Infinity Events
- Company typePrivate
- Founded-
- HeadquartersGermantown, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Infinity Events firmographics
Firmographics- Name
- Infinity Events
- Website
- https://infinityeventsmemphis.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Infinity Events industry classification
Industry- Product category
- Wedding Planning Services
- NAICS
- All Other Amusement and Recreation Industries (71399)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Full-Service Wedding Planning (HSACABAA)
- akta.pro secondary industries
- Partial Wedding Planning (HSACABAB), Day-Of / Month-Of Wedding Coordination (HSACABAC), Reception Planning & Guest Experience (Seating, Favors, Hospitality) (HSACABAM)
Keywords
Where Infinity Events is headquartered
LocationHeadquarters
- HQ city
- Germantown
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Infinity Events business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Wedding Planning Services: Infinity Events generates revenue through professional wedding planning services offered in tiered packages. Services range from full planning (The Infinite Package) to partial planning (The Everlasting Package), month-of coordination (The Timeless Package), and event design services (The Design Package).
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Infinity Events product offering
Product offeringCore offering
Infinity Events is a full-service wedding planning company that designs and executes weddings for engaged couples. The company offers tiered service packages ranging from full planning (The Infinite Package) and partial planning (The Everlasting Package) to month-of coordination (The Timeless Package) and event design (The Design Package). Services include vendor selection, timeline creation, rehearsal direction, floor plan creation, invitation management, and on-site wedding day coordination, delivered primarily in Memphis with destination capability worldwide.
Product overview
Infinity Events is a full-service wedding planning company offering tiered service packages. Their product portfolio includes four distinct service packages: The Infinite Package (Full Planning), The Everlasting Package (Partial Planning), The Timeless Package (Month-of Management), and The Design Package (Event Design). The company also provides CWP Society certifications and education programs. The services range from comprehensive wedding planning support to focused coordination and design services.
Differentiator
Problem solved
Functional benefit
Products and services
- The Infinite Package
Quantifiable outcome
- Most couples book their planner 12-14 months before their wedding
Companies that use Infinity Events
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Infinity Events technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Infinity Events partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core, preferred and minor.
- CWP SocietycoreEmma Cockerham serves as a Certified Pro Educator for the CWP Society, the world's leading wedding planner certification program. She was selected among hundreds of applicants to train and mentor the next generation of planners globally. This partnership involves upholding the organization's high standards and contributing to the professional development of wedding planners worldwide.
- Elizabeth Hoard PhotographypreferredPrimary photography partner featured extensively across the company's website, blog posts, and marketing materials.
- Mahaffey Tent & Event RentalspreferredPreferred rental vendor partner frequently recommended to clients and featured in wedding showcases.
- Elegant Chair SolutionspreferredPreferred rental partner for specialty furniture and chair rentals.
- White Door EventspreferredPreferred rental and decor partner.
- Candy Bar BartendingpreferredPreferred bar and cocktail service partner for weddings.
- Crave Sweets Bake ShoppreferredPreferred wedding cake and dessert vendor partner.
- Kacie Cooper DesignspreferredPreferred floral design partner.
- Snapdragon FloralspreferredPreferred floral design partner.
- Pink Flamingo CateringpreferredPreferred catering partner.
- ILO Photo BoothpreferredPreferred photo booth vendor partner frequently recommended.
- Lucky 13 LetterspreferredPreferred stationery and invitation design partner.
- Dixon Gallery and GardenspreferredKey venue partner for Memphis weddings.
- FedEx Event Center at Shelby FarmspreferredKey venue partner for Memphis weddings.
- Mallard's CroftpreferredKey venue partner for Memphis weddings.
- Style Blueprint MemphisminorEditorial media partner featuring Infinity Events' wedding work.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Infinity Events competitors and assessment
Company assessmentDirect peers
- Easton Events: Luxury, full-service wedding and event planning firm. Comparable to Infinity Events in offering tiered planning packages, certified planner credentials, and a destination-wedding book of business, but operating at a much higher price point and national scale.
- Bash Please: Full-service wedding and event design studio known for editorial-quality productions. Comparable to Infinity Events' Design Package and full-planning service in scope, with similar emphasis on design-driven execution and vendor coordination.
- Engaging Events by Ali: Luxury wedding planning firm serving destination weddings worldwide. Comparable to Infinity Events in multi-city reach, full-service planning scope, and inclusion-focused positioning, but at a premium national brand tier.
- Jove Meyer Events: Boutique wedding planning and design firm. Comparable to Infinity Events in offering curated full-service planning with a strong design orientation and a small, senior team rather than a high-volume call-center model.
- Lottie Design: Wedding planning and design studio offering multi-tier planning packages. Comparable to Infinity Events in package structure (full, partial, month-of) and emphasis on design-led execution for boutique wedding clients.
Emerging players
- Zola: Wedding planning platform combining registry, website, and planning checklist tools. Comparable to Infinity Events because it competes for the same engaged-couple attention budget and offers a digital alternative to hiring a planner for some couples.
- Joy: Wedding planning and website platform with planning tools and vendor directories. Comparable to Infinity Events because it offers couples self-service planning functionality that can substitute for partial or month-of coordination packages.
Others
- Aisle Planner: Wedding planning software platform used by professional planners. Not a direct competitor, but Infinity Events already uses it; comparable because it shapes the operational tooling and feature set that defines a modern wedding planner's workflow.
- Here Comes the Guide: Wedding vendor directory and editorial site covering venues and planners across the US. Comparable to Infinity Events as a discovery channel and as an adjacent vendor/marketing platform that shapes how couples research planners.
Broad incumbents
- The Knot (WeddingWire/XO Group): Largest wedding vendor marketplace and planning content platform in the US. Comparable to Infinity Events because it is both a discovery channel (where Infinity Events lists) and a broader incumbent that bundles planning tools, registries, and vendor marketplaces.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Infinity Events social profiles
Digital presenceInfinity Events financial estimates
Financial estimateRevenue estimate
Valuation estimate
Infinity Events leadership team
Management profileNumber of profiles
Infinity Events funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Infinity Events M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Infinity Events
What does Infinity Events do?
Infinity Events is a full-service wedding planning company that designs and executes weddings for engaged couples. The company offers tiered service packages ranging from full planning (The Infinite Package) and partial planning (The Everlasting Package) to month-of coordination (The Timeless Package) and event design (The Design Package). Services include vendor selection, timeline creation, rehearsal direction, floor plan creation, invitation management, and on-site wedding day coordination, delivered primarily in Memphis with destination capability worldwide.
Is Infinity Events a public or private company?
Infinity Events is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Infinity Events founded?
Infinity Events was founded in -1. It employs 1 to 10 people.
Where is Infinity Events based?
Infinity Events is headquartered in Germantown, United States, in the North America region.
How does Infinity Events make money?
One revenue line is on record: wedding Planning Services.
Who are Infinity Events's main competitors?
Direct peers on record are Easton Events, Bash Please, Engaging Events by Ali, Jove Meyer Events and Lottie Design. Emerging players are Zola and Joy. Others are Aisle Planner and Here Comes the Guide. The Knot (WeddingWire/XO Group) is listed as a broad incumbent.
Does Infinity Events have an API?
No public API is recorded for Infinity Events.
What industry is Infinity Events in?
Infinity Events's product category is Wedding Planning Services. Its primary akta.pro industry code is HSACABAA, Full-Service Wedding Planning, with a secondary code of HSACABAB, Partial Wedding Planning. Its NAICS code is 71399 and its SIC code is 7990.