One Disease
One Disease at a Time is a Sydney-based non-profit initiative that uses a free educational website and referral directory to reduce gambling-related harm in Australia, serving affected individuals, families, and young Australians by connecting them to national support services.
- Company typePrivate
- Founded2010
- HeadquartersSydney, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What One Disease does
One Disease at a Time is a Sydney-based non-profit initiative founded in 2010 with 11–50 employees, dedicated to tackling gambling addiction and reducing gambling-related harm in Australia. The organisation positions itself around a single thesis: Australia has the highest gambling losses per capita in the world, with approximately 200,000 poker machines (nearly 20% of the global installed base), $25 billion lost annually, and over 500,000 Australians directly affected plus 5–8 family members impacted per problem gambler.
The company's product surface is a free, digital-only content and referral platform delivered through 1disease.org. Its core offerings comprise four interlinked assets: an Educational Content Platform (a blog of evidence-based articles authored by credentialed contributors including Dr. Lachlan Reid, Dr. Eleanor Hayes, and Michael Thornton); a Gambling Self-Test tool for self-assessment of gambling-related harm; a Prevention Tips resource providing evidence-based harm-reduction strategies; and a Find Help service directory that routes users to free national support infrastructure including the National Gambling Helpline (1800 858 858), Gamblers Anonymous, Gam-Anon, Family Drug Support, and the BetStop self-exclusion register. The organisation does not develop proprietary technology products, operates no mobile app, exposes no API, and reports no AI/ML capabilities.
One Disease operates as a non-profit initiative funded through grants or initiative funding rather than commercial revenue generation. All resources are provided free of charge to end users, with no pricing, subscription, or contract model. Go-to-market is community-led and content-driven, relying on the website, blog content marketing, and referral pathways into national support services. Its served customer base is broadly distributed across Australians experiencing gambling harm — individuals struggling with gambling addiction, affected family members and friends, young Australians (18–34) exposed to sports betting advertising, and the general public — with no named institutional customers, logos, or revenue-generating segments.
One Disease firmographics
Firmographics- Name
- One Disease
- Legal name
- One Disease at a Time
- Website
- https://1disease.org
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- One Disease at a Time is a Sydney-based non-profit initiative that uses a free educational website and referral directory to reduce gambling-related harm in Australia, serving affected individuals, families, and young Australians by connecting them to national support services.
- Ownership category
- akta.pro rank
One Disease industry classification
Industry- Product category
- Gambling Harm Support Services
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420), Other Individual and Family Services (624190), Social Assistance (624)
- SIC
- Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Responsible Gambling & Player Protection Solutions (MPAEACAJ)
Keywords
Where One Disease is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Markets served
One Disease business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Non-profit initiative: One Disease operates as a non-profit initiative dedicated to tackling gambling addiction in Australia. The organization appears to be funded through initiative/grant funding rather than commercial revenue generation, as all services and resources are provided free of charge to users.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
One Disease product offering
Product offeringCore offering
One Disease is a non-profit initiative that provides free, evidence-based educational content, self-assessment tools, prevention strategies, and a referral directory to help Australians affected by gambling addiction and related harm. The organization does not deliver clinical treatment itself but connects users to free confidential support services such as the National Gambling Helpline (1800 858 858) and the BetStop self-exclusion register. All resources are delivered digitally via the 1disease.org website at no cost to users.
Product overview
One Disease is a non-profit initiative dedicated to tackling gambling addiction in Australia through an educational content platform. The organization provides a suite of resources including an educational content platform (blog with articles by clinical psychologists and researchers), a gambling self-test tool, prevention tips resources, and a Find Help service connecting users to support resources including the National Gambling Helpline. The offering is a single unified educational and support resource focused on awareness, prevention, and recovery support for gambling addiction.
Differentiator
Problem solved
Functional benefit
Products and services
- Educational Content Platform (Blog) Free online library of evidence-based articles and research summaries about gambling addiction psychology, neuroscience, treatment options, mental health co-occurring issues, and recovery strategies, intended for Australians affected by gambling harm and their families.
- Gambling Self-Test Free interactive self-assessment tool that allows individuals to evaluate their gambling behaviour and determine whether they may be experiencing gambling-related harm, intended for Australian adults concerned about their own or a loved one's gambling.
- Prevention Tips Resources Free evidence-based prevention strategies and practical tips to help individuals stay in control of their gambling, covering setting budgets and time limits, understanding odds and the gambler's fallacy, recognising near-miss effects, and finding alternative activities.
- Find Help Services (Support Directory) Free directory and referral service linking individuals in Australia to confidential gambling support services including the 24/7 National Gambling Helpline (1800 858 858), state-based Gambler's Help services, Gamblers Anonymous, Gam-Anon, Family Drug Support, and the BetStop national self-exclusion register.
Quantifiable outcome
- Provides 24/7 free confidential support through national services
- +1 more outcomes
Companies that use One Disease
Customer profileSegments4 records
Ideal customer profiles3 records
One Disease technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
One Disease partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights4 records
One Disease competitors and assessment
Company assessmentBroad incumbents
- Headspace: National youth mental health foundation providing digital and in-person services for 12-25 year olds. Broad incumbent and the dominant entry point for the young-Australian segment One Disease identifies as at rising risk from sports betting advertising.
- Lifeline Australia: 24/7 national crisis-support helpline covering mental health and suicide prevention, frequently referenced for gambling-related crises. Broad incumbent because it addresses a much wider portfolio of crises but overlaps with One Disease's bottom-of-funnel referrals for suicidal or acutely distressed gamblers.
- Beyond Blue: Major Australian mental health organisation providing information, forums, and referrals including for co-occurring depression and anxiety with gambling harm. Broad incumbent with a wider mental health mandate, comparable because One Disease's content integrates mental health pathways (depression, anxiety) with gambling harm and crosses-referral overlap is meaningful.
Direct peers
- Gamblers Anonymous Australia: Peer-support fellowship running meetings and resources for people with gambling problems across Australia. Direct peer in the same consumer-facing gambling harm space, offering an alternative support channel that One Disease cross-refers users to.
- Relationships Australia: National provider of counselling including financial and gambling-related counselling for individuals, couples, and families. Comparable because it serves the same affected-person and family-member segments through counselling (a service One Disease only refers into) across Australia.
- Gambling Help Online (Turning Point): Australian government-funded online gambling counselling and support service delivering self-assessment, chat/phone counselling, and recovery resources. Closest direct peer because it competes for the same Australian gambling-harm audience with a near-identical mix of digital self-help tools, self-tests, and referrals to helplines.
- Victorian Responsible Gambling Foundation: Statutory authority that funds and delivers gambling harm prevention, education, and research across Victoria. Directly comparable to One Disease because both publish evidence-based content, run prevention campaigns, and serve affected individuals and families, with overlapping referral pathways to counselling services.
Emerging players
- BetStop: Australian government's National Self-Exclusion Register enabling people to exclude themselves from all licensed wagering providers. Emerging player with partial overlap — One Disease promotes BetStop as a bottom-of-funnel action, so they are partly complementary and partly substitutable as the funnel owner for gambling-harm action.
- National Gambling Helpline (operated by state services): Free 24/7 national helpline (1800 858 858) that One Disease cross-promotes; comparable because it is the primary crisis/clinical funnel for problem gamblers and a natural substitute if a user bypasses One Disease's content and goes directly to counselling.
Others
- Australian Communications and Media Authority (ACMA): Federal regulator enforcing illegal offshore gambling services and gambling advertising rules in Australia. Adjacent ecosystem participant whose policy decisions directly shape the size of the problem One Disease addresses and the demand for responsible-gambling content.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
One Disease social profiles
Digital presenceOne Disease financial estimates
Financial estimateRevenue estimate
Valuation estimate
One Disease leadership team
Management profileNumber of profiles
Profiles4 records
One Disease funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
One Disease M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about One Disease
What does One Disease do?
One Disease is a non-profit initiative that provides free, evidence-based educational content, self-assessment tools, prevention strategies, and a referral directory to help Australians affected by gambling addiction and related harm. The organization does not deliver clinical treatment itself but connects users to free confidential support services such as the National Gambling Helpline (1800 858 858) and the BetStop self-exclusion register. All resources are delivered digitally via the 1disease.org website at no cost to users.
Is One Disease a public or private company?
One Disease is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was One Disease founded?
One Disease was founded in 2010. It employs 11 to 50 people.
Where is One Disease based?
One Disease is headquartered in Sydney, Australia, in the Oceania region.
How does One Disease make money?
One revenue line is on record: non-profit initiative.
Who are One Disease's main competitors?
Broad incumbents on record are Headspace, Lifeline Australia and Beyond Blue. Direct peers are Gamblers Anonymous Australia, Relationships Australia, Gambling Help Online (Turning Point) and Victorian Responsible Gambling Foundation. Emerging players are BetStop and National Gambling Helpline (operated by state services). Australian Communications and Media Authority (ACMA) is listed as an others.
Does One Disease have an API?
No public API is recorded for One Disease.
What industry is One Disease in?
One Disease's product category is Gambling Harm Support Services. Its primary akta.pro industry code is MPAEACAJ, Responsible Gambling & Player Protection Solutions. Its NAICS code is 621420 and its SIC code is 8090.