Cherrybrook Kitchen
Cherrybrook Kitchen is a US direct-to-consumer brand selling allergen-free baking and frosting mixes free from dairy, eggs, peanuts, and tree nuts, manufactured in a dedicated facility and serving food-allergy families and vegan consumers.
- Company typePrivate
- Founded2005
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Cherrybrook Kitchen does
Cherrybrook Kitchen is a US-based direct-to-consumer specialty food brand that sells allergen-free baking mixes and frosting mixes. The company was launched by Patsy Rosenberg after she developed food allergies in 2000, and it is currently owned by Hudson River Foods, a family-owned conglomerate of specialty food brands. Its product portfolio spans approximately 13 SKUs across two lines: Traditional Baking Mixes (containing wheat but free from dairy, eggs, peanuts, and tree nuts) and Gluten Free Baking Mixes (additionally free from wheat). The portfolio includes cake mixes, cookie mixes, brownie mixes, pancake and waffle mixes, and vanilla and chocolate frosting mixes. All products are manufactured in a dedicated dairy-free, egg-free, nut-free, and peanut-free facility located in the Northeast United States, with strict protocols including lot traceability, multiple contaminant tests, and third-party food safety audits. Ingredients are clean-label and non-GMO, using cane sugar, rice flour, sea salt, and cocoa powder.
The company operates a Shopify-powered e-commerce storefront at cherrybrookkitchen.com, selling individual boxes at $4.99-$5.99 and 6-box case bundles at $24.95-$29.95. Shipping is limited to the continental US via UPS Ground, with USPS covering Hawaii, Alaska, Puerto Rico, PO Boxes, and military addresses; no international shipping is offered. There is no subscription model; all purchases are one-time. Marketing channels are primarily organic Instagram, an email newsletter (with a 15% first-order discount), blog content, and participation in allergen-free community events. The company maintains partnerships with multiple food allergy advocacy organizations including FARE, AAFA, KFA, and the Gluten Intolerance Group.
Cherrybrook Kitchen serves two primary customer segments: families and individuals managing food allergies (dairy, egg, peanut, tree nut, and gluten), and plant-based or vegan consumers. The company is privately held with 11-50 employees, headquartered in Castleton On Hudson, New York, with no external venture funding and no disclosed revenue.
Cherrybrook Kitchen firmographics
Firmographics- Name
- Cherrybrook Kitchen
- Legal name
- Cherrybrook Kitchen
- Website
- https://cherrybrookkitchen.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cherrybrook Kitchen is a US direct-to-consumer brand selling allergen-free baking and frosting mixes free from dairy, eggs, peanuts, and tree nuts, manufactured in a dedicated facility and serving food-allergy families and vegan consumers.
- Ownership category
- akta.pro rank
Cherrybrook Kitchen industry classification
Industry- Product category
- Allergen-Free Baking Mixes
- NAICS
- Bread and Bakery Product Manufacturing (31181), Cookie and Cracker Manufacturing (311821)
- SIC
- Bakery Products (2050)
- akta.pro primary industry
- Grain-Based Mixes & Doughs Manufacturing (pancake/waffle mixes, baking mixes, dough bases) (AFAKABAF)
- akta.pro secondary industry
- Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused) (AFAKAAAG)
Keywords
Where Cherrybrook Kitchen is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Cherrybrook Kitchen business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Direct Product Sales: Revenue generated from direct-to-consumer sales of baking mixes and frosting products through their e-commerce website. Products sold as single boxes or in bulk 6-box case packs. One-time purchase model with no subscription component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single Box - Baking Mixes |
| Unit Pricing | Pay-as-you-go | Single Box - Frosting Mixes |
| Unit Pricing | Pay-as-you-go | 6-Box Case - Baking Mixes |
| Unit Pricing | Pay-as-you-go | 6-Box Case - Frosting Mixes |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Cherrybrook Kitchen product offering
Product offeringCore offering
Cherrybrook Kitchen manufactures and sells allergen-free baking mixes and frosting mixes that are free from milk, eggs, peanuts, and tree nuts, with a separate gluten-free product line. The company sells through its own Shopify-powered direct-to-consumer e-commerce store in single boxes and 6-box bulk cases, shipping within the continental United States. The company is a brand under parent conglomerate Hudson River Foods.
Product overview
Cherrybrook Kitchen offers allergen-free baking mixes through a dual product line: Traditional Style Baking Mixes (containing wheat) and Gluten-Free Baking Mixes. The portfolio includes cake mixes (yellow, chocolate), cookie mixes (sugar, chocolate chip), brownie mixes, pancake/waffle mixes, and frosting mixes (vanilla, chocolate). Products are free from the top 8 allergens: dairy, eggs, peanuts, tree nuts, wheat (in gluten-free line), and are suitable for vegans. All products are manufactured in a dedicated dairy-free, egg-free, nut-free, and peanut-free facility. The company is owned by Hudson River Foods.
Differentiator
Problem solved
Functional benefit
Products and services
- Traditional Yellow Cake Mix A light and sweet yellow cake mix with vanilla that pairs with chocolate and vanilla frostings. Contains wheat but is free from dairy, eggs, peanuts, and tree nuts. Sold as a single box priced at $5.99.
- Traditional Sugar Cookie Mix Old-fashioned butter-flavored sugar cookies made without actual butter. Suitable for those with dairy, egg, and nut allergies. Contains wheat. Sold as a single box priced at $5.99.
- Traditional Fudge Brownie Mix Super-rich fudge brownie mix made with non-dairy chocolate chips. Free from dairy, eggs, peanuts, and tree nuts. Contains wheat. Sold as a single box priced at $5.99.
- Traditional Chocolate Cake Mix Decadent, rich, moist chocolate cake made with all-natural cocoa powder and chocolate chips. Free from dairy, eggs, peanuts, and tree nuts. Contains wheat. Sold as a single box priced at $5.99.
- Traditional Chocolate Chip Cookie Mix Chocolate chip cookies made with all-natural vanilla and chocolate chips. Peanut-free, nut-free, dairy-free, and egg-free. Contains wheat. Sold as a single box priced at $5.99.
- Gluten Free Yellow Cake Mix Light, airy, and moist yellow cake mix sweetened with vanilla. Gluten-free, dairy-free, egg-free, nut-free, and peanut-free. Sold as a single box priced at $5.99.
- Gluten Free Sugar Cookie Mix Sugar cookies with a balanced blend of sugars. Gluten-free, dairy-free, egg-free, nut-free, and peanut-free. Sold as a single box priced at $5.99.
- Gluten Free Fudge Brownie Mix Rich and fudgy brownies that are chewy and dense. Gluten-free, dairy-free, egg-free, nut-free, and peanut-free. Sold as a single box priced at $5.99.
- Gluten Free Chocolate Cake Mix Rich, moist allergy-friendly chocolate cake that is also gluten-free. Free from top 8 allergens including gluten. Sold as a single box priced at $5.99.
- Gluten Free Chocolate Chip Cookie Mix Soft and chewy gluten-free chocolate chip cookies. Gluten-free, dairy-free, egg-free, nut-free, and peanut-free. Sold as a single box priced at $5.99.
- Gluten Free Pancake and Waffle Mix Pancake and waffle mix suitable for those with gluten, dairy, egg, peanut, and tree nut allergies. Free from top 8 allergens.
- Vanilla Frosting Mix Allergen-free vanilla frosting made with all-natural vanilla. Dairy-free, egg-free, nut-free, and peanut-free. Can be used on any cake or cookie. Sold as a single box priced at $4.99.
- Chocolate Frosting Mix Rich allergen-free chocolate frosting mix suitable for any flavor cake, cookies, or brownies. Free from top 8 allergens. Sold as a single box priced at $4.99.
- 6-Box Case Bundles Multi-pack bulk bundles of 6 boxes available for most mixes (Gluten Free Fudge Brownie, Yellow Cake, Sugar Cookie, Chocolate Chip Cookie, Chocolate Cake, Traditional Fudge Brownie) and frostings (Vanilla, Chocolate), offering volume pricing at discounted rates ($24.95 for frostings, $29.95 for baking mixes).
Quantifiable outcome
- 99% of materials brought into the facility are recycled
- +1 more outcomes
Companies that use Cherrybrook Kitchen
Customer profileSegments2 records
Ideal customer profiles2 records
Cherrybrook Kitchen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
Cherrybrook Kitchen partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Food Allergy Research & Education (FARE)coreCherrybrook Kitchen actively supports FARE, a leading organization dedicated to food allergy research, education, and advocacy. This partnership aligns with the company's mission to serve the food allergy community.
- Asthma and Allergy Foundation of America (AAFA)coreCherrybrook Kitchen supports AAFA, an organization providing resources and advocacy for people with asthma and allergies. Partnership supports education and awareness initiatives.
- Kids With Food Allergies (KFA)coreCherrybrook Kitchen supports KFA, which provides resources and community for families managing food allergies in children. Partnership includes logo placement on company website.
- Gluten Intolerance GroupcoreCherrybrook Kitchen supports the Gluten Intolerance Group, an organization providing gluten-free certification and education. Logo displayed on company website.
- Allergic Girl Sloane MillerminorCherrybrook Kitchen supports Allergic Girl Sloane Miller, an allergy advocate and author. Partnership supports allergy awareness and education initiatives.
- Camp CeliacminorCherrybrook Kitchen supports Camp Celiac, a camp for children with celiac disease. Partnership supports the celiac community.
- Hudson River FoodscoreCherrybrook Kitchen is owned by Hudson River Foods, a conglomerate of specialty food brands focused on sustainable manufacturing with locally-sourced, all-natural ingredients. Hudson River Foods also owns European Gourmet, Tempt (Living Harvest), HealthyToGo (ToGo Brands), Dancing Deer, and Hodgson Mill brands.
- European Gourmet (sister brand)minorSister brand under Hudson River Foods portfolio. Referenced alongside other specialty food brands on Cherrybrook Kitchen's website.
- Tempt / Living Harvest (sister brand)minorSister brand under Hudson River Foods portfolio. Referenced alongside other specialty food brands on Cherrybrook Kitchen's website.
- HealthyToGo / ToGo Brands (sister brand)minorSister brand under Hudson River Foods portfolio. Referenced alongside other specialty food brands on Cherrybrook Kitchen's website.
- Dancing Deer (sister brand)minorSister brand under Hudson River Foods portfolio. Referenced alongside other specialty food brands on Cherrybrook Kitchen's website.
- Hodgson Mill (sister brand)minorSister brand under Hudson River Foods portfolio. Referenced alongside other specialty food brands on Cherrybrook Kitchen's website.
- ShopifycoreShopify powers Cherrybrook Kitchen's e-commerce website, providing the platform for online sales, payment processing, checkout, and order management.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Cherrybrook Kitchen competitors and assessment
Company assessmentBroad incumbents
- Pillsbury (General Mills): Pillsbury is a mass-market baking brand (mixes, refrigerated doughs) with growing allergen-friendly extensions. A scaled broad incumbent whose retail dominance and supply chain efficiency dwarf specialty allergen-free peers like Cherrybrook.
- Betty Crocker (General Mills): Betty Crocker is a mass-market baking mix brand under General Mills with growing gluten-free and allergen-friendly lines. Massive retail presence and trade marketing budget compete for the same shelf space and home-baking consumer.
Direct peers
- Bob's Red Mill: Bob's Red Mill produces gluten-free flours, baking mixes, and pantry staples widely available at retail. Comparable as a baking mix manufacturer with deep allergen-free and gluten-free assortment, competing for the same family baking and dietary-restricted consumer.
- Simple Mills: Simple Mills makes almond flour-based crackers, cookies, and baking mixes marketed as naturally free from many allergens and clean-label. Direct overlap with Cherrybrook Kitchen in the allergen-friendly baking mix category, targeting similar health-conscious and dietary-restricted consumers through DTC and retail channels.
- King Arthur Baking Company: King Arthur sells a broad line of baking mixes including gluten-free and allergen-friendly options through both retail and DTC. Comparable product format (boxed baking mixes), overlapping customer base of home bakers, and similar focus on quality and recipe performance make it a direct competitor in the mix aisle.
- Cup4Cup (by King Arthur): Cup4Cup is a gluten-free flour and baking mix brand acquired by King Arthur, designed as a 1:1 wheat flour substitute. Direct competition in gluten-free home baking for households that need to replace wheat in standard recipes.
- Krusteaz: Krusteaz is a branded baking mix company (pancake, muffin, brownie mixes) sold primarily through grocery retail. Comparable product format (boxed dry mixes) and family-baking use cases; competes in adjacent but overlapping allergen-friendly mix segments.
- Miss Jones Baking Co. Miss Jones Baking sells organic and allergy-conscious baking mixes and frostings (cookies, cakes, frostings). Comparable boxed mix format with allergy-friendly and clean-label positioning, distributed through retail and DTC.
Emerging players
- Partake Foods: Partake Foods makes allergen-free (top-8 free) cookies and baking mixes targeted at families managing food allergies. Strong overlap in allergen-free positioning and target consumer; smaller scale and earlier-stage brand but expanding retail distribution.
Others
- Hodgson Mill: Hodgson Mill is a sister brand under Hudson River Foods producing baking mixes, flours, and pantry staples. Internal portfolio peer that shares manufacturing and distribution infrastructure with Cherrybrook Kitchen and offers comparable mix categories (gluten-free, whole grain) through broader retail and DTC channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Cherrybrook Kitchen social profiles
Digital presenceCherrybrook Kitchen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cherrybrook Kitchen leadership team
Management profileNumber of profiles
Profiles2 records
Cherrybrook Kitchen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cherrybrook Kitchen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cherrybrook Kitchen
What does Cherrybrook Kitchen do?
Cherrybrook Kitchen manufactures and sells allergen-free baking mixes and frosting mixes that are free from milk, eggs, peanuts, and tree nuts, with a separate gluten-free product line. The company sells through its own Shopify-powered direct-to-consumer e-commerce store in single boxes and 6-box bulk cases, shipping within the continental United States. The company is a brand under parent conglomerate Hudson River Foods.
Is Cherrybrook Kitchen a public or private company?
Cherrybrook Kitchen is a private company. It is classified as corporate owned and is currently operating.
When was Cherrybrook Kitchen founded?
Cherrybrook Kitchen was founded in 2005. It employs 11 to 50 people.
Where is Cherrybrook Kitchen based?
Cherrybrook Kitchen is headquartered in New York, United States, in the North America region.
How does Cherrybrook Kitchen make money?
One revenue line is on record: direct Product Sales.
Who are Cherrybrook Kitchen's main competitors?
Broad incumbents on record are Pillsbury (General Mills) and Betty Crocker (General Mills). Direct peers are Bob's Red Mill, Simple Mills, King Arthur Baking Company, Cup4Cup (by King Arthur), Krusteaz and Miss Jones Baking Co.. Partake Foods is listed as an emerging player. Hodgson Mill is listed as an others.
Does Cherrybrook Kitchen have an API?
No public API is recorded for Cherrybrook Kitchen.
What industry is Cherrybrook Kitchen in?
Cherrybrook Kitchen's product category is Allergen-Free Baking Mixes. Its primary akta.pro industry code is AFAKABAF, Grain-Based Mixes & Doughs Manufacturing (pancake/waffle mixes, baking mixes, dough bases), with a secondary code of AFAKAAAG, Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused). Its NAICS code is 31181 and its SIC code is 2050.