Sperrag Jago
Sperrag Jago (sperrag ag) is a Swiss specialty distributor in Pratteln selling plywood, specialty wood boards, WPC decking and fencing, and VKF-certified fire-protection panels to construction, landscaping, and fire-safety buyers via a dealer network and direct sales, with in-house processing and delivery.
- Company typePrivate
- Founded-
- HeadquartersPratteln, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Sperrag Jago does
Sperrag Jago (legal entity: sperrag ag) is a Swiss specialty materials distributor headquartered in Pratteln, canton of Basel-Landschaft, operating as an Aktiengesellschaft (stock corporation) with a headcount in the 11–50 range. The company positions itself as a specialist in wood-based and specialty materials, with a core catalog spanning plywood (Sperrholz), specialty wood boards (Spezial-Holzwerkstoffe), wood-plastic composite (WPC) decking and fence systems, and certified fire-protection panels (Brandschutzplatten). A flagship sub-product is the VeroBoard® Element, which has received VKF (Association of Cantonal Fire Insurance Companies) certification for RF1-class plates, a regulatory credential specific to the Swiss construction market.
The business monetizes primarily through hardware sales of these materials, sold via a two-layer go-to-market: a Switzerland-wide dealer network (Händlersuche) plus a direct sales team split between internal sales (Verkauf Innendienst) and field sales (Verkauf Aussendienst). Value-added processing services — technical processing, custom cutting, edge processing — and an owned delivery capability (truck, special transport, courier) are bundled with the product sale rather than sold separately. Pricing is not publicly disclosed. Certifications held include ISO 9001 (quality management), FSC® (A000515), and PEFC (15-31-0010), supporting both institutional procurement and sustainability procurement mandates.
Customer demand is described as horizontal across three use cases — construction/building professionals, outdoor living/landscaping, and fire-safety applications — with no named end customers or revenue-by-account disclosures. Strategic supplier relationships are concentrated with Silvadec (WPC/outdoor wood), europlac (specialty boards, accessed via the europlacHOUSE program), Forexia (WPC decking brand), and VeroBoard® (fire protection plates). The company is privately held, shows no disclosed funding history, and has no public listing or disclosed revenue.
Sperrag Jago firmographics
Firmographics- Name
- Sperrag Jago
- Legal name
- sperrag ag
- Website
- https://sperragjago.ch
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sperrag Jago (sperrag ag) is a Swiss specialty distributor in Pratteln selling plywood, specialty wood boards, WPC decking and fencing, and VKF-certified fire-protection panels to construction, landscaping, and fire-safety buyers via a dealer network and direct sales, with in-house processing and delivery.
- Ownership category
- akta.pro rank
Where Sperrag Jago is headquartered
LocationHeadquarters
- HQ city
- Pratteln
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Sperrag Jago business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Wood Materials Distribution: Distribution and sale of wood-based materials including plywood, specialty wood materials, WPC decking and fence systems. Products are sold through a dealer network and direct sales force with processing services including cutting, edge processing, and technical services.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Sperrag Jago product offering
Product offeringCore offering
Sperrag Jago (legal entity sperrag ag) is a Swiss specialty distributor of wood-based building materials. Its core product lines include plywood (Sperrholz), specialty wood materials (Spezial-Holzwerkstoffe), WPC decking boards and fence systems for outdoor applications, and fire protection panels (Brandschutzplatten) including the VeroBoard® Element line with VKF certification. The company complements its product portfolio with technical processing services (cutting, edge processing) and organized delivery operations.
Product overview
Sperrag is a specialty materials company offering a unified product portfolio centered on wood and specialty materials. The core offerings include plywood (Sperrholz) and specialty wood materials (Spezial-Holzwerkstoffe), complemented by WPC decking boards and fence systems for outdoor applications, and fire protection panels (Brandschutzplatten) where the company positions itself as a specialist. A notable sub-product is the VeroBoard Element with VKF certification. Service modules include processing services (cutting, edge processing) and delivery services, which add operational value to the physical product portfolio.
Differentiator
Problem solved
Functional benefit
Products and services
- Plywood (Sperrholz) High-quality plywood and specialty wood materials offered as part of Sperrag's core product portfolio for construction, industrial, and building applications.
- Specialty Wood Materials (Spezial-Holzwerkstoffe) Specialty wood materials complementing the plywood range for various industrial and construction applications.
- WPC Decking Boards (WPC-Dielen, including Forexia Nuances) Wood-plastic composite decking boards for terraces and outdoor areas, including the Forexia Nuances line available in lengths up to 6 meters.
- Fence Systems (Zaunsysteme) Fence systems designed for terraces and outdoor areas, complementing the WPC decking product line.
- Fire Protection Panels (Brandschutzplatten) Fire protection panels including VKF-certified products (e.g., VeroBoard® Element) in which category Sperrag is the recognized Swiss specialist.
- VeroBoard® Element Fire Protection Plate RF1 fire protection plate with VKF (Association of Cantonal Fire Insurance Companies) certification, expanding Sperrag's proprietary fire protection offering.
- Processing Service (Bearbeitungs-service) Value-added service including technical processing, custom cutting, and edge processing (Kantenbearbeitung) for customer materials.
- Delivery Services (Lieferungen) Truck-based delivery (Camion), organized special transport, and courier/postal shipments delivered to customers across the service region.
Companies that use Sperrag Jago
Customer profileSegments3 records
Ideal customer profiles2 records
Sperrag Jago technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Sperrag Jago partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- SilvadeccoreSilvadec is a partner/supplier of Sperrag. The company has visited Silvadec facilities to understand products and collaborate with customers on-site. Silvadec is a manufacturer of outdoor wood materials and WPC products.
- europlaccoreeuroplac is featured through the europlacHOUSE program where Sperrag gains valuable insights and new ideas through on-site visits. europlac appears to be a collaborative partner in the wood materials industry.
- ForexiaminorForexia is a WPC decking brand whose products (Forexia Nuances) are distributed by Sperrag. The products are available in extended 6-meter lengths as a new offering.
- VeroBoard®coreVeroBoard® is a product brand of fire protection plates distributed by Sperrag. The VeroBoard® Element has received VKF certification for fire protection compliance.
Recent moves6 records
Expansion highlights5 records
Sperrag Jago competitors and assessment
Company assessmentBroad incumbents
- Knauf: German multinational building materials manufacturer with a broad portfolio including fire protection boards, drywall, and specialty wood-adjacent products. Broad incumbent with overlapping fire protection and specialty building materials offerings.
- Stora Enso: Major Finnish-Swedish forest products company with an extensive European wood products division spanning plywood, CLT, and engineered wood. Broad incumbent competing across multiple wood-based product categories that intersect Sperrag's portfolio.
- UPM: Finnish forest products multinational whose UPM ProFi line produces WPC decking and outdoor composite products. Broad incumbent that overlaps directly with Sperrag's WPC decking business while also serving adjacent forest products categories.
- Metsä Wood: Finnish wood products company specializing in engineered wood, plywood, and specialty wood panels. Competes in the same plywood and specialty wood materials space as Sperrag, with broader European distribution and scale.
- James Hardie: Global building materials manufacturer whose Fermacell brand produces fire protection gypsum-fibre boards widely used in European construction. Broad incumbent competing in the same fire protection board category as Sperrag's VeroBoard® portfolio.
Direct peers
- Swiss Krono: European wood-based panels manufacturer with a strong presence in Switzerland and DACH. Headquarter-adjacent competitor offering overlapping plywood and specialty wood products distributed to construction and furniture customers.
- Promat: Specialist in passive fire protection boards and systems, part of the Etex group. Directly competes with Sperrag's VKF-certified fire protection plate portfolio across European construction and industrial fire safety applications.
- Kronospan: One of the world's largest manufacturers of wood-based panels, with broad engineered wood and plywood offerings across Europe. Directly overlaps Sperrag's core plywood and specialty wood materials distribution, albeit at much greater scale and with integrated manufacturing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Sperrag Jago social profiles
Digital presenceSperrag Jago compliance and trust
Trust signalCompliance3 records
Sperrag Jago financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sperrag Jago leadership team
Management profileNumber of profiles
Sperrag Jago funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sperrag Jago M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sperrag Jago
What does Sperrag Jago do?
Sperrag Jago (legal entity sperrag ag) is a Swiss specialty distributor of wood-based building materials. Its core product lines include plywood (Sperrholz), specialty wood materials (Spezial-Holzwerkstoffe), WPC decking boards and fence systems for outdoor applications, and fire protection panels (Brandschutzplatten) including the VeroBoard® Element line with VKF certification. The company complements its product portfolio with technical processing services (cutting, edge processing) and organized delivery operations.
Is Sperrag Jago a public or private company?
Sperrag Jago is a private company. It is classified as unknown and is currently operating.
When was Sperrag Jago founded?
Sperrag Jago was founded in -1. It employs 11 to 50 people.
Where is Sperrag Jago based?
Sperrag Jago is headquartered in Pratteln, Switzerland, in the Europe region.
How does Sperrag Jago make money?
One revenue line is on record: wood Materials Distribution.
Who are Sperrag Jago's main competitors?
Broad incumbents on record are Knauf, Stora Enso, UPM, Metsä Wood and James Hardie. Direct peers are Swiss Krono, Promat and Kronospan.
Does Sperrag Jago have an API?
No public API is recorded for Sperrag Jago.