HANATABA
HANATABA operates Tender, a low-code real-time synchronization platform that lets engineering teams build custom online event and communication experiences with CRDT-based state sharing, automated workflows, and bundled AI features, sold via tiered SaaS subscriptions to Japanese organizations.
- Company typePrivate
- Founded-
- HeadquartersFukuoka, Japan
- Headcount—
- GTM typeB2B
- OfferingSoftware
What HANATABA does
HANATABA (株式会社HANATABA) is a privately held Japanese software company headquartered in Kitakyushu, Fukuoka Prefecture, that develops and operates "Tender" (tender.party), a real-time synchronization communication platform targeted at engineering teams and organizations running online events. The platform abstracts complex real-time infrastructure — WebSocket transport, CRDT-based state synchronization via Y.js, and a React-based DSL — into a low-code framework that customers can deploy via a single line of script-tag code, enabling custom video/communication experiences without full-scratch development. Bundled features include an automated workflow progression engine that triggers post-meeting tasks (surveys, document distribution) and applied AI capabilities covering FAQ chat, in-call conversational assistance, and facial-expression analysis for engagement measurement.
The business operates a tiered SaaS subscription model with Standard (up to 10 users), Professional (up to 50 users), and Enterprise (unlimited users) plans, all priced on a quote basis rather than publicly disclosed, supported by a free trial routed through a contact form. Go-to-market combines a self-service/PLG surface (single-line code embed, developer-oriented content) with a consultative sales motion for higher tiers, targeting Japanese-domestic customers across use cases such as online examinations, study groups, enterprise meetings, and customer service operations. The company is founder-led, with Shibata Keisuke (柴田 啓祐) serving as Representative Director, and shows no disclosed institutional funding, parent company, partnerships, acquisitions, or geographic expansion beyond Japan in the available data.
HANATABA firmographics
Firmographics- Name
- HANATABA
- Legal name
- 株式会社HANATABA
- Website
- https://tender.party
- Company type
- Private
- Operating status
- Operating
- Short description
- HANATABA operates Tender, a low-code real-time synchronization platform that lets engineering teams build custom online event and communication experiences with CRDT-based state sharing, automated workflows, and bundled AI features, sold via tiered SaaS subscriptions to Japanese organizations.
- Ownership category
- akta.pro rank
HANATABA industry classification
Industry- Product category
- Real-time Communication Platform
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Collaboration & Unified Communications Management (UCaaS/VoIP) (BPAEABAK)
- akta.pro secondary industries
- Unified Communications (UCaaS) Apps (BPAMACAE), Mobile App Development Platforms (MADP) (HDAEAKAD)
Keywords
Where HANATABA is headquartered
LocationHeadquarters
- HQ city
- Fukuoka
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
HANATABA business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Subscription (Platform Licensing): Three tiered subscription plans (Standard, Professional, Enterprise) offering real-time synchronization, workflow automation, and customization features. Pricing is quote-based and not publicly disclosed, suggesting enterprise-grade sales motion with per-plan feature differentiation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard — Small teams and individuals, up to 10 users with basic workflow automation and real-time sync |
| Subscription | Monthly | Professional — Mid-size businesses, up to 50 users with advanced workflow automation and extended customization |
| Subscription | Monthly | Enterprise — Large organizations, unlimited users with full workflow automation and complete customization |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
HANATABA product offering
Product offeringCore offering
HANATABA develops and operates Tender, a real-time synchronization communication platform for online events. The platform uses CRDT technology (Y.js) and a React-based DSL to let developers build customizable online communication experiences with a single line of code, automating workflow progression (e.g., post-meeting document sharing, surveys) and embedding AI features such as chat assistance, in-call AI, and facial recognition.
Product overview
HANATABA operates as a company with its core product being the Tender platform — a real-time synchronization communication platform. Tender unifies online communication and business workflows through real-time synchronization technology, enabling developers to build customizable online event solutions with minimal code. The platform offers automated workflow execution, AI integration capabilities, and supports use cases including online examinations, study groups, and business communications. Pricing tiers include Standard (up to 10 users), Professional (up to 50 users), and Enterprise (unlimited users).
Differentiator
Problem solved
Functional benefit
Products and services
- Tender Tender is a real-time synchronization communication platform that enables engineering teams to design online event and communication experiences through a React-based DSL with one-line code deployment. It bundles a CRDT-powered global state store, an auto-progression engine that triggers post-meeting tasks (e.g., survey distribution, document sharing), and AI features including FAQ chat, in-call AI assistant, and facial recognition for engagement analysis.
Quantifiable outcome
- 80% cost reduction compared to full-scratch development
- +2 more outcomes
Companies that use HANATABA
Customer profileSegments3 records
Ideal customer profiles3 records
HANATABA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature6 records
HANATABA partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights3 records
HANATABA competitors and assessment
Company assessmentDirect peers
- Agora: Agora provides real-time engagement SDKs (video, voice, messaging) with a similar API-first, low-code-ish developer model. Both target engineering teams building custom real-time communication experiences and compete for the same developer mindshare globally.
- Daily.co: Daily provides a real-time video and audio SDK with low-code embed primitives and API-first design, targeting developers building custom online event and collaboration experiences. Overlaps directly with Tender's core offering of customizable real-time communication infrastructure.
- LiveKit: LiveKit is an open-source WebRTC-based real-time platform with low-code components and a developer-focused SDK approach. Both emphasize customizable real-time experiences and target engineering teams integrating video/sync into their own applications.
- SkyWay (NTT Communications / NTT): SkyWay is a real-time video/Signaling SDK platform provided by NTT in Japan. It is directly named in Tender's competitive comparison table as the closest alternative for embedding video/real-time into web applications, making it the most directly comparable Japanese competitor.
- 100ms: 100ms offers a real-time video/audio/sync SDK with pre-built components for online events and interactive experiences. Both compete for engineering teams building event/learning/collaboration products with embedded video and real-time state.
Broad incumbents
- Twilio Video (Programmable Video): Twilio's Programmable Video provides real-time video APIs for developers building custom communication experiences. While broader in scope (CPaaS), it overlaps with Tender on real-time video infrastructure for embedded use cases.
- Zoom Video SDK: Zoom's Video SDK offers raw video infrastructure for embedding into custom apps, sitting as a BROAD_INCUMBENT relative to Tender. Tender explicitly positions itself against Zoom's core conferencing platform; Zoom SDK competes at the infrastructure layer beneath tools like Tender.
- Vonage Video API (formerly TokBox/OpenTok): Vonage Video API delivers WebRTC-based video and messaging APIs for embedding real-time communication. While part of a broader CPaaS suite, the Video API directly overlaps with Tender's developer-first real-time communication offering.
Emerging players
- Whereby: Whereby offers embeddable video meetings with developer-friendly customization, focusing on simple integration of video into web apps. While more limited in CRDT sync and AI features, it overlaps with Tender's embed-into-any-app value proposition.
- Dyte: Dyte provides developer-focused video and real-time engagement SDKs with embedded UI components, targeting similar developer personas as Tender. While smaller, it pursues a comparable low-code, API-first wedge in the real-time communication stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
HANATABA financial estimates
Financial estimateRevenue estimate
Valuation estimate
HANATABA leadership team
Management profileNumber of profiles
Profiles1 record
HANATABA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HANATABA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HANATABA
What does HANATABA do?
HANATABA develops and operates Tender, a real-time synchronization communication platform for online events. The platform uses CRDT technology (Y.js) and a React-based DSL to let developers build customizable online communication experiences with a single line of code, automating workflow progression (e.g., post-meeting document sharing, surveys) and embedding AI features such as chat assistance, in-call AI, and facial recognition.
Is HANATABA a public or private company?
HANATABA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was HANATABA founded?
HANATABA was founded in -1.
Where is HANATABA based?
HANATABA is headquartered in Fukuoka, Japan, in the Asia region.
How does HANATABA make money?
One revenue line is on record: saaS Subscription (Platform Licensing).
Who are HANATABA's main competitors?
Direct peers on record are Agora, Daily.co, LiveKit, SkyWay (NTT Communications / NTT) and 100ms. Broad incumbents are Twilio Video (Programmable Video), Zoom Video SDK and Vonage Video API (formerly TokBox/OpenTok). Emerging players are Whereby and Dyte.
Does HANATABA have an API?
Yes. Tender provides API integration capabilities that enable connection with existing systems. Developers can add the platform via a single line of code using a script embed (<script src="https://tender.party/id=xxxxxxxx">), and leverage API calls to integrate with existing enterprise systems and workflows.
What industry is HANATABA in?
HANATABA's product category is Real-time Communication Platform. Its primary akta.pro industry code is BPAEABAK, Collaboration & Unified Communications Management (UCaaS/VoIP), with a secondary code of BPAMACAE, Unified Communications (UCaaS) Apps. Its NAICS code is 541511 and its SIC code is 7372.