Aquatic Designs
Aquatic Designs, Inc. (ADI Pool & Spa) is a North Carolina-based custom Gunite in-ground swimming pool builder founded in 1989, serving residential homeowners and commercial/institutional clients across the Carolinas with design, construction, and recurring service.
- Company typePrivate
- Founded1989
- HeadquartersClimax, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Aquatic Designs does
Aquatic Designs, Inc., doing business as ADI Pool & Spa, is a privately held custom swimming pool builder founded in 1989 and headquartered in Climax, North Carolina. The company designs and constructs Gunite (shotcrete) in-ground swimming pools and related aquatic features for both residential homeowners and commercial/institutional clients across North Carolina and the Carolinas region. Core technical capabilities include custom Gunite construction, vanishing edge (infinity edge) designs, automatic pool covers, salt water generation, UV light sanitation, in-floor automatic cleaning systems, and complete pool automation with handheld remote and remote-access control. Equipment specifications cover high-rate sand filters, variable frequency drive (VFD) pumps, and chemical controllers with automatic backwash. Skilled craftsmen covering excavation through plaster are retained in-house rather than subcontracted, distinguishing the firm from typical regional pool builders.
Aquatic Designs firmographics
Firmographics- Name
- Aquatic Designs
- Legal name
- Aquatic Designs, Inc.
- Website
- https://adipools.net
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Aquatic Designs, Inc. (ADI Pool & Spa) is a North Carolina-based custom Gunite in-ground swimming pool builder founded in 1989, serving residential homeowners and commercial/institutional clients across the Carolinas with design, construction, and recurring service.
- Ownership category
- akta.pro rank
Aquatic Designs industry classification
Industry- Product category
- Swimming Pool Construction
- akta.pro primary industry
- Aquatic Centers & Swimming Facilities (MPAKAEAF)
- akta.pro secondary industries
- Water Features Design & Installation (Ponds, Fountains, Waterfalls) (HSAIABAE), Water Parks (Outdoor/Indoor, Wave Pools & Slides) (THAJAEAB)
Keywords
Where Aquatic Designs is headquartered
LocationHeadquarters
- HQ city
- Climax
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Aquatic Designs business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Custom Pool Construction: ADI designs and constructs custom in-ground Gunite swimming pools tailored to customer specifications. Revenue is generated through project-based contracts for new pool construction, typically ranging from $50,000 to $200,000+ depending on complexity and features. Projects include design consultation, permitting, excavation, construction, equipment installation, and finishing.
- Pool and Spa Features: Additional revenue streams from spas, hot tubs, vanishing edges, fountains, waterfalls, sunshelves, and automatic pool covers as add-on features to pool construction.
- Pool Service and Maintenance: Monthly service department offerings including cleaning, brushing, chemicals, and maintenance for ongoing pool care.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Pool Construction Projects |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Aquatic Designs product offering
Product offeringCore offering
Aquatic Designs (ADI Pool & Spa) is a custom swimming pool design and construction company that builds Gunite (shotcrete) in-ground pools for residential and commercial clients across North Carolina and the Carolinas. The company designs, builds, and renovates pools, spas, hot tubs, fountains, waterfalls, vanishing edge pools, sunshelves, automatic pool covers, and full aquatic facilities for homeowners, hotels, universities, retirement communities, municipal parks, and multifamily developments. It also offers ongoing pool service and maintenance on a recurring basis.
Product overview
ADI Pool and Spa (Aquatic Designs, Inc.) is a swimming pool and spa construction company offering custom residential and commercial pool building services. The core offerings include residential and commercial Gunite in-ground swimming pools, with various add-on modules and features such as automatic pool covers, fountains and waterfalls, spas and hot tubs, sunshelves (tanning/thermal ledges), and vanishing edge designs. Commercial offerings include competitive venues, recreational facilities, and multifamily pools. The company provides complete design, construction, and renovation services with a focus on custom builds tailored to customer specifications.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Residential Swimming Pool Construction Design and construction of custom Gunite (shotcrete) in-ground swimming pools for residential homeowners across North Carolina and the Carolinas, including backyard oasis pools, family pools, and personal retreat pools tailored to the homeowner's property and lifestyle.
- Commercial Swimming Pool Construction Design and construction of commercial-grade swimming pools for hotels, universities, swim clubs, community organizations, and neighborhoods, including aquatic centers, splash pads, and play parks.
- Competitive Aquatic Venue Construction Design and construction of competitive swimming venues meeting collegiate and Olympic specifications, including 25-yard, 25-meter, and 50-meter pools with bulkheads, diving wells, and spectator seating.
- Recreational Aquatic Facility Construction Design and construction of community swimming pools, water parks, splash pads, lazy rivers, and family aquatic recreation facilities for municipalities, community organizations, and neighborhoods.
- Multifamily Pool Construction Design and construction of swimming pools and aquatic amenities for apartment complexes, housing developments, and other multifamily residential venues, including community pools with stamped/knockdown decking and underwater lighting.
- Pool Service and Maintenance Recurring monthly pool service including cleaning, brushing, chemical treatment, and ongoing maintenance for ADI-built pools and surrounding customers.
Quantifiable outcome
- Gunite in-ground pools increase home value by 7-15% depending on location
- +1 more outcomes
Companies that use Aquatic Designs
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles2 records
Aquatic Designs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Aquatic Designs partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights3 records
Aquatic Designs competitors and assessment
Company assessmentDirect peers
- Wenke Pools: Wenke Pools is a custom gunite/concrete pool builder serving residential and commercial clients in select US markets. Comparable to ADI in core offering (custom in-ground gunite construction), customer type, and project-based pricing with add-on features like spas and water features.
- California Pools & Spas: California Pools & Spas (successor to California Pools/Kafkas Pools) is a regional custom pool design/build firm serving residential and select commercial clients. Comparable to ADI in offering custom design-to-completion pools with feature add-ons (spas, waterfalls, automation), though concentrated in California.
- Blue Haven Pools & Spas: Blue Haven Pools & Spas is a regional/multi-region custom pool builder offering gunite/concrete in-ground pools, spas, and renovations. Comparable to ADI's custom gunite construction model, customer type (residential and select commercial), and project-based pricing structure.
- Shasta Pools & Spas: Shasta Pools & Spas is a regional custom pool builder operating in the Southwest US with residential and commercial offerings including commercial aquatic facilities. Comparable to ADI in offering custom pool construction plus feature add-ons and commercial aquatic projects, with regional rather than national scope.
- Premier Pools & Spas: Premier Pools & Spas is one of the largest custom gunite/concrete pool builders in the US with a franchise model. Directly comparable to ADI in core service (custom in-ground pool design/build) and customer base (residential and commercial luxury pool buyers), but with national geographic reach that ADI lacks.
Broad incumbents
- Anthony & Sylvan Pools: Anthony & Sylvan is a long-established, large-scale residential and commercial pool builder with national presence. Comparable to ADI in offering custom in-ground pool construction and renovation, with significantly broader geographic footprint and corporate scale.
Regional players
- Caribbean Pools & Spas: Caribbean Pools & Spas is a custom gunite pool builder serving the Southeast US, making it a near-geographic peer to ADI in the Carolinas/Southeast. Offers residential and commercial pool construction similar to ADI but serves a different southeastern territory.
Emerging players
- River Pools and Spas: River Pools and Spas is a custom pool builder with a strong digital marketing and lead-generation focus, primarily fiberglass but with broader offerings. Comparable to ADI as a residential custom pool builder with similar customer demographic, but differentiated by material (fiberglass vs. gunite) and digital-first go-to-market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Aquatic Designs social profiles
Digital presenceAquatic Designs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aquatic Designs leadership team
Management profileNumber of profiles
Aquatic Designs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aquatic Designs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aquatic Designs
What does Aquatic Designs do?
Aquatic Designs (ADI Pool & Spa) is a custom swimming pool design and construction company that builds Gunite (shotcrete) in-ground pools for residential and commercial clients across North Carolina and the Carolinas. The company designs, builds, and renovates pools, spas, hot tubs, fountains, waterfalls, vanishing edge pools, sunshelves, automatic pool covers, and full aquatic facilities for homeowners, hotels, universities, retirement communities, municipal parks, and multifamily developments. It also offers ongoing pool service and maintenance on a recurring basis.
Is Aquatic Designs a public or private company?
Aquatic Designs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Aquatic Designs founded?
Aquatic Designs was founded in 1989. It employs 11 to 50 people.
Where is Aquatic Designs based?
Aquatic Designs is headquartered in Climax, United States, in the North America region.
How does Aquatic Designs make money?
Three revenue lines are on record. Custom Pool Construction is the primary driver. The others are pool and Spa Features and pool Service and Maintenance.
Who are Aquatic Designs's main competitors?
Direct peers on record are Wenke Pools, California Pools & Spas, Blue Haven Pools & Spas, Shasta Pools & Spas and Premier Pools & Spas. Anthony & Sylvan Pools is listed as a broad incumbent. Caribbean Pools & Spas is listed as a regional player. River Pools and Spas is listed as an emerging player.
Does Aquatic Designs have an API?
No public API is recorded for Aquatic Designs.
What industry is Aquatic Designs in?
Aquatic Designs's product category is Swimming Pool Construction. Its primary akta.pro industry code is MPAKAEAF, Aquatic Centers & Swimming Facilities, with a secondary code of HSAIABAE, Water Features Design & Installation (Ponds, Fountains, Waterfalls).