United Concerts

What United Concerts does

Firmographic data describes United Concerts as a Salt Lake City-based local concert promoter founded in 1972 with 11-50 employees (website: uconcerts.com). However, all source-attributed product, partnership, technology, revenue, and customer data describes an online gambling platform branded 188BET, established in 2006 and operating at jointhepact.com. This labeling discrepancy is material: the substantive analysis below is grounded in the source-attributed data, which describes an online gambling operation rather than a concert promotion business.

Based on the source-attributed data, the platform serves Indonesian and broader Asian consumer markets (18+) via a direct-to-consumer model with three integrated product lines: live casino games (baccarat, roulette, sicbo, dragon tiger, blackjack, poker) streamed from seven international providers (XJ Live, Evolution Gaming, Sexy Baccarat, DB Live, Asia Gaming, Pragmatic Play, Ezugi); sportsbook betting across football, basketball, badminton, and F1 racing; and slot games with monthly tournaments in partnership with Pragmatic Play, Habanero, and Spadegaming. A dedicated mobile application for Android and iOS complements the web-based platform.

Revenue is generated transactionally from betting margins and house edge across casino, sportsbook, and slot products. The technology stack integrates a broad range of local payment methods (DANA, OVO, GoPay, LinkAja, Shopee Pay, DokuWallet, Sakuku, QR Pay, and local bank transfers) and is accessible via desktop browser, mobile browser, and native apps. Distribution relies on the company website, affiliate/referral programs, and a 2024 FC Bayern Munich regional sponsorship. International gambling licensing and a regulated 18+ age requirement are noted as core operational constraints.

Name

United Concerts

Legal name

188BET

Website

https://uconcerts.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

United Concerts' source-attributed data describes an online gambling platform established in 2006, offering live casino, sportsbook betting, and slot games across multiple international providers to Indonesian and broader Asian consumer markets via web and mobile applications.

Ownership category

akta.pro rank

Product category

Concert Promotion

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (71132)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Concert & Tour Promoters (MPAIAFAA)

akta.pro secondary industry

Touring Concert Promoters & Presenters (MPAGAAAA)

Keywords

• Concert promotion
• Live event promotion
• Ticket sales
• Event management
• Concert booking

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Online Gambling Services: Revenue generated from online gambling activities including live casino games, sportsbook betting, and slot game offerings. Customers place bets and wagers on various games and sporting events, with the platform taking a commission or house edge on each transaction.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

United Concerts operates as a local concert and live event promoter based in Salt Lake City, Utah. The company organizes, promotes, and manages concerts and live entertainment events for the regional market.

Product overview

188BET is an online gambling platform launched in 2006, offering a unified gaming ecosystem comprising three main product lines: Live Casino (real-time streaming casino games across multiple international providers), Sportsbook (sports betting including football, basketball, badminton, and F1), and Slot Game Online (digital slot machines with monthly tournaments). The platform also provides a mobile application for Android and iOS devices, enabling access across desktop, tablet, and mobile browsers.

Differentiator

Problem solved

Functional benefit

Products and services

• Concert and Live Event Promotion Local concert and live event promotion services organizing and managing live music and entertainment events in the Salt Lake City region for consumer audiences. The service covers the promotion, organization, and likely ticketing of concerts featuring touring and local artists at venues in the regional market.

Quantifiable outcome

• 100+ games available including 21 popular world games from DB Live alone

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and major.

• FC Bayern MunichcoreGTM or Marketing Partner · 1 January 2024188BET serves as Regional Official Sponsor of FC Bayern Munich football club. This sponsorship provides brand visibility in European sports markets and establishes credibility as an international gambling platform. The partnership aligns with 188BET's sportsbook offerings.
• XJ LivecoreTechnology or IntegrationLeading live casino provider featured on 188BET platform offering baccarat, sicbo, dragon-tiger, roulette, and diverse table games. Most popular provider among 188BET players with high-quality gaming experience.
• Evolution GamingcoreTechnology or IntegrationInternational live casino provider offering Western casino-themed experiences with Asian and Western table game variants. Known for premium quality streaming and diverse game selection.
• Sexy BaccaratmajorTechnology or IntegrationLive casino provider offering unique Las Vegas-style gaming experience with entertainers. Offers baccarat, extra sicbo, dragon tiger, roulette, and sedie games with high-quality production.
• DB LivecoreTechnology or IntegrationHigh-level live casino provider, newest on 188BET platform. Evaluated as potentially the best current live casino with 21 popular world games, superior graphics, game completeness, and theme design.
• Asia GamingcoreTechnology or IntegrationEstablished in 2012, this provider pioneered video streaming casino to global audiences. Longest track record among providers with quality games and trusted service. One of the foundational live casino providers on 188BET.
• Pragmatic PlaycoreTechnology or IntegrationModern live casino provider exclusively available on 188BET. Offers innovative games including Mega Wheel, Mega Sicbo, Vegas Bell Bonanza, Sweet Bonanza Candyland. Also provides slot games and monthly slot tournaments.
• Pragmatic Play (Slots)coreTechnology or IntegrationMajor slot game provider partnering with 188BET for monthly slot tournaments. Known for popular online slot titles and consistent tournament offerings.
• HabaneromajorTechnology or IntegrationSlot game provider featured in 188BET's monthly slot tournament program alongside Pragmatic Play and Spadegaming.
• SpadegamingmajorTechnology or IntegrationSlot game provider participating in 188BET's monthly slot tournaments. Part of the tournament ecosystem with Pragmatic Play and Habanero.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Jam Productions: Jam Productions is a long-standing independent concert promoter operating across several U.S. Midwest markets. It is directly comparable to United Concerts as a similarly sized, privately held, multi-decade independent promoter competing against national consolidators.
• C3 Presents: C3 Presents is a Texas-based independent concert promoter best known for Austin City Limits Music Festival. Comparable to United Concerts as an independent promoter scaling through both touring events and festival formats.
• Goldenvoice: Goldenvoice is a Southern California concert promoter (Coachella, Stagecoach). It is comparable to United Concerts as a similarly positioned independent promoter, now operating under AEG Presents but historically a direct peer in the indie-promoter category.
• I.M.P. I.M.P. is an independent concert promoter operating the 9:30 Club and other venues in the Washington, D.C. area. Comparable to United Concerts as a privately held independent promoter combining venue programming with regional touring promotion.

Others

• United Talent Agency: United Talent Agency is one of the largest talent agencies, representing many artists booked by concert promoters. It is adjacent rather than directly competitive, but its artist-representation business directly influences which promoters secure content, making UTA a relevant ecosystem counterparty to United Concerts.

Regional players

• Another Planet Entertainment: Another Planet Entertainment is a Salt Lake City–based independent concert promoter and venue operator. It is the closest direct geographic competitor to United Concerts, operating in the same market with a similar independent-promoter model.

Broad incumbents

• Live Nation Entertainment: Live Nation is the largest global concert promoter, venue operator, and ticketing provider. It competes with local promoters like United Concerts by controlling artist routing, ticketing, and venue economics, and represents the dominant incumbent whose scale pressures smaller independents.
• AEG Presents: AEG Presents is the second-largest North American concert promoter and part of Anschutz Entertainment Group. It competes head-to-head with Live Nation for tours and venues, and represents the same structural competitive pressure on local promoters such as United Concerts.
• MSG Entertainment: MSG Entertainment operates iconic venues (Madison Square Garden, Radio City Music Hall, The Beacon) and books concerts across its portfolio. It is comparable as a venue-anchored promoter competing for top-tier tours that would otherwise flow through independent local promoters.
• Ryman Hospitality Properties: Ryman Hospitality owns the Grand Ole Opry and Ryman Auditorium brands and operates a network of entertainment venues and a hospitality business. It is a broader incumbent that combines venue operations with promoter-style programming, overlapping with United Concerts' promoter-and-venue ecosystem.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks3 records

Key highlights4 records

Customer concentration

• Xx.com/utconcerts
• Facebookfacebook.com/utconcerts
• LinkedInlinkedin.com/company/united-concerts

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Concerts