Packages |
| Unit Pricing | Pay-as-you-go | Peking Duck Promotion |
| Unit Pricing | Pay-as-you-go | Live Boston Lobster Promotion |
| Unit Pricing | Pay-as-you-go | Weekend High Tea Buffet |
| Unit Pricing | Pay-as-you-go | Weekend High Tea ALC Buffet |
| Unit Pricing | Pay-as-you-go | GSS Dim Sum Promotion |
| Unit Pricing | Pay-as-you-go | Singapore Heritage Fusion Tasting Menu |
| Unit Pricing | Pay-as-you-go | Lunar New Year Sit Down Menu A |
| Unit Pricing | Pay-as-you-go | Lunar New Year Sit Down Menu B |
| Unit Pricing | Pay-as-you-go | Lunar New Year Sit Down Menu C |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels5 records
Peach Garden Group product offering
Product offeringCore offering
Peach Garden Group runs six Chinese restaurant outlets across Singapore under three concepts (Fine Chinese Dining, Chinese Restaurants, Chinese Casual Dining), serving dine-in customers with Cantonese cuisine, dim sum, set menus, and buffets. It also operates a comprehensive catering and banquet business providing off-premise and on-site catering for weddings, corporate seminars, birthdays, and private events, plus an e-shop for takeaway and delivery orders.
Product overview
Peach Garden Group operates as a multi-outlet Chinese restaurant group in Singapore consisting of six restaurant locations across three service concepts: Fine Chinese Dining (OCBC Centre, The Heeren), Chinese Restaurants (Thomson Plaza), and Chinese Casual Dining (Chinatown Point, The Metropolis, Changi Airport T2). The company offers an integrated hospitality platform including dine-in services, online ordering via e-shop, and a membership loyalty program. Catering services form a major product line with multiple delivery formats: buffet catering (on-site cooking or drop-off), party packs, banquet menus (4 tiers), sit-down set menus (multiple Chinese and standard options), seminar packages, birthday packages, and corporate packages. Premium offerings include Japanese lacquer box bento sets and Lunar New Year special menus. The company also runs rotating promotional campaigns including 1-for-1 set menus, dim sum promotions, and seasonal tasting menus. All products are centered on Cantonese cuisine with emphasis on premium ingredients and culinary expertise.
Differentiator
Problem solved
Functional benefit
Products and services
- Peach Garden Fine Chinese Dining Premium fine dining Cantonese cuisine at OCBC Centre and The Heeren, featuring quality ingredients, culinary expertise, and top-notch service with panoramic views and event capacity up to 380 persons. Targeted at special occasions, weddings, and corporate functions.
- Peach Garden Chinese Restaurants Traditional Chinese restaurant at Thomson Plaza serving traditional classics and modern creations with private suites for intimate gatherings of up to 220 guests. Targets families and groups seeking mid-market Chinese dining.
- Peach Garden Chinese Casual Dining Casual Chinese dining with a relaxed vibe at Chinatown Point, The Metropolis, and Changi Airport T2, offering signature dishes, dim sum menus, and à la carte options for everyday meals and casual celebrations.
- Banquet Menus Formal banquet dining packages in four tiers (A-D) ranging from $650 to $1,200 nett per table for weddings and corporate events, with minimum table requirements. Includes 8-course Chinese banquet menus with in-house AV and event coordination.
- New Buffet Menus (Party Packs & Mini Buffets) Buffet catering packages with on-site cooking or drop-off options, including Menu A (9-Course from $25++), Menu B (10-Course from $30++), Menu C (11-Course from $35++), Signature Menu ($48++), Dim Sum Menu, Vegetarian Menu, and No Pork No Lard options. Party packs for 10 pax from $268++ and mini buffets from $26.80++ per pax.
- Sit Down Set Menus Curated set menus including Chinese Set Menus (A-F) and Sit Down Set Menus (A-C), priced from $108++ to $188++ per person with minimum 10 persons, designed for private sit-down events at customer venues or Peach Garden premises.
- Birthday Celebration Packages 8-course celebration dining packages for birthday events at all Peach Garden outlets, with tiers ranging from $588++ to $1,388++ per table depending on outlet and package tier, plus minimum tables requirements.
- Corporate Packages Customized corporate dining packages for business events, meetings, and team gatherings, available by email or phone inquiry through the dedicated banquet channel.
- Seminar Packages Corporate seminar catering packages with half-day and full-day options at Thomson Plaza ($50++/$80++ per person), OCBC Centre ($58++/$88++), The Metropolis, and The Heeren, with minimum 10 persons. Includes in-house AV equipment and event spaces.
- Premium Bento Sets in Japanese Lacquer Box Premium bento sets served in elegant Japanese lacquer boxes, available in two options (A and B) at $48 nett per set with minimum 8 sets, featuring multi-course Cantonese cuisine for lunch and dinner.
- Peach Garden E-Shop (Takeaway and Delivery) Online ordering platform for takeaway and delivery of signature Chinese dishes including suckling pig, Peking duck, premium bento sets, and set menus for self-collection at restaurant outlets or delivery to customer locations.
Companies that use Peach Garden Group
Customer profileSegments5 records
Ideal customer profiles5 records
Peach Garden Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Peach Garden Group partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
Peach Garden Group competitors and assessment
Company assessmentDirect peers
- Imperial Treasure: Singapore Chinese fine dining group with multiple premium outlets including Cantonese restaurants and banquet facilities. Directly comparable to Peach Garden's fine dining segment at OCBC Centre and The Heeren.
- Crystal Jade: Singapore-headquartered Chinese restaurant chain operating fine dining and casual concepts across Asia. Comparable in cuisine category, fine dining positioning, and brand recognition in the Chinese F&B segment.
- Putien Restaurant: Singapore-headquartered Chinese restaurant chain specializing in Fujian cuisine with outlets across Asia. Comparable as a regional Chinese restaurant chain pursuing similar premium positioning and multi-market expansion strategy.
- Jumbo Group: Listed Singapore restaurant group operating multiple dining concepts and seafood-focused brands domestically and regionally. Comparable in multi-outlet restaurant operations, though with greater geographic diversification.
- Tung Lok Group: Established Singapore Chinese restaurant group operating multiple dining concepts including fine dining, casual dining, and banquet venues. Highly comparable to Peach Garden's multi-concept, multi-outlet Chinese restaurant model with strong banquet capabilities.
- Paradise Group: Singapore-based Chinese restaurant group with a portfolio of dining brands spanning casual to fine dining, plus catering and banquet operations. Directly comparable to Peach Garden in cuisine focus, banquet positioning, and multi-concept structure.
Regional players
- Soup Restaurant: Singapore-listed Chinese heritage restaurant chain. Comparable in cuisine category and Singapore-centric footprint, though with a more focused heritage concept and different brand positioning than Peach Garden.
Broad incumbents
- Din Tai Fung: Global Taiwanese Chinese restaurant chain with strong presence in Singapore. Comparable as a broader incumbent in Chinese dining with established brand, scale advantages, and dim sum/multi-course offerings.
- Hai Di Lao: Global Chinese hotpot chain with significant Singapore presence. Comparable as a large, well-capitalized Chinese dining incumbent pursuing premium service positioning and operating at scale in the same Singapore market.
Others
- Chilli Padi Catering: Singapore-based catering company specializing in Peranakan and Asian cuisines for events. Comparable as an adjacent player in Singapore's premium catering segment where Peach Garden's banquet/catering arm competes for corporate and private event contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Peach Garden Group social profiles
Digital presencePeach Garden Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Peach Garden Group leadership team
Management profileNumber of profiles
Profiles2 records
Peach Garden Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Peach Garden Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Peach Garden Group
What does Peach Garden Group do?
Peach Garden Group runs six Chinese restaurant outlets across Singapore under three concepts (Fine Chinese Dining, Chinese Restaurants, Chinese Casual Dining), serving dine-in customers with Cantonese cuisine, dim sum, set menus, and buffets. It also operates a comprehensive catering and banquet business providing off-premise and on-site catering for weddings, corporate seminars, birthdays, and private events, plus an e-shop for takeaway and delivery orders.
Is Peach Garden Group a public or private company?
Peach Garden Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Peach Garden Group founded?
Peach Garden Group was founded in 2003. It employs 11 to 50 people.
Where is Peach Garden Group based?
Peach Garden Group is headquartered in Singapore, Singapore, in the Asia region.
How does Peach Garden Group make money?
Three revenue lines are on record. Fine Dining Restaurant Operations are the primary driver. The others are catering and Banquet Services and E-commerce Takeaway and Delivery.
Who are Peach Garden Group's main competitors?
Direct peers on record are Imperial Treasure, Crystal Jade, Putien Restaurant, Jumbo Group, Tung Lok Group and Paradise Group. Soup Restaurant is listed as a regional player. Broad incumbents are Din Tai Fung and Hai Di Lao. Chilli Padi Catering is listed as an others.
Does Peach Garden Group have an API?
No public API is recorded for Peach Garden Group.
What industry is Peach Garden Group in?
Peach Garden Group's product category is Chinese Restaurant and Catering Services. Its primary akta.pro industry code is THAFACAA, Fine Dining Restaurants, with a secondary code of CRAHAGAM, Prepared Foods & Catering-Focused Specialty Stores. Its NAICS code is 722511 and its SIC code is 5812.