Black Label Home

Name

Black Label Home

Legal name

Black Label Home, LLC

Website

https://blhcollection.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Causeway Bay

HQ country

Hong Kong SAR China

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations

Revenue model

1. Custom Upholstered Furniture Sales: One-time sale of made-to-order upholstered furniture including sofas, sectionals, chairs, beds, chaises, and ottomans. 50% deposit required at order placement with balance due upon completion prior to delivery.
2. Customization Services: Revenue generated from custom modifications to standard styles including frame dimensions, cushion details, fabric selections, finish options, and specialized configurations tailored to interior designer specifications.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Black Label Home manufactures and sells bench-made, made-to-order custom upholstered furniture (sofas, sectionals, accent and club chairs, dining chairs and barstools, beds, chaises and daybeds, and ottomans/benches/stools) for the interior design trade. Every piece is handcrafted to order in California using kiln-dried solid Alder wood frames, High Resiliency foam, and premium suspension systems, with full customization of dimensions, cushion details, fabrics, leathers, and wood finishes, sold exclusively through authorized dealers, To The Trade showrooms, and retail stores — never directly to consumers.

Product overview

Black Label Home is a made-to-order custom upholstery company serving the design trade exclusively. The product portfolio centers on bench-made upholstered furniture including Sofas (86 products), Sectionals (54 products), Accent & Club Chairs (67 products), Dining Chairs & Barstools (20 products), Beds (13 products), Chaises & Daybeds (19 products), and Ottomans, Benches & Stools (15 products). All pieces are customizable through an extensive library of 210+ fabrics and leathers, multiple wood finishes, and custom dimensions. Every piece is handcrafted to order in California by a single upholsterer using kiln-dried Alder wood frames with lifetime frame warranties. The company operates on a trade-only business model, selling exclusively to designers, showrooms, and retail stores.

Differentiator

Problem solved

Functional benefit

Products and services

• Sofas Handcrafted upholstered sofas (86+ SKUs) sold in multiple configurations (sofa, mid-sofa, loveseat, chair) with customizable dimensions, fabrics, leathers, and finishes, built on kiln-dried hardwood frames with high-resiliency foam cushioning; available to interior designers and trade dealers.
• Sectionals Customizable sectional sofas (54+ SKUs) including modular configurations, channeled designs, and varied cushion fills, with options for custom dimensions and finishes; targeted at interior designers specifying residential or hospitality layouts.
• Accent & Club Chairs Collection of 67 upholstered accent chairs, swivel chairs, cuddle chairs, and club chairs with customizable fabrics, leathers, and frame finishes; sold to the design trade.
• Dining Chairs & Barstools Collection of 20 upholstered-seat dining chairs and barstools with customizable fabric and wood frame options; sold to designers for residential and hospitality dining spaces.
• Beds Upholstered beds (13 styles) with customizable headboard designs (channeled, tufted, paneled) and optional built-in features such as storage drawers and reading lights; sold to designers specifying residential and hospitality bedrooms.
• Chaises & Daybeds Collection of 19 upholstered chaises and daybeds in configurations including bumper chaises and peninsula styles; sold to designers specifying lounging and seating accents.
• Ottomans, Benches & Stools Collection of 15 ottomans, benches, and stools including storage options, tufted designs, and custom outdoor pieces for hospitality projects; sold to designers and trade dealers.
• Fabrics & Leathers Curated upholstery material library of 210+ fabrics (including performance fabrics, velvets, and linens) and leather options from partners Eureka Leather, Crest Leather, Optima Leathers, and Moore & Giles; Customer's Own Material (COM) accepted; sold to designers specifying upholstery for Black Label Home furniture.
• Finishes Wood finish program including Premium White Oak finishes (Frost, Toffee, Espresso, Greystone, Blonde, Clear, Ebony, Caramel) and Standard finishes (American Walnut, Black Wash, Dark Walnut, Driftwood, Espresso, Kona, Natural, Umber, Weathered Oak, Weathered Smoke, White Wash), with custom color matching available; specified by designers customizing Black Label Home frames.
• Custom Furniture Design Services Bespoke furniture design collaboration in which interior designers work directly with Black Label Home to develop custom pieces tailored to specific project dimensions, aesthetics, and requirements; engagement is on top of the standard made-to-order product line.

Quantifiable outcome

• Lifetime frame warranty to original owner
• +1 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered minor and core.

• VIOSKIminorStrategic or Co-development PartnerBlack Label Home serves as manufacturer for VIOSKI, producing New Century Modern Furnishings. VIOSKI is listed as a manufacturer partner with Black Label Home producing their furniture line.
• LUXE Interiors + DesigncoreGTM or Marketing PartnerCollaborative press partnership featuring Black Label Home in LUXE Interiors + Design magazine. Featured in September 2025, March 2025, and January 2025 issues with dedicated spread showcasing collections.

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Maiden Home: Direct-to-consumer custom upholstery brand offering made-to-order sofas, sectionals, chairs, and beds with premium materials. Comparable because both deliver bench-grade, customizable upholstered furniture targeting design-conscious buyers, though Maiden Home sells DTC while Black Label Home is trade-only.
• Holly Hunt: Luxury to-the-trade furnishings brand offering custom upholstered furniture, textiles, and case goods through designer showrooms. Comparable because Holly Hunt operates an almost identical trade-only, customizable-upholstery model serving the same interior designer and contract clients.
• Interior Define: Custom upholstery brand offering made-to-order sofas, sectionals, and chairs with broad fabric and configuration choices. Comparable due to overlapping customizable upholstered furniture product lines, though Interior Define sells DTC and through broader retail channels.
• Mitchell Gold + Bob Williams: Heritage custom upholstery brand offering made-to-order sofas, sectionals, chairs, and beds with designer showrooms. Comparable because of overlapping customizable upholstered furniture positioning, though the brand has undergone significant restructuring and a smaller operational footprint than Black Label Home.

Regional players

• ABC Carpet & Home: Iconic New York-based luxury home furnishings retailer with strong interior designer and hospitality trade following. Comparable because ABC serves the same trade-channel luxury residential and contract customer base that Black Label Home's To The Trade program addresses.

Broad incumbents

• Perigold: Luxury home furnishings retailer (Wayfair subsidiary) carrying premium upholstered furniture from multiple designer brands. Comparable because Perigold serves the same luxury residential and interior-designer customer base that Black Label Home targets through its trade network.
• Restoration Hardware (RH): Large multi-category luxury home furnishings retailer with its own upholstery lines and significant contract/hospitality exposure. Comparable because RH competes for the same premium residential and hospitality interior projects, though it operates at vastly greater scale and breadth than Black Label Home.
• Design Within Reach (DWR): Established designer furniture retailer offering premium modern seating, sofas, beds, and case goods to consumers and the design trade. Comparable because DWR competes for the same design-conscious residential and contract upholstery buyers and operates a to-the-trade program analogous to Black Label Home's.
• Roche Bobois: International French luxury furniture brand offering customizable upholstered sofas, sectionals, and chairs through designer showrooms. Comparable because Roche Bobois sells through a designer/showroom trade channel with extensive customization, directly overlapping Black Label Home's go-to-market and product categories.

Emerging players

• Article: Direct-to-consumer modern furniture brand offering contemporary sofas, sectionals, chairs, and beds at accessible price points. Comparable because of overlapping upholstered furniture categories targeting design-aware consumers, though Article focuses on ready-to-ship inventory rather than custom builds.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/blacklabelhome
• LinkedInlinkedin.com/company/urbancolony

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Black Label Home